Poplar Bluff Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Poplar Bluff in 2025? Explore comprehensive Airbnb analytics for Poplar Bluff, Missouri, United States to uncover income potential. This 2025 STR market report for Poplar Bluff, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Poplar Bluff, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Poplar Bluff Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Poplar Bluff Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Poplar Bluff (2025)
Understanding the monthly revenue variations for Airbnb listings in Poplar Bluff is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Poplar Bluff is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Poplar Bluff across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,535+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,425 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,395 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $757, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Poplar Bluff
Poplar Bluff Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Poplar Bluff STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Poplar Bluff:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Poplar Bluff
Average Daily Rate (ADR) Airbnb Trends in Poplar Bluff (2025)
Effective short term rental pricing strategy in Poplar Bluff involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Poplar Bluff typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $230+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Poplar Bluff
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Airbnb Seasonality Analysis & Trends in Poplar Bluff (2025)
Peak Season (June, May, July)
- Revenue averages $2,037 per month
- Occupancy rates average 36.0%
- Daily rates average $133
Shoulder Season
- Revenue averages $1,754 per month
- Occupancy maintains around 39.5%
- Daily rates hold near $135
Low Season (January, February, December)
- Revenue drops to average $1,345 per month
- Occupancy decreases to average 32.0%
- Daily rates adjust to average $141
Seasonality Insights for Poplar Bluff
- The Airbnb seasonality in Poplar Bluff shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Poplar Bluff's highest earning potential, with monthly revenues capable of climbing to $2,079, occupancy reaching a high of 45.4%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,163, occupancy could drop to 28.6%, and ADRs may adjust down to $130.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Poplar Bluff.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Poplar Bluff seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Poplar Bluff (2025)
Exploring the top neighborhoods for short-term rentals in Poplar Bluff? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Poplar Bluff | The heart of the city with shops, restaurants, and easy access to local events. A great spot for travelers looking to explore the local culture and community. | Poplar Bluff City Park, Missouri State University - Poplar Bluff, Historic Downtown, Local boutiques and shops, Poplar Bluff Municipal Library |
| Poplar Bluff Regional Medical Center area | Proximity to the medical center makes this area popular for traveling medical professionals and families visiting patients. | Poplar Bluff Regional Medical Center, Medical offices nearby, Restaurants catering to visitors, Parks for relaxation |
| Lake Wappapello | A popular outdoor destination for fishing, boating, and camping. Ideal for nature lovers and families looking to enjoy recreational activities. | Lake Wappapello, Wappapello State Park, Fishing and boating opportunities, Scenic walking trails |
| Poplar Bluff Historic District | Charming area with historical architecture and local history. Attracts guests interested in the heritage of the region. | Historic buildings, Local museums, Cultural events, Community festivals |
| North Poplar Bluff | Residential neighborhood that is quieter and appealing to families and long-term visitors looking for a homely feel. | Local parks, Family-friendly restaurants, Community centers |
| Walmart Supercenter area | Convenient for travelers needing easy access to shopping and amenities. This area attracts visitors who want convenience during their stay. | Walmart Supercenter, Nearby fast food and dining options, Shopping centers |
| Poplar Bluff Fairgrounds | Hosts various events throughout the year, making it a lively area for visitors during fair seasons and events. | Poplar Bluff Fairgrounds, Local fairs and events, Community gatherings |
| Scenic Route 60 | Offers travelers a beautiful drive with access to various attractions along the route, popular with road trippers. | Scenic views, Access to nearby towns, Nature trails nearby, Restaurants along the route |
Understanding Airbnb License Requirements & STR Laws in Poplar Bluff (2025)
While Poplar Bluff, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Poplar Bluff to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Poplar Bluff (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Poplar Bluffbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
6 Bed 2 Bath Home in Quiet Neighborhood - Sleeps 9
Entire Place • 3 bedrooms
Diamond in the Rough
Entire Place • 3 bedrooms
The Corrigan House
Entire Place • 5 bedrooms
Cozy Apartment Glamping w/ pond and forest access!
Entire Place • 2 bedrooms
Journeys Inn
Entire Place • 2 bedrooms
40-Acre Poplar Bluff Nature Lovers Paradise!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Poplar Bluff (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Poplar Bluff based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carla | 2 | $75,950 | 119 | 4.96/5.0 |
| Kelly | 8 | $63,307 | 112 | 4.22/5.0 |
| Misty | 5 | $55,190 | 245 | 4.70/5.0 |
| Troy | 1 | $34,745 | 30 | 4.57/5.0 |
| Jonathan | 2 | $34,287 | 74 | 4.86/5.0 |
| Dan | 1 | $31,854 | 8 | 5.00/5.0 |
| Evolve | 2 | $30,815 | 41 | 4.71/5.0 |
| Norma | 1 | $30,630 | 25 | 5.00/5.0 |
| Catherine | 1 | $28,662 | 6 | 5.00/5.0 |
| Karen | 1 | $22,273 | 58 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Poplar Bluff.
Dive Deeper: Advanced Poplar Bluff STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Poplar Bluff. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPoplar Bluff Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Poplar Bluff
- The Poplar Bluff Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Poplar Bluff, House properties are the most common (54.8%), reflecting the local real estate landscape.
- Houses represent a significant 54.8% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.
Poplar Bluff Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Poplar Bluff
- The dominant room capacity in Poplar Bluff is 2 bedrooms listings, making up 51.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 80.6% of the active Airbnb listings in Poplar Bluff, indicating a high concentration in these sizes.
- A significant 38.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Poplar Bluff.
Poplar Bluff Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Poplar Bluff
- The most common guest capacity trend in Poplar Bluff vacation rentals is listings accommodating 4 guests (48.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Poplar Bluff STR market, accounting for 67.8% of listings.
- 38.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Poplar Bluff.
- On average, properties in Poplar Bluff are equipped to host 5.0 guests.
Poplar Bluff Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Poplar Bluff
- The most common availability pattern in Poplar Bluff falls within the 271-366 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Poplar Bluff (48.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Poplar Bluff Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
34.5% of total
2 Nights
8 listings
27.6% of total
3 Nights
1 listings
3.4% of total
7-29 Nights
8 listings
27.6% of total
30+ Nights
2 listings
6.9% of total
Key Insights
- The most prevalent minimum stay requirement in Poplar Bluff is 1 Night, adopted by 34.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.1%) of the Poplar Bluff Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.5% of Poplar Bluff hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Poplar Bluff.
Poplar Bluff Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
18.5% of total
Moderate
10 listings
37% of total
Firm
2 listings
7.4% of total
Strict
10 listings
37% of total
Cancellation Policy Insights for Poplar Bluff
- The prevailing Airbnb cancellation policy trend in Poplar Bluff is Moderate, used by 37% of listings.
- There's a relatively balanced mix between guest-friendly (55.5%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37% market standard in Poplar Bluff.
- With 37% using Strict terms, this is a viable option in Poplar Bluff, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Poplar Bluff.
Poplar Bluff STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Poplar Bluff
- The overall average booking lead time for vacation rentals in Poplar Bluff is 32 days.
- Guests book furthest in advance for stays during June (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Poplar Bluff.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Poplar Bluff averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Poplar Bluff (2025)
Amenity Prevalence
Amenity Insights for Poplar Bluff
- Essential amenities in Poplar Bluff that guests expect include: Heating, Free parking on premises, Smoke alarm, Wifi, TV, Air conditioning, Kitchen, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Poplar Bluff: Heating, Free parking on premises, Smoke alarm, Wifi, TV, Air conditioning, Kitchen, Washer.
- Prioritize adding missing essentials: Kitchen, Washer.
- Consider adding popular differentiators like Fire extinguisher or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Poplar Bluff to stay competitive.
Poplar Bluff Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Poplar Bluff
- The typical guest profile for Airbnb in Poplar Bluff consists of primarily domestic travelers (98%), often arriving from nearby Poplar Bluff, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Australia (0.6%).
- Top languages spoken are English (86.7%) followed by Spanish (3.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Poplar Bluff and Kansas City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Poplar Bluff Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 11 | $4,679 | $381.76 | 39% |
| Kimberling City | 231 | $3,610 | $327.84 | 36% |
| Makanda | 20 | $3,379 | $236.42 | 53% |
| Potosi | 21 | $3,112 | $234.52 | 39% |
| Shelby County | 16 | $2,854 | $209.41 | 41% |
| Jackson | 13 | $2,635 | $172.87 | 55% |
| Pangburn | 20 | $2,626 | $207.69 | 42% |
| Hornbeak | 12 | $2,399 | $171.34 | 46% |
| Union City | 14 | $2,391 | $147.32 | 48% |
| Bloomsdale | 12 | $2,338 | $194.91 | 40% |