Piedmont Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Piedmont in 2025? Explore comprehensive Airbnb analytics for Piedmont, Missouri, United States to uncover income potential. This 2025 STR market report for Piedmont, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Piedmont, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Piedmont Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Piedmont Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$168
The average rental revenue earned for an occupied room per day in Piedmont.
Occupancy Rate(?)
27.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$14,407
Typical annual income for an Airbnb listing in Piedmont. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
52.8%
Strong growth (52.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Piedmont.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Piedmont.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Piedmont (2025)

Understanding the monthly revenue variations for Airbnb listings in Piedmont is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piedmont is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piedmont across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,378+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,668 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,754 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $879, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Piedmont

Piedmont Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Piedmont STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piedmont:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Piedmont

Average Daily Rate (ADR) Airbnb Trends in Piedmont (2025)

Effective short term rental pricing strategy in Piedmont involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piedmont typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $148 per night.

Average Daily Rate (ADR) Trend by Month in Piedmont

Get Live Piedmont Market Intelligence 👇

Discover Piedmont Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Piedmont (2025)

Peak Season (May, June, July)
  • Revenue averages $3,421 per month
  • Occupancy rates average 34.3%
  • Daily rates average $166
Shoulder Season
  • Revenue averages $1,597 per month
  • Occupancy maintains around 29.1%
  • Daily rates hold near $167
Low Season (January, September, November)
  • Revenue drops to average $840 per month
  • Occupancy decreases to average 17.0%
  • Daily rates adjust to average $168

Seasonality Insights for Piedmont

  • The Airbnb seasonality in Piedmont shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Piedmont's highest earning potential, with monthly revenues capable of climbing to $3,933, occupancy reaching a high of 44.7%, and ADRs peaking at $171.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $656, occupancy could drop to 13.6%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Piedmont.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Piedmont seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Piedmont (2025)

Exploring the top neighborhoods for short-term rentals in Piedmont? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Piedmont Lake
A beautiful natural area perfect for fishing, boating, and outdoor activities. A great spot for families and nature enthusiasts looking for a peaceful getaway.
Piedmont Park, Lake Wappapello, Fishing spots, Hiking trails, Campgrounds
Historic Downtown Piedmont
Charming small-town area with unique shops and local dining options. Appeals to travelers wanting a taste of local culture and history.
Piedmont Historical Museum, Local boutiques, Restaurants, Community events
Lake Wappapello State Park
A popular destination for outdoor recreation, including hiking, fishing, and camping. Ideal for those who want to enjoy nature and outdoor sports.
Equestrian trails, Camping facilities, Fishing areas, Scenic views
Nearby Wappapello
Access to the beautiful Wappapello Lake which offers various recreational activities. Attractive for families and individuals seeking relaxation by the water.
Swimming areas, Boat rentals, Picnic areas, Scenic drives
Piedmont Golf Course
Local golf course that attracts visitors and sports enthusiasts. Perfect for those looking to enjoy a round of golf in a tranquil setting.
Golfing facilities, Clubhouse, Scenic views of the course
Nearby Poplar Bluff
A larger nearby city with more amenities, shopping, and dining options. Provides additional activities while remaining close to nature.
Shopping malls, Cultural events, Restaurants, Historical sites
Southeast Missouri State University
Attracts students and families visiting for campus events, sports, and festivals. Offers opportunities for short-term stays during peak university events.
Campus tours, University events, Sports games
Scenic Highway 67
The scenic drive features beautiful landscapes and connects to various attractions. Ideal for road trip enthusiasts and nature lovers.
Scenic overlooks, Access to parks, Local diners

Understanding Airbnb License Requirements & STR Laws in Piedmont (2025)

While Piedmont, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Piedmont to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Piedmont (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Piedmontbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

BaseCamp Cabin near Black River/Clearwater Lake

BaseCamp Cabin near Black River/Clearwater Lake

Entire Place • 1 bedroom

$44,304
Revenue
50.6%
Occupancy
$173.38
Daily Rate
Clearwater Lake Red Roof Cabin

Clearwater Lake Red Roof Cabin

Entire Place • 1 bedroom

$28,342
Revenue
31.5%
Occupancy
$160.62
Daily Rate
The Grain Bin in Piedmont-Clearwater Lake-King Bed

The Grain Bin in Piedmont-Clearwater Lake-King Bed

Entire Place • 3 bedrooms

$24,564
Revenue
27.6%
Occupancy
$152.92
Daily Rate
The Yellow House at Bluffview ~ .5 mile from lake

The Yellow House at Bluffview ~ .5 mile from lake

Entire Place • 2 bedrooms

$22,943
Revenue
44.4%
Occupancy
$123.92
Daily Rate
A-Frame State Of Mind - 3 Bedroom Lakeside

A-Frame State Of Mind - 3 Bedroom Lakeside

Entire Place • 3 bedrooms

$21,257
Revenue
34.6%
Occupancy
$228.26
Daily Rate
The Lone Writer's Nook

The Lone Writer's Nook

Entire Place • N/A

$20,920
Revenue
27.3%
Occupancy
$204.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Piedmont (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Piedmont based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Levi11$117,634322.19/5.0
Veronica1$44,304395.00/5.0
Niccole1$28,342424.95/5.0
Nicki1$24,564164.50/5.0
Kristie1$22,943275.00/5.0
Andrew & Christina1$21,25754.80/5.0
Madison1$14,254164.94/5.0
Lisa1$9,626235.00/5.0
Host #4578572852$5,21010.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piedmont.

Dive Deeper: Advanced Piedmont STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piedmont. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Piedmont Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Piedmont

  • The Piedmont Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Piedmont, Outdoor/Unique properties are the most common (70%), reflecting the local real estate landscape.

Piedmont Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Piedmont

  • The dominant room capacity in Piedmont is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Piedmont, indicating a high concentration in these sizes.

Piedmont Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Piedmont

  • The most common guest capacity trend in Piedmont vacation rentals is listings accommodating 6 guests (35%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Piedmont STR market, accounting for 65.0% of listings.
  • 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piedmont.
  • On average, properties in Piedmont are equipped to host 5.3 guests.

Piedmont Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Piedmont

  • The most common availability pattern in Piedmont falls within the 271-366 days range, representing 65% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Piedmont (35%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Piedmont Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (75%)

1 Night

15 listings

75% of total

2 Nights (25%)

2 Nights

5 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Piedmont is 1 Night, adopted by 75% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Piedmont Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 75% of Piedmont hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piedmont.

Piedmont Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (33.3%)

Moderate

4 listings

33.3% of total

Firm (8.3%)

Firm

1 listings

8.3% of total

Strict (58.3%)

Strict

7 listings

58.3% of total

Cancellation Policy Insights for Piedmont

  • The prevailing Airbnb cancellation policy trend in Piedmont is Strict, used by 58.3% of listings.
  • A majority (66.6%) of hosts in Piedmont utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 58.3% market standard in Piedmont.
  • With 58.3% using Strict terms, this is a viable option in Piedmont, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Piedmont.

Piedmont STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Piedmont

  • The overall average booking lead time for vacation rentals in Piedmont is 27 days.
  • Guests book furthest in advance for stays during April (average 144 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (72 days avg.) sees the longest lead times, while Fall (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Piedmont.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 144 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Piedmont averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Piedmont (2025)

Amenity Prevalence

Amenity Insights for Piedmont

  • Essential amenities in Piedmont that guests expect include: Air conditioning, Microwave, TV, Heating, Smoke alarm, Wifi, Refrigerator, Coffee maker, Cooking basics, Bed linens. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Piedmont: Air conditioning, Microwave, TV, Heating, Smoke alarm, Wifi, Refrigerator, Coffee maker, Cooking basics, Bed linens.
  • Prioritize adding missing essentials: Bed linens.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Piedmont to stay competitive.

Piedmont Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Piedmont

  • The typical guest profile for Airbnb in Piedmont consists of primarily domestic travelers (100%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 100.0% of guests.
  • Top languages spoken are English (90.6%) followed by German (3.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from St. Louis and Oak Park.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Piedmont Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ste. Genevieve11$4,679$381.7639%
Innsbrook162$3,991$350.7337%
Kimberling City231$3,610$327.8436%
Makanda20$3,379$236.4253%
O’Fallon34$3,295$198.7358%
Harvester15$3,250$206.1052%
Potosi21$3,112$234.5239%
Edwardsville14$2,969$176.3058%
Saint Charles164$2,815$194.6953%
Vandalia10$2,812$243.6353%

Maximize Your Airbnb Income in Piedmont

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights