Pacific Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pacific in 2025? Explore comprehensive Airbnb analytics for Pacific, Missouri, United States to uncover income potential. This 2025 STR market report for Pacific, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Pacific, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pacific Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pacific Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Pacific.
Occupancy Rate(?)
32.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,982
Typical annual income for an Airbnb listing in Pacific. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.5%
Positive growth (1.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Pacific.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pacific.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pacific (2025)

Understanding the monthly revenue variations for Airbnb listings in Pacific is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pacific is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pacific across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,271+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,054 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,204 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $693, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pacific

Pacific Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pacific STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pacific:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pacific

Average Daily Rate (ADR) Airbnb Trends in Pacific (2025)

Effective short term rental pricing strategy in Pacific involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pacific typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $265+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
  • Typical properties (Median) charge around $144 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Pacific

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Airbnb Seasonality Analysis & Trends in Pacific (2025)

Peak Season (July, June, May)
  • Revenue averages $2,189 per month
  • Occupancy rates average 38.6%
  • Daily rates average $157
Shoulder Season
  • Revenue averages $1,680 per month
  • Occupancy maintains around 32.6%
  • Daily rates hold near $170
Low Season (January, February, March)
  • Revenue drops to average $1,164 per month
  • Occupancy decreases to average 22.1%
  • Daily rates adjust to average $182

Seasonality Insights for Pacific

  • The Airbnb seasonality in Pacific shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pacific's highest earning potential, with monthly revenues capable of climbing to $2,315, occupancy reaching a high of 43.9%, and ADRs peaking at $196.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,068, occupancy could drop to 20.9%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pacific.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pacific seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pacific (2025)

Exploring the top neighborhoods for short-term rentals in Pacific? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown Pacific
Charming area with historic buildings and a small-town feel. Great for visitors looking for a quaint experience close to local shops and restaurants.
Pacific Railroad Depot, Ochs' Brewery, Meramec Greenway, Wabash Frisco and Pacific Railroad Museum
Great River Greenway
Scenic area along the river, perfect for outdoor enthusiasts. Attracts families and nature lovers with its trails and parks.
Riverfront Park, Greenway Trail, Camping in the park, Fishing spots
Meramec State Park
A natural paradise with camping, hiking, and access to the Meramec River. Ideal for guests seeking outdoor adventures and tranquility.
Caves in the park, Hiking trails, Fishing and canoeing, Campgrounds, Nature watching
Pacific City Park
A community gathering spot with playgrounds and green spaces. Family-friendly and near local eateries, perfect for family vacations.
Playgrounds, Picnic areas, Walking trails, Local events
West Pacific
Quiet, residential district with easy access to amenities. Attractive for guests seeking a restful stay away from the busier tourism spots.
Local dining options, Grocery stores, Residential parks
East Pacific
Growing suburban area with new developments. Popular among families and those looking for longer-term stays in a peaceful environment.
Family-friendly parks, Shopping centers, Future development projects
Highway 44 Corridor
Convenient access to major highways for travelers. A strategic place for those who are visiting nearby attractions or commuting.
Convenient access to I-44, Nearby gas stations, Various diners and fast food options
Local Winemaking Area
This region is known for its local wineries and vineyards, attracting wine lovers and those seeking unique experiences in Missouri.
Local wineries, Tasting tours, Wine festivals, Scenic vineyard views

Understanding Airbnb License Requirements & STR Laws in Pacific (2025)

While Pacific, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pacific to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Pacific (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pacificbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pacific Palace, super unique!

Pacific Palace, super unique!

Entire Place • 3 bedrooms

$76,548
Revenue
75.5%
Occupancy
$254.85
Daily Rate
Missouri Retreat w/ Deck, Grill & Shuffleboard!

Missouri Retreat w/ Deck, Grill & Shuffleboard!

Entire Place • 3 bedrooms

$57,311
Revenue
42.2%
Occupancy
$297.35
Daily Rate
Pet Friendly - Private Home - Fenced Yard

Pet Friendly - Private Home - Fenced Yard

Entire Place • 2 bedrooms

$40,533
Revenue
64.7%
Occupancy
$165.92
Daily Rate
Renovated home near Six Flags on quiet street

Renovated home near Six Flags on quiet street

Entire Place • 3 bedrooms

$32,755
Revenue
58.9%
Occupancy
$145.47
Daily Rate
Peaceful, home in Pacific, Just like Grandma's!

Peaceful, home in Pacific, Just like Grandma's!

Entire Place • 2 bedrooms

$28,375
Revenue
61.3%
Occupancy
$136.25
Daily Rate
Unique Cottage - Dog Friendly - Close to Purina

Unique Cottage - Dog Friendly - Close to Purina

Entire Place • 2 bedrooms

$25,349
Revenue
57.4%
Occupancy
$142.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pacific (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pacific based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jennifer15$165,0555834.85/5.0
Brian1$76,5481184.92/5.0
Evolve2$76,311264.83/5.0
Christopher2$65,8821334.95/5.0
Leslie4$59,7362924.88/5.0
Shane3$53,3999964.77/5.0
Anthony1$32,755235.00/5.0
Matt1$22,1112244.96/5.0
Evolve1$17,676604.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pacific.

Dive Deeper: Advanced Pacific STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pacific. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pacific Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pacific

  • The Pacific Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Pacific, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 23.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Pacific Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pacific

  • The dominant room capacity in Pacific is 1 bedroom listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.7% of the active Airbnb listings in Pacific, indicating a high concentration in these sizes.

Pacific Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pacific

  • The most common guest capacity trend in Pacific vacation rentals is listings accommodating 8+ guests (26.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Pacific STR market, accounting for 50.0% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pacific.
  • On average, properties in Pacific are equipped to host 4.8 guests.

Pacific Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pacific

  • The most common availability pattern in Pacific falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pacific (60%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pacific Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (76.7%)

1 Night

23 listings

76.7% of total

2 Nights (20%)

2 Nights

6 listings

20% of total

3 Nights (3.3%)

3 Nights

1 listings

3.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Pacific is 1 Night, adopted by 76.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.7%) of the Pacific Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 76.7% of Pacific hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pacific.

Pacific Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (60%)

Flexible

18 listings

60% of total

Moderate (23.3%)

Moderate

7 listings

23.3% of total

Strict (16.7%)

Strict

5 listings

16.7% of total

Cancellation Policy Insights for Pacific

  • The prevailing Airbnb cancellation policy trend in Pacific is Flexible, used by 60% of listings.
  • The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Pacific may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 60% market standard in Pacific.
  • Given the high prevalence of Flexible policies (60%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pacific.

Pacific STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pacific

  • The overall average booking lead time for vacation rentals in Pacific is 49 days.
  • Guests book furthest in advance for stays during May (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Pacific.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Pacific averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pacific (2025)

Amenity Prevalence

No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.

Amenity Insights for Pacific

  • Essential amenities in Pacific that guests expect include: Wifi, Bed linens, Fire extinguisher, Kitchen, Microwave, Dishes and silverware, TV, Hot water, Essentials, Coffee maker. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pacific: Wifi, Bed linens, Fire extinguisher, Kitchen, Microwave, Dishes and silverware, TV, Hot water, Essentials, Coffee maker.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pacific to stay competitive.

Pacific Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pacific

  • The typical guest profile for Airbnb in Pacific consists of primarily domestic travelers (98%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.3% of guests.
  • Key international markets include United States (98.3%) and Canada (0.5%).
  • Top languages spoken are English (86.6%) followed by Spanish (7.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from St. Louis and Springfield.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pacific Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ste. Genevieve11$4,679$381.7639%
Innsbrook162$3,991$350.7337%
Makanda20$3,379$236.4253%
O’Fallon34$3,295$198.7358%
Harvester15$3,250$206.1052%
Potosi21$3,112$234.5239%
Edwardsville14$2,969$176.3058%
Saint Charles164$2,815$194.6953%
Vandalia10$2,812$243.6353%
Centralia15$2,808$233.2749%

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