Owensville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Owensville in 2025? Explore comprehensive Airbnb analytics for Owensville, Missouri, United States to uncover income potential. This 2025 STR market report for Owensville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Owensville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Owensville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Owensville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Owensville (2025)
Understanding the monthly revenue variations for Airbnb listings in Owensville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Owensville is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Owensville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,110+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,498 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,392 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $625, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Owensville
Owensville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Owensville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Owensville:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Owensville
Average Daily Rate (ADR) Airbnb Trends in Owensville (2025)
Effective short term rental pricing strategy in Owensville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Owensville typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $501+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $207 or more.
- Typical properties (Median) charge around $181 per night.
- Entry-level properties (Bottom 25%) earn around $133 per night.
Average Daily Rate (ADR) Trend by Month in Owensville
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Airbnb Seasonality Analysis & Trends in Owensville (2025)
Peak Season (May, June, April)
- Revenue averages $2,429 per month
- Occupancy rates average 24.1%
- Daily rates average $212
Shoulder Season
- Revenue averages $1,873 per month
- Occupancy maintains around 28.6%
- Daily rates hold near $222
Low Season (January, February, August)
- Revenue drops to average $1,040 per month
- Occupancy decreases to average 17.5%
- Daily rates adjust to average $225
Seasonality Insights for Owensville
- The Airbnb seasonality in Owensville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Owensville's highest earning potential, with monthly revenues capable of climbing to $2,672, occupancy reaching a high of 31.3%, and ADRs peaking at $236.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $783, occupancy could drop to 16.1%, and ADRs may adjust down to $211.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Owensville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Owensville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Owensville (2025)
Exploring the top neighborhoods for short-term rentals in Owensville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Owensville Town Center | The heart of Owensville with a variety of shops, restaurants, and community events. Attractive to travelers looking for a quaint small-town experience. | Owensville City Park, Historical Society of Owensville, local cafes and diners |
| Coulter Lake | A beautiful natural spot for outdoor activities such as fishing and hiking. Ideal for nature lovers and those seeking a peaceful retreat. | Coulter Lake, camping spots, nature trails |
| Loutre River | A scenic area featuring the Loutre River, perfect for water-based activities and relaxation by the water. | Loutre River Park, fishing spots, picnic areas |
| Nearby Hermann | A charming town known for its wineries and historic Main Street. Offers visitors a taste of Missouri’s wine country just a short drive away. | Hermann Wine Trail, Historic Hermann Museum, local breweries |
| Washington, MO | A growing nearby city with a rich history and various attractions. Offers more urban conveniences while maintaining a small-town feel. | Washington Historical Society, Riverfront Park, local shops and eateries |
| New Haven, MO | A neighboring town known for its arts scene and wine industry, attracting tourists interested in local culture and events. | New Haven Winery, art galleries, annual festivals |
| Bourbon, MO | A nearby destination with a rustic charm, popular for its outdoor activities and local events throughout the year. | Bourbon Parks, local markets, nature trails |
| St. Louis, MO | While a bit further away, St. Louis offers a wealth of attractions and activities, making it an appealing option for those visiting Owensville. | Gateway Arch, Forest Park, St. Louis Zoo, various museums and attractions |
Understanding Airbnb License Requirements & STR Laws in Owensville (2025)
While Owensville, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Owensville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Owensville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Owensvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern Country Farm House with beautiful views
Entire Place • 4 bedrooms
Post Oak Chaise
Entire Place • 2 bedrooms
6 Pines Guesthouse
Entire Place • 3 bedrooms
perfect summer venue : new addition of hot tub!!
Entire Place • 4 bedrooms
The Farmhouse at Red Oak Valley
Entire Place • 7 bedrooms
Brick House at Red Oak Valley
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Owensville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Owensville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nancy | 5 | $93,107 | 26 | 4.00/5.0 |
| Layne | 1 | $51,605 | 77 | 5.00/5.0 |
| Janet | 2 | $51,578 | 85 | 4.97/5.0 |
| Amy | 1 | $35,281 | 22 | 5.00/5.0 |
| Paula | 1 | $28,655 | 17 | 4.76/5.0 |
| Martha | 4 | $25,482 | 74 | 3.71/5.0 |
| Daniel | 1 | $23,318 | 83 | 4.96/5.0 |
| Diana | 1 | $21,685 | 75 | 4.95/5.0 |
| Host #121719854 | 1 | $14,614 | 0 | 0.00/5.0 |
| April | 2 | $6,134 | 160 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Owensville.
Dive Deeper: Advanced Owensville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Owensville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOwensville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Owensville
- The Owensville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Owensville, House properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 52.6% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Owensville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Owensville
- The dominant room capacity in Owensville is 2 bedrooms listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 42.1% of the active Airbnb listings in Owensville, indicating a high concentration in these sizes.
- A significant 36.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Owensville.
Owensville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Owensville
- The most common guest capacity trend in Owensville vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Owensville STR market, accounting for 52.6% of listings.
- 36.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Owensville.
- On average, properties in Owensville are equipped to host 4.4 guests.
Owensville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Owensville
- The most common availability pattern in Owensville falls within the 271-366 days range, representing 63.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Owensville (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Owensville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
50% of total
2 Nights
9 listings
50% of total
Key Insights
- The most prevalent minimum stay requirement in Owensville is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Owensville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Owensville hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Owensville.
Owensville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
25% of total
Moderate
5 listings
31.3% of total
Firm
6 listings
37.5% of total
Strict
1 listings
6.3% of total
Cancellation Policy Insights for Owensville
- The prevailing Airbnb cancellation policy trend in Owensville is Firm, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.5% market standard in Owensville.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Owensville.
Owensville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Owensville
- The overall average booking lead time for vacation rentals in Owensville is 47 days.
- Guests book furthest in advance for stays during October (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (65 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Owensville.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Owensville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Owensville (2025)
Amenity Prevalence
Amenity Insights for Owensville
- Essential amenities in Owensville that guests expect include: Air conditioning, Heating, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Owensville: Air conditioning, Heating, TV, Wifi.
- Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Owensville to stay competitive.
Owensville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Owensville
- The typical guest profile for Airbnb in Owensville consists of primarily domestic travelers (99%), often arriving from nearby Willow Springs, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and Canada (0.9%).
- Top languages spoken are English (81.4%) followed by French (5.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Willow Springs and St. Louis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Owensville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 11 | $4,679 | $381.76 | 39% |
| Innsbrook | 162 | $3,991 | $350.73 | 37% |
| Friedenswald | 10 | $3,919 | $350.57 | 44% |
| Linn Creek | 22 | $3,796 | $327.48 | 41% |
| Sunrise Beach | 222 | $3,503 | $390.11 | 40% |
| O’Fallon | 34 | $3,295 | $198.73 | 58% |
| Harvester | 15 | $3,250 | $206.10 | 52% |
| Roach | 27 | $3,150 | $346.94 | 46% |
| Potosi | 21 | $3,112 | $234.52 | 39% |
| Gravois Mills | 119 | $2,992 | $311.38 | 41% |