Mountain Grove Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Mountain Grove in 2025? Explore comprehensive Airbnb analytics for Mountain Grove, Missouri, United States to uncover income potential. This 2025 STR market report for Mountain Grove, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Mountain Grove, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mountain Grove Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mountain Grove Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mountain Grove (2025)
Understanding the monthly revenue variations for Airbnb listings in Mountain Grove is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mountain Grove is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mountain Grove across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,282+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,012 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,238 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $655, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mountain Grove
Mountain Grove Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mountain Grove STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mountain Grove:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mountain Grove
Average Daily Rate (ADR) Airbnb Trends in Mountain Grove (2025)
Effective short term rental pricing strategy in Mountain Grove involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mountain Grove typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $147+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Mountain Grove
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Airbnb Seasonality Analysis & Trends in Mountain Grove (2025)
Peak Season (June, May, April)
- Revenue averages $2,098 per month
- Occupancy rates average 49.1%
- Daily rates average $105
Shoulder Season
- Revenue averages $1,468 per month
- Occupancy maintains around 43.2%
- Daily rates hold near $104
Low Season (January, February, March)
- Revenue drops to average $1,061 per month
- Occupancy decreases to average 31.7%
- Daily rates adjust to average $103
Seasonality Insights for Mountain Grove
- The Airbnb seasonality in Mountain Grove shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mountain Grove's highest earning potential, with monthly revenues capable of climbing to $2,315, occupancy reaching a high of 57.6%, and ADRs peaking at $106.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $900, occupancy could drop to 27.3%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mountain Grove.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mountain Grove seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mountain Grove (2025)
Exploring the top neighborhoods for short-term rentals in Mountain Grove? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Mountain Grove | The central area of Mountain Grove, known for its quaint shops and local restaurants. It attracts visitors looking for a small-town charm while being close to amenities. | Mountain Grove Community Park, Local Dining Options, Shopping District, Annual Events and Festivals |
| Lake Thunderbird | A beautiful lake area that offers recreational activities such as fishing, boating, and camping. Perfect for families and outdoor enthusiasts. | Lake Thunderbird, Fishing and Boating, Campgrounds, Scenic Nature Trails |
| Sandy Creek | A peaceful suburb known for its residential feel and proximity to outdoor activities. Ideal for guests seeking a quiet getaway. | Sandy Creek Trails, Local Parks, Nature Walks |
| Mountain Grove Nature Center | A center dedicated to local flora and fauna, popular with nature lovers and educational visitors. Provides a unique experience for guests interested in ecology. | Nature Trails, Wildlife Observation, Educational Programs |
| Historic Downtown District | Features historic architecture and unique local shops. Perfect for visitors interested in the history and culture of Mountain Grove. | Historic Buildings, Local Artisan Shops, Cafes and Bistros |
| Countryside Retreats | Scenic areas surrounding Mountain Grove ideal for relaxation and enjoying nature. A great choice for those looking for tranquility and outdoor activities. | Rural Scenic Views, Hiking Trails, Peaceful Cabins |
| Nearby State Parks | Access to beautiful state parks like the Mark Twain National Forest, providing an adventurous experience for those interested in hiking and exploring nature. | Hiking Trails, Camping Areas, Biking Trails |
| Local Wine Trails | The area is developing in wine production, attracting wine lovers for tastings and tours. A unique cultural experience for guests. | Local Wineries, Wine Tasting Events, Scenic Vineyards |
Understanding Airbnb License Requirements & STR Laws in Mountain Grove (2025)
While Mountain Grove, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mountain Grove to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mountain Grove (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mountain Grovebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Country Charm-Large Game Room & Sunroom, Sleeps 14
Entire Place • 4 bedrooms
Laurie's Place-Spacious & Luxurious Home Sleeps 10
Entire Place • 3 bedrooms
County line farmhouse
Entire Place • 2 bedrooms
Simply Cute & Modern 2 BR House
Entire Place • 2 bedrooms
Dee Dee's Place. A Relaxing Cabin in the Country
Entire Place • 3 bedrooms
Our Neck of the Woods
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mountain Grove (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mountain Grove based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| David | 2 | $79,793 | 166 | 4.99/5.0 |
| Jessica | 2 | $33,798 | 28 | 4.97/5.0 |
| Tina | 3 | $22,348 | 269 | 4.98/5.0 |
| Shaun | 1 | $20,383 | 38 | 4.84/5.0 |
| Rachel | 1 | $17,755 | 30 | 4.93/5.0 |
| Shelley | 1 | $17,681 | 15 | 5.00/5.0 |
| Brooke | 1 | $15,474 | 89 | 4.93/5.0 |
| Ann | 2 | $14,828 | 140 | 4.92/5.0 |
| Renee | 1 | $14,426 | 13 | 4.85/5.0 |
| Stephanie Thompson | 1 | $13,487 | 80 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mountain Grove.
Dive Deeper: Advanced Mountain Grove STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mountain Grove. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMountain Grove Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mountain Grove
- The Mountain Grove Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mountain Grove, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Mountain Grove Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mountain Grove
- The dominant room capacity in Mountain Grove is 2 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 66.7% of the active Airbnb listings in Mountain Grove, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mountain Grove.
Mountain Grove Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mountain Grove
- The most common guest capacity trend in Mountain Grove vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Mountain Grove STR market, accounting for 50.0% of listings.
- 61.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mountain Grove.
- On average, properties in Mountain Grove are equipped to host 5.7 guests.
Mountain Grove Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mountain Grove
- The most common availability pattern in Mountain Grove falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mountain Grove (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mountain Grove Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
50% of total
2 Nights
7 listings
38.9% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Mountain Grove is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.9%) of the Mountain Grove Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Mountain Grove, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Mountain Grove hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mountain Grove.
Mountain Grove Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
50% of total
Moderate
6 listings
33.3% of total
Firm
3 listings
16.7% of total
Cancellation Policy Insights for Mountain Grove
- The prevailing Airbnb cancellation policy trend in Mountain Grove is Flexible, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Mountain Grove may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in Mountain Grove.
- Regularly review your cancellation policy against competitors and market demand shifts in Mountain Grove.
Mountain Grove STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mountain Grove
- The overall average booking lead time for vacation rentals in Mountain Grove is 32 days.
- Guests book furthest in advance for stays during August (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (50 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Mountain Grove.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Mountain Grove averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mountain Grove (2025)
Amenity Prevalence
Amenity Insights for Mountain Grove
- Essential amenities in Mountain Grove that guests expect include: TV, Smoke alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mountain Grove: TV, Smoke alarm, Air conditioning.
- Consider adding popular differentiators like Free parking on premises or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mountain Grove to stay competitive.
Mountain Grove Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mountain Grove
- The typical guest profile for Airbnb in Mountain Grove consists of primarily domestic travelers (99%), often arriving from nearby Springfield, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and Netherlands (0.4%).
- Top languages spoken are English (89.1%) followed by Spanish (3.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Springfield and Mountain Grove.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mountain Grove Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,531 | $430.94 | 53% |
| Hollister | 206 | $4,444 | $369.44 | 43% |
| Innsbrook | 162 | $3,991 | $350.73 | 37% |
| Friedenswald | 10 | $3,919 | $350.57 | 44% |
| Linn Creek | 22 | $3,796 | $327.48 | 41% |
| Flippin | 33 | $3,682 | $254.76 | 43% |
| Kimberling City | 231 | $3,610 | $327.84 | 36% |
| Sunrise Beach | 222 | $3,503 | $390.11 | 40% |
| Roach | 27 | $3,150 | $346.94 | 46% |
| Gravois Mills | 119 | $2,992 | $311.38 | 41% |