Airbnb Market Analytics, Statistics and Data in Kansas City, Missouri, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kansas City? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kansas City:
How much do Airbnb hosts make on average per month in Kansas City?
The short-term rental market in Kansas City shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,366 per month
- Strong performing properties (top 25%) make $3,825 or more
- Best-in-class properties (top 10%) achieve $5,905+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,217
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kansas City
The market in Kansas City shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kansas City
Daily rates in Kansas City vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $122 per night
- Strong performing properties (top 25%) secure $204 or more
- Best-in-class properties (top 10%) pull in $332+ per night
- Entry-level properties (bottom 25%) earn around $77
Daily Rate Variations by Month
Get Live Kansas City Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Kansas City
Peak Season (June, May, October)
- Revenue peaks at $3687.66 per month
- Occupancy rates reach 56.55%
- Daily rates average $191.08
Shoulder Season
- Revenue averages $3003.95 per month
- Occupancy maintains 49.47%
- Daily rates hold at $179.17
Low Season (August, February, January)
- Revenue drops to $1981.71 per month
- Occupancy decreases to 38.45%
- Daily rates adjust to $166.60
Is it still profitable to do Airbnb in Kansas City in 2025?
Yes! Kansas City demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $3004 and As a mature market with 1247 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kansas City
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Country Club Plaza | This historic district offers a European-inspired architecture and is known for its upscale shopping, dining, and entertainment options. It's a prime location for visitors seeking a luxurious experience in Kansas City. | Country Club Plaza Shopping District, Nelson-Atkins Museum of Art, Loose Park, Kauffman Memorial Garden, The Fontaine Hotel |
| Westport | A historic neighborhood that offers a mix of trendy bars, restaurants, and shops. It attracts a young crowd and is known for its vibrant nightlife and cultural events. | Westport District, The Westport Flea Market, Green Lady Lounge, Westport Coffee House, The Riot Room |
| Downtown Kansas City | The heart of the city featuring a bustling business district along with entertainment venues, museums, and restaurants. Ideal for both business and leisure travelers. | Union Station, Kauffman Center for the Performing Arts, Power and Light District, Kansas City Art Institute, World War I Museum and Memorial |
| Crossroads Arts District | A vibrant neighborhood known for its art galleries, shops, and restaurants. It attracts creatives and young professionals, making it a hot spot for unique experiences. | First Friday Art Walks, Kemper Museum of Contemporary Art, Grinders Pizza, The Goat, The Crossroads Hotel |
| River Market | A historic area featuring a famous market, local shops, and dining options along the Missouri River. It’s popular for its farmers market and cultural offerings. | River Market Farmers Market, City Market, Arabia Steamboat Museum, The Midland Theatre, Historic Riverfront |
| Brookside | A charming neighborhood boasting boutique shops, restaurants, and beautiful homes. It's known for its community feel and attracts families and long-term visitors. | Brookside Shops, The Nelson-Atkins Museum of Art, Swope Park, Southmoreland Park, The Brookside Art Annual |
| North Kansas City | An up-and-coming neighborhood that offers a range of restaurants, breweries, and entertainment options. It’s becoming popular among young professionals. | Brewery tours, North Kansas City Guv'nor's Park, The Kansas City Museum, The Sporting Club |
| South Kansas City | A diverse area with family-friendly attractions, parks, and community events. It's suitable for visitors looking for a more suburban experience. | Swope Park, The Kansas City Zoo, Red Bridge Shopping Center, Starlight Theatre, Blue River Parkway |
Do you need a license for Airbnb in Kansas City?
Yes, Kansas City requires a license for operating an Airbnb. Current market data shows 55% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Kansas City
Plaza mansion: steps from art, shopping & dining
Entire Place • 12 bedrooms
Private Room with Queen Bed Near KU Med - 72
Private Room • N/A
7 BR Mansion with Speakeasy in the heart of KC
Entire Place • 7 bedrooms
Crossroads Luxury Lofts - Day&NightBNB
Entire Place • 6 bedrooms
IVY House KC
Entire Place • 11 bedrooms
Country Paradise w/inground pool. Sleeps 13
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Kansas City
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kristen | 52 | $2,409,858 | 6838 | 4.89/5.0 |
| Lance | 49 | $2,255,408 | 7656 | 4.59/5.0 |
| Southmoreland | 15 | $789,928 | 169 | 4.52/5.0 |
| Ashley | 24 | $738,703 | 2250 | 4.37/5.0 |
| Adam | 25 | $649,089 | 726 | 4.69/5.0 |
| Francis | 15 | $541,058 | 3093 | 4.79/5.0 |
| William | 6 | $431,259 | 867 | 4.90/5.0 |
| Zach | 3 | $401,577 | 46 | 4.93/5.0 |
| Luke & Katie | 5 | $396,766 | 1054 | 4.87/5.0 |
| Jason | 8 | $372,418 | 229 | 4.70/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kansas City
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.8%), with house and apartment & condo properties comprising 91.9% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (8.0% combined)
Room Capacity Distribution
Analysis of 1,247 properties in Kansas City shows that 2 bedrooms properties are most prevalent, making up 28.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 56.5% of all listings.
Key Insights
- Most common: 2 bedrooms (28.3%)
- Least common: 5+ bedrooms (6.1%)
- Market concentration: 56.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,247 properties in Kansas City reveals that 8+ guests properties dominate the market, representing 20.7% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 38.9% of the market.
Key Insights
- Most common capacity: 8+ guests (20.7% of market)
- Least common capacity: 1 guest (2.9% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 38.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,247 properties in Kansas City, the most common availability pattern is 271-366 days (30.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.7% of properties).
Key Insights
- Most common availability window: 271-366 days (30.9%)
- Most common booking duration: 91-180 days (28.7%)
- Properties with high availability (180+ days): 58.9%
- Properties with long-term bookings (180+ days): 42.3%
Minimum Stay Distributions
1 Night
265 listings
24.2% of total
2 Nights
312 listings
28.5% of total
3 Nights
36 listings
3.3% of total
4-6 Nights
20 listings
1.8% of total
7-29 Nights
60 listings
5.5% of total
30+ Nights
401 listings
36.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 52.7%
- Mid-length stays (4-6 nights) represent 1.8% of listings
- Monthly+ stays (36.7%) suggest a stable extended-stay market
- High market flexibility with 56.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
9 listings
0.9% of total
Flexible
189 listings
18% of total
Moderate
329 listings
31.3% of total
Firm
261 listings
24.9% of total
Strict
262 listings
25% of total
Key Insights
- Moderate is the preferred policy at 31.3% of listings
- The market shows a balanced distribution between guest-friendly (49.3%) and strict (49.9%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Jun, May, averaging 57 days
- Shortest booking windows are in Dec, Sep, Jan, averaging 36 days
- Spring shows the longest average booking window at 55 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 55 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Kansas City
Below is the distribution of amenities across listings in Kansas City:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.6% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.8%) and United Kingdom (0.4%)
- English is the top language at 81.4%, followed by Spanish (13.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Kansas City and St. Louis markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kansas City. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Pleasant Hill | 10 | $3,886 | $195.86 | 59% |
| Weston | 11 | $3,592 | $284.13 | 43% |
| Prairie Village | 44 | $3,491 | $195.65 | 62% |
| Overland Park | 246 | $3,113 | $191.49 | 55% |
| Mission | 14 | $2,869 | $154.59 | 62% |
| Eudora | 13 | $2,852 | $156.56 | 55% |
| Olathe | 66 | $2,829 | $165.14 | 57% |
| Riverside | 11 | $2,630 | $166.26 | 51% |
| Merriam | 29 | $2,501 | $149.56 | 57% |
| Edwards | 19 | $2,493 | $224.12 | 53% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights