Airbnb Market Analytics, Statistics and Data in Branson West, Missouri, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Branson West? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Branson West:
How much do Airbnb hosts make on average per month in Branson West?
The short-term rental market in Branson West shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,713 per month
- Strong performing properties (top 25%) make $4,546 or more
- Best-in-class properties (top 10%) achieve $6,821+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,555
Revenue Variations by Month
Occupancy Rates Throughout the Year in Branson West
The market in Branson West shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 46% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Branson West
Daily rates in Branson West vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $172 per night
- Strong performing properties (top 25%) secure $242 or more
- Best-in-class properties (top 10%) pull in $354+ per night
- Entry-level properties (bottom 25%) earn around $126
Daily Rate Variations by Month
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Seasonality patterns in Branson West
Peak Season (July, June, November)
- Revenue peaks at $5474.75 per month
- Occupancy rates reach 71.01%
- Daily rates average $236.29
Shoulder Season
- Revenue averages $3443.50 per month
- Occupancy maintains 45.77%
- Daily rates hold at $208.51
Low Season (February, September, January)
- Revenue drops to $1657.02 per month
- Occupancy decreases to 26.14%
- Daily rates adjust to $176.78
Is it still profitable to do Airbnb in Branson West in 2025?
Yes! Branson West demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $3444 and With 227 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Branson West
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Table Rock Lake | Stunning lakefront area known for recreational activities like boating, fishing, and hiking. Perfect for families and outdoor enthusiasts looking for a relaxing getaway. | Table Rock State Park, Silver Dollar City, Dolly Parton's Stampede, Showboat Branson Belle, Fishing and Boating on the lake |
| Branson Strip | The entertainment hub of Branson with numerous theaters, restaurants, and attractions. A prime location to attract tourists looking for live shows and nightlife. | The Titanic Museum, Branson Ferris Wheel, Silver Dollar City, Live music theaters, Branson Landing |
| Big Cedar Lodge | A luxurious resort area with stunning views and plenty of outdoor activities. Ideal for those seeking a high-end vacation experience in a nature setting. | Big Cedar Lodge, Golf courses, Fishing and Boating, Spa and wellness facilities, Nature trails |
| Lakeview Drive | Scenic area with beautiful views of the lake, ideal for vacation homes and rentals. Attracts tourists looking for peaceful retreats while still close to attractions. | Scenic views of Table Rock Lake, Nearby hiking trails, Local restaurants and shops, Access to water sports, Fishing spots |
| Fall Creek Road | A neighborhood known for its easy access to both the lake and Branson's attractions. Family-friendly with a variety of accommodation options. | Fall Creek Marina, Shops and dining, Nearby hiking spots, Access to live shows, Branson Zoo |
| Moonshine Beach | A popular beach area on Table Rock Lake, perfect for swimming and picnicking. Highly sought after during the summer season for families. | Moonshine Beach, Swimming and picnic areas, Volleyball courts, Walking trails, Nearby boat rentals |
| Downtown Branson | The historic heart of Branson with vintage charm, shops, and local eateries. Great for those who want to experience local culture and history. | Branson Landing, Historic Downtown shops, Local restaurants, Art galleries, Banks of the Taneycomo |
| Shepherd of the Hills | A renowned area for its outdoor attractions and fun family activities, ideal for tourists seeking adventure and entertainment in one spot. | Shepherd of the Hills Outdoor Theater, Zipline adventures, The Little Golden Lodge, Hiking trails, Historical exhibits |
Do you need a license for Airbnb in Branson West?
We recommend checking directly with Branson West's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Branson West
Serene Cabin, Private Hot Tub, Gated Golf Resort.
Entire Place • 4 bedrooms
12bd Sleeps 40! Silver DCity 5 min! 3 Pools! Golf!
Entire Place • 12 bedrooms
Views! Serene Hot Tub. Gated Golf Resort w/ Lakesi
Entire Place • 4 bedrooms
Beautiful Views from the Rusty Moose
Entire Place • 8 bedrooms
Pool Table! Ping Pong! Arcades! Swimming Pool!!
Entire Place • 6 bedrooms
Hot tub, private home mins to Silver Dollar City!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Branson West
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Grand Welcome | 30 | $948,359 | 1076 | 4.63/5.0 |
| Evolve | 23 | $605,026 | 1753 | 4.83/5.0 |
| Adam | 7 | $530,935 | 458 | 4.95/5.0 |
| Rent Branson LLC | 7 | $319,727 | 175 | 4.77/5.0 |
| Adam | 6 | $290,449 | 943 | 4.92/5.0 |
| Jaymi | 4 | $272,972 | 192 | 4.90/5.0 |
| Kayla | 4 | $255,930 | 172 | 4.92/5.0 |
| Steve | 5 | $246,259 | 794 | 4.89/5.0 |
| Chris | 2 | $232,635 | 169 | 4.96/5.0 |
| Evolve | 9 | $230,922 | 273 | 4.80/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Branson West
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (100%), with apartment & condo and outdoor & mobile properties comprising 80.6% of inventory
- Strong specialty sector (37.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels segments (0.4% combined)
Room Capacity Distribution
Analysis of 227 properties in Branson West shows that 2 bedrooms properties are most prevalent, making up 49.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 65.2% of all listings.
Key Insights
- Most common: 2 bedrooms (49.3%)
- Least common: 5+ bedrooms (6.6%)
- Market concentration: 65.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 227 properties in Branson West reveals that 8+ guests properties dominate the market, representing 46.7% of all listings. The average property accommodates 6.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 80.2% of the market.
Key Insights
- Most common capacity: 8+ guests (46.7% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 6.6 guests per property
- Market concentration: 80.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 227 properties in Branson West, the most common availability pattern is 181-270 days (38.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (38.8% of properties).
Key Insights
- Most common availability window: 181-270 days (38.3%)
- Most common booking duration: 91-180 days (38.8%)
- Properties with high availability (180+ days): 59.5%
- Properties with long-term bookings (180+ days): 42.3%
Minimum Stay Distributions
1 Night
15 listings
7% of total
2 Nights
147 listings
68.7% of total
3 Nights
12 listings
5.6% of total
4-6 Nights
1 listings
0.5% of total
30+ Nights
39 listings
18.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 75.7%
- Mid-length stays (4-6 nights) represent 0.5% of listings
- Monthly+ stays (18.2%) suggest a stable extended-stay market
- High market flexibility with 81.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
8 listings
3.7% of total
Flexible
8 listings
3.7% of total
Moderate
38 listings
17.5% of total
Firm
74 listings
34.1% of total
Strict
89 listings
41% of total
Key Insights
- Strict is the preferred policy at 41.0% of listings
- Stricter policies (Firm & Strict) dominate at 75.1% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 3.7% of listings
Recommendations
- The market supports stricter policies, with 75.1% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 75 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 28 days
- Summer shows the longest average booking window at 69 days, while Winter has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 69 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Branson West
Every property in Branson West comes standard with Air conditioning, and TV. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 99.4% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.1%) and United Kingdom (0.1%)
- English is the top language at 93.6%, followed by Spanish (4.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.7%
Recommendations
- Target marketing campaigns for Kansas City and St. Louis markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Branson West. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,615 | $434.05 | 55% |
| Hollister | 203 | $4,922 | $384.99 | 45% |
| Flippin | 31 | $3,739 | $257.27 | 44% |
| Lowell | 28 | $3,647 | $232.61 | 51% |
| Kirbyville | 16 | $3,280 | $266.64 | 39% |
| Farmington | 15 | $3,216 | $288.69 | 45% |
| Little Flock | 16 | $3,182 | $335.40 | 46% |
| Cape Fair | 12 | $3,084 | $273.50 | 35% |
| Bentonville | 686 | $3,028 | $189.16 | 53% |
| Eagle Rock | 54 | $3,008 | $236.53 | 43% |
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