Ballwin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Ballwin in 2025? Explore comprehensive Airbnb analytics for Ballwin, Missouri, United States to uncover income potential. This 2025 STR market report for Ballwin, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Ballwin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ballwin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ballwin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ballwin (2025)
Understanding the monthly revenue variations for Airbnb listings in Ballwin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ballwin is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ballwin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,618+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,655 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,810 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,176, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ballwin
Ballwin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ballwin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ballwin:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ballwin
Average Daily Rate (ADR) Airbnb Trends in Ballwin (2025)
Effective short term rental pricing strategy in Ballwin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ballwin typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $385+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Ballwin
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Airbnb Seasonality Analysis & Trends in Ballwin (2025)
Peak Season (June, July, May)
- Revenue averages $4,191 per month
- Occupancy rates average 51.8%
- Daily rates average $205
Shoulder Season
- Revenue averages $3,218 per month
- Occupancy maintains around 43.8%
- Daily rates hold near $203
Low Season (January, September, October)
- Revenue drops to average $2,429 per month
- Occupancy decreases to average 38.6%
- Daily rates adjust to average $199
Seasonality Insights for Ballwin
- The Airbnb seasonality in Ballwin shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ballwin's highest earning potential, with monthly revenues capable of climbing to $4,324, occupancy reaching a high of 58.4%, and ADRs peaking at $213.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,211, occupancy could drop to 32.0%, and ADRs may adjust down to $193.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ballwin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ballwin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ballwin (2025)
Exploring the top neighborhoods for short-term rentals in Ballwin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ballwin Park | A beautiful local park area featuring walking trails, picnic spots, and playgrounds. Great for families and outdoor enthusiasts. | Ballwin Park, Castlewood State Park, Vlasis Park, Smallwood Park, Ballwin Skatepark |
| West County Center | A major shopping mall with a variety of retail stores and dining options. Attractive for visitors looking to shop and eat. | West County Center, AMC West Olive 16, St. Louis Bread Company, Dierbergs Market |
| Babler State Park | A large state park offering hiking, beautiful scenery, and nature experiences. Ideal for those seeking a retreat from the city. | Babler Memorial State Park, hiking trails, scenic views, nature outings |
| Old Ballwin | A historic neighborhood with charming homes and a small-town atmosphere. Attractive for those visiting family or seeking a quiet stay. | historic homes, local shops, Ballwin Public Library, Old Ballwin Park |
| Barron Park | A cozy neighborhood park with recreational facilities and a friendly community vibe. Great for families and gatherings. | Barron Park, playground, ball fields, walking trails |
| Ballwin Golf Course | A public golf course that attracts golf enthusiasts and families looking to enjoy a day out on the greens. | Ballwin Golf Course, golfing, clubhouse, events |
| Graham Road Area | A residential area that is conveniently located near dining and shopping. Attracts visitors looking for easy access to local amenities. | local restaurants, shopping centers, nearby parks |
| Manchester Road Corridor | An area with several dining options, shops, and entertainment choices. Ideal for visitors wanting to explore local culture and cuisine. | restaurants, shopping, local events, nightlife options |
Understanding Airbnb License Requirements & STR Laws in Ballwin (2025)
While Ballwin, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ballwin to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ballwin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ballwinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Pet & Child Friendly*Great Location*Ideal 4 Groups
Entire Place • 4 bedrooms
Private indoor pool & sauna
Entire Place • 4 bedrooms
Charming entire ranch home with free parking
Entire Place • 3 bedrooms
Perfect Getaway 3BR/3BA Home
Entire Place • 3 bedrooms
Cottage of Castlewood
Entire Place • 4 bedrooms
Becky's Oasis-Sleeps 6/3 beds/Ballwin MO
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ballwin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ballwin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kellee | 1 | $79,390 | 78 | 5.00/5.0 |
| Deborah | 1 | $78,848 | 126 | 4.95/5.0 |
| Jim Kerber | 2 | $78,596 | 151 | 4.79/5.0 |
| Becky | 2 | $57,192 | 59 | 4.90/5.0 |
| Nathan | 1 | $56,167 | 65 | 4.95/5.0 |
| Ana | 1 | $54,504 | 21 | 5.00/5.0 |
| B | 1 | $35,490 | 40 | 4.93/5.0 |
| Kathy | 2 | $35,195 | 187 | 4.45/5.0 |
| Jessica | 1 | $34,831 | 17 | 4.94/5.0 |
| Kalina | 1 | $33,856 | 20 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ballwin.
Dive Deeper: Advanced Ballwin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ballwin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBallwin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ballwin
- The Ballwin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.7% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ballwin, House properties are the most common (86.4%), reflecting the local real estate landscape.
- Houses represent a significant 86.4% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.
Ballwin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ballwin
- The dominant room capacity in Ballwin is 3 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 59.1% of the active Airbnb listings in Ballwin, indicating a high concentration in these sizes.
- A significant 59.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ballwin.
Ballwin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ballwin
- The most common guest capacity trend in Ballwin vacation rentals is listings accommodating 6 guests (40.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Ballwin STR market, accounting for 68.2% of listings.
- 68.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ballwin.
- On average, properties in Ballwin are equipped to host 4.8 guests.
Ballwin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ballwin
- The most common availability pattern in Ballwin falls within the 181-270 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ballwin (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ballwin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
26.3% of total
2 Nights
6 listings
31.6% of total
3 Nights
2 listings
10.5% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
5 listings
26.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ballwin is 2 Nights, adopted by 31.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.3%) caters to monthly stays (30+ nights) in Ballwin, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.6% of Ballwin hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ballwin.
Ballwin Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
8 listings
40% of total
Firm
5 listings
25% of total
Strict
7 listings
35% of total
Cancellation Policy Insights for Ballwin
- The prevailing Airbnb cancellation policy trend in Ballwin is Moderate, used by 40% of listings.
- A majority (60.0%) of hosts in Ballwin utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Ballwin.
- With 35% using Strict terms, this is a viable option in Ballwin, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ballwin.
Ballwin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ballwin
- The overall average booking lead time for vacation rentals in Ballwin is 41 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Ballwin.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Ballwin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ballwin (2025)
Amenity Prevalence
Amenity Insights for Ballwin
- Essential amenities in Ballwin that guests expect include: Air conditioning, Kitchen, Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Washer, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Iron, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ballwin: Air conditioning, Kitchen, Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Washer, Free parking on premises.
- Prioritize adding missing essentials: Carbon monoxide alarm, Washer, Free parking on premises.
- Consider adding popular differentiators like Iron or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ballwin to stay competitive.
Ballwin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ballwin
- The typical guest profile for Airbnb in Ballwin consists of primarily domestic travelers (99%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and Switzerland (0.7%).
- Top languages spoken are English (80.9%) followed by Spanish (6.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. Louis and Kansas City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ballwin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 11 | $4,679 | $381.76 | 39% |
| Innsbrook | 162 | $3,991 | $350.73 | 37% |
| Makanda | 20 | $3,379 | $236.42 | 53% |
| O’Fallon | 34 | $3,295 | $198.73 | 58% |
| Harvester | 15 | $3,250 | $206.10 | 52% |
| Potosi | 21 | $3,112 | $234.52 | 39% |
| Edwardsville | 14 | $2,969 | $176.30 | 58% |
| Saint Charles | 164 | $2,815 | $194.69 | 53% |
| Vandalia | 10 | $2,812 | $243.63 | 53% |
| Centralia | 15 | $2,808 | $233.27 | 49% |