Waterford Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Waterford Township in 2025? Explore comprehensive Airbnb analytics for Waterford Township, Michigan, United States to uncover income potential. This 2025 STR market report for Waterford Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Waterford Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waterford Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Waterford Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Waterford Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Waterford Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waterford Township is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waterford Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,494+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,063 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,131 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,453, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Waterford Township
Waterford Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Waterford Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waterford Township:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Waterford Township
Average Daily Rate (ADR) Airbnb Trends in Waterford Township (2025)
Effective short term rental pricing strategy in Waterford Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waterford Township typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $463+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $314 or more.
- Typical properties (Median) charge around $225 per night.
- Entry-level properties (Bottom 25%) earn around $150 per night.
Average Daily Rate (ADR) Trend by Month in Waterford Township
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Airbnb Seasonality Analysis & Trends in Waterford Township (2025)
Peak Season (July, June, May)
- Revenue averages $5,992 per month
- Occupancy rates average 53.0%
- Daily rates average $283
Shoulder Season
- Revenue averages $3,601 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $260
Low Season (January, February, March)
- Revenue drops to average $1,833 per month
- Occupancy decreases to average 31.8%
- Daily rates adjust to average $215
Seasonality Insights for Waterford Township
- The Airbnb seasonality in Waterford Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Waterford Township's highest earning potential, with monthly revenues capable of climbing to $6,171, occupancy reaching a high of 55.0%, and ADRs peaking at $287.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,777, occupancy could drop to 28.9%, and ADRs may adjust down to $212.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waterford Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Waterford Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Waterford Township (2025)
Exploring the top neighborhoods for short-term rentals in Waterford Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Oakland | A peaceful area surrounded by nature and scenic lakes, ideal for families looking for outdoor activities. It’s perfect for guests seeking a relaxing retreat in nature while being close to urban amenities. | Lake Oakland State Recreation Area, Waterford Oaks, Pine Knob Ski Resort, Great Lakes Crossing Outlets, Shopping at Waterford Shops |
| Downtown Waterford | The hub of local activities with proximity to dining and shopping options. A desirable location for visitors wanting to experience the local culture and convenience of amenities. | Waterford Historical Society, Local parks, Restaurants and Cafes, Civic Center Park, Waterford Township Library |
| Pine Knob | Famous for its ski resort and summer concerts, this area attracts seasonal visitors and adventure seekers. Perfect for hosting guests year-round who are looking for fun outdoor activities. | Pine Knob Ski Resort, Pine Knob Music Theatre, Golf at Pine Knob, Nature trails, Hiking and biking paths |
| Waterford Lakes | This neighborhood offers beautiful lake views and outdoor recreational opportunities. Ideal for families and groups looking for a serene getaway close to water activities. | Waterford Lakes, Fishing and boating, Nature walks, Local parks and playgrounds |
| Highland Lakes | A quiet lakeside community perfect for those looking to escape the city. Attracts guests interested in peace and tranquility, with opportunities for water activities. | Highland Lake, Fishing, Kayaking, Local parks, Scenic views |
| Civic Center | An area bustling with local events and community activities, making it appealing to guests interested in experiencing the local culture and festivities. | Civic Center Park, Waterford Township Events, Community Markets, Local attractions |
| Golf Road Area | Known for its proximity to golf courses and recreational facilities, it attracts golf enthusiasts and visitors seeking a leisurely vacation experience. | Waterford Hills Road Racing, Local golf courses, Parks and recreation, Dining options |
| Mason Middle School Area | This family-friendly neighborhood offers a suburban feel with good schools and parks, appealing to families visiting the region. | Local parks, Schools, Community events, Recreational facilities |
Understanding Airbnb License Requirements & STR Laws in Waterford Township (2025)
While Waterford Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waterford Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Waterford Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Waterford Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Lotus Lake Retreat - Modern Comfort for 10
Entire Place • 4 bedrooms
5BR Lakehouse near Pine Knob with Jacuzzi!
Entire Place • 5 bedrooms
The Montgomery-Historic Lakefront Home / house
Entire Place • 3 bedrooms
4 Bedrooms, Pizza Oven, Hot Tub, Lake View & More!
Entire Place • 4 bedrooms
Waterford Pine Knob Lake House w/pontoon Rental
Entire Place • 5 bedrooms
AMAZING 1 Acre Lakefront House w/Access to 4 Lakes
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Waterford Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Waterford Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Brittany | 2 | $128,385 | 61 | 4.99/5.0 |
| Tim | 2 | $93,112 | 101 | 4.95/5.0 |
| StayArbor Hospitality | 1 | $83,951 | 7 | 4.71/5.0 |
| Carlos | 1 | $70,639 | 131 | 4.60/5.0 |
| Brian | 1 | $57,568 | 46 | 4.65/5.0 |
| Host #869471 | 1 | $55,749 | 67 | 4.93/5.0 |
| Beatriz | 1 | $54,964 | 31 | 4.94/5.0 |
| Mateos | 1 | $50,622 | 55 | 4.93/5.0 |
| Lori | 1 | $47,903 | 360 | 5.00/5.0 |
| Stacy | 1 | $44,942 | 62 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waterford Township.
Dive Deeper: Advanced Waterford Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waterford Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWaterford Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Waterford Township
- The Waterford Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Waterford Township, House properties are the most common (75.8%), reflecting the local real estate landscape.
- Houses represent a significant 75.8% portion, catering likely to families or larger groups.
- The presence of 12.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.0%) offer potential for unique stay experiences.
Waterford Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Waterford Township
- The dominant room capacity in Waterford Township is 3 bedrooms listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 66.6% of the active Airbnb listings in Waterford Township, indicating a high concentration in these sizes.
- A significant 69.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waterford Township.
Waterford Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Waterford Township
- The most common guest capacity trend in Waterford Township vacation rentals is listings accommodating 8+ guests (39.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Waterford Township STR market, accounting for 60.6% of listings.
- 63.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waterford Township.
- On average, properties in Waterford Township are equipped to host 5.8 guests.
Waterford Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Waterford Township
- The most common availability pattern in Waterford Township falls within the 271-366 days range, representing 51.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Waterford Township (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Waterford Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
20.7% of total
2 Nights
9 listings
31% of total
3 Nights
6 listings
20.7% of total
4-6 Nights
2 listings
6.9% of total
7-29 Nights
1 listings
3.4% of total
30+ Nights
5 listings
17.2% of total
Key Insights
- The most prevalent minimum stay requirement in Waterford Township is 2 Nights, adopted by 31% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.2%) caters to monthly stays (30+ nights) in Waterford Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31% of Waterford Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waterford Township.
Waterford Township Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
29.6% of total
Moderate
7 listings
25.9% of total
Firm
5 listings
18.5% of total
Strict
7 listings
25.9% of total
Cancellation Policy Insights for Waterford Township
- The prevailing Airbnb cancellation policy trend in Waterford Township is Flexible, used by 29.6% of listings.
- There's a relatively balanced mix between guest-friendly (55.5%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29.6% market standard in Waterford Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Waterford Township.
Waterford Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Waterford Township
- The overall average booking lead time for vacation rentals in Waterford Township is 52 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Waterford Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Waterford Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Waterford Township (2025)
Amenity Prevalence
Amenity Insights for Waterford Township
- Essential amenities in Waterford Township that guests expect include: Air conditioning, Wifi, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Waterford Township: Air conditioning, Wifi, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Waterford Township to stay competitive.
Waterford Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Waterford Township
- The typical guest profile for Airbnb in Waterford Township consists of primarily domestic travelers (94%), often arriving from nearby Ann Arbor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.3% of guests.
- Key international markets include United States (94.3%) and Canada (3.1%).
- Top languages spoken are English (78.9%) followed by Spanish (11%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ann Arbor and Kalamazoo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Waterford Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Forester | 11 | $5,685 | $390.48 | 43% |
| City of Frankenmuth | 29 | $5,143 | $304.06 | 54% |
| Ann Arbor | 487 | $4,539 | $424.08 | 48% |
| Hamburg Township | 36 | $4,279 | $397.92 | 44% |
| Grass Lake Charter Township | 16 | $4,168 | $321.84 | 45% |
| White Lake Charter Township | 27 | $4,025 | $328.99 | 46% |
| Erie Township | 10 | $3,907 | $209.82 | 56% |
| Huron | 122 | $3,867 | $338.59 | 41% |
| Pittsfield Charter Township | 39 | $3,862 | $332.88 | 45% |