Thompson Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Thompson Township in 2025? Explore comprehensive Airbnb analytics for Thompson Township, Michigan, United States to uncover income potential. This 2025 STR market report for Thompson Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Thompson Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Thompson Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Thompson Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Thompson Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Thompson Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thompson Township is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thompson Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,457+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,848 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,174 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,878, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Thompson Township
Thompson Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Thompson Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thompson Township:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Thompson Township
Average Daily Rate (ADR) Airbnb Trends in Thompson Township (2025)
Effective short term rental pricing strategy in Thompson Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thompson Township typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $405+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $338 or more.
- Typical properties (Median) charge around $201 per night.
- Entry-level properties (Bottom 25%) earn around $157 per night.
Average Daily Rate (ADR) Trend by Month in Thompson Township
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Airbnb Seasonality Analysis & Trends in Thompson Township (2025)
Peak Season (July, August, June)
- Revenue averages $6,851 per month
- Occupancy rates average 74.2%
- Daily rates average $277
Shoulder Season
- Revenue averages $3,303 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $238
Low Season (January, February, March)
- Revenue drops to average $1,305 per month
- Occupancy decreases to average 21.9%
- Daily rates adjust to average $227
Seasonality Insights for Thompson Township
- The Airbnb seasonality in Thompson Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Thompson Township's highest earning potential, with monthly revenues capable of climbing to $7,909, occupancy reaching a high of 83.6%, and ADRs peaking at $285.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,228, occupancy could drop to 17.8%, and ADRs may adjust down to $219.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thompson Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Thompson Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Thompson Township (2025)
Exploring the top neighborhoods for short-term rentals in Thompson Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lakefront Park | Scenic park area perfect for outdoor activities, boating, and enjoying the natural beauty of the lake. A great choice for families and nature lovers looking for a peaceful getaway. | Lake Michigan, Thompson Lake, Picnic areas, Walking trails, Fishing spots |
| Thompson Township Community Center | A community hub with events and activities that draw visitors year-round. Ideal for those wanting to experience local culture and community events. | Community events, Local festivals, Sports facilities |
| Nearby Cadillac | A charming city just a short drive away, offering additional amenities and attractions. Popular for its year-round recreational activities, including skiing in winter and lakeside activities in summer. | Cadillac Lake, The City Park, Winter sports, Summer festivals |
| Manton Area | A quaint small town known for its friendly atmosphere and access to nature. Offers unique lodging experiences with a small-town charm. | Local shops, Outdoor trails, Cider mills |
| Historic Sites of Northern Michigan | This area is rich in history with various heritage sites that attract visitors interested in culture and history, perfect for hosting tourists keen on exploration. | Historical sites, Museums, Guided tours |
| Manistee National Forest | A vast natural area that provides opportunities for hiking, camping, and wildlife watching, appealing to outdoor enthusiasts and those looking for adventure. | Hiking trails, Lakes and rivers, Wildlife viewing |
| Lake Mitchell | A beautiful recreational area that offers swimming, fishing, and boating. Attractive for families and lake lovers looking for summer getaways. | Public beaches, Lakefront dining, Water sports rental |
| Local Vineyards and Farms | The region is known for its agricultural products, including local wines and farm-to-table experiences, attracting visitors looking for unique culinary experiences. | Wine tastings, Farm tours, Local produce markets |
Understanding Airbnb License Requirements & STR Laws in Thompson Township (2025)
While Thompson Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Thompson Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Thompson Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Thompson Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Shoreline Oasis-Lake Michigan- Think Summer!
Entire Place • 3 bedrooms
Harbor View
Entire Place • 3 bedrooms
Yoopers Paradise on Indian Lake
Entire Place • 3 bedrooms
Paradise Point-Secluded Lake House near Munising!
Entire Place • 3 bedrooms
Thimbleberry Cottage: On Lake Michigan
Entire Place • 3 bedrooms
3 Bedroom Sportsman Oasis.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Thompson Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Thompson Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Freshwater Vacation Rentals | 5 | $166,580 | 189 | 4.82/5.0 |
| Host #119033487 | 1 | $66,797 | 15 | 4.47/5.0 |
| Evolve | 2 | $62,975 | 52 | 4.62/5.0 |
| Tracee | 1 | $61,282 | 24 | 4.79/5.0 |
| Abbey And Nick | 1 | $60,773 | 32 | 4.84/5.0 |
| Lindsay | 1 | $41,173 | 21 | 5.00/5.0 |
| Kristin | 1 | $40,810 | 18 | 4.44/5.0 |
| Steven | 1 | $35,587 | 80 | 4.94/5.0 |
| Barbara | 1 | $30,547 | 106 | 4.94/5.0 |
| Pictured Rocks Real Estate | 1 | $30,195 | 49 | 4.53/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thompson Township.
Dive Deeper: Advanced Thompson Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thompson Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThompson Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Thompson Township
- The Thompson Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Thompson Township, Outdoor/Unique properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
Thompson Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Thompson Township
- The dominant room capacity in Thompson Township is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 88.9% of the active Airbnb listings in Thompson Township, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Thompson Township.
Thompson Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Thompson Township
- The most common guest capacity trend in Thompson Township vacation rentals is listings accommodating 8+ guests (44.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Thompson Township STR market, accounting for 66.6% of listings.
- 72.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thompson Township.
- On average, properties in Thompson Township are equipped to host 6.5 guests.
Thompson Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Thompson Township
- The most common availability pattern in Thompson Township falls within the 181-270 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Thompson Township (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Thompson Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
11.8% of total
2 Nights
5 listings
29.4% of total
3 Nights
6 listings
35.3% of total
4-6 Nights
2 listings
11.8% of total
30+ Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in Thompson Township is 3 Nights, adopted by 35.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (11.8%) caters to monthly stays (30+ nights) in Thompson Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 35.3% of Thompson Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thompson Township.
Thompson Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
6.3% of total
Moderate
8 listings
50% of total
Firm
4 listings
25% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for Thompson Township
- The prevailing Airbnb cancellation policy trend in Thompson Township is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (43.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Thompson Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Thompson Township.
Thompson Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Thompson Township
- The overall average booking lead time for vacation rentals in Thompson Township is 51 days.
- Guests book furthest in advance for stays during April (average 139 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Thompson Township.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Thompson Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Thompson Township (2025)
Amenity Prevalence
Amenity Insights for Thompson Township
- Essential amenities in Thompson Township that guests expect include: Free parking on premises, TV, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Microwave, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Thompson Township: Free parking on premises, TV, Smoke alarm, Kitchen.
- Consider adding popular differentiators like Hot water or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Thompson Township to stay competitive.
Thompson Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Thompson Township
- The typical guest profile for Airbnb in Thompson Township consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and Switzerland (1.6%).
- Top languages spoken are English (84.1%) followed by Russian (3.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Ann Arbor.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Thompson Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Rowleys Bay | 17 | $5,239 | $392.89 | 49% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Ellison Bay | 15 | $5,036 | $356.73 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Town of Baileys Harbor | 36 | $4,815 | $401.52 | 55% |
| Sister Bay | 77 | $4,798 | $387.07 | 49% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |