Stevensville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Stevensville in 2025? Explore comprehensive Airbnb analytics for Stevensville, Michigan, United States to uncover income potential. This 2025 STR market report for Stevensville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Stevensville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stevensville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Stevensville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$267
The average rental revenue earned for an occupied room per day in Stevensville.
Occupancy Rate(?)
40.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,413
Typical annual income for an Airbnb listing in Stevensville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.5%
Strong growth (18.5%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Stevensville.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Stevensville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Stevensville (2025)

Understanding the monthly revenue variations for Airbnb listings in Stevensville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stevensville is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stevensville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,264+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,009 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,749 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,199, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Stevensville

Stevensville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Stevensville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stevensville:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Stevensville

Average Daily Rate (ADR) Airbnb Trends in Stevensville (2025)

Effective short term rental pricing strategy in Stevensville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stevensville typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $357+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $273 or more.
  • Typical properties (Median) charge around $193 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Stevensville

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Airbnb Seasonality Analysis & Trends in Stevensville (2025)

Peak Season (June, July, August)
  • Revenue averages $7,897 per month
  • Occupancy rates average 58.0%
  • Daily rates average $275
Shoulder Season
  • Revenue averages $4,699 per month
  • Occupancy maintains around 32.7%
  • Daily rates hold near $246
Low Season (February, March, November)
  • Revenue drops to average $2,043 per month
  • Occupancy decreases to average 23.2%
  • Daily rates adjust to average $243

Seasonality Insights for Stevensville

  • The Airbnb seasonality in Stevensville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Stevensville's highest earning potential, with monthly revenues capable of climbing to $8,533, occupancy reaching a high of 67.5%, and ADRs peaking at $278.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,195, occupancy could drop to 15.2%, and ADRs may adjust down to $231.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stevensville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Stevensville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Stevensville (2025)

Exploring the top neighborhoods for short-term rentals in Stevensville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Michigan Shoreline
A popular destination for its stunning beaches, scenic views, and water activities. Ideal for tourists looking to relax by the lake or enjoy outdoor adventures.
Silver Beach County Park, Warren Dunes State Park, Stevensville Arts and Crafts Festival, Local wineries, Fishing and boating opportunities
Downtown Stevensville
The heart of Stevensville, featuring charming shops, restaurants, and community events. It's an attractive stay for visitors wanting to experience local culture and community.
Stevensville Historic Museum, Local dining options, Community parks, Stevensville Farmers Market, Local events and festivals
St. Joseph
Just a short drive from Stevensville, St. Joseph is renowned for its beachfront parks and vibrant downtown area. Families and couples flock to this picturesque city for its attractions.
Silver Beach Carousel, St. Joseph Lighthouse, Lake Bluff Park, Shopping and dining downtown, Whirlpool Compass Fountain
Benton Harbor
Close to industry and culture, Benton Harbor offers opportunities for visitors interested in arts and local history, as well as outdoor activities on the lake.
Harbor Shores Golf Club, Lake Michigan's sandy beaches, Local art galleries, Benton Harbor Arts District, Parks and recreation areas
Union Pier
A quaint coastal community known for its beautiful beaches and upscale vacation homes. Attracts families and groups looking for a quiet getaway.
Union Pier Beach, Local boutiques, Upscale dining, Wine tasting rooms, Outdoor markets
New Buffalo
A well-known vacation spot just south of Stevensville with excellent shopping, dining, and beaches. Popular for weekend getaways.
New Buffalo Beach, Whittaker Woods Golf Course, Local breweries, Shopping in New Buffalo, St. Mary of the Assumption Church
Saugatuck
A charming lakeside town further north, Saugatuck attracts visitors for its arts scene and beautiful landscapes, ideal for nature lovers.
Saugatuck Dunes State Park, Downtown arts district, Kalamazoo River, Boat rentals, Saugatuck Chain Ferry
South Haven
Famous for its picturesque harbor and fresh fruit farms, South Haven offers visitors a unique blend of outdoor and culinary experiences.
South Haven Lighthouse, Hawkshead Links Golf Club, Local farms and fruit picking, Downtown shops and restaurants, South Haven Beaches

Understanding Airbnb License Requirements & STR Laws in Stevensville (2025)

While Stevensville, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stevensville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Stevensville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Stevensvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family Retreat Sleeps 30 | Hot Tub | Ping Pong |

Family Retreat Sleeps 30 | Hot Tub | Ping Pong |

Entire Place • 10 bedrooms

$383,866
Revenue
70.0%
Occupancy
$1614.91
Daily Rate
New! Luxe Family Retreat in Perfect SWMI Location

New! Luxe Family Retreat in Perfect SWMI Location

Entire Place • 4 bedrooms

$180,349
Revenue
27.1%
Occupancy
$1235.18
Daily Rate
Near Lake MI•Sauna•Hot tub•Heated game garage

Near Lake MI•Sauna•Hot tub•Heated game garage

Entire Place • 4 bedrooms

$98,390
Revenue
64.8%
Occupancy
$342.26
Daily Rate
101 is all the fun!  Arcade + Pool + Beach

101 is all the fun! Arcade + Pool + Beach

Entire Place • 2 bedrooms

$45,882
Revenue
38.4%
Occupancy
$327.25
Daily Rate
Grand Mere Guest House | Stevensville

Grand Mere Guest House | Stevensville

Entire Place • 3 bedrooms

$45,126
Revenue
49.2%
Occupancy
$197.24
Daily Rate
Sunset Pointe Chalet #32: Beach + Pool+ Sports

Sunset Pointe Chalet #32: Beach + Pool+ Sports

Entire Place • 2 bedrooms

$43,107
Revenue
40.4%
Occupancy
$333.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Stevensville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Stevensville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tony6$531,0261434.96/5.0
Mari1$180,349275.00/5.0
Host #42327694215$108,37660.00/5.0
Erica & Alyssa1$98,390904.93/5.0
Valerie1$45,882115.00/5.0
Philip1$45,126704.97/5.0
Ben1$43,107515.00/5.0
Deirdre1$39,410345.00/5.0
Marcia1$36,6951184.94/5.0
Kate1$33,723804.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stevensville.

Dive Deeper: Advanced Stevensville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stevensville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Stevensville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Stevensville

  • The Stevensville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Stevensville, House properties are the most common (76.3%), reflecting the local real estate landscape.
  • Houses represent a significant 76.3% portion, catering likely to families or larger groups.

Stevensville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Stevensville

  • The dominant room capacity in Stevensville is 2 bedrooms listings, making up 60.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 73.7% of the active Airbnb listings in Stevensville, indicating a high concentration in these sizes.
  • A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stevensville.

Stevensville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Stevensville

  • The most common guest capacity trend in Stevensville vacation rentals is listings accommodating 6 guests (57.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Stevensville STR market, accounting for 81.6% of listings.
  • 86.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stevensville.
  • On average, properties in Stevensville are equipped to host 5.9 guests.

Stevensville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Stevensville

  • The most common availability pattern in Stevensville falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Stevensville (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Stevensville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.2%)

1 Night

5 listings

13.2% of total

2 Nights (28.9%)

2 Nights

11 listings

28.9% of total

3 Nights (5.3%)

3 Nights

2 listings

5.3% of total

4-6 Nights (2.6%)

4-6 Nights

1 listings

2.6% of total

7-29 Nights (15.8%)

7-29 Nights

6 listings

15.8% of total

30+ Nights (34.2%)

30+ Nights

13 listings

34.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Stevensville is 30+ Nights, adopted by 34.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (34.2%) caters to monthly stays (30+ nights) in Stevensville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 34.2% of Stevensville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 34.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stevensville.

Stevensville Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (18.2%)

Super Strict 30 Days

4 listings

18.2% of total

Flexible

1 listings

4.5% of total

Moderate (22.7%)

Moderate

5 listings

22.7% of total

Firm (31.8%)

Firm

7 listings

31.8% of total

Strict (22.7%)

Strict

5 listings

22.7% of total

Cancellation Policy Insights for Stevensville

  • The prevailing Airbnb cancellation policy trend in Stevensville is Firm, used by 31.8% of listings.
  • A majority (54.5%) of hosts in Stevensville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31.8% market standard in Stevensville.
  • Regularly review your cancellation policy against competitors and market demand shifts in Stevensville.

Stevensville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Stevensville

  • The overall average booking lead time for vacation rentals in Stevensville is 37 days.
  • Guests book furthest in advance for stays during July (average 135 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (97 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Stevensville.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Stevensville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Stevensville (2025)

Amenity Prevalence

Amenity Insights for Stevensville

  • Essential amenities in Stevensville that guests expect include: Coffee maker, Air conditioning, Dishes and silverware, Kitchen, TV, Smoke alarm, Wifi, Heating, Free parking on premises, Refrigerator. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Stevensville: Coffee maker, Air conditioning, Dishes and silverware, Kitchen, TV, Smoke alarm, Wifi, Heating, Free parking on premises, Refrigerator.
  • Prioritize adding missing essentials: Heating, Free parking on premises, Refrigerator.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Stevensville to stay competitive.

Stevensville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Stevensville

  • The typical guest profile for Airbnb in Stevensville consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.4% of guests.
  • Key international markets include United States (98.4%) and Chile (0.4%).
  • Top languages spoken are English (74.8%) followed by Spanish (10.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Indianapolis.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Stevensville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fennville10$5,326$372.7744%
Saugatuck Township140$5,282$462.9443%
Laketown Township62$5,207$457.6345%
Port Sheldon Township27$5,185$511.3552%
Town of Holland15$4,859$413.5750%
New Buffalo Township253$4,731$602.5736%
Knox31$4,522$451.4635%
Grattan Township15$4,466$295.7358%
Ganges Township68$4,457$482.3537%
Addison Township15$4,432$325.6051%

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