Airbnb Market Analytics, Statistics and Data in South Haven, Michigan, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in South Haven? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in South Haven:
How much do Airbnb hosts make on average per month in South Haven?
The short-term rental market in South Haven shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,274 per month
- Strong performing properties (top 25%) make $7,458 or more
- Best-in-class properties (top 10%) achieve $12,261+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,313
Revenue Variations by Month
Occupancy Rates Throughout the Year in South Haven
The market in South Haven shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in South Haven
Daily rates in South Haven vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $382 per night
- Strong performing properties (top 25%) secure $556 or more
- Best-in-class properties (top 10%) pull in $772+ per night
- Entry-level properties (bottom 25%) earn around $280
Daily Rate Variations by Month
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Seasonality patterns in South Haven
Peak Season (July, August, June)
- Revenue peaks at $13212.75 per month
- Occupancy rates reach 72.38%
- Daily rates average $547.12
Shoulder Season
- Revenue averages $5830.28 per month
- Occupancy maintains 35.15%
- Daily rates hold at $460.46
Low Season (February, December, January)
- Revenue drops to $2285.82 per month
- Occupancy decreases to 16.34%
- Daily rates adjust to $396.58
Is it still profitable to do Airbnb in South Haven in 2025?
Yes! South Haven demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and strong monthly revenue averaging $5830 and With 491 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in South Haven
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| South Beach | Iconic beach area known for its beautiful sandy shores and vibrant atmosphere. Ideal for tourists looking to relax by the water and explore local dining and entertainment. | Lake Michigan, South Haven Lighthouse, South Haven Beach, Kal-Haven Trail, South Haven Historical Association, Black River Park |
| Downtown South Haven | Heart of the city with access to shops, restaurants, and cultural attractions. Great for guests wanting to experience local life and events. | Antiques on Main, South Haven Farmers Market, Michigan Maritime Museum, South Haven Center for the Arts, Mason Street Warehouse |
| North Beach | Quieter beach area that is perfect for families and those looking to escape the busier spots. Provides a more relaxed beachfront experience. | North Beach Park, Van Buren State Park, Pier Avenue Beach, Boat rentals, Fishing spots |
| South Haven Marina | Ideal for yachters and boating enthusiasts, this area offers marinas and waterfront activities, attracting water sports lovers. | South Haven Marina, Boat cruises, Fishing charters, Water sports rentals, Nearby restaurants |
| Glenhaven Area | A residential area offering a mix of rental options from cottages to family homes, suitable for longer stays and group travelers. | Nearby beaches, Nature trails, Local parks, Community events, Family-friendly activities |
| Lake Michigan Beach | Scenic location with stunning views and access to outdoor activities, perfect for nature lovers and those seeking adventure. | Lake Michigan shoreline, Beach volleyball, Swimming, Hiking trails, Wildlife watching |
| Saugatuck/Douglas | Popular getaway nearby South Haven, known for its art scene and outdoor recreation, making it attractive for tourists seeking nearby attractions. | Oval Beach, Saugatuck Dunes State Park, Art galleries, Local breweries, Saugatuck Chain Ferry |
| Fennville | Charming town known for its wineries and orchards, offering a different experience for guests who enjoy rural settings and local produce. | Fenn Valley Vineyard, Local farms, Wine tasting events, Saugatuck State Park, Craft markets |
Do you need a license for Airbnb in South Haven?
We recommend checking directly with South Haven's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (14% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in South Haven
New 8 Bedroom Estate *Pool, Hot Tub, Movie Theatre
Entire Place • 8 bedrooms
Pool, Hot Tub, Fire Pit for 16 on 1+ Acre
Entire Place • 6 bedrooms
Beach Glass Cottage on North Beach
Entire Place • 4 bedrooms
The Oasis Retreat
Entire Place • 6 bedrooms
Hidden Haven | Hot Tub | Lake Michigan
Entire Place • 4 bedrooms
Lamb Guest | Private Pool, Hot Tub, Cabana, Dogs
Entire Place • 7 bedrooms
Top Performing Professional Hosts in South Haven
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jaqua | 57 | $2,326,444 | 199 | 3.11/5.0 |
| Shores Vacation Rentals | 52 | $1,964,710 | 585 | 3.77/5.0 |
| Terri | 28 | $1,712,291 | 54 | 1.74/5.0 |
| Anchor Point | 8 | $1,010,397 | 169 | 4.37/5.0 |
| Mandy | 23 | $761,415 | 41 | 1.66/5.0 |
| Bluewater | 16 | $748,323 | 273 | 4.45/5.0 |
| Julia | 8 | $713,483 | 79 | 3.71/5.0 |
| Aaron | 2 | $446,542 | 131 | 4.93/5.0 |
| Jason | 5 | $333,031 | 48 | 1.96/5.0 |
| Michael | 8 | $328,548 | 384 | 4.28/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in South Haven
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.9%), with house and apartment & condo properties comprising 93.1% of inventory
- Untapped potential in outdoor & mobile, others segments (1.8% combined)
Room Capacity Distribution
Analysis of 491 properties in South Haven shows that 3 bedrooms properties are most prevalent, making up 24.8% of the market. The market tends to favor larger properties, with 3 bedrooms and 5+ bedrooms together representing 48.5% of all listings.
Key Insights
- Most common: 3 bedrooms (24.8%)
- Least common: 1 bedroom (11.4%)
- Market concentration: 48.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 491 properties in South Haven reveals that 8+ guests properties dominate the market, representing 65.6% of all listings. The average property accommodates 6.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 79.2% of the market.
Key Insights
- Most common capacity: 8+ guests (65.6% of market)
- Least common capacity: 3 guests (1.2% of market)
- Average guest capacity: 6.8 guests per property
- Market concentration: 79.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 491 properties in South Haven, the most common availability pattern is 271-366 days (51.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (41.5% of properties).
Key Insights
- Most common availability window: 271-366 days (51.3%)
- Most common booking duration: 91-180 days (41.5%)
- Properties with high availability (180+ days): 90.4%
- Properties with long-term bookings (180+ days): 10.2%
Minimum Stay Distributions
1 Night
48 listings
11% of total
2 Nights
249 listings
56.8% of total
3 Nights
59 listings
13.5% of total
4-6 Nights
30 listings
6.8% of total
7-29 Nights
27 listings
6.2% of total
30+ Nights
25 listings
5.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.8%
- Mid-length stays (4-6 nights) represent 6.8% of listings
- Monthly+ stays (5.7%) suggest a stable extended-stay market
- High market flexibility with 81.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
18 listings
4.9% of total
Super Strict 60 Days
113 listings
31% of total
Flexible
20 listings
5.5% of total
Moderate
30 listings
8.2% of total
Firm
104 listings
28.5% of total
Strict
80 listings
21.9% of total
Key Insights
- Super Strict 60 Days is the preferred policy at 31.0% of listings
- The market shows a balanced distribution between guest-friendly (13.7%) and strict (50.4%) policies
- Strong market consensus around Super Strict 60 Days policies
- Super Strict 30 Days policies are least common at 4.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Super Strict 60 Days policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 122 days
- Shortest booking windows are in Oct, Nov, Dec, averaging 46 days
- Summer shows the longest average booking window at 122 days, while Winter has the shortest at 49 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 122 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Dec when lead times are shortest
Popular Airbnb Amenities in South Haven
Below is the distribution of amenities across listings in South Haven:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.6% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.3%) and United Kingdom (0.2%)
- English is the top language at 86.3%, followed by Spanish (9.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Chicago and Indianapolis markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding South Haven. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fennville | 10 | $6,263 | $405.23 | 45% |
| Laketown Township | 62 | $5,780 | $469.60 | 46% |
| Saugatuck Township | 145 | $5,624 | $488.80 | 43% |
| Ganges Township | 73 | $5,026 | $496.32 | 36% |
| Port Sheldon Township | 31 | $4,997 | $526.88 | 50% |
| Ferrysburg | 24 | $4,965 | $403.22 | 48% |
| New Buffalo Township | 264 | $4,939 | $636.34 | 37% |
| Knox | 29 | $4,862 | $451.50 | 36% |
| South Haven Charter Township | 50 | $4,856 | $454.79 | 42% |
| Town of Holland | 16 | $4,793 | $414.40 | 50% |
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