Saint Joseph Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Saint Joseph in 2025? Explore comprehensive Airbnb analytics for Saint Joseph, Michigan, United States to uncover income potential. This 2025 STR market report for Saint Joseph, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 70 active listings.
Whether you're considering an Airbnb investment in Saint Joseph, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint Joseph Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint Joseph Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint Joseph (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint Joseph is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint Joseph is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint Joseph across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,642+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,565 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,668 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,969, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint Joseph
Saint Joseph Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint Joseph STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint Joseph:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint Joseph
Average Daily Rate (ADR) Airbnb Trends in Saint Joseph (2025)
Effective short term rental pricing strategy in Saint Joseph involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint Joseph typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $595+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $433 or more.
- Typical properties (Median) charge around $309 per night.
- Entry-level properties (Bottom 25%) earn around $211 per night.
Average Daily Rate (ADR) Trend by Month in Saint Joseph
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Airbnb Seasonality Analysis & Trends in Saint Joseph (2025)
Peak Season (July, August, June)
- Revenue averages $8,182 per month
- Occupancy rates average 58.2%
- Daily rates average $372
Shoulder Season
- Revenue averages $3,746 per month
- Occupancy maintains around 38.9%
- Daily rates hold near $353
Low Season (January, February, March)
- Revenue drops to average $2,362 per month
- Occupancy decreases to average 28.4%
- Daily rates adjust to average $356
Seasonality Insights for Saint Joseph
- The Airbnb seasonality in Saint Joseph shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint Joseph's highest earning potential, with monthly revenues capable of climbing to $9,754, occupancy reaching a high of 72.0%, and ADRs peaking at $407.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,026, occupancy could drop to 26.7%, and ADRs may adjust down to $328.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint Joseph.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint Joseph seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint Joseph (2025)
Exploring the top neighborhoods for short-term rentals in Saint Joseph? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Saint Joseph | A vibrant area near the waterfront, perfect for tourists looking for dining, shopping, and entertainment. Close to beaches and cultural attractions. | Silver Beach, Saint Joseph Lighthouse, Whirlpool Compass Fountain, North Pier Brewing Company, Lake Michigan College |
| Silver Beach | Known for its beautiful sandy shores and family-friendly atmosphere, Silver Beach is a prime spot for vacationers seeking leisure and recreation. | Silver Beach County Park, Whirlpool Compass Fountain, Saint Joseph North Pier, Lighthouse Place Premium Outlets |
| Saint Joseph River | The scenic river area offers opportunities for boating and riverside parks, attracting those who appreciate nature and outdoor activities. | Saint Joseph River, Riverwalk, Tiscornia Park, Harbor Shores Golf Club |
| Harbor Shores | A golf resort community with a range of amenities, perfect for those looking for a luxurious getaway, and close to the beach. | Harbor Shores Golf Club, Lake Michigan, Dockside Cafe, Berrien County History Center |
| Lincoln Township | A suburban area with access to beautiful beaches, parks, and family-friendly entertainment options. Ideal for longer stays and relaxation. | Lakeland Athletic Club, Love Creek County Park, Riverside Park |
| Niles Avenue | This area offers a mix of local businesses, and is a short distance from downtown, catering to diverse tourist needs. | Niles Avenue Plaza, local restaurants and shops, art galleries |
| Wells Street | A quaint neighborhood known for its local shops and proximity to the riverfront, attracting visitors looking for a charming stay. | Wells Street Beach, local cafes, Saint Joseph City Parks |
| Coloma | Just a short drive from Saint Joseph, Coloma offers picturesque landscapes and vineyards, attracting those interested in wine and rural retreats. | Contessa Wine Cellars, Coloma Township Park, Local orchards and farms |
Understanding Airbnb License Requirements & STR Laws in Saint Joseph (2025)
While Saint Joseph, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint Joseph to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saint Joseph (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint Josephbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"The Hamilton" at Silver Beach
Entire Place • 5 bedrooms
Historic Silver Beach house in downtown St Joe
Entire Place • 6 bedrooms
7-room Lakeview Bed & Breakfast (South Cliff Inn)
Entire Place • 7 bedrooms
Waterfront home - river view, community pool, hot
Entire Place • 5 bedrooms
Silver Beach Inn: Cup and Saucer
Entire Place • 3 bedrooms
Silver Beach Inn: The Saucer
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint Joseph (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint Joseph based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel | 8 | $294,672 | 57 | 4.99/5.0 |
| Peter | 1 | $186,777 | 10 | 4.90/5.0 |
| Logan | 3 | $168,736 | 138 | 4.98/5.0 |
| Rebecca | 2 | $141,829 | 155 | 4.83/5.0 |
| Daniel Patrick | 1 | $90,443 | 4 | 5.00/5.0 |
| Ethan With Orchard Rd Manageme | 2 | $84,385 | 20 | 5.00/5.0 |
| Emily | 2 | $80,283 | 7 | 5.00/5.0 |
| Juniper | 4 | $76,915 | 22 | 4.95/5.0 |
| Cara | 2 | $68,283 | 9 | 5.00/5.0 |
| Kirstin | 1 | $58,914 | 148 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint Joseph.
Dive Deeper: Advanced Saint Joseph STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint Joseph. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint Joseph Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint Joseph
- The Saint Joseph Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 70 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint Joseph, House properties are the most common (55.7%), reflecting the local real estate landscape.
- Houses represent a significant 55.7% portion, catering likely to families or larger groups.
- The presence of 11.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Saint Joseph Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint Joseph
- The dominant room capacity in Saint Joseph is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 58.6% of the active Airbnb listings in Saint Joseph, indicating a high concentration in these sizes.
- A significant 55.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint Joseph.
Saint Joseph Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint Joseph
- The most common guest capacity trend in Saint Joseph vacation rentals is listings accommodating 8+ guests (40%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Saint Joseph STR market, accounting for 60.0% of listings.
- 61.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint Joseph.
- On average, properties in Saint Joseph are equipped to host 5.9 guests.
Saint Joseph Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint Joseph
- The most common availability pattern in Saint Joseph falls within the 271-366 days range, representing 64.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint Joseph (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint Joseph Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
12.3% of total
2 Nights
20 listings
30.8% of total
3 Nights
2 listings
3.1% of total
4-6 Nights
2 listings
3.1% of total
7-29 Nights
25 listings
38.5% of total
30+ Nights
8 listings
12.3% of total
Key Insights
- The most prevalent minimum stay requirement in Saint Joseph is 7-29 Nights, adopted by 38.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.3%) caters to monthly stays (30+ nights) in Saint Joseph, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 38.5% of Saint Joseph hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.3% currently do.
- A 2-night minimum appears standard (30.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 12.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint Joseph.
Saint Joseph Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
5.4% of total
Super Strict 30 Days
7 listings
12.5% of total
Flexible
6 listings
10.7% of total
Moderate
6 listings
10.7% of total
Firm
21 listings
37.5% of total
Strict
13 listings
23.2% of total
Cancellation Policy Insights for Saint Joseph
- The prevailing Airbnb cancellation policy trend in Saint Joseph is Firm, used by 37.5% of listings.
- A majority (60.7%) of hosts in Saint Joseph utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.5% market standard in Saint Joseph.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint Joseph.
Saint Joseph STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint Joseph
- The overall average booking lead time for vacation rentals in Saint Joseph is 54 days.
- Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Saint Joseph.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Saint Joseph averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint Joseph (2025)
Amenity Prevalence
Amenity Insights for Saint Joseph
- Essential amenities in Saint Joseph that guests expect include: Air conditioning, Smoke alarm, Wifi, TV, Carbon monoxide alarm, Kitchen, Heating, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint Joseph: Air conditioning, Smoke alarm, Wifi, TV, Carbon monoxide alarm, Kitchen, Heating, Dishes and silverware.
- Prioritize adding missing essentials: Carbon monoxide alarm, Kitchen, Heating, Dishes and silverware.
- Consider adding popular differentiators like Hair dryer or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint Joseph to stay competitive.
Saint Joseph Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint Joseph
- The typical guest profile for Airbnb in Saint Joseph consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and Panama (0.6%).
- Top languages spoken are English (75.6%) followed by Spanish (6.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint Joseph Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Port Sheldon Township | 27 | $4,966 | $524.17 | 51% |
| Laketown Township | 63 | $4,922 | $478.94 | 44% |
| Fennville | 10 | $4,871 | $381.30 | 41% |
| Saugatuck Township | 145 | $4,610 | $466.47 | 42% |
| Town of Holland | 15 | $4,609 | $422.36 | 52% |
| Ganges Township | 59 | $4,234 | $526.66 | 36% |
| Berrien Township | 17 | $4,118 | $338.05 | 39% |
| New Buffalo Township | 263 | $4,104 | $621.83 | 34% |
| Hagar Township | 31 | $4,072 | $459.31 | 44% |
| Fremont | 17 | $4,003 | $370.27 | 44% |