Presque Isle Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Presque Isle Township in 2025? Explore comprehensive Airbnb analytics for Presque Isle Township, Michigan, United States to uncover income potential. This 2025 STR market report for Presque Isle Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Presque Isle Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Presque Isle Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Presque Isle Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$293
The average rental revenue earned for an occupied room per day in Presque Isle Township.
Occupancy Rate(?)
49.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,143
Typical annual income for an Airbnb listing in Presque Isle Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
51.2%
Strong growth (51.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Presque Isle Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Presque Isle Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Presque Isle Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Presque Isle Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Presque Isle Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Presque Isle Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,790+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,495 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,491 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,393, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Presque Isle Township

Presque Isle Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Presque Isle Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Presque Isle Township:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Presque Isle Township

Average Daily Rate (ADR) Airbnb Trends in Presque Isle Township (2025)

Effective short term rental pricing strategy in Presque Isle Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Presque Isle Township typically peaks in November and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $472+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $347 or more.
  • Typical properties (Median) charge around $221 per night.
  • Entry-level properties (Bottom 25%) earn around $168 per night.

Average Daily Rate (ADR) Trend by Month in Presque Isle Township

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Airbnb Seasonality Analysis & Trends in Presque Isle Township (2025)

Peak Season (July, August, May)
  • Revenue averages $6,742 per month
  • Occupancy rates average 60.2%
  • Daily rates average $281
Shoulder Season
  • Revenue averages $3,153 per month
  • Occupancy maintains around 37.5%
  • Daily rates hold near $273
Low Season (February, March, November)
  • Revenue drops to average $1,198 per month
  • Occupancy decreases to average 20.2%
  • Daily rates adjust to average $276

Seasonality Insights for Presque Isle Township

  • The Airbnb seasonality in Presque Isle Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Presque Isle Township's highest earning potential, with monthly revenues capable of climbing to $7,971, occupancy reaching a high of 74.6%, and ADRs peaking at $291.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $865, occupancy could drop to 16.4%, and ADRs may adjust down to $267.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Presque Isle Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Presque Isle Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Presque Isle Township (2025)

Exploring the top neighborhoods for short-term rentals in Presque Isle Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Presque Isle Harbor
Scenic waterfront area known for its stunning views and proximity to Lake Huron. Ideal for vacationers looking for a peaceful retreat and outdoor activities like fishing and boating.
Presque Isle Harbor, Lake Huron, Nature trails, Local parks, Fishing spots
Presque Isle State Park
Popular destination for outdoor enthusiasts, featuring beautiful beaches and hiking trails. Great for attracting guests looking for nature activities and wildlife spotting.
Point Beach, Hiking Trails, Picnic Areas, Birdwatching, Swimming Beaches
Besser Museum for Northeast Michigan
Cultural hub that attracts visitors interested in local history and art. Suitable for educational stays and those seeking insight into the local heritage.
Besser Museum, Art Exhibits, Historical Artifacts, Local Events
Rockport State Recreation Area
Pristine natural area known for its diverse landscapes and recreational opportunities. Attracts nature lovers, hikers, and campers.
Rockport Recreation Area, Scenic Trails, Camping, Birdwatching, Beach Access
Thunder Bay Arts Council
Art focal point in the region that hosts various events and exhibitions. Ideal for culturally inclined visitors and artists.
Arts Exhibitions, Community Events, Workshops, Local Artist Showcases
Alpena
Nearby city offering additional amenities, dining, and shopping. Convenient for guests who want a blend of city and nature experiences.
Downtown Alpena, Alpena Community College, Local Restaurants, Shopping District
Harrisville State Park
Gorgeous state park with camping and recreational activities. Perfect for families and adventurous guests.
Camping Sites, Swimming Areas, Fishing, Picnic Areas
Lake Huron Beaches
Stunning beaches along Lake Huron offering sunbathing, swimming, and leisure activities. A must-visit for summer tourists.
Beach Access, Water Sports, Scenic Views, Sunsets

Understanding Airbnb License Requirements & STR Laws in Presque Isle Township (2025)

While Presque Isle Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Presque Isle Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Presque Isle Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Presque Isle Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private Lakefront Family reunions upto 42 pp

Private Lakefront Family reunions upto 42 pp

Entire Place • 15 bedrooms

$160,293
Revenue
53.4%
Occupancy
$1237.20
Daily Rate
The Lake House

The Lake House

Entire Place • 4 bedrooms

$58,775
Revenue
32.1%
Occupancy
$318.88
Daily Rate
Long Lake Peaceful Paradise

Long Lake Peaceful Paradise

Entire Place • 3 bedrooms

$53,860
Revenue
60.3%
Occupancy
$200.80
Daily Rate
3 Lakefront Cabin package w/ private beach & dock

3 Lakefront Cabin package w/ private beach & dock

Entire Place • 6 bedrooms

$48,130
Revenue
47.4%
Occupancy
$518.52
Daily Rate
The Toasted Marshmallow Lakeside Retreat

The Toasted Marshmallow Lakeside Retreat

Entire Place • 3 bedrooms

$46,650
Revenue
32.3%
Occupancy
$390.25
Daily Rate
White Birch Cottage

White Birch Cottage

Entire Place • 3 bedrooms

$40,502
Revenue
56.8%
Occupancy
$222.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Presque Isle Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Presque Isle Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Loraine4$233,254594.89/5.0
Sarah2$74,370202.50/5.0
Jennifer1$53,860195.00/5.0
Caitlin1$46,650155.00/5.0
Lyn3$40,7411204.71/5.0
Amy1$40,502285.00/5.0
James1$36,415274.96/5.0
Evolve1$35,783624.90/5.0
Tony And Steph1$31,294495.00/5.0
Daniel1$29,138254.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Presque Isle Township.

Dive Deeper: Advanced Presque Isle Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Presque Isle Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Presque Isle Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Presque Isle Township

  • The Presque Isle Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Presque Isle Township, House properties are the most common (68.2%), reflecting the local real estate landscape.
  • Houses represent a significant 68.2% portion, catering likely to families or larger groups.

Presque Isle Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Presque Isle Township

  • The dominant room capacity in Presque Isle Township is 3 bedrooms listings, making up 54.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 68.1% of the active Airbnb listings in Presque Isle Township, indicating a high concentration in these sizes.
  • A significant 77.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Presque Isle Township.

Presque Isle Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Presque Isle Township

  • The most common guest capacity trend in Presque Isle Township vacation rentals is listings accommodating 8+ guests (40.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Presque Isle Township STR market, accounting for 72.7% of listings.
  • 72.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Presque Isle Township.
  • On average, properties in Presque Isle Township are equipped to host 5.9 guests.

Presque Isle Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Presque Isle Township

  • The most common availability pattern in Presque Isle Township falls within the 181-270 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Presque Isle Township (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Presque Isle Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

1 listings

5.6% of total

2 Nights (50%)

2 Nights

9 listings

50% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (16.7%)

4-6 Nights

3 listings

16.7% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Presque Isle Township is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Presque Isle Township hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Presque Isle Township.

Presque Isle Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.6%)

Flexible

6 listings

28.6% of total

Moderate

1 listings

4.8% of total

Firm (33.3%)

Firm

7 listings

33.3% of total

Strict (33.3%)

Strict

7 listings

33.3% of total

Cancellation Policy Insights for Presque Isle Township

  • The prevailing Airbnb cancellation policy trend in Presque Isle Township is Firm, used by 33.3% of listings.
  • A majority (66.6%) of hosts in Presque Isle Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Presque Isle Township.
  • With 33.3% using Strict terms, this is a viable option in Presque Isle Township, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Presque Isle Township.

Presque Isle Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Presque Isle Township

  • The overall average booking lead time for vacation rentals in Presque Isle Township is 73 days.
  • Guests book furthest in advance for stays during April (average 196 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Presque Isle Township.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 196 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these Presque Isle Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Presque Isle Township (2025)

Amenity Prevalence

Amenity Insights for Presque Isle Township

  • Essential amenities in Presque Isle Township that guests expect include: Smoke alarm, Kitchen, Free parking on premises, TV, Wifi, Hot water, Carbon monoxide alarm, Heating, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Presque Isle Township: Smoke alarm, Kitchen, Free parking on premises, TV, Wifi, Hot water, Carbon monoxide alarm, Heating, Essentials.
  • Prioritize adding missing essentials: Wifi, Hot water, Carbon monoxide alarm, Heating, Essentials.
  • Consider adding popular differentiators like Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Presque Isle Township to stay competitive.

Presque Isle Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Presque Isle Township

  • The typical guest profile for Airbnb in Presque Isle Township consists of primarily domestic travelers (98%), often arriving from nearby Ann Arbor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and Australia (1.6%).
  • Top languages spoken are English (81.8%) followed by Chinese (3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Ann Arbor and Grand Rapids.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Presque Isle Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Livingston Township11$4,649$293.8053%
Walloon Lake25$4,534$401.8044%
Beaugrand Township16$4,296$321.5460%
Maple River Township10$4,137$332.9145%
Chester Township11$3,992$332.6941%
Otsego Lake Township22$3,903$302.4445%
Pleasantview Township74$3,837$338.8944%
Saint Ignace Township15$3,821$284.6854%
Bay Mills Township13$3,759$257.3453%
Melrose Township15$3,711$304.9643%

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