Port Sanilac Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Port Sanilac in 2025? Explore comprehensive Airbnb analytics for Port Sanilac, Michigan, United States to uncover income potential. This 2025 STR market report for Port Sanilac, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Port Sanilac, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Port Sanilac Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Port Sanilac Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$471
The average rental revenue earned for an occupied room per day in Port Sanilac.
Occupancy Rate(?)
34.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$45,181
Typical annual income for an Airbnb listing in Port Sanilac. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.0%
Significant decrease (-13.0%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Port Sanilac.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Port Sanilac.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Port Sanilac (2025)

Understanding the monthly revenue variations for Airbnb listings in Port Sanilac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Port Sanilac is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Port Sanilac across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,568+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,835 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,011 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,754, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Port Sanilac

Port Sanilac Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Port Sanilac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Port Sanilac:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Port Sanilac

Average Daily Rate (ADR) Airbnb Trends in Port Sanilac (2025)

Effective short term rental pricing strategy in Port Sanilac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Port Sanilac typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $836+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $505 or more.
  • Typical properties (Median) charge around $319 per night.
  • Entry-level properties (Bottom 25%) earn around $206 per night.

Average Daily Rate (ADR) Trend by Month in Port Sanilac

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Airbnb Seasonality Analysis & Trends in Port Sanilac (2025)

Peak Season (July, August, June)
  • Revenue averages $9,128 per month
  • Occupancy rates average 52.6%
  • Daily rates average $480
Shoulder Season
  • Revenue averages $3,916 per month
  • Occupancy maintains around 29.2%
  • Daily rates hold near $445
Low Season (January, February, March)
  • Revenue drops to average $2,368 per month
  • Occupancy decreases to average 25.0%
  • Daily rates adjust to average $401

Seasonality Insights for Port Sanilac

  • The Airbnb seasonality in Port Sanilac shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Port Sanilac's highest earning potential, with monthly revenues capable of climbing to $11,108, occupancy reaching a high of 63.8%, and ADRs peaking at $494.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,941, occupancy could drop to 20.7%, and ADRs may adjust down to $387.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Port Sanilac.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Port Sanilac seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Port Sanilac (2025)

Exploring the top neighborhoods for short-term rentals in Port Sanilac? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Port Sanilac
The central hub of Port Sanilac featuring local shops, restaurants, and easy access to the waterfront. Ideal for guests wanting to experience local culture and community.
Port Sanilac Marina, Local Restaurants, Sandusky River, Historic Downtown, Nearby Beaches
Port Sanilac State Park
A beautiful natural area known for its camping and outdoor activities. Attracts nature lovers and families looking to enjoy the great outdoors with ample hiking and beach access.
Campsites, Nature Trails, Beach Areas, Fishing Spots, Picnic Areas
Lake Huron Beach
Access to one of the Great Lakes, this area is perfect for beach lovers. Offers stunning views and a relaxing atmosphere for vacationers.
Public Beach Access, Beach Volleyball, Picnic Areas, Scenic Views, Sunset Watching
Sanilac Shores National Park
A lesser-known gem that offers serene lakeside getaway opportunities. Great for those seeking tranquility and outdoor adventure.
Hiking Trails, Wildlife Viewing, Fishing, Swimming Areas, Nature Tours
Historic Port Sanilac Lighthouse
A historic landmark that provides tours and beautiful views over Lake Huron, popular among tourists and history enthusiasts.
Lighthouse Tours, Scenic Viewpoints, Photography Opportunities, Local History
Port Sanilac Farmers Market
A local market that showcases fresh produce and artisan goods, drawing visitors looking for authentic local flavors and crafts.
Fresh Produce, Local Artisans, Community Events, Food Stalls, Cultural Experiences
Nearby Sanilac County Historic Village and Museum
A cultural attraction showcasing the history and heritage of the region, perfect for families and history buffs.
Historic Buildings, Local Artifacts, Workshops, Guided Tours, Family Activities
Fishing and Water Sports Areas
With access to Lake Huron, opportunities for fishing, kayaking, and other water sports abound, attracting sports enthusiasts and adventure seekers.
Fishing Charters, Boat Rentals, Kayaking Tours, Fishing Competitions, Waterfront Dining

Understanding Airbnb License Requirements & STR Laws in Port Sanilac (2025)

While Port Sanilac, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Port Sanilac to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Port Sanilac (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Port Sanilacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lakefront Home w/ Indoor Pool & Spa (sleeps 20)

Lakefront Home w/ Indoor Pool & Spa (sleeps 20)

Entire Place • 7 bedrooms

$197,665
Revenue
57.3%
Occupancy
$787.70
Daily Rate
Lighthouse Cove, lrg grp&wedding

Lighthouse Cove, lrg grp&wedding

Entire Place • 10 bedrooms

$143,476
Revenue
24.7%
Occupancy
$1971.26
Daily Rate
3 Lakehouses Package Deal RARE LAKEFRONT PROPERTY!

3 Lakehouses Package Deal RARE LAKEFRONT PROPERTY!

Entire Place • 5 bedrooms

$121,471
Revenue
35.3%
Occupancy
$1350.69
Daily Rate
Lakefront 9 bedroom  house sleeps 20+ guests

Lakefront 9 bedroom house sleeps 20+ guests

Entire Place • 9 bedrooms

$91,998
Revenue
39.0%
Occupancy
$862.95
Daily Rate
Hideaway Cove: 2 Lakefront Homes on Beach

Hideaway Cove: 2 Lakefront Homes on Beach

Entire Place • 4 bedrooms

$74,712
Revenue
45.7%
Occupancy
$455.12
Daily Rate
House # 3 - Amazing Lake house right on the beach

House # 3 - Amazing Lake house right on the beach

Entire Place • 1 bedroom

$53,613
Revenue
30.9%
Occupancy
$484.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Port Sanilac (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Port Sanilac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
MiCasa Stays12$581,2983134.48/5.0
Moe4$244,4392724.79/5.0
Ellen1$197,665804.91/5.0
Alina1$91,998294.90/5.0
Jean1$46,134365.00/5.0
Julie1$44,333264.69/5.0
Helena1$35,8383734.97/5.0
Hayley1$33,973265.00/5.0
Traverse1$23,46365.00/5.0
Debbie1$21,488594.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Port Sanilac.

Dive Deeper: Advanced Port Sanilac STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Port Sanilac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Port Sanilac Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Port Sanilac

  • The Port Sanilac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Port Sanilac, House properties are the most common (96.7%), reflecting the local real estate landscape.
  • Houses represent a significant 96.7% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.

Port Sanilac Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Port Sanilac

  • The dominant room capacity in Port Sanilac is 3 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 53.3% of the active Airbnb listings in Port Sanilac, indicating a high concentration in these sizes.
  • A significant 70.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Port Sanilac.

Port Sanilac Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Port Sanilac

  • The most common guest capacity trend in Port Sanilac vacation rentals is listings accommodating 8+ guests (60%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Port Sanilac STR market, accounting for 76.7% of listings.
  • 86.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Port Sanilac.
  • On average, properties in Port Sanilac are equipped to host 7.0 guests.

Port Sanilac Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Port Sanilac

  • The most common availability pattern in Port Sanilac falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Port Sanilac (43.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Port Sanilac Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.8%)

1 Night

4 listings

13.8% of total

2 Nights (13.8%)

2 Nights

4 listings

13.8% of total

3 Nights (10.3%)

3 Nights

3 listings

10.3% of total

4-6 Nights (13.8%)

4-6 Nights

4 listings

13.8% of total

30+ Nights (48.3%)

30+ Nights

14 listings

48.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Port Sanilac is 30+ Nights, adopted by 48.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (48.3%) caters to monthly stays (30+ nights) in Port Sanilac, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 48.3% of Port Sanilac hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 48.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Port Sanilac.

Port Sanilac Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (13.8%)

Super Strict 60 Days

4 listings

13.8% of total

Moderate

1 listings

3.4% of total

Firm (13.8%)

Firm

4 listings

13.8% of total

Strict (69%)

Strict

20 listings

69% of total

Cancellation Policy Insights for Port Sanilac

  • The prevailing Airbnb cancellation policy trend in Port Sanilac is Strict, used by 69% of listings.
  • A majority (82.8%) of hosts in Port Sanilac utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 69% market standard in Port Sanilac.
  • With 69% using Strict terms, this is a viable option in Port Sanilac, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Port Sanilac.

Port Sanilac STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Port Sanilac

  • The overall average booking lead time for vacation rentals in Port Sanilac is 48 days.
  • Guests book furthest in advance for stays during July (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (101 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Port Sanilac.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
  • Monitor your own booking lead times against these Port Sanilac averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Port Sanilac (2025)

Amenity Prevalence

Amenity Insights for Port Sanilac

  • Essential amenities in Port Sanilac that guests expect include: Essentials, TV, Free parking on premises, Smoke alarm, Wifi, Heating, Cooking basics, Coffee maker, BBQ grill, Kitchen. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Port Sanilac: Essentials, TV, Free parking on premises, Smoke alarm, Wifi, Heating, Cooking basics, Coffee maker, BBQ grill, Kitchen.
  • Prioritize adding missing essentials: Heating, Cooking basics, Coffee maker, BBQ grill, Kitchen.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Port Sanilac to stay competitive.

Port Sanilac Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Port Sanilac

  • The typical guest profile for Airbnb in Port Sanilac consists of primarily domestic travelers (97%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.2% of guests.
  • Key international markets include United States (97.2%) and Canada (2.4%).
  • Top languages spoken are English (84.1%) followed by Spanish (3.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Detroit and Michigan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Port Sanilac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Forester11$5,685$390.4843%
City of Frankenmuth29$5,143$304.0654%
Ann Arbor487$4,539$424.0848%
Hamburg Township36$4,279$397.9244%
White Lake Charter Township27$4,025$328.9946%
Pittsfield Charter Township39$3,862$332.8845%
Scio Township22$3,818$510.4445%
Harrison Township24$3,464$248.3250%
Lexington31$3,459$385.9843%
Hill Township14$3,397$345.2845%

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