Petoskey Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Petoskey in 2025? Explore comprehensive Airbnb analytics for Petoskey, Michigan, United States to uncover income potential. This 2025 STR market report for Petoskey, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Petoskey, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Petoskey Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Petoskey Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Petoskey (2025)
Understanding the monthly revenue variations for Airbnb listings in Petoskey is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Petoskey is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Petoskey across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,349+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,600 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,321 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,927, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Petoskey
Petoskey Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Petoskey STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Petoskey:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Petoskey
Average Daily Rate (ADR) Airbnb Trends in Petoskey (2025)
Effective short term rental pricing strategy in Petoskey involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Petoskey typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $529+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $324 or more.
- Typical properties (Median) charge around $240 per night.
- Entry-level properties (Bottom 25%) earn around $168 per night.
Average Daily Rate (ADR) Trend by Month in Petoskey
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Airbnb Seasonality Analysis & Trends in Petoskey (2025)
Peak Season (July, August, June)
- Revenue averages $5,896 per month
- Occupancy rates average 59.9%
- Daily rates average $338
Shoulder Season
- Revenue averages $3,247 per month
- Occupancy maintains around 37.5%
- Daily rates hold near $299
Low Season (February, March, April)
- Revenue drops to average $1,883 per month
- Occupancy decreases to average 34.5%
- Daily rates adjust to average $281
Seasonality Insights for Petoskey
- The Airbnb seasonality in Petoskey shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Petoskey's highest earning potential, with monthly revenues capable of climbing to $7,007, occupancy reaching a high of 70.0%, and ADRs peaking at $342.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,666, occupancy could drop to 30.8%, and ADRs may adjust down to $260.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Petoskey.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Petoskey seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Petoskey (2025)
Exploring the top neighborhoods for short-term rentals in Petoskey? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Petoskey | The heart of Petoskey with charming shops, restaurants, and local events. It's ideal for visitors who want to experience the local culture and waterfront views. | Petoskey State Park, Little Traverse History Museum, Odawa Casino, Bayfront Park, Petoskey Marina |
| Bay Harbor | Upscale community known for its scenic views and luxury amenities. Great for tourists seeking a high-end experience with access to golf, boating, and fine dining. | Bay Harbor Golf Club, Waterfront shops, Sunset views, Charlevoix, MI, McLaren Northern Michigan |
| Walloon Lake | Beautiful lake area perfect for outdoor enthusiasts and vacationers. Offers a quaint, serene environment ideal for guests looking to escape the hustle and bustle. | Walloon Lake, Walloon Lake Inn, Kayaking and paddleboarding, Local artisan shops, Scenic hiking trails |
| Petoskey East | A quieter area with easy access to beaches and parks. Attracts families and nature lovers wanting a peaceful getaway close to outdoor activities. | Magnus Park, Lake Michigan beaches, Walking trails, Picnic areas, Petoskey State Park nearby |
| Harbor Springs | Charming nearby town known for its historic downtown and stunning lake views. Attracts visitors who enjoy quaint shops and local restaurants. | Harbor Springs Beach, Downtown Harbor Springs, Tunnel of Trees, Golf courses, Winter sports offerings |
| Charlevoix | A vibrant town located a short drive from Petoskey, known for its unique architecture and outdoor activities. Ideal for tourists looking for adventure. | Charlevoix Beach, Fisherman's Island State Park, East Jordan River, Historic Round Lake, Charlevoix Lighthouse |
| Lake Michigan Shoreline | Access to multiple towns along the stunning shoreline, ideal for beachgoers and those wanting to explore Michigan's famous coast. | Scenic drives, Lighthouses, Beach access, Wineries along the coast, Fishing opportunities |
| Pellston | A small but strategically located town close to the Pellston Regional Airport. Good for guests needing quick airport access and nearby attractions. | Pellston Regional Airport, Local parks, Easy access to Petoskey and Harbor Springs, Nearby golf courses, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Petoskey (2025)
While Petoskey, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Petoskey to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Petoskey (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Petoskeybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Downtown Apartment With Lake View and King Bed!
Entire Place • 3 bedrooms
Petoskey Living!
Entire Place • 3 bedrooms
Gypsy Distillery Condo 3
Entire Place • 3 bedrooms
Licensed downtown home rental with new kitchen
Entire Place • 2 bedrooms
Little Bay Retreat: 2 Bedroom Downtown Petoskey!
Entire Place • 2 bedrooms
Riverfront cottage 1-mile nature walk to downtown
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Petoskey (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Petoskey based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marnie | 1 | $93,904 | 49 | 4.96/5.0 |
| Host #403307115 | 4 | $90,444 | 569 | 4.97/5.0 |
| Colleen | 2 | $84,653 | 242 | 4.95/5.0 |
| Craig | 2 | $73,246 | 32 | 4.64/5.0 |
| Amy | 1 | $56,859 | 6 | 5.00/5.0 |
| Kaye | 2 | $54,165 | 246 | 4.87/5.0 |
| Larry | 1 | $48,533 | 21 | 4.86/5.0 |
| John | 2 | $47,145 | 87 | 4.88/5.0 |
| Cam | 1 | $45,186 | 63 | 4.70/5.0 |
| Mary | 1 | $44,680 | 88 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Petoskey.
Dive Deeper: Advanced Petoskey STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Petoskey. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPetoskey Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Petoskey
- The Petoskey Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.4% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Petoskey, House properties are the most common (51.3%), reflecting the local real estate landscape.
- Houses represent a significant 51.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 5.2%) offer potential for unique stay experiences.
Petoskey Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Petoskey
- The dominant room capacity in Petoskey is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 61.5% of the active Airbnb listings in Petoskey, indicating a high concentration in these sizes.
- A significant 41.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Petoskey.
Petoskey Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Petoskey
- The most common guest capacity trend in Petoskey vacation rentals is listings accommodating 4 guests (25.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Petoskey STR market, accounting for 46.1% of listings.
- 30.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Petoskey.
- On average, properties in Petoskey are equipped to host 4.6 guests.
Petoskey Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Petoskey
- The most common availability pattern in Petoskey falls within the 181-270 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Petoskey (43.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Petoskey Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
14.3% of total
2 Nights
10 listings
28.6% of total
3 Nights
3 listings
8.6% of total
4-6 Nights
1 listings
2.9% of total
7-29 Nights
2 listings
5.7% of total
30+ Nights
14 listings
40% of total
Key Insights
- The most prevalent minimum stay requirement in Petoskey is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40%) caters to monthly stays (30+ nights) in Petoskey, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40% of Petoskey hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Petoskey.
Petoskey Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3% of total
Super Strict 60 Days
1 listings
3% of total
Flexible
1 listings
3% of total
Moderate
6 listings
18.2% of total
Firm
11 listings
33.3% of total
Strict
13 listings
39.4% of total
Cancellation Policy Insights for Petoskey
- The prevailing Airbnb cancellation policy trend in Petoskey is Strict, used by 39.4% of listings.
- A majority (72.7%) of hosts in Petoskey utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 39.4% market standard in Petoskey.
- With 39.4% using Strict terms, this is a viable option in Petoskey, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Petoskey.
Petoskey STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Petoskey
- The overall average booking lead time for vacation rentals in Petoskey is 80 days.
- Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (122 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Petoskey.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 122 days) to capture early planners.
- Monitor your own booking lead times against these Petoskey averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Petoskey (2025)
Amenity Prevalence
Amenity Insights for Petoskey
- Essential amenities in Petoskey that guests expect include: Smoke alarm, Wifi, Heating, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Refrigerator, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Petoskey: Smoke alarm, Wifi, Heating, Kitchen, Hot water.
- Prioritize adding missing essentials: Heating, Kitchen, Hot water.
- Consider adding popular differentiators like Essentials or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Petoskey to stay competitive.
Petoskey Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Petoskey
- The typical guest profile for Airbnb in Petoskey consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.5% of guests.
- Key international markets include United States (97.5%) and Canada (0.8%).
- Top languages spoken are English (83.5%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Ann Arbor.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Petoskey Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Elmwood Charter Township | 64 | $4,418 | $353.16 | 49% |