Otsego Lake Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Otsego Lake Township in 2025? Explore comprehensive Airbnb analytics for Otsego Lake Township, Michigan, United States to uncover income potential. This 2025 STR market report for Otsego Lake Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Otsego Lake Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otsego Lake Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Otsego Lake Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$302
The average rental revenue earned for an occupied room per day in Otsego Lake Township.
Occupancy Rate(?)
45.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$46,838
Typical annual income for an Airbnb listing in Otsego Lake Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
61.2%
Strong growth (61.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Otsego Lake Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Otsego Lake Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Otsego Lake Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Otsego Lake Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otsego Lake Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otsego Lake Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,480+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,635 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,914 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,056, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Otsego Lake Township

Otsego Lake Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Otsego Lake Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otsego Lake Township:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Otsego Lake Township

Average Daily Rate (ADR) Airbnb Trends in Otsego Lake Township (2025)

Effective short term rental pricing strategy in Otsego Lake Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otsego Lake Township typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $453+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $333 or more.
  • Typical properties (Median) charge around $234 per night.
  • Entry-level properties (Bottom 25%) earn around $168 per night.

Average Daily Rate (ADR) Trend by Month in Otsego Lake Township

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Airbnb Seasonality Analysis & Trends in Otsego Lake Township (2025)

Peak Season (July, June, August)
  • Revenue averages $7,550 per month
  • Occupancy rates average 64.0%
  • Daily rates average $276
Shoulder Season
  • Revenue averages $4,420 per month
  • Occupancy maintains around 38.9%
  • Daily rates hold near $271
Low Season (March, October, November)
  • Revenue drops to average $2,800 per month
  • Occupancy decreases to average 30.4%
  • Daily rates adjust to average $264

Seasonality Insights for Otsego Lake Township

  • The Airbnb seasonality in Otsego Lake Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Otsego Lake Township's highest earning potential, with monthly revenues capable of climbing to $8,186, occupancy reaching a high of 76.4%, and ADRs peaking at $289.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,229, occupancy could drop to 24.1%, and ADRs may adjust down to $246.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otsego Lake Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Otsego Lake Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Otsego Lake Township (2025)

Exploring the top neighborhoods for short-term rentals in Otsego Lake Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Otsego Lake
A stunning natural lake known for its clear waters and beautiful surroundings, perfect for outdoor activities such as boating and fishing. A popular spot for families and nature lovers.
Otsego Lake State Park, Boating and fishing, Picnic areas, Scenic hiking trails
Gaylord
A charming nearby town offering a blend of outdoor activities and local culture. Known for its golf courses and as a gateway to northern Michigan's natural beauty.
Gaylord Golf Club, Call of the Wild Museum, Otsego County Historical Museum, Local dining and shops
Frederic
A small town close to Otsego Lake with a rustic charm. It's ideal for those looking for a quiet retreat and outdoor exploration in the Manistee National Forest.
Manistee National Forest, Outdoor camping, Hiking trails
Hartwick Pines State Park
Home to one of Michigan's last remaining old-growth pine forests. A must-visit for nature enthusiasts and families who enjoy hiking and camping.
Visitor center, Hiking trails, Nature programs, Wildlife viewing
Alpena
A picturesque coastal town offering beautiful waterfront views and a rich maritime history. Attracts tourists interested in the Great Lakes and local culture.
Great Lakes Maritime Heritage Center, Besser Museum for Northeast Michigan, Thunder Bay Island Light, Lake Huron beaches
Mio
A small, serene village known for its natural beauty and outdoor recreational activities. It's perfect for those seeking a peaceful getaway in nature.
AuSable River, Hiking and camping, Wildlife watching
Iosco County
Known for its beautiful landscapes, lakes, and rivers, it is an attractive area for water sports and exploring Michigan's natural beauty.
Higgins Lake State Park, AuSable River, Local trails for hiking and biking
Indian River
A lovely town along the rivers, popular for its fishing and wildlife. It's a fantastic location for a quiet retreat with plenty of outdoor adventure options.
Indian River, Fishing, Outdoor adventures, Scenic spots for relaxation

Understanding Airbnb License Requirements & STR Laws in Otsego Lake Township (2025)

While Otsego Lake Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otsego Lake Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Otsego Lake Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Otsego Lake Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Ski/Group Retreat | Hot Tub | Game Room

Spacious Ski/Group Retreat | Hot Tub | Game Room

Entire Place • 6 bedrooms

$156,236
Revenue
55.1%
Occupancy
$632.50
Daily Rate
Diamond in the Rough

Diamond in the Rough

Entire Place • 6 bedrooms

$116,904
Revenue
52.2%
Occupancy
$561.99
Daily Rate
Lakefront living in the Golf Mecca!!

Lakefront living in the Golf Mecca!!

Entire Place • 6 bedrooms

$95,279
Revenue
44.2%
Occupancy
$556.93
Daily Rate
*Lake Haus* on smaller and relaxing private lake.

*Lake Haus* on smaller and relaxing private lake.

Entire Place • 3 bedrooms

$74,761
Revenue
61.1%
Occupancy
$340.25
Daily Rate
Welcome to The Big House on Heart Lake!

Welcome to The Big House on Heart Lake!

Entire Place • 5 bedrooms

$57,944
Revenue
44.3%
Occupancy
$396.42
Daily Rate
New Secluded 3 Br Luxury Chalet!

New Secluded 3 Br Luxury Chalet!

Entire Place • 3 bedrooms

$55,770
Revenue
55.0%
Occupancy
$219.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Otsego Lake Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Otsego Lake Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mark2$188,568265.00/5.0
Regan1$116,904134.77/5.0
Kate3$115,423534.59/5.0
Courtney1$95,279474.87/5.0
Lindsey1$74,761495.00/5.0
Erfan1$55,770924.95/5.0
Kyle1$53,252205.00/5.0
Jake1$52,343174.88/5.0
Amanda1$44,843125.00/5.0
Kristi1$40,0491124.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otsego Lake Township.

Dive Deeper: Advanced Otsego Lake Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otsego Lake Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Otsego Lake Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Otsego Lake Township

  • The Otsego Lake Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Otsego Lake Township, House properties are the most common (77.3%), reflecting the local real estate landscape.
  • Houses represent a significant 77.3% portion, catering likely to families or larger groups.

Otsego Lake Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Otsego Lake Township

  • The dominant room capacity in Otsego Lake Township is 3 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 63.6% of the active Airbnb listings in Otsego Lake Township, indicating a high concentration in these sizes.
  • A significant 81.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Otsego Lake Township.

Otsego Lake Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Otsego Lake Township

  • The most common guest capacity trend in Otsego Lake Township vacation rentals is listings accommodating 8+ guests (72.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Otsego Lake Township STR market, accounting for 90.9% of listings.
  • 90.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otsego Lake Township.
  • On average, properties in Otsego Lake Township are equipped to host 7.3 guests.

Otsego Lake Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Otsego Lake Township

  • The most common availability pattern in Otsego Lake Township falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Otsego Lake Township (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Otsego Lake Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.8%)

1 Night

5 listings

23.8% of total

2 Nights (57.1%)

2 Nights

12 listings

57.1% of total

3 Nights (9.5%)

3 Nights

2 listings

9.5% of total

30+ Nights (9.5%)

30+ Nights

2 listings

9.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Otsego Lake Township is 2 Nights, adopted by 57.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.9%) of the Otsego Lake Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 57.1% of Otsego Lake Township hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otsego Lake Township.

Otsego Lake Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

5 listings

25% of total

Moderate (25%)

Moderate

5 listings

25% of total

Firm (40%)

Firm

8 listings

40% of total

Strict (10%)

Strict

2 listings

10% of total

Cancellation Policy Insights for Otsego Lake Township

  • The prevailing Airbnb cancellation policy trend in Otsego Lake Township is Firm, used by 40% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 40% market standard in Otsego Lake Township.
  • Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Otsego Lake Township.

Otsego Lake Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Otsego Lake Township

  • The overall average booking lead time for vacation rentals in Otsego Lake Township is 43 days.
  • Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (92 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Otsego Lake Township.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
  • Monitor your own booking lead times against these Otsego Lake Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Otsego Lake Township (2025)

Amenity Prevalence

Amenity Insights for Otsego Lake Township

  • Essential amenities in Otsego Lake Township that guests expect include: Kitchen, Free parking on premises, Heating, Smoke alarm, TV, Refrigerator, Dishes and silverware, Coffee maker, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Otsego Lake Township: Kitchen, Free parking on premises, Heating, Smoke alarm, TV, Refrigerator, Dishes and silverware, Coffee maker, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Refrigerator, Dishes and silverware, Coffee maker, Carbon monoxide alarm.
  • Consider adding popular differentiators like Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Otsego Lake Township to stay competitive.

Otsego Lake Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Otsego Lake Township

  • The typical guest profile for Airbnb in Otsego Lake Township consists of primarily domestic travelers (96%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.6% of guests.
  • Key international markets include United States (95.6%) and Canada (3.1%).
  • Top languages spoken are English (68.8%) followed by Spanish (11.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Detroit and Michigan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Otsego Lake Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
City of Frankenmuth29$5,143$304.0654%
Friendship Township14$5,118$376.0459%
Bingham Township28$4,916$493.0947%
Bay Township10$4,782$550.1444%
Livingston Township11$4,649$293.8053%
Leelanau Township50$4,620$377.3650%
Leland Township40$4,579$568.0637%
Walloon Lake25$4,534$401.8044%

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