Osceola Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Osceola Township in 2025? Explore comprehensive Airbnb analytics for Osceola Township, Michigan, United States to uncover income potential. This 2025 STR market report for Osceola Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Osceola Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Osceola Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Osceola Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$160
The average rental revenue earned for an occupied room per day in Osceola Township.
Occupancy Rate(?)
38.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,068
Typical annual income for an Airbnb listing in Osceola Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.3%
Strong growth (22.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Osceola Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Osceola Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Osceola Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Osceola Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Osceola Township is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Osceola Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,522+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,287 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,031 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,083, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Osceola Township

Osceola Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Osceola Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Osceola Township:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Osceola Township

Average Daily Rate (ADR) Airbnb Trends in Osceola Township (2025)

Effective short term rental pricing strategy in Osceola Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Osceola Township typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $241+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
  • Typical properties (Median) charge around $125 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Osceola Township

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Airbnb Seasonality Analysis & Trends in Osceola Township (2025)

Peak Season (June, July, May)
  • Revenue averages $3,060 per month
  • Occupancy rates average 41.4%
  • Daily rates average $157
Shoulder Season
  • Revenue averages $2,401 per month
  • Occupancy maintains around 43.2%
  • Daily rates hold near $158
Low Season (March, November, December)
  • Revenue drops to average $1,497 per month
  • Occupancy decreases to average 29.0%
  • Daily rates adjust to average $158

Seasonality Insights for Osceola Township

  • The Airbnb seasonality in Osceola Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Osceola Township's highest earning potential, with monthly revenues capable of climbing to $3,242, occupancy reaching a high of 62.1%, and ADRs peaking at $168.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,293, occupancy could drop to 28.3%, and ADRs may adjust down to $151.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Osceola Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Osceola Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Osceola Township (2025)

Exploring the top neighborhoods for short-term rentals in Osceola Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kalamazoo Lake
Scenic area known for its beautiful lake views and outdoor activities. Ideal for families and nature lovers, making it a desirable spot for vacation rentals.
Kalamazoo Lake, Public beaches, Parks and nature trails, Fishing and boating, Local restaurants
Osceola County Forest
A great choice for those who enjoy camping, hiking, and exploring nature. Attracts outdoor enthusiasts and offers a peaceful escape from city life.
Hiking trails, Campgrounds, Wildlife watching, Nature photography, Scenic viewpoints
Downtown Reed City
Charming downtown area with small-town appeal. Perfect for visitors looking to explore local shops and community events, ideal for short-term rentals.
Local shops, Cafes and restaurants, Historical sites, Annual festivals, Community parks
Pine Lake
A peaceful and quiet area great for families and individuals looking to relax by the lake. Popular for summer activities.
Pine Lake, Water sports, Fishing, Picnic areas, Wildlife
Cadillac Pathway
A popular area for biking and walking, connecting local neighborhoods to parks and the surrounding nature, attracting active vacationers.
Biking trails, Walking paths, Parks, Community events, Bike rentals
Houghton Lake
The largest inland lake in Michigan offers year-round recreational activities and draws visitors for fishing, boating, and winter sports.
Houghton Lake, Fishing charters, Boat rentals, Ice fishing, Local dining options
Lake City
A cozy small town with access to beautiful lakes and outdoor recreation, ideal for families and nature enthusiasts looking for a retreat.
Lake Missaukee, Local parks, Fishing spots, Community events, Outdoor recreational activities
Baldwin
Known for its outdoor recreational opportunities including hunting and fishing, attracting nature lovers and adventure seekers.
Baldwin River, Hiking trails, ATV trails, Local festivals, Fishing spots

Understanding Airbnb License Requirements & STR Laws in Osceola Township (2025)

While Osceola Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Osceola Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Osceola Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Osceola Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Snowmobilers Hideout
The Atlas House

Snowmobilers Hideout The Atlas House

Entire Place • 4 bedrooms

$49,774
Revenue
50.5%
Occupancy
$236.23
Daily Rate
Osceola #13 Mine House

Osceola #13 Mine House

Entire Place • 3 bedrooms

$45,465
Revenue
52.1%
Occupancy
$208.38
Daily Rate
Relaxing Lakeside Home
5 Brdm 7 Beds *HOT TUB*

Relaxing Lakeside Home 5 Brdm 7 Beds *HOT TUB*

Entire Place • 5 bedrooms

$44,400
Revenue
36.7%
Occupancy
$322.30
Daily Rate
Calumet, MI-Miners Captain House

Calumet, MI-Miners Captain House

Entire Place • 4 bedrooms

$40,940
Revenue
58.8%
Occupancy
$175.43
Daily Rate
Spacious Home Near Amenities in Calumet; Sleeps 10

Spacious Home Near Amenities in Calumet; Sleeps 10

Entire Place • 4 bedrooms

$30,211
Revenue
47.8%
Occupancy
$168.57
Daily Rate
Cozy 1 bedroom, 2 bed, 1 bath Apartment

Cozy 1 bedroom, 2 bed, 1 bath Apartment

Entire Place • 1 bedroom

$29,322
Revenue
49.7%
Occupancy
$113.49
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Osceola Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Osceola Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vianna1$49,774144.71/5.0
Josh1$45,465304.93/5.0
Jennifer1$44,400745.00/5.0
Leona Throop1$40,940154.73/5.0
Melanie2$37,2143274.95/5.0
Karen1$30,211834.93/5.0
Logan1$29,322114.91/5.0
Annette1$25,332274.96/5.0
Robin1$22,2371054.95/5.0
Karen1$21,7441934.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Osceola Township.

Dive Deeper: Advanced Osceola Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Osceola Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Osceola Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Osceola Township

  • The Osceola Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Osceola Township, House properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 71.4% portion, catering likely to families or larger groups.

Osceola Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Osceola Township

  • The dominant room capacity in Osceola Township is 1 bedroom listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 52.4% of the active Airbnb listings in Osceola Township, indicating a high concentration in these sizes.
  • A significant 42.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Osceola Township.

Osceola Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Osceola Township

  • The most common guest capacity trend in Osceola Township vacation rentals is listings accommodating 8+ guests (23.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Osceola Township STR market, accounting for 47.6% of listings.
  • 57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Osceola Township.
  • On average, properties in Osceola Township are equipped to host 5.4 guests.

Osceola Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Osceola Township

  • The most common availability pattern in Osceola Township falls within the 91-180 days range, representing 38.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Osceola Township (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Osceola Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.3%)

1 Night

3 listings

14.3% of total

2 Nights (66.7%)

2 Nights

14 listings

66.7% of total

3 Nights (9.5%)

3 Nights

2 listings

9.5% of total

4-6 Nights (4.8%)

4-6 Nights

1 listings

4.8% of total

30+ Nights (4.8%)

30+ Nights

1 listings

4.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Osceola Township is 2 Nights, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.0%) of the Osceola Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 66.7% of Osceola Township hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
  • A 2-night minimum appears standard (66.7%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Osceola Township.

Osceola Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.6%)

Flexible

10 listings

47.6% of total

Moderate (28.6%)

Moderate

6 listings

28.6% of total

Firm (19%)

Firm

4 listings

19% of total

Strict

1 listings

4.8% of total

Cancellation Policy Insights for Osceola Township

  • The prevailing Airbnb cancellation policy trend in Osceola Township is Flexible, used by 47.6% of listings.
  • The market strongly favors guest-friendly terms, with 76.2% of listings offering Flexible or Moderate policies. This suggests guests in Osceola Township may expect booking flexibility.
  • Strict cancellation policies are quite rare (4.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.6% market standard in Osceola Township.
  • Using a Strict policy might deter some guests, as only 4.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Osceola Township.

Osceola Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Osceola Township

  • The overall average booking lead time for vacation rentals in Osceola Township is 46 days.
  • Guests book furthest in advance for stays during April (average 95 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Osceola Township.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Osceola Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Osceola Township (2025)

Amenity Prevalence

Amenity Insights for Osceola Township

  • Essential amenities in Osceola Township that guests expect include: Fire extinguisher, Smoke alarm, Free parking on premises, Heating, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Hot water, Backyard are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Osceola Township: Fire extinguisher, Smoke alarm, Free parking on premises, Heating, Essentials.
  • Prioritize adding missing essentials: Essentials.
  • Consider adding popular differentiators like Bed linens or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Osceola Township to stay competitive.

Osceola Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Osceola Township

  • The typical guest profile for Airbnb in Osceola Township consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.8% of guests.
  • Key international markets include United States (97.8%) and Canada (0.4%).
  • Top languages spoken are English (84.8%) followed by Spanish (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Grand Rapids.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Osceola Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
Rowleys Bay17$5,239$392.8949%
Town of Nasewaupee33$5,178$353.9651%
Friendship Township14$5,118$376.0459%
Ellison Bay15$5,036$356.7359%
Bingham Township28$4,916$493.0947%
Town of Baileys Harbor36$4,815$401.5255%
Sister Bay77$4,798$387.0749%
Bay Township10$4,782$550.1444%

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