Onekama Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Onekama Township in 2025? Explore comprehensive Airbnb analytics for Onekama Township, Michigan, United States to uncover income potential. This 2025 STR market report for Onekama Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Onekama Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Onekama Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Onekama Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Onekama Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Onekama Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Onekama Township is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Onekama Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,958+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,293 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,876 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,510, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Onekama Township
Onekama Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Onekama Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Onekama Township:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Onekama Township
Average Daily Rate (ADR) Airbnb Trends in Onekama Township (2025)
Effective short term rental pricing strategy in Onekama Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Onekama Township typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $463+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $376 or more.
- Typical properties (Median) charge around $280 per night.
- Entry-level properties (Bottom 25%) earn around $222 per night.
Average Daily Rate (ADR) Trend by Month in Onekama Township
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Airbnb Seasonality Analysis & Trends in Onekama Township (2025)
Peak Season (July, August, June)
- Revenue averages $7,417 per month
- Occupancy rates average 58.5%
- Daily rates average $374
Shoulder Season
- Revenue averages $3,025 per month
- Occupancy maintains around 26.9%
- Daily rates hold near $334
Low Season (February, March, December)
- Revenue drops to average $1,546 per month
- Occupancy decreases to average 19.7%
- Daily rates adjust to average $309
Seasonality Insights for Onekama Township
- The Airbnb seasonality in Onekama Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Onekama Township's highest earning potential, with monthly revenues capable of climbing to $8,771, occupancy reaching a high of 66.5%, and ADRs peaking at $380.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,339, occupancy could drop to 17.9%, and ADRs may adjust down to $304.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Onekama Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Onekama Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Onekama Township (2025)
Exploring the top neighborhoods for short-term rentals in Onekama Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Portage Lake | A beautiful lake perfect for swimming, boating, and fishing, attracting vacationers looking for a scenic retreat. | Portage Lake, Onekama Village Park, Public Boat Launch, Onekama Golf Club, Local Restaurants |
| Lake Michigan Shore | Stunning shoreline with sandy beaches, making it a popular destination for families and beachgoers during the summer months. | Lake Michigan Beaches, Scenic Drives, Fishing Spots, Lighthouse Tours, Beachfront Dining |
| Onekama Village | A charming village atmosphere with local shops and dining options, appealing to those wanting a more authentic experience. | Onekama Village Park, Local Shops, Restaurants, Community Events, Art Festivals |
| Crystal Lake | A popular tourist spot known for its clear waters and recreational activities, attracting a mix of families and outdoor enthusiasts. | Crystal Lake Beaches, Kayaking, Fishing, Hiking Trails, Local Wineries |
| Sleeping Bear Dunes | A national lakeshore known for its breathtaking dunes and hiking trails, appealing to nature lovers and adventure seekers. | Sleeping Bear Dunes, Scenic Overlook, Hiking Trails, Nature Tours, Wildlife Viewing |
| Manistee National Forest | A vast area offering camping, hiking, and wildlife viewing, perfect for those wanting to immerse themselves in nature. | Hiking Trails, Campgrounds, Fishing Spots, Wildlife Viewing, Scenic Drives |
| Arcadia Bluffs | A golf course with stunning views of Lake Michigan, attracting both golfers and those looking for beautiful vistas. | Arcadia Bluffs Golf Course, Lake Michigan Views, Fine Dining, Scenic Walks, Photography Opportunities |
| Lake Arcadia | A smaller, serene lake that offers a quieter getaway for families and couples looking for relaxation. | Lake Arcadia, Canoeing, Picnic Areas, Nature Trails, Wildlife Watching |
Understanding Airbnb License Requirements & STR Laws in Onekama Township (2025)
While Onekama Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Onekama Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Onekama Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Onekama Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
NEW 2023: Brand New Home at Lookout Point
Entire Place • 3 bedrooms
Cozy Lake Michigan cottage with spectacular views
Entire Place • 4 bedrooms
Relaxing Lakefront Refuge
Entire Place • 3 bedrooms
Beautiful Log Lodge Retreat near Beach, Dunes Golf
Entire Place • 4 bedrooms
Gorgeous Onekama Condo w/ Pool & Lake Access!
Entire Place • 2 bedrooms
Portage Point 3 bedroom condo #8
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Onekama Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Onekama Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kathy | 4 | $180,241 | 56 | 5.00/5.0 |
| Boardwalk Vacation Rentals | 1 | $111,414 | 18 | 4.83/5.0 |
| Tyler | 1 | $85,445 | 78 | 4.95/5.0 |
| Kristin | 2 | $68,756 | 58 | 4.89/5.0 |
| Nicole | 1 | $66,878 | 68 | 4.96/5.0 |
| Jena | 1 | $60,174 | 80 | 4.83/5.0 |
| Evolve | 1 | $58,496 | 10 | 4.70/5.0 |
| CanfieldHouse | 5 | $57,113 | 41 | 4.98/5.0 |
| Paul | 1 | $41,178 | 76 | 4.92/5.0 |
| Susan | 1 | $36,970 | 18 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Onekama Township.
Dive Deeper: Advanced Onekama Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Onekama Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOnekama Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Onekama Township
- The Onekama Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Onekama Township, House properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 53.1% portion, catering likely to families or larger groups.
- The presence of 15.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 6.2%) offer potential for unique stay experiences.
Onekama Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Onekama Township
- The dominant room capacity in Onekama Township is 3 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 53.2% of the active Airbnb listings in Onekama Township, indicating a high concentration in these sizes.
- A significant 59.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Onekama Township.
Onekama Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Onekama Township
- The most common guest capacity trend in Onekama Township vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Onekama Township STR market, accounting for 65.6% of listings.
- 65.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Onekama Township.
- On average, properties in Onekama Township are equipped to host 6.0 guests.
Onekama Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Onekama Township
- The most common availability pattern in Onekama Township falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Onekama Township (46.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Onekama Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
28.1% of total
2 Nights
11 listings
34.4% of total
3 Nights
5 listings
15.6% of total
4-6 Nights
3 listings
9.4% of total
30+ Nights
4 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in Onekama Township is 2 Nights, adopted by 34.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the Onekama Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in Onekama Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.4% of Onekama Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Onekama Township.
Onekama Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
6.7% of total
Flexible
2 listings
6.7% of total
Moderate
5 listings
16.7% of total
Firm
7 listings
23.3% of total
Strict
14 listings
46.7% of total
Cancellation Policy Insights for Onekama Township
- The prevailing Airbnb cancellation policy trend in Onekama Township is Strict, used by 46.7% of listings.
- A majority (70.0%) of hosts in Onekama Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.7% market standard in Onekama Township.
- With 46.7% using Strict terms, this is a viable option in Onekama Township, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Onekama Township.
Onekama Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Onekama Township
- The overall average booking lead time for vacation rentals in Onekama Township is 85 days.
- Guests book furthest in advance for stays during July (average 156 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (131 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Onekama Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 156 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 131 days) to capture early planners.
- Monitor your own booking lead times against these Onekama Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Onekama Township (2025)
Amenity Prevalence
Amenity Insights for Onekama Township
- Essential amenities in Onekama Township that guests expect include: Wifi, Smoke alarm, Heating, Essentials, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Carbon monoxide alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Onekama Township: Wifi, Smoke alarm, Heating, Essentials, Free parking on premises.
- Prioritize adding missing essentials: Heating, Essentials, Free parking on premises.
- Consider adding popular differentiators like Fire extinguisher or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Onekama Township to stay competitive.
Onekama Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Onekama Township
- The typical guest profile for Airbnb in Onekama Township consists of primarily domestic travelers (98%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 97.6% of guests.
- Key international markets include United States (97.6%) and United Kingdom (1.2%).
- Top languages spoken are English (71.9%) followed by French (7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Detroit and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Onekama Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Rowleys Bay | 17 | $5,239 | $392.89 | 49% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Ellison Bay | 15 | $5,036 | $356.73 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Town of Holland | 15 | $4,859 | $413.57 | 50% |
| Town of Baileys Harbor | 36 | $4,815 | $401.52 | 55% |
| Sister Bay | 77 | $4,798 | $387.07 | 49% |