Ocqueoc Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Ocqueoc Township in 2025? Explore comprehensive Airbnb analytics for Ocqueoc Township, Michigan, United States to uncover income potential. This 2025 STR market report for Ocqueoc Township, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Ocqueoc Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ocqueoc Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ocqueoc Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ocqueoc Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Ocqueoc Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ocqueoc Township is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ocqueoc Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,576+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,464 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,295 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $600, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ocqueoc Township
Ocqueoc Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ocqueoc Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ocqueoc Township:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ocqueoc Township
Average Daily Rate (ADR) Airbnb Trends in Ocqueoc Township (2025)
Effective short term rental pricing strategy in Ocqueoc Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ocqueoc Township typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $251+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $112 per night.
Average Daily Rate (ADR) Trend by Month in Ocqueoc Township
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Airbnb Seasonality Analysis & Trends in Ocqueoc Township (2025)
Peak Season (June, July, August)
- Revenue averages $2,710 per month
- Occupancy rates average 48.6%
- Daily rates average $142
Shoulder Season
- Revenue averages $1,868 per month
- Occupancy maintains around 31.6%
- Daily rates hold near $154
Low Season (January, September, October)
- Revenue drops to average $1,297 per month
- Occupancy decreases to average 24.9%
- Daily rates adjust to average $140
Seasonality Insights for Ocqueoc Township
- The Airbnb seasonality in Ocqueoc Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ocqueoc Township's highest earning potential, with monthly revenues capable of climbing to $3,059, occupancy reaching a high of 52.2%, and ADRs peaking at $173.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,153, occupancy could drop to 18.5%, and ADRs may adjust down to $134.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ocqueoc Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ocqueoc Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ocqueoc Township (2025)
Exploring the top neighborhoods for short-term rentals in Ocqueoc Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ocqueoc Falls | A beautiful natural attraction known for its scenic beauty and waterfall. Perfect for nature lovers and outdoor enthusiasts seeking a tranquil stay in the woods. | Ocqueoc Falls, Ocqueoc River, Nearby hiking trails, Picnic areas, Wildlife viewing |
| Thunder Bay | A popular area near Lake Huron, offering stunning views and water activities. Great for families and vacationers looking to enjoy the lake and its surroundings. | Thunder Bay National Marine Sanctuary, Lake Huron, Fishing and boating, Scenic overlooks, Picnic parks |
| Black Mountain Recreation Area | A favored spot for outdoor activities like hiking, biking, and snowmobiling. Attractive for active travelers and outdoor enthusiasts year-round. | Black Mountain, Hiking trails, Snowmobile trails, Camping sites, Bird watching |
| Rogers City | Charming small town with rich maritime history and beautiful waterfront. Appeals to tourists interested in history and lake activities. | Great Lakes Lore Maritime Museum, Rogers City Harbor, Lake Huron beaches, Main Street shops, Heritage Park |
| Mackinaw City | Gateway to Mackinac Island and a hotspot for visitors exploring Northern Michigan. Ideal for tourists looking for a combination of history and natural beauty. | Mackinac Bridge, Old Mackinac Point Lighthouse, Ferry to Mackinac Island, Historic Fort Michilimackinac, Shopping and dining options |
| Pigeon River Country State Forest | A vast state forest known for its wilderness and wildlife. Attracts lovers of nature and solitude, perfect for retreat-style stays. | Pigeon River, Wildlife viewing, Hiking and horseback riding, Fishing spots, Camping grounds |
| Alpena | A larger nearby city with rich cultural offerings and historical sites. Suitable for travelers looking for a blend of urban and outdoor experiences. | Alpena Maritime Museum, Besser Museum for Northeast Michigan, Thunder Bay Island Lighthouse, Lake Huron access, Downtown shopping |
| Lachine | A quiet rural township known for its scenic landscapes and agricultural charm. Ideal for guests looking for a peaceful getaway in the countryside. | Lachine Township Park, Lachine River, Rural scenery, Local farms, Nearby outdoor recreation |
Understanding Airbnb License Requirements & STR Laws in Ocqueoc Township (2025)
While Ocqueoc Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ocqueoc Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ocqueoc Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ocqueoc Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy A-Frame Cabin on the shores of Lake Huron
Entire Place • 2 bedrooms
Sunrise Shores Cottage
Entire Place • 3 bedrooms
Family Friendly Cottage
Entire Place • 3 bedrooms
Family Friendly Winter Waterfront Wonderland
Entire Place • 3 bedrooms
Quaint cottage with short walk to Lake Huron
Entire Place • 2 bedrooms
Quiet country home, 1.5 miles from Ocqueoc Falls.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ocqueoc Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ocqueoc Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Shasta | 1 | $69,391 | 156 | 4.97/5.0 |
| Kristine | 10 | $37,397 | 13 | 4.95/5.0 |
| Shannon | 1 | $25,209 | 24 | 4.92/5.0 |
| Catheryn | 1 | $24,965 | 19 | 4.95/5.0 |
| Karen | 3 | $20,650 | 9 | 4.89/5.0 |
| Kandys | 1 | $19,994 | 15 | 4.93/5.0 |
| Julia | 1 | $13,152 | 65 | 4.75/5.0 |
| Jeff | 1 | $12,653 | 30 | 5.00/5.0 |
| Brian | 1 | $10,719 | 123 | 4.88/5.0 |
| Tyler | 1 | $10,189 | 56 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ocqueoc Township.
Dive Deeper: Advanced Ocqueoc Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ocqueoc Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOcqueoc Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ocqueoc Township
- The Ocqueoc Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ocqueoc Township, Outdoor/Unique properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
Ocqueoc Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ocqueoc Township
- The dominant room capacity in Ocqueoc Township is 2 bedrooms listings, making up 44% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.0% of the active Airbnb listings in Ocqueoc Township, indicating a high concentration in these sizes.
Ocqueoc Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ocqueoc Township
- The most common guest capacity trend in Ocqueoc Township vacation rentals is listings accommodating 5 guests (32%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 4 guests dominate the Ocqueoc Township STR market, accounting for 60.0% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ocqueoc Township.
- On average, properties in Ocqueoc Township are equipped to host 5.3 guests.
Ocqueoc Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ocqueoc Township
- The most common availability pattern in Ocqueoc Township falls within the 271-366 days range, representing 88% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ocqueoc Township (64%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ocqueoc Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
16% of total
2 Nights
10 listings
40% of total
3 Nights
8 listings
32% of total
4-6 Nights
2 listings
8% of total
30+ Nights
1 listings
4% of total
Key Insights
- The most prevalent minimum stay requirement in Ocqueoc Township is 2 Nights, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40% of Ocqueoc Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16% currently do.
- A 2-night minimum appears standard (40%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ocqueoc Township.
Ocqueoc Township Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
5.6% of total
Moderate
9 listings
50% of total
Firm
4 listings
22.2% of total
Strict
4 listings
22.2% of total
Cancellation Policy Insights for Ocqueoc Township
- The prevailing Airbnb cancellation policy trend in Ocqueoc Township is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Ocqueoc Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Ocqueoc Township.
Ocqueoc Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ocqueoc Township
- The overall average booking lead time for vacation rentals in Ocqueoc Township is 42 days.
- Guests book furthest in advance for stays during November (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Ocqueoc Township.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Ocqueoc Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ocqueoc Township (2025)
Amenity Prevalence
Amenity Insights for Ocqueoc Township
- Essential amenities in Ocqueoc Township that guests expect include: Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ocqueoc Township: Heating, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ocqueoc Township to stay competitive.
Ocqueoc Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ocqueoc Township
- The typical guest profile for Airbnb in Ocqueoc Township consists of primarily domestic travelers (100%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (85.7%) followed by Spanish (5.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Detroit and Ann Arbor.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ocqueoc Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Friendship Township | 12 | $4,999 | $404.96 | 54% |
| Greilickville | 39 | $4,882 | $481.10 | 45% |
| Bay Township | 10 | $4,484 | $545.88 | 43% |
| Blair Township | 52 | $4,414 | $459.88 | 43% |
| Livingston Township | 11 | $4,176 | $306.59 | 52% |
| Bingham Township | 27 | $4,140 | $521.70 | 45% |
| Walloon Lake | 25 | $4,066 | $413.43 | 41% |
| West Traverse Township | 31 | $3,925 | $461.96 | 42% |
| Leelanau Township | 52 | $3,724 | $381.85 | 50% |
| Selma Township | 12 | $3,408 | $244.15 | 50% |