Airbnb Market Analytics, Statistics and Data in New Buffalo, Michigan, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in New Buffalo? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in New Buffalo:
How much do Airbnb hosts make on average per month in New Buffalo?
The short-term rental market in New Buffalo shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,718 per month
- Strong performing properties (top 25%) make $7,870 or more
- Best-in-class properties (top 10%) achieve $11,779+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,606
Revenue Variations by Month
Occupancy Rates Throughout the Year in New Buffalo
The market in New Buffalo shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in New Buffalo
Daily rates in New Buffalo vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $350 per night
- Strong performing properties (top 25%) secure $484 or more
- Best-in-class properties (top 10%) pull in $703+ per night
- Entry-level properties (bottom 25%) earn around $257
Daily Rate Variations by Month
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Seasonality patterns in New Buffalo
Peak Season (July, August, June)
- Revenue peaks at $11517.13 per month
- Occupancy rates reach 71.37%
- Daily rates average $469.49
Shoulder Season
- Revenue averages $5952.56 per month
- Occupancy maintains 40.70%
- Daily rates hold at $406.83
Low Season (November, December, January)
- Revenue drops to $2439.72 per month
- Occupancy decreases to 25.98%
- Daily rates adjust to $357.63
Is it still profitable to do Airbnb in New Buffalo in 2025?
Yes! New Buffalo demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $5953 and The market's 146 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in New Buffalo
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| New Buffalo Beach | A beautiful waterfront area perfect for summer vacations, offering easy access to the beach and family-friendly activities. Popular among tourists looking for sun, sand, and fun. | New Buffalo Beach, Lake Michigan, Galien River County Park, Oselka Park, Warren Dunes State Park |
| Downtown New Buffalo | The vibrant center of New Buffalo with shops, restaurants, and easy access to the harbor. Ideal for visitors who want to experience the local culture and dining options. | New Buffalo Railroad Museum, The Strand Theatre, Local shops and boutiques, Dining options on Whittaker Street |
| Harbor Country | A collection of charming small towns along Lake Michigan, known for their scenic beauty and outdoor activities. Attracts both families and couples for weekend getaways. | Cherry Beach, Covered Bridge, Wine tasting tours, Neighboring towns like Sawyer and Lakeside |
| Union Pier | A quaint lakeside community known for its scenic beaches and relaxed atmosphere. Great for families looking for a peaceful retreat near Lake Michigan. | Union Pier Beach, Local wineries, Biking and hiking trails, Art galleries |
| Saugatuck-Douglas | A popular tourist area recognized for its artistic vibe and beautiful beaches. Attracts visitors with unique shops, art galleries, and outdoor recreation. | Saugatuck Dunes State Park, Oval Beach, Art galleries and studios, Saugatuck Chain Ferry |
| Bridgman | This small town offers a laid-back atmosphere with beautiful beaches and charming local shops. It's popular for those looking to escape the busier tourist spots. | Weko Beach, Bridgman’s local breweries, Nearby wineries, Bridgman Public Beach |
| Three Oaks | Known for its quaint downtown and cultural events, this area attracts those interested in local arts and the nearby natural beauty of the countryside. | The Acorn Theater, Three Oaks Historic District, Local shops and restaurants, Nearby Harbert |
| Lake Michigan Shore Wine Trail | A scenic route dotted with vineyards and wineries, perfect for wine lovers and those looking to explore local cuisine along with stunning lake views. | Local wineries, Wine tasting events, Beautiful lake views, Charming countryside |
Do you need a license for Airbnb in New Buffalo?
We recommend checking directly with New Buffalo's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in New Buffalo
New luxury home steps to downtown w/yr round pool
Entire Place • 6 bedrooms
Gorgeous Award-winning 6BR-5BA with Pool, Hot
Entire Place • 6 bedrooms
Lakefront Getaway and Outdoor Living Redefined
Entire Place • 3 bedrooms
Large Riverfront Home, Hot Tub, Walk to Downtown
Entire Place • 5 bedrooms
Terrific Vacay Home - OMG Lake MI Views, Elegant
Entire Place • 4 bedrooms
Large downtown home that sleeps a group!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in New Buffalo
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel Patrick | 22 | $1,249,614 | 200 | 3.69/5.0 |
| Juniper | 6 | $714,853 | 214 | 4.08/5.0 |
| Jonathan | 9 | $595,326 | 109 | 4.38/5.0 |
| Bluefish | 10 | $359,563 | 190 | 4.71/5.0 |
| Heather | 1 | $293,400 | 45 | 5.00/5.0 |
| James | 4 | $279,952 | 379 | 3.72/5.0 |
| Mary | 3 | $229,890 | 102 | 4.97/5.0 |
| Ryan | 3 | $186,778 | 1210 | 4.85/5.0 |
| Brittany | 1 | $178,504 | 39 | 5.00/5.0 |
| Michael | 2 | $171,864 | 57 | 4.89/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in New Buffalo
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.6%), with house and apartment & condo properties comprising 94.5% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (5.5% combined)
Room Capacity Distribution
Analysis of 146 properties in New Buffalo shows that 3 bedrooms properties are most prevalent, making up 30.1% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 51.4% of all listings.
Key Insights
- Most common: 3 bedrooms (30.1%)
- Least common: 1 bedroom (13.7%)
- Market concentration: 51.4% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 146 properties in New Buffalo reveals that 8+ guests properties dominate the market, representing 49.3% of all listings. The average property accommodates 6.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 69.9% of the market.
Key Insights
- Most common capacity: 8+ guests (49.3% of market)
- Least common capacity: 3 guests (2.7% of market)
- Average guest capacity: 6.4 guests per property
- Market concentration: 69.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 146 properties in New Buffalo, the most common availability pattern is 271-366 days (39.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (31.5% of properties).
Key Insights
- Most common availability window: 271-366 days (39.7%)
- Most common booking duration: 91-180 days (31.5%)
- Properties with high availability (180+ days): 72.6%
- Properties with long-term bookings (180+ days): 29.5%
Minimum Stay Distributions
1 Night
27 listings
20.8% of total
2 Nights
78 listings
60% of total
3 Nights
9 listings
6.9% of total
4-6 Nights
2 listings
1.5% of total
7-29 Nights
4 listings
3.1% of total
30+ Nights
10 listings
7.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 80.8%
- Mid-length stays (4-6 nights) represent 1.5% of listings
- Monthly+ stays (7.7%) suggest a stable extended-stay market
- High market flexibility with 87.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
7 listings
5.4% of total
Super Strict 60 Days
10 listings
7.7% of total
Flexible
5 listings
3.8% of total
Moderate
26 listings
20% of total
Firm
42 listings
32.3% of total
Strict
40 listings
30.8% of total
Key Insights
- Firm is the preferred policy at 32.3% of listings
- Stricter policies (Firm & Strict) dominate at 63.1% of the market
- Strong market consensus around Firm policies
- Flexible policies are least common at 3.8% of listings
Recommendations
- The market supports stricter policies, with 63.1% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 107 days
- Shortest booking windows are in Feb, Mar, Nov, averaging 36 days
- Summer shows the longest average booking window at 107 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 107 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Nov when lead times are shortest
Popular Airbnb Amenities in New Buffalo
Every property in New Buffalo comes standard with Air conditioning, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.8% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (0.4%) and DC (0.2%)
- English is the top language at 86.5%, followed by Spanish (9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Chicago and Indianapolis markets
- Develop localized content for United Kingdom and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding New Buffalo. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fennville | 10 | $6,263 | $405.22 | 45% |
| Laketown Township | 62 | $5,780 | $469.60 | 46% |
| Saugatuck Township | 145 | $5,624 | $488.80 | 43% |
| Ganges Township | 73 | $5,026 | $496.32 | 36% |
| Port Sheldon Township | 31 | $4,997 | $526.88 | 50% |
| New Buffalo Township | 264 | $4,939 | $636.34 | 37% |
| Knox | 29 | $4,862 | $451.50 | 36% |
| South Haven Charter Township | 50 | $4,856 | $454.79 | 42% |
| Addison Township | 14 | $4,686 | $345.39 | 50% |
| Oronoko Charter Township | 27 | $4,669 | $476.56 | 42% |
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