Moran Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Moran Township in 2025? Explore comprehensive Airbnb analytics for Moran Township, Michigan, United States to uncover income potential. This 2025 STR market report for Moran Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Moran Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moran Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moran Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$247
The average rental revenue earned for an occupied room per day in Moran Township.
Occupancy Rate(?)
50.8%
High demand. Good booking frequency.
Median Annual Revenue(?)
$33,870
Typical annual income for an Airbnb listing in Moran Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.7%
Slight decrease (-6.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Moran Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Moran Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moran Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Moran Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moran Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moran Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,048+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,224 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,697 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,820, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moran Township

Moran Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moran Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moran Township:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moran Township

Average Daily Rate (ADR) Airbnb Trends in Moran Township (2025)

Effective short term rental pricing strategy in Moran Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moran Township typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $273 or more.
  • Typical properties (Median) charge around $177 per night.
  • Entry-level properties (Bottom 25%) earn around $141 per night.

Average Daily Rate (ADR) Trend by Month in Moran Township

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Airbnb Seasonality Analysis & Trends in Moran Township (2025)

Peak Season (July, August, June)
  • Revenue averages $6,586 per month
  • Occupancy rates average 68.8%
  • Daily rates average $265
Shoulder Season
  • Revenue averages $3,190 per month
  • Occupancy maintains around 42.0%
  • Daily rates hold near $236
Low Season (February, March, December)
  • Revenue drops to average $1,354 per month
  • Occupancy decreases to average 17.5%
  • Daily rates adjust to average $234

Seasonality Insights for Moran Township

  • The Airbnb seasonality in Moran Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moran Township's highest earning potential, with monthly revenues capable of climbing to $7,537, occupancy reaching a high of 76.2%, and ADRs peaking at $268.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,170, occupancy could drop to 15.2%, and ADRs may adjust down to $217.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moran Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moran Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moran Township (2025)

Exploring the top neighborhoods for short-term rentals in Moran Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Moran Township Beach
A beautiful, quiet waterfront area that offers stunning views of Lake Huron. Ideal for tourists looking to relax by the water and enjoy outdoor activities such as fishing and boating.
Moran Township Beach, Mackinac Island Ferry, Fishing Charters, Mackinaw City, Headlands International Dark Sky Park
Cheboygan State Park
A popular destination for nature lovers, featuring hiking trails, camping, and beautiful landscapes. It attracts visitors looking for outdoor adventures in northern Michigan.
Cheboygan Lake, Hiking Trails, Camping Sites, Bird Watching, Horseback Riding
Pigeon River State Forest
Known for its diverse wildlife and natural beauty, this state forest is perfect for those who enjoy hiking, fishing, and exploring nature. It's a great spot for families and groups seeking outdoor fun.
Pigeon River, Wildlife Viewing, Camping, Mountain Biking Trails, Kayaking
Mackinaw City
A charming town situated near the Mackinac Bridge, offering a mix of history and leisure. It serves as a gateway to Mackinac Island, making it ideal for tourists visiting the area.
Mackinac Bridge, Historic Mill Creek Discovery Park, Mackinac Island Fudge Shops, Ferry to Mackinac Island, Mackinaw City Beaches
Sault Ste. Marie
A historic city known for its rich heritage and proximity to the St. Marys River. It's a popular stop for travelers and offers various cultural attractions.
Soo Locks, Fort Brady, Canadian Bushplane Heritage Centre, Sault Ste. Marie Museum, St. Marys River
Les Cheneaux Islands
A series of picturesque islands known for their stunning scenery and outdoor activities. It's perfect for those looking for a serene retreat amidst nature.
Island Hopping, Fishing, Boating, Nature Trails, Scenic Views
Drummond Island
A unique island destination known for its rugged natural beauty and outdoor recreational activities. Popular with adventure seekers and nature lovers.
Drummond Island Resort & Conference Center, Kayaking, ATV Trails, Fishing, Nature Observation
Mackinac Island
A famous tourist destination known for its historic sites and car-free streets. It offers a unique experience with horse-drawn carriages and beautiful landscapes.
Fort Mackinac, Mackinac Island State Park, Bicycle Rentals, Horse Carriage Tours, Mackinac Island Fudge

Understanding Airbnb License Requirements & STR Laws in Moran Township (2025)

While Moran Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moran Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Moran Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moran Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lake Michigan Family Home, Amazing Island Views

Lake Michigan Family Home, Amazing Island Views

Entire Place • 6 bedrooms

$150,270
Revenue
52.1%
Occupancy
$950.53
Daily Rate
Beach Front Cottage on Lake Michigan

Beach Front Cottage on Lake Michigan

Entire Place • 3 bedrooms

$84,751
Revenue
67.7%
Occupancy
$526.48
Daily Rate
Log Home on Lake Michigan

Log Home on Lake Michigan

Entire Place • 4 bedrooms

$79,156
Revenue
34.1%
Occupancy
$624.80
Daily Rate
Lake Michigan Beachfront Home~Near Mackinac Ferry

Lake Michigan Beachfront Home~Near Mackinac Ferry

Entire Place • 3 bedrooms

$76,919
Revenue
42.2%
Occupancy
$553.52
Daily Rate
Lake View, Fully Furnished Home, Close To Ferry's!

Lake View, Fully Furnished Home, Close To Ferry's!

Entire Place • 4 bedrooms

$73,377
Revenue
43.4%
Occupancy
$311.53
Daily Rate
LaBarb Bleu

LaBarb Bleu

Entire Place • 3 bedrooms

$63,859
Revenue
33.2%
Occupancy
$418.62
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moran Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moran Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Christine1$150,270374.95/5.0
Northern Michigan Vacation Ren2$91,333184.71/5.0
Mike3$86,1361014.92/5.0
Adrienne1$84,751294.93/5.0
Julene1$79,156574.84/5.0
Emily3$77,0322484.79/5.0
Michelle1$76,919544.83/5.0
Gregory1$73,377474.91/5.0
Emilee1$58,383104.80/5.0
Jim6$57,64611224.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moran Township.

Dive Deeper: Advanced Moran Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moran Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moran Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moran Township

  • The Moran Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.1% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moran Township, House properties are the most common (55.3%), reflecting the local real estate landscape.
  • Houses represent a significant 55.3% portion, catering likely to families or larger groups.
  • The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Moran Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moran Township

  • The dominant room capacity in Moran Township is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 55.3% of the active Airbnb listings in Moran Township, indicating a high concentration in these sizes.
  • A significant 34.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moran Township.

Moran Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moran Township

  • The most common guest capacity trend in Moran Township vacation rentals is listings accommodating 4 guests (28.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Moran Township STR market, accounting for 52.6% of listings.
  • 50.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moran Township.
  • On average, properties in Moran Township are equipped to host 5.2 guests.

Moran Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moran Township

  • The most common availability pattern in Moran Township falls within the 181-270 days range, representing 55.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Moran Township (55.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moran Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.7%)

1 Night

2 listings

5.7% of total

2 Nights (48.6%)

2 Nights

17 listings

48.6% of total

3 Nights (20%)

3 Nights

7 listings

20% of total

4-6 Nights (14.3%)

4-6 Nights

5 listings

14.3% of total

7-29 Nights (2.9%)

7-29 Nights

1 listings

2.9% of total

30+ Nights (8.6%)

30+ Nights

3 listings

8.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Moran Township is 2 Nights, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.6% of Moran Township hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.7% currently do.
  • A 2-night minimum appears standard (48.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moran Township.

Moran Township Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.7%)

Super Strict 30 Days

2 listings

5.7% of total

Flexible (5.7%)

Flexible

2 listings

5.7% of total

Moderate (34.3%)

Moderate

12 listings

34.3% of total

Firm (17.1%)

Firm

6 listings

17.1% of total

Strict (37.1%)

Strict

13 listings

37.1% of total

Cancellation Policy Insights for Moran Township

  • The prevailing Airbnb cancellation policy trend in Moran Township is Strict, used by 37.1% of listings.
  • A majority (54.2%) of hosts in Moran Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.1% market standard in Moran Township.
  • With 37.1% using Strict terms, this is a viable option in Moran Township, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moran Township.

Moran Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moran Township

  • The overall average booking lead time for vacation rentals in Moran Township is 89 days.
  • Guests book furthest in advance for stays during April (average 140 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (89 days) as a baseline for your pricing and availability strategy in Moran Township.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Moran Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moran Township (2025)

Amenity Prevalence

Amenity Insights for Moran Township

  • Popular amenities like Free parking on premises, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moran Township to stay competitive.

Moran Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moran Township

  • The typical guest profile for Airbnb in Moran Township consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.7% of guests.
  • Key international markets include United States (97.7%) and Canada (1%).
  • Top languages spoken are English (83.9%) followed by Spanish (3.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Ann Arbor.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moran Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
Friendship Township14$5,118$376.0459%
Bingham Township28$4,916$493.0947%
Bay Township10$4,782$550.1444%
Livingston Township11$4,649$293.8053%
Leelanau Township50$4,620$377.3650%
Leland Township40$4,579$568.0637%
Walloon Lake25$4,534$401.8044%
Elmwood Charter Township64$4,418$353.1649%

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