Mecosta Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Mecosta Township in 2025? Explore comprehensive Airbnb analytics for Mecosta Township, Michigan, United States to uncover income potential. This 2025 STR market report for Mecosta Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Mecosta Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mecosta Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mecosta Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mecosta Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Mecosta Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mecosta Township is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mecosta Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,764+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,871 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,743 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $814, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mecosta Township
Mecosta Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mecosta Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mecosta Township:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mecosta Township
Average Daily Rate (ADR) Airbnb Trends in Mecosta Township (2025)
Effective short term rental pricing strategy in Mecosta Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mecosta Township typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $245+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $98 per night.
Average Daily Rate (ADR) Trend by Month in Mecosta Township
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Airbnb Seasonality Analysis & Trends in Mecosta Township (2025)
Peak Season (July, August, May)
- Revenue averages $2,835 per month
- Occupancy rates average 44.1%
- Daily rates average $171
Shoulder Season
- Revenue averages $1,929 per month
- Occupancy maintains around 37.4%
- Daily rates hold near $169
Low Season (January, March, October)
- Revenue drops to average $1,351 per month
- Occupancy decreases to average 26.7%
- Daily rates adjust to average $168
Seasonality Insights for Mecosta Township
- The Airbnb seasonality in Mecosta Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mecosta Township's highest earning potential, with monthly revenues capable of climbing to $3,679, occupancy reaching a high of 52.2%, and ADRs peaking at $173.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,195, occupancy could drop to 23.1%, and ADRs may adjust down to $166.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mecosta Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mecosta Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mecosta Township (2025)
Exploring the top neighborhoods for short-term rentals in Mecosta Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pine Lake | A serene and picturesque location ideal for families and nature lovers looking for a peaceful retreat near water activities. | Pine Lake, Mecosta County Park, Fishing and boating activities, Picnic areas, Nature trails |
| Canadian Lakes | A popular destination for outdoor enthusiasts, Canadian Lakes offers recreational activities like fishing, golfing, and hiking, making it a prime spot for Airbnb hosts. | Canadian Lakes Golf Club, Boat rentals, Beach access, Hiking trails, Community events |
| Rodgers Park | This park features beautiful grassy areas and water access, attracting visitors for outdoor events and relaxation, ideal for potential short-term rentals. | Rodgers Park Beach, Fishing, Picnic areas, Nature walking trails |
| Big Rapids | Nearby Big Rapids is a vibrant town with historical charm, appealing to students and families, making it a favorable area for Airbnb. | Ferris State University, Big Rapids Riverwalk, Historical buildings, Shopping and dining options |
| Mecosta County | The entire county is rich in history and outdoor activities, drawing visitors for its natural beauty and recreational opportunities. | Mecosta County Historical Museum, State parks, Outdoor sports, Camping, Nature reserves |
| Clam Lake | An excellent spot for summer rentals, Clam Lake attracts visitors interested in fishing, boating, and relaxing by the water. | Clam Lake Beach, Fishing spots, Boating rentals, Campgrounds |
| Chippewa Lake | A beautiful area known for its recreational activities, Chippewa Lake provides opportunities for both summer and winter sports, appealing for year-round rentals. | Chippewa Lake Beach, Snowmobiling, Fishing, Hiking trails |
| Fremont | A nearby city that offers various community events and a small-town feel, attracting visitors looking for a cozy stay near Mecosta Township. | Fremont Lake, Fremont Michigan Brewing Company, Local shops and restaurants, City parks |
Understanding Airbnb License Requirements & STR Laws in Mecosta Township (2025)
While Mecosta Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mecosta Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mecosta Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mecosta Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family Love Resort
Entire Place • 3 bedrooms
Rogers Pond & River Retreat | Grand Views | Kayaks
Entire Place • 3 bedrooms
Little Log cabin on the Big Muskegon River.
Entire Place • 1 bedroom
Relaxing River Cottage-HOT TUB Hot Springs Hot Tub
Entire Place • 2 bedrooms
Rogers Pond Luxurious & Romantic Getaway
Entire Place • 1 bedroom
Cozy Cabin on Muskegon River
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mecosta Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mecosta Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zachary | 3 | $59,939 | 197 | 4.95/5.0 |
| Crystal | 1 | $40,528 | 3 | 5.00/5.0 |
| Josh & Adrienne | 1 | $39,405 | 72 | 4.99/5.0 |
| Joannah | 1 | $34,910 | 183 | 4.95/5.0 |
| Michael | 1 | $28,647 | 99 | 4.82/5.0 |
| Annabella | 2 | $28,264 | 5 | 2.50/5.0 |
| Robert | 7 | $26,656 | 361 | 4.89/5.0 |
| Tracie | 1 | $21,343 | 33 | 4.97/5.0 |
| Tim | 1 | $19,505 | 150 | 4.88/5.0 |
| Arturo | 1 | $17,318 | 35 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mecosta Township.
Dive Deeper: Advanced Mecosta Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mecosta Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMecosta Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mecosta Township
- The Mecosta Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mecosta Township, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- The presence of 28.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Mecosta Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mecosta Township
- The dominant room capacity in Mecosta Township is 1 bedroom listings, making up 57.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.1% of the active Airbnb listings in Mecosta Township, indicating a high concentration in these sizes.
- With over half the market (57.1%) consisting of studios or 1-bedroom units, Mecosta Township is particularly well-suited for individuals or couples.
Mecosta Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mecosta Township
- The most common guest capacity trend in Mecosta Township vacation rentals is listings accommodating 2 guests (38.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Mecosta Township STR market, accounting for 61.9% of listings.
- 38.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mecosta Township.
- On average, properties in Mecosta Township are equipped to host 4.3 guests.
Mecosta Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mecosta Township
- The most common availability pattern in Mecosta Township falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mecosta Township (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mecosta Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
33.3% of total
2 Nights
10 listings
47.6% of total
3 Nights
3 listings
14.3% of total
30+ Nights
1 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Mecosta Township is 2 Nights, adopted by 47.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.9%) of the Mecosta Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.6% of Mecosta Township hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mecosta Township.
Mecosta Township Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
5% of total
Moderate
5 listings
25% of total
Firm
3 listings
15% of total
Strict
11 listings
55% of total
Cancellation Policy Insights for Mecosta Township
- The prevailing Airbnb cancellation policy trend in Mecosta Township is Strict, used by 55% of listings.
- A majority (70.0%) of hosts in Mecosta Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 55% market standard in Mecosta Township.
- With 55% using Strict terms, this is a viable option in Mecosta Township, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mecosta Township.
Mecosta Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mecosta Township
- The overall average booking lead time for vacation rentals in Mecosta Township is 57 days.
- Guests book furthest in advance for stays during July (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Mecosta Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Mecosta Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mecosta Township (2025)
Amenity Prevalence
Amenity Insights for Mecosta Township
- Essential amenities in Mecosta Township that guests expect include: Kitchen, Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Washer, Dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mecosta Township: Kitchen, Free parking on premises, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Essentials or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mecosta Township to stay competitive.
Mecosta Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mecosta Township
- The typical guest profile for Airbnb in Mecosta Township consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and DC (0.6%).
- Top languages spoken are English (76.8%) followed by Spanish (13.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mecosta Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Fennville | 10 | $5,326 | $372.77 | 44% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Saugatuck Township | 140 | $5,282 | $462.94 | 43% |
| Laketown Township | 62 | $5,207 | $457.63 | 45% |
| Port Sheldon Township | 27 | $5,185 | $511.35 | 52% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |
| Ganges Township | 68 | $4,457 | $482.35 | 37% |
| Elmwood Charter Township | 64 | $4,418 | $353.16 | 49% |