Markey Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Markey Township in 2025? Explore comprehensive Airbnb analytics for Markey Township, Michigan, United States to uncover income potential. This 2025 STR market report for Markey Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.
Whether you're considering an Airbnb investment in Markey Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Markey Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Markey Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Markey Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Markey Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Markey Township is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Markey Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,567+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,496 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,668 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $854, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Markey Township
Markey Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Markey Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Markey Township:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Markey Township
Average Daily Rate (ADR) Airbnb Trends in Markey Township (2025)
Effective short term rental pricing strategy in Markey Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Markey Township typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $292+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
- Typical properties (Median) charge around $150 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Markey Township
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Airbnb Seasonality Analysis & Trends in Markey Township (2025)
Peak Season (July, August, June)
- Revenue averages $3,725 per month
- Occupancy rates average 56.2%
- Daily rates average $204
Shoulder Season
- Revenue averages $1,619 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $175
Low Season (January, March, November)
- Revenue drops to average $882 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $155
Seasonality Insights for Markey Township
- The Airbnb seasonality in Markey Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Markey Township's highest earning potential, with monthly revenues capable of climbing to $4,594, occupancy reaching a high of 70.6%, and ADRs peaking at $207.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $811, occupancy could drop to 20.5%, and ADRs may adjust down to $150.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Markey Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Markey Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Markey Township (2025)
Exploring the top neighborhoods for short-term rentals in Markey Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Margrethe | This serene spot is perfect for families and outdoor enthusiasts looking for a lakeside getaway. With ample opportunities for swimming, fishing, and boating, it's a prime location for a relaxing retreat. | Lake Margrethe, Boating activities, Fishing spots, Picnic areas, Nature trails |
| Higgins Lake | Renowned for its clear waters and stunning scenery, Higgins Lake attracts visitors in summer for swimming and in winter for snow sports. An ideal location for year-round rentals. | Higgins Lake State Park, Swimming and beach access, Snowmobiling, Fishing, Scenic hiking trails |
| Grayling | A charming small town known for its rich history and proximity to the Au Sable River, Grayling is popular among outdoor lovers, especially anglers and those who enjoy canoeing. | Au Sable River, Grayling Fish Hatchery Museum, Historic downtown, Fishing and kayaking, Pine River |
| Kalkaska | Kalkaska is positioned near beautiful lakes and forests, making it a prime location for those seeking outdoor adventure, including hiking, fishing, and snowmobiling. | Kalkaska State Fish Hatchery, Fishing and boating, Riverwalk, Nearby state parks, Snowmobile trails |
| Manistee National Forest | This expansive forest area is ideal for nature lovers and those seeking outdoor activities. The proximity to hiking trails and serene landscapes makes it attractive for Airbnb hosting. | Manistee River, Hiking trails, Camping sites, Wildlife watching, Scenic drives |
| Traverse City | Known as the cherry capital of the world, this vibrant city offers excellent dining, local wineries, and stunning views of Lake Michigan, making it appealing for tourists. | Lake Michigan beaches, Local wineries, Downtown shopping, Cherry Festival, Sleeping Bear Dunes |
| Petoskey | This picturesque town features stunning waterfront views along Lake Michigan, historic architecture, and is close to the popular Petoskey State Park. | Petoskey State Park, Historic gaslight district, Shopping and dining, Waterfront parks, Nearby Boyne Mountains |
| Charlevoix | Famous for its beautiful waterfront and charming downtown area, Charlevoix provides access to outdoor recreation, quaint shops, and vibrant local culture, perfect for visitors. | Lake Charlevoix, Historic buildings, Charlevoix Marina, Scenic biking trails, Local art galleries |
Understanding Airbnb License Requirements & STR Laws in Markey Township (2025)
While Markey Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Markey Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Markey Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Markey Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Houghton Lake Getaway w/ Pontoon
Entire Place • 3 bedrooms
3-Bed W/ Over 40 Ft of Waterfront, Dock, and Hoist
Entire Place • 2 bedrooms
6 Bedroom on Houghton Lake - Lots of updates
Entire Place • 6 bedrooms
Great Oaks Cottage - with Hot Tub!
Entire Place • 3 bedrooms
Lovely Roscommon Cabin < 3 Mi to Higgins Lake!
Entire Place • 2 bedrooms
2 BR Cottage on the Lake
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Markey Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Markey Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 4 | $65,378 | 99 | 4.97/5.0 |
| Joe | 1 | $59,992 | 29 | 4.72/5.0 |
| Shawn | 1 | $58,891 | 32 | 4.91/5.0 |
| Ana | 3 | $52,498 | 20 | 4.31/5.0 |
| Jennifer | 1 | $44,961 | 8 | 4.75/5.0 |
| Laura | 1 | $40,420 | 31 | 4.97/5.0 |
| Heidi | 1 | $31,873 | 34 | 4.85/5.0 |
| Barb | 1 | $29,233 | 36 | 4.92/5.0 |
| Kari | 1 | $28,019 | 89 | 4.98/5.0 |
| Libby | 1 | $26,665 | 6 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Markey Township.
Dive Deeper: Advanced Markey Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Markey Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarkey Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Markey Township
- The Markey Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Markey Township, House properties are the most common (65.1%), reflecting the local real estate landscape.
- Houses represent a significant 65.1% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, hotel/boutique (combined 7.0%) offer potential for unique stay experiences.
Markey Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Markey Township
- The dominant room capacity in Markey Township is 2 bedrooms listings, making up 44.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 81.4% of the active Airbnb listings in Markey Township, indicating a high concentration in these sizes.
- A significant 48.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Markey Township.
Markey Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Markey Township
- The most common guest capacity trend in Markey Township vacation rentals is listings accommodating 8+ guests (39.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Markey Township STR market, accounting for 62.8% of listings.
- 76.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Markey Township.
- On average, properties in Markey Township are equipped to host 6.4 guests.
Markey Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Markey Township
- The most common availability pattern in Markey Township falls within the 181-270 days range, representing 51.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Markey Township (58.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Markey Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
12.5% of total
2 Nights
30 listings
75% of total
3 Nights
3 listings
7.5% of total
7-29 Nights
1 listings
2.5% of total
30+ Nights
1 listings
2.5% of total
Key Insights
- The most prevalent minimum stay requirement in Markey Township is 2 Nights, adopted by 75% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.5%) of the Markey Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.5%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 75% of Markey Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- A 2-night minimum appears standard (75%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Markey Township.
Markey Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.6% of total
Flexible
6 listings
15.8% of total
Moderate
9 listings
23.7% of total
Firm
8 listings
21.1% of total
Strict
14 listings
36.8% of total
Cancellation Policy Insights for Markey Township
- The prevailing Airbnb cancellation policy trend in Markey Township is Strict, used by 36.8% of listings.
- A majority (57.9%) of hosts in Markey Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.8% market standard in Markey Township.
- With 36.8% using Strict terms, this is a viable option in Markey Township, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Markey Township.
Markey Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Markey Township
- The overall average booking lead time for vacation rentals in Markey Township is 50 days.
- Guests book furthest in advance for stays during July (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Markey Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Markey Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Markey Township (2025)
Amenity Prevalence
Amenity Insights for Markey Township
- Essential amenities in Markey Township that guests expect include: Wifi, TV, Kitchen, Smoke alarm, Free parking on premises, Fire pit, Fire extinguisher, Hot water, First aid kit. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Markey Township: Wifi, TV, Kitchen, Smoke alarm, Free parking on premises, Fire pit, Fire extinguisher, Hot water, First aid kit.
- Prioritize adding missing essentials: Fire pit, Fire extinguisher, Hot water, First aid kit.
- Consider adding popular differentiators like Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Markey Township to stay competitive.
Markey Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Markey Township
- The typical guest profile for Airbnb in Markey Township consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and Canada (1.8%).
- Top languages spoken are English (86.4%) followed by Spanish (9.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Warren.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Markey Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| City of Frankenmuth | 29 | $5,143 | $304.06 | 54% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |