Manistee Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Manistee in 2025? Explore comprehensive Airbnb analytics for Manistee, Michigan, United States to uncover income potential. This 2025 STR market report for Manistee, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 123 active listings.

Whether you're considering an Airbnb investment in Manistee, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manistee Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Manistee Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$214
The average rental revenue earned for an occupied room per day in Manistee.
Occupancy Rate(?)
44.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,944
Typical annual income for an Airbnb listing in Manistee. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.9%
Positive growth (7.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Manistee.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Manistee.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
123
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Manistee (2025)

Understanding the monthly revenue variations for Airbnb listings in Manistee is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manistee is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manistee across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,521 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,102 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,181, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Manistee

Manistee Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Manistee STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manistee:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Manistee

Average Daily Rate (ADR) Airbnb Trends in Manistee (2025)

Effective short term rental pricing strategy in Manistee involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manistee typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $340+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $257 or more.
  • Typical properties (Median) charge around $196 per night.
  • Entry-level properties (Bottom 25%) earn around $147 per night.

Average Daily Rate (ADR) Trend by Month in Manistee

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Airbnb Seasonality Analysis & Trends in Manistee (2025)

Peak Season (July, August, June)
  • Revenue averages $5,086 per month
  • Occupancy rates average 60.8%
  • Daily rates average $255
Shoulder Season
  • Revenue averages $2,123 per month
  • Occupancy maintains around 32.9%
  • Daily rates hold near $211
Low Season (February, March, November)
  • Revenue drops to average $1,082 per month
  • Occupancy decreases to average 24.3%
  • Daily rates adjust to average $193

Seasonality Insights for Manistee

  • The Airbnb seasonality in Manistee shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Manistee's highest earning potential, with monthly revenues capable of climbing to $6,132, occupancy reaching a high of 71.7%, and ADRs peaking at $264.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $924, occupancy could drop to 21.4%, and ADRs may adjust down to $191.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manistee.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Manistee seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Manistee (2025)

Exploring the top neighborhoods for short-term rentals in Manistee? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Michigan Beach
A stunning area known for its picturesque beaches and scenic views. Ideal for families and beach lovers looking to relax and enjoy the great outdoors.
Manistee Lake, Downtown Manistee, Manistee Riverwalk, First Street Beach, Lake Bluff Audubon Society
Downtown Manistee
The vibrant heart of Manistee, filled with shops, restaurants, and cultural attractions. Perfect for those looking to experience local dining and entertainment.
Manistee Maritime Museum, Manistee County Historical Society, Lakeside Inn, The Vogue Theatre, Riverwalk
Onekama
A charming village near Manistee known for its beautiful lakes and outdoor activities. Great for those who love nature and serenity.
Portage Lake, Onekama Village Park, Headlands International Dark Sky Park, Onekama Marina, Local wineries
Manistee National Forest
A vast area offering outdoor adventures like hiking, camping, and fishing. Attracts nature enthusiasts and those looking to escape city life.
Nordhouse Dunes Wilderness Area, Little Manistee River, Big M Trailhead, Hiking trails, Fishing spots
Crystal Lake
Close to Manistee, known for its clear waters and recreational opportunities. Popular for summer vacations and water activities.
Crystal Lake Park, Biking and hiking trails, Fishing, Boating rentals, Local beaches
Bear Lake
A quiet lake area perfect for a peaceful getaway. Appeals to families and couples seeking relaxation and outdoor fun.
Bear Lake, Bear Lake State Park, Fishing opportunities, Picnic areas, Nature trails
Manistee's Historic District
Rich in history and heritage, featuring beautiful architecture and historical landmarks. Great for those interested in history and culture.
Victorian buildings, Historic sites, Local museums, Tours, Art galleries
Championship Golf Courses
Manistee boasts several top-rated golf courses, attracting golfers year-round. Perfect for golf enthusiasts looking for a vacation spot.
Manistee National Golf Course, Neshota Golf Club, Dunes Club Golf Course, Local golf events, Beautiful golf landscapes

Understanding Airbnb License Requirements & STR Laws in Manistee (2025)

While Manistee, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manistee to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Manistee (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Manisteebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Manistee Lighthouse View Lodge

Manistee Lighthouse View Lodge

Entire Place • 6 bedrooms

$72,261
Revenue
52.8%
Occupancy
$807.12
Daily Rate
Chic Manistee Cottage: Steps to Lake Michigan!

Chic Manistee Cottage: Steps to Lake Michigan!

Entire Place • 3 bedrooms

$65,113
Revenue
42.4%
Occupancy
$299.78
Daily Rate
Beautiful Beaches/Harborview/Outdoor Pool/Hot Tub

Beautiful Beaches/Harborview/Outdoor Pool/Hot Tub

Entire Place • 2 bedrooms

$59,781
Revenue
70.1%
Occupancy
$264.02
Daily Rate
Beach Studio- King Bed, Modern Updates

Beach Studio- King Bed, Modern Updates

Entire Place • 1 bedroom

$59,070
Revenue
47.2%
Occupancy
$231.73
Daily Rate
Spacious Home near Downtown, River Walk, and Beach

Spacious Home near Downtown, River Walk, and Beach

Entire Place • 4 bedrooms

$56,358
Revenue
49.8%
Occupancy
$307.19
Daily Rate
Downtown Manistee First Street Retreat

Downtown Manistee First Street Retreat

Entire Place • 8 bedrooms

$55,350
Revenue
45.6%
Occupancy
$567.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Manistee (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Manistee based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Boardwalk Vacation Rentals39$972,4376304.40/5.0
Amy2$127,611394.97/5.0
Corinn3$96,2522104.91/5.0
Scott3$72,1671234.87/5.0
Robby8$68,9956554.78/5.0
Evan3$67,967794.84/5.0
Evolve1$65,113534.94/5.0
Troy1$59,781934.96/5.0
Meg2$57,659485.00/5.0
Maureen1$56,358135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manistee.

Dive Deeper: Advanced Manistee STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manistee. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Manistee Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Manistee

  • The Manistee Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.4% of the 123 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Manistee, House properties are the most common (47.2%), reflecting the local real estate landscape.
  • Houses represent a significant 47.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.1%) offer potential for unique stay experiences.

Manistee Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Manistee

  • The dominant room capacity in Manistee is 2 bedrooms listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 55.2% of the active Airbnb listings in Manistee, indicating a high concentration in these sizes.
  • A significant 36.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manistee.

Manistee Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Manistee

  • The most common guest capacity trend in Manistee vacation rentals is listings accommodating 8+ guests (27.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Manistee STR market, accounting for 51.2% of listings.
  • 51.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manistee.
  • On average, properties in Manistee are equipped to host 5.2 guests.

Manistee Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Manistee

  • The most common availability pattern in Manistee falls within the 271-366 days range, representing 44.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Manistee (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Manistee Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.1%)

1 Night

19 listings

16.1% of total

2 Nights (50.8%)

2 Nights

60 listings

50.8% of total

3 Nights (11%)

3 Nights

13 listings

11% of total

4-6 Nights (5.9%)

4-6 Nights

7 listings

5.9% of total

7-29 Nights (5.9%)

7-29 Nights

7 listings

5.9% of total

30+ Nights (10.2%)

30+ Nights

12 listings

10.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Manistee is 2 Nights, adopted by 50.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.9%) of the Manistee Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.2%) caters to monthly stays (30+ nights) in Manistee, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50.8% of Manistee hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
  • A 2-night minimum appears standard (50.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 10.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manistee.

Manistee Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

1.7% of total

Flexible (19%)

Flexible

22 listings

19% of total

Moderate (17.2%)

Moderate

20 listings

17.2% of total

Firm (18.1%)

Firm

21 listings

18.1% of total

Strict (44%)

Strict

51 listings

44% of total

Cancellation Policy Insights for Manistee

  • The prevailing Airbnb cancellation policy trend in Manistee is Strict, used by 44% of listings.
  • A majority (62.1%) of hosts in Manistee utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44% market standard in Manistee.
  • With 44% using Strict terms, this is a viable option in Manistee, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Manistee.

Manistee STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Manistee

  • The overall average booking lead time for vacation rentals in Manistee is 70 days.
  • Guests book furthest in advance for stays during July (average 140 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Manistee.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Manistee averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Manistee (2025)

Amenity Prevalence

Amenity Insights for Manistee

  • Essential amenities in Manistee that guests expect include: Wifi, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Manistee: Wifi, Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Manistee to stay competitive.

Manistee Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Manistee

  • The typical guest profile for Airbnb in Manistee consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.9% of guests.
  • Key international markets include United States (97.9%) and Canada (0.6%).
  • Top languages spoken are English (80.6%) followed by Spanish (8.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Manistee Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
Rowleys Bay17$5,239$392.8949%
Town of Nasewaupee33$5,178$353.9651%
Friendship Township14$5,118$376.0459%
Ellison Bay15$5,036$356.7359%
Bingham Township28$4,916$493.0947%
Town of Holland15$4,859$413.5750%
Town of Baileys Harbor36$4,815$401.5255%
Sister Bay77$4,798$387.0749%

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