Ludington Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Ludington in 2025? Explore comprehensive Airbnb analytics for Ludington, Michigan, United States to uncover income potential. This 2025 STR market report for Ludington, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 125 active listings.
Whether you're considering an Airbnb investment in Ludington, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ludington Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ludington Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ludington (2025)
Understanding the monthly revenue variations for Airbnb listings in Ludington is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ludington is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ludington across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,686+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,729 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,328 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,338, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ludington
Ludington Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ludington STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ludington:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ludington
Average Daily Rate (ADR) Airbnb Trends in Ludington (2025)
Effective short term rental pricing strategy in Ludington involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ludington typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $278 or more.
- Typical properties (Median) charge around $210 per night.
- Entry-level properties (Bottom 25%) earn around $161 per night.
Average Daily Rate (ADR) Trend by Month in Ludington
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Airbnb Seasonality Analysis & Trends in Ludington (2025)
Peak Season (July, August, June)
- Revenue averages $5,390 per month
- Occupancy rates average 52.5%
- Daily rates average $284
Shoulder Season
- Revenue averages $2,301 per month
- Occupancy maintains around 30.6%
- Daily rates hold near $246
Low Season (January, February, March)
- Revenue drops to average $1,522 per month
- Occupancy decreases to average 25.4%
- Daily rates adjust to average $240
Seasonality Insights for Ludington
- The Airbnb seasonality in Ludington shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ludington's highest earning potential, with monthly revenues capable of climbing to $6,294, occupancy reaching a high of 59.1%, and ADRs peaking at $292.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,309, occupancy could drop to 20.5%, and ADRs may adjust down to $233.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ludington.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ludington seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ludington (2025)
Exploring the top neighborhoods for short-term rentals in Ludington? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ludington State Park | A natural gem featuring beautiful beaches, dunes, and miles of trails. Ideal for outdoor enthusiasts and families looking for a getaway surrounded by nature. | Lake Michigan, Ludington Beach, Big Sable Point Lighthouse, Nature trails, Camping spots |
| Downtown Ludington | The vibrant heart of the city, offering a mix of local shops, restaurants, and cultural attractions. Perfect for guests who want to be in the center of activity and close to amenities. | Ludington Maritime Museum, Historic Sandcastles, Local cafes, Shopping boutiques, Bustling nightlife |
| Ludington Harbor | A picturesque harbor area with stunning views of the water and easy access to boating and fishing. Attracts visitors who love outdoor water activities. | Ludington Harbor, Fishing piers, Boating access, Picnic areas, Walking trails |
| Stearns Park | A popular beach park with sandy shores and recreational facilities. Great for families, picnics, and beachgoers. | Stearns Park Beach, Playgrounds, Beach volleyball, Picnic areas, Concession stands |
| Amber Township | A quieter area just outside Ludington, ideal for those seeking solitude and natural beauty while still being close to the city's attractions. | Lakes and parks, Scenic drives, Local wildlife, Hiking trails, Fishing spots |
| Norton Shores | An area with access to Lake Michigan shoreline and various recreational activities. Appeals to water sports and nature lovers. | Lake Michigan beaches, Water sports, Nature preserves, Parks, Scenic views |
| Pere Marquette Beach | A beautiful beach known for its sandy shores and picturesque sunsets. Popular for swimming and family outings. | Pere Marquette Pier, Beach activities, Sunset views, Fishing, Outdoor concerts |
| Sable Points Lighthouse | A historic lighthouse area that provides a unique cultural experience with access to beautiful scenery and hiking trails. | Big Sable Point Lighthouse, Surrounding trails, Scenic views, Photography opportunities, Historical exhibits |
Understanding Airbnb License Requirements & STR Laws in Ludington (2025)
While Ludington, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ludington to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ludington (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ludingtonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waters Edge Suites A NEW everything! Sleeps 18!
Entire Place • 6 bedrooms
Waters Edge Suites B 100 steps to the beach!
Entire Place • 6 bedrooms
Beach House 304 3BR prime locale
Entire Place • 3 bedrooms
Mitten Flats House - 1 Block to the beach!
Entire Place • 4 bedrooms
Unique Church House Experience
Entire Place • 3 bedrooms
Entire Home w/Hot Tub, Close to Downtown
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ludington (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ludington based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ben | 38 | $424,635 | 1334 | 4.82/5.0 |
| Linda | 10 | $247,545 | 300 | 4.80/5.0 |
| Michael | 6 | $235,476 | 102 | 4.79/5.0 |
| Shawn | 3 | $232,562 | 4 | 1.67/5.0 |
| Melissa & Cornell | 4 | $170,491 | 58 | 5.00/5.0 |
| Sarah | 5 | $155,703 | 61 | 3.97/5.0 |
| Aidan | 5 | $116,693 | 472 | 4.83/5.0 |
| Jason | 2 | $105,860 | 124 | 5.00/5.0 |
| Tiffany | 1 | $78,911 | 32 | 4.97/5.0 |
| Nicole | 4 | $76,743 | 10 | 2.45/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ludington.
Dive Deeper: Advanced Ludington STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ludington. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLudington Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ludington
- The Ludington Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 125 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ludington, Apartment/Condo properties are the most common (56.8%), reflecting the local real estate landscape.
- Houses represent a significant 30.4% portion, catering likely to families or larger groups.
- The presence of 11.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.6%) offer potential for unique stay experiences.
Ludington Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ludington
- The dominant room capacity in Ludington is 1 bedroom listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.4% of the active Airbnb listings in Ludington, indicating a high concentration in these sizes.
- A significant 28.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ludington.
Ludington Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ludington
- The most common guest capacity trend in Ludington vacation rentals is listings accommodating 8+ guests (27.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Ludington STR market, accounting for 51.2% of listings.
- 45.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ludington.
- On average, properties in Ludington are equipped to host 4.9 guests.
Ludington Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ludington
- The most common availability pattern in Ludington falls within the 271-366 days range, representing 60.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ludington (48.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ludington Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
68 listings
54.8% of total
2 Nights
23 listings
18.5% of total
3 Nights
23 listings
18.5% of total
4-6 Nights
2 listings
1.6% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
6 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Ludington is 1 Night, adopted by 54.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.3%) of the Ludington Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 54.8% of Ludington hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ludington.
Ludington Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.9% of total
Super Strict 30 Days
38 listings
32.8% of total
Flexible
6 listings
5.2% of total
Moderate
8 listings
6.9% of total
Firm
23 listings
19.8% of total
Strict
40 listings
34.5% of total
Cancellation Policy Insights for Ludington
- The prevailing Airbnb cancellation policy trend in Ludington is Strict, used by 34.5% of listings.
- A majority (54.3%) of hosts in Ludington utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.5% market standard in Ludington.
- With 34.5% using Strict terms, this is a viable option in Ludington, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ludington.
Ludington STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ludington
- The overall average booking lead time for vacation rentals in Ludington is 73 days.
- Guests book furthest in advance for stays during July (average 129 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Ludington.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 129 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
- Monitor your own booking lead times against these Ludington averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ludington (2025)
Amenity Prevalence
Amenity Insights for Ludington
- Essential amenities in Ludington that guests expect include: Wifi, TV, Air conditioning, Smoke alarm, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Refrigerator, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ludington: Wifi, TV, Air conditioning, Smoke alarm, Heating, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Smoke alarm, Heating, Free parking on premises.
- Consider adding popular differentiators like Bed linens or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ludington to stay competitive.
Ludington Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ludington
- The typical guest profile for Airbnb in Ludington consists of primarily domestic travelers (99%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and France (0.3%).
- Top languages spoken are English (85.2%) followed by Spanish (4.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Michigan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ludington Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Fennville | 10 | $5,326 | $372.77 | 44% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Saugatuck Township | 140 | $5,282 | $462.94 | 43% |
| Laketown Township | 62 | $5,207 | $457.63 | 45% |
| Port Sheldon Township | 27 | $5,185 | $511.35 | 52% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Town of Holland | 15 | $4,859 | $413.57 | 50% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |