Long Lake Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Long Lake Township in 2025? Explore comprehensive Airbnb analytics for Long Lake Township, Michigan, United States to uncover income potential. This 2025 STR market report for Long Lake Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 124 active listings.
Whether you're considering an Airbnb investment in Long Lake Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Long Lake Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Long Lake Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Long Lake Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Long Lake Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Long Lake Township is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Long Lake Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,306+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,678 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,817 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,039, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Long Lake Township
Long Lake Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Long Lake Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Long Lake Township:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Long Lake Township
Average Daily Rate (ADR) Airbnb Trends in Long Lake Township (2025)
Effective short term rental pricing strategy in Long Lake Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Long Lake Township typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $642+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $420 or more.
- Typical properties (Median) charge around $304 per night.
- Entry-level properties (Bottom 25%) earn around $209 per night.
Average Daily Rate (ADR) Trend by Month in Long Lake Township
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Airbnb Seasonality Analysis & Trends in Long Lake Township (2025)
Peak Season (July, August, June)
- Revenue averages $8,789 per month
- Occupancy rates average 59.6%
- Daily rates average $433
Shoulder Season
- Revenue averages $4,351 per month
- Occupancy maintains around 38.1%
- Daily rates hold near $343
Low Season (January, February, November)
- Revenue drops to average $2,243 per month
- Occupancy decreases to average 27.3%
- Daily rates adjust to average $294
Seasonality Insights for Long Lake Township
- The Airbnb seasonality in Long Lake Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Long Lake Township's highest earning potential, with monthly revenues capable of climbing to $10,059, occupancy reaching a high of 69.6%, and ADRs peaking at $444.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,081, occupancy could drop to 23.1%, and ADRs may adjust down to $287.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Long Lake Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Long Lake Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Long Lake Township (2025)
Exploring the top neighborhoods for short-term rentals in Long Lake Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Long Lake | A picturesque lakefront area perfect for vacationing, featuring beautiful views and water recreation opportunities, ideal for families and outdoor enthusiasts. | Long Lake Beach, Public access points, Fishing spots, Kayaking and boating, Scenic trails around the lake |
| Traverse City | Close to Long Lake Township, known for its stunning waterfront and vibrant culture, popular for wine tours and scenic summer festivals. | Traverse City State Park, Cherry Festival, Wine tours in the Grand Traverse region, Downtown Traverse City shops, Sleeping Bear Dunes nearby |
| Elk Lake | A serene and less crowded lake area that attracts those seeking tranquility and a natural setting, excellent for relaxation and outdoor activities. | Elk Lake beaches, Hiking trails, Fishing and paddleboarding, Scenic picnic areas |
| Crystal Lake | Known for its crystal-clear waters and family-friendly atmosphere, this area offers great swimming and outdoor fun, making it a great investment for summer rentals. | Crystal Lake public beaches, Boating and jet skiing, Hiking around the lake, Local festivals |
| Glen Arbor | Charming town that serves as a gateway to Sleeping Bear Dunes, popular among nature lovers and those looking for outdoor adventures. | Sleeping Bear Dunes National Lakeshore, Local art galleries, Hiking trails, Lake Michigan beaches |
| Bass Lake | A smaller, quiet area perfect for those looking to escape the busy tourist spots, appealing for intimate getaways. | Bass Lake waterfront, Quiet beaches, Bird watching, Nature trails |
| Interlochen | Famous for the Interlochen Center for the Arts, this area attracts visitors interested in cultural experiences and nature, with opportunities for retreats and workshops. | Interlochen State Park, Music festivals, Arts workshops, Scenic landscapes |
| Pine Lake | A lovely community-focused area that provides a cozy atmosphere, perfect for families looking to relax and disconnect from city life. | Pine Lake beaches, Community events, Outdoor recreational activities |
Understanding Airbnb License Requirements & STR Laws in Long Lake Township (2025)
While Long Lake Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Long Lake Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Long Lake Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Long Lake Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Long Lake Dream Dogs Welcome!
Entire Place • 5 bedrooms
Brand New! Long Lake Escape | Hot Tub + Waterfront
Entire Place • 3 bedrooms
Long Lake Therapy-HotTub/Walk To Beach/Fire Pit/AC
Entire Place • 4 bedrooms
Long Lake Fox Den - Dog Friendly!
Entire Place • 5 bedrooms
"New" Sanctuary on Bass Lake:Private Lake Access
Entire Place • 5 bedrooms
Traverse City Therapy-HotTub/PoolTable/FirePit/AC
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Long Lake Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Long Lake Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Doug | 17 | $368,864 | 429 | 4.15/5.0 |
| Model Vacation Rentals | 6 | $303,117 | 72 | 2.47/5.0 |
| Katy | 2 | $292,122 | 79 | 4.95/5.0 |
| Beth & Keegan | 3 | $282,502 | 75 | 4.96/5.0 |
| Kelsey | 2 | $255,828 | 355 | 4.97/5.0 |
| True North | 3 | $195,934 | 14 | 2.96/5.0 |
| Dandan | 2 | $171,089 | 66 | 4.91/5.0 |
| Alex Chek | 2 | $152,167 | 47 | 2.47/5.0 |
| Matt | 2 | $127,317 | 103 | 5.00/5.0 |
| Lizzie | 2 | $124,853 | 145 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Long Lake Township.
Dive Deeper: Advanced Long Lake Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Long Lake Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLong Lake Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Long Lake Township
- The Long Lake Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 124 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Long Lake Township, House properties are the most common (72.6%), reflecting the local real estate landscape.
- Houses represent a significant 72.6% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.
Long Lake Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Long Lake Township
- The dominant room capacity in Long Lake Township is 3 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 60.5% of the active Airbnb listings in Long Lake Township, indicating a high concentration in these sizes.
- A significant 59.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Long Lake Township.
Long Lake Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Long Lake Township
- The most common guest capacity trend in Long Lake Township vacation rentals is listings accommodating 6 guests (37.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Long Lake Township STR market, accounting for 64.5% of listings.
- 64.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Long Lake Township.
- On average, properties in Long Lake Township are equipped to host 5.7 guests.
Long Lake Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Long Lake Township
- The most common availability pattern in Long Lake Township falls within the 181-270 days range, representing 46.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Long Lake Township (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Long Lake Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
7.8% of total
2 Nights
65 listings
56.5% of total
3 Nights
14 listings
12.2% of total
4-6 Nights
3 listings
2.6% of total
7-29 Nights
8 listings
7% of total
30+ Nights
16 listings
13.9% of total
Key Insights
- The most prevalent minimum stay requirement in Long Lake Township is 2 Nights, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.3%) of the Long Lake Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.9%) caters to monthly stays (30+ nights) in Long Lake Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.5% of Long Lake Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.8% currently do.
- A 2-night minimum appears standard (56.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 13.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Long Lake Township.
Long Lake Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
2.8% of total
Super Strict 30 Days
1 listings
0.9% of total
Flexible
5 listings
4.6% of total
Moderate
13 listings
11.9% of total
Firm
60 listings
55% of total
Strict
27 listings
24.8% of total
Cancellation Policy Insights for Long Lake Township
- The prevailing Airbnb cancellation policy trend in Long Lake Township is Firm, used by 55% of listings.
- A majority (79.8%) of hosts in Long Lake Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 55% market standard in Long Lake Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Long Lake Township.
Long Lake Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Long Lake Township
- The overall average booking lead time for vacation rentals in Long Lake Township is 66 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (94 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Long Lake Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 94 days) to capture early planners.
- Monitor your own booking lead times against these Long Lake Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Long Lake Township (2025)
Amenity Prevalence
Amenity Insights for Long Lake Township
- Essential amenities in Long Lake Township that guests expect include: Free parking on premises, Smoke alarm, Wifi, Heating, TV, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Dishes and silverware, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Long Lake Township: Free parking on premises, Smoke alarm, Wifi, Heating, TV, Kitchen, Hot water.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Wifi, Heating, TV, Kitchen, Hot water.
- Consider adding popular differentiators like Fire extinguisher or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Long Lake Township to stay competitive.
Long Lake Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Long Lake Township
- The typical guest profile for Airbnb in Long Lake Township consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and Canada (0.8%).
- Top languages spoken are English (79.1%) followed by Spanish (8.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Grand Rapids.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Long Lake Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |