Airbnb Market Analytics, Statistics and Data in Long Lake Township, Michigan, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Long Lake Township? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Long Lake Township:
How much do Airbnb hosts make on average per month in Long Lake Township?
The short-term rental market in Long Lake Township shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,037 per month
- Strong performing properties (top 25%) make $7,526 or more
- Best-in-class properties (top 10%) achieve $12,725+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,010
Revenue Variations by Month
Occupancy Rates Throughout the Year in Long Lake Township
The market in Long Lake Township shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 58% or higher
- Best-in-class properties (top 10%) reach 75%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Long Lake Township
Daily rates in Long Lake Township vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $316 per night
- Strong performing properties (top 25%) secure $446 or more
- Best-in-class properties (top 10%) pull in $666+ per night
- Entry-level properties (bottom 25%) earn around $209
Daily Rate Variations by Month
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Seasonality patterns in Long Lake Township
Peak Season (July, August, June)
- Revenue peaks at $10556.70 per month
- Occupancy rates reach 69.79%
- Daily rates average $456.46
Shoulder Season
- Revenue averages $5757.29 per month
- Occupancy maintains 40.97%
- Daily rates hold at $372.81
Low Season (December, November, January)
- Revenue drops to $2368.63 per month
- Occupancy decreases to 24.76%
- Daily rates adjust to $297.07
Is it still profitable to do Airbnb in Long Lake Township in 2025?
Yes! Long Lake Township demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $5757 and The market's 124 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Long Lake Township
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Long Lake | Beautiful setting with a serene environment, ideal for families and nature lovers. Proximity to the lake makes it attractive for summer vacations and recreational activities. | Long Lake Park, Water recreation, Fishing opportunities, Picnicking areas, Scenic views |
| Traverse City | A bustling tourist destination known for its wineries, cherry orchards, and beautiful beaches along Lake Michigan. Popular for both summer and winter tourism. | Sleeping Bear Dunes, Wine tours, Traverse City State Park, Cherry Festival, Downtown Traverse City |
| Benzie County | Offers a mix of charming small towns and access to the beautiful Crystal Lake. A peaceful retreat for visitors looking to enjoy nature activities and local events. | Crystal Lake, Benzie Scenic Highway, Crystal Mountain Resort, Local festivals, Nature trails |
| Empire | Situated near the Sleeping Bear Dunes National Lakeshore, this area is perfect for tourists looking to hike, explore, and enjoy stunning landscapes. | Sleeping Bear Dunes, Empire Bluff Trail, Lake Michigan beaches, Local dining, Scenic views |
| Leelanau Peninsula | Known for its picturesque landscapes, wineries, and charming small towns. Attracts wine enthusiasts and outdoor lovers alike. | Wineries, Leland, Northport, Outdoor activities, Scenic drives |
| Interlochen | Famous for the Interlochen Center for the Arts, attracting students and families for cultural experiences and performances throughout the year. | Interlochen Arts Academy, Interlochen State Park, Local events, Scenic countryside, Lake opportunities |
| Frankfort | A coastal town on Lake Michigan known for its historic charm and beautiful sunsets. Popular for summer vacations and beach activities. | Crystal Lake, Frankfort Beach, Point Betsie Lighthouse, Downtown shops and cafes, Local festivals |
| Mancelona | Offers a more rural setting with access to lakes and outdoor sports, appealing to those looking to escape the city and enjoy nature. | Lake Bellaire, Kayaking, Fishing, Hiking trails, Local events |
Do you need a license for Airbnb in Long Lake Township?
We recommend checking directly with Long Lake Township's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Long Lake Township
Long Lake Dream Dogs Welcome!
Entire Place • 5 bedrooms
Brand New! Long Lake Escape | Hot Tub + Waterfront
Entire Place • 3 bedrooms
Dream Palace w/ HOT TUB-Game Room-Fire Pit-5BR-3BA
Entire Place • 5 bedrooms
"New" Sanctuary on Bass Lake:Private Lake Access
Entire Place • 5 bedrooms
Spacious Family Retreat-5 Bdrms | Pets ok | Games
Entire Place • 5 bedrooms
Long Lake Fox Den - Dog Friendly!
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Long Lake Township
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Katy | 2 | $393,351 | 79 | 4.95/5.0 |
| Beth & Keegan | 3 | $379,161 | 75 | 4.96/5.0 |
| Model Vacation Rentals | 6 | $378,310 | 72 | 2.47/5.0 |
| Doug | 16 | $333,047 | 402 | 4.12/5.0 |
| Kelsey | 2 | $251,734 | 355 | 4.97/5.0 |
| True North | 3 | $232,494 | 14 | 2.96/5.0 |
| Dandan | 2 | $197,280 | 66 | 4.91/5.0 |
| Alex Chek | 2 | $192,361 | 47 | 2.47/5.0 |
| Northern Michigan Escapes | 2 | $141,342 | 4 | 2.50/5.0 |
| Matt | 2 | $134,315 | 103 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Long Lake Township
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.6%), with house and apartment & condo properties comprising 87.9% of inventory
- Untapped potential in others segments (3.2% combined)
Room Capacity Distribution
Analysis of 124 properties in Long Lake Township shows that 3 bedrooms properties are most prevalent, making up 33.9% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 61.3% of all listings.
Key Insights
- Most common: 3 bedrooms (33.9%)
- Least common: 1 bedroom (9.7%)
- Market concentration: 61.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 124 properties in Long Lake Township reveals that 6 guests properties dominate the market, representing 39.5% of all listings. The average property accommodates 5.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 65.3% of the market.
Key Insights
- Most common capacity: 6 guests (39.5% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 5.7 guests per property
- Market concentration: 65.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 124 properties in Long Lake Township, the most common availability pattern is 181-270 days (42.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (44.4% of properties).
Key Insights
- Most common availability window: 181-270 days (42.7%)
- Most common booking duration: 91-180 days (44.4%)
- Properties with high availability (180+ days): 82.3%
- Properties with long-term bookings (180+ days): 19.4%
Minimum Stay Distributions
1 Night
12 listings
10.5% of total
2 Nights
66 listings
57.9% of total
3 Nights
16 listings
14% of total
4-6 Nights
2 listings
1.8% of total
7-29 Nights
8 listings
7% of total
30+ Nights
10 listings
8.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.4%
- Mid-length stays (4-6 nights) represent 1.8% of listings
- Monthly+ stays (8.8%) suggest a stable extended-stay market
- High market flexibility with 82.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
2.8% of total
Super Strict 30 Days
1 listings
0.9% of total
Flexible
6 listings
5.5% of total
Moderate
13 listings
11.9% of total
Firm
59 listings
54.1% of total
Strict
27 listings
24.8% of total
Key Insights
- Firm is the preferred policy at 54.1% of listings
- Stricter policies (Firm & Strict) dominate at 78.9% of the market
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 0.9% of listings
Recommendations
- The market supports stricter policies, with 78.9% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 104 days
- Shortest booking windows are in Jan, Mar, Feb, averaging 40 days
- Summer shows the longest average booking window at 94 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 94 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Long Lake Township
Below is the distribution of amenities across listings in Long Lake Township:
Traveler Demographics
Key Insights
- Domestic travelers make up 97.4% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.9%) and DC (0.3%)
- English is the top language at 84.2%, followed by Spanish (9.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Grand Rapids and Chicago markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Long Lake Township. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Greilickville | 39 | $6,558 | $493.53 | 48% |
| Blair Township | 47 | $5,923 | $458.90 | 48% |
| Bingham Township | 29 | $5,552 | $531.66 | 49% |
| Ferrysburg | 24 | $4,965 | $403.22 | 48% |
| Walloon Lake | 22 | $4,854 | $436.60 | 43% |
| Friendship Township | 16 | $4,760 | $390.22 | 57% |
| Livingston Township | 11 | $4,720 | $297.26 | 53% |
| Elmwood Charter Township | 66 | $4,718 | $368.48 | 48% |
| Maple River Township | 11 | $4,624 | $360.90 | 45% |
| Leelanau Township | 54 | $4,562 | $368.53 | 51% |
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