Little Traverse Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Little Traverse Township in 2025? Explore comprehensive Airbnb analytics for Little Traverse Township, Michigan, United States to uncover income potential. This 2025 STR market report for Little Traverse Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 86 active listings.
Whether you're considering an Airbnb investment in Little Traverse Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Little Traverse Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Little Traverse Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Little Traverse Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Little Traverse Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Little Traverse Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Little Traverse Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,248+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,035 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,835 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,526, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Little Traverse Township
Little Traverse Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Little Traverse Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Little Traverse Township:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Little Traverse Township
Average Daily Rate (ADR) Airbnb Trends in Little Traverse Township (2025)
Effective short term rental pricing strategy in Little Traverse Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Little Traverse Township typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $486+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $345 or more.
- Typical properties (Median) charge around $257 per night.
- Entry-level properties (Bottom 25%) earn around $176 per night.
Average Daily Rate (ADR) Trend by Month in Little Traverse Township
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Airbnb Seasonality Analysis & Trends in Little Traverse Township (2025)
Peak Season (July, August, June)
- Revenue averages $5,813 per month
- Occupancy rates average 50.9%
- Daily rates average $317
Shoulder Season
- Revenue averages $3,449 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $298
Low Season (March, April, November)
- Revenue drops to average $2,131 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $284
Seasonality Insights for Little Traverse Township
- The Airbnb seasonality in Little Traverse Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Little Traverse Township's highest earning potential, with monthly revenues capable of climbing to $6,498, occupancy reaching a high of 58.3%, and ADRs peaking at $320.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,643, occupancy could drop to 22.3%, and ADRs may adjust down to $281.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Little Traverse Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Little Traverse Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Little Traverse Township (2025)
Exploring the top neighborhoods for short-term rentals in Little Traverse Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Outdoor Recreation Area | Little Traverse Township is close to beautiful outdoor spaces such as parks and waterfronts, making it a great location for nature lovers and families. | Little Traverse Wheelway, Petoskey State Park, Crooked Lake, Sturgeon Bay, Bears Lake |
| Downtown Petoskey | Located near downtown Petoskey, which is known for its charming shops, restaurants, and attractions, providing guests with many things to do within walking distance. | Petoskey History Museum, Bayfront Park, Gaslight District, Petoskey Stone Beach, Local dining spots |
| Charlevoix | Nearby Charlevoix is known for its beautiful lake views and festival events, appealing to visitors year-round seeking picturesque landscapes and community events. | Castle Farms, Lake Charlevoix, Summer Festivals, Charlevoix Circle of Arts, Local breweries and wineries |
| Bay Harbor | An upscale community that offers luxury amenities and beautiful waterfront views, attracting visitors looking for a high-end vacation experience. | Bay Harbor Lake Marina, The Inn at Bay Harbor, Golf courses, Shopping and dining options, Scenic bike trails |
| Petoskey State Park | A popular destination for both summer and winter recreational activities, making it a valuable area for short-term rentals year-round. | Hiking trails, Beach access, Camping, Wildlife observation, Scenic views |
| Little Traverse Bay | This area attracts visitors for its scenic beauty and various water activities, perfect for tourists looking for a relaxing getaway. | Swimming, Fishing, Boating, Sunset watching, Coastal trails |
| Boyne City | Just a short drive away, Boyne City offers a charming small-town experience with access to various local festivals and recreational activities throughout the year. | Boyne City Marina, Local markets, Outdoor events, Lake Charlevoix, Restaurants and cafes |
| Mackinaw City | Though a bit farther away, Mackinaw City is a major tourist destination known for its access to Mackinac Island and rich history, drawing many visitors during peak seasons. | Mackinac Bridge, Historical sites, Mackinaw Island Ferry, Local shops, Restaurants |
Understanding Airbnb License Requirements & STR Laws in Little Traverse Township (2025)
While Little Traverse Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Little Traverse Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Little Traverse Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Little Traverse Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
19 Person Private Lodge 2 min from Highlands/Nubs
Entire Place • 5 bedrooms
Northern Paradise - Ski hills only 5 minutes away!
Entire Place • 4 bedrooms
Harbor Cove-Northern MI Bliss-Pool-Private Beach
Entire Place • 4 bedrooms
Coveside Retreat: Beach, Pools, Hiking, Skiing
Entire Place • 5 bedrooms
The Harbor House
Entire Place • 3 bedrooms
Hideaway North
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Little Traverse Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Little Traverse Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sarah | 1 | $183,063 | 67 | 4.97/5.0 |
| Charmaine | 7 | $174,715 | 202 | 4.22/5.0 |
| Vanessa | 8 | $171,581 | 100 | 3.53/5.0 |
| VPNoMi | 3 | $140,234 | 30 | 4.97/5.0 |
| James | 1 | $118,528 | 10 | 5.00/5.0 |
| Tonya | 5 | $113,585 | 79 | 4.96/5.0 |
| Roger And Mary | 1 | $89,594 | 65 | 5.00/5.0 |
| Rachel | 1 | $80,267 | 96 | 4.89/5.0 |
| Courtney | 1 | $75,064 | 23 | 5.00/5.0 |
| Pure Vacation Management | 1 | $73,468 | 32 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Little Traverse Township.
Dive Deeper: Advanced Little Traverse Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Little Traverse Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLittle Traverse Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Little Traverse Township
- The Little Traverse Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.4% of the 86 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Little Traverse Township, House properties are the most common (44.2%), reflecting the local real estate landscape.
- Houses represent a significant 44.2% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 5.9%) offer potential for unique stay experiences.
Little Traverse Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Little Traverse Township
- The dominant room capacity in Little Traverse Township is 3 bedrooms listings, making up 22.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 44.2% of the active Airbnb listings in Little Traverse Township, indicating a high concentration in these sizes.
- A significant 51.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Little Traverse Township.
Little Traverse Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Little Traverse Township
- The most common guest capacity trend in Little Traverse Township vacation rentals is listings accommodating 8+ guests (40.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Little Traverse Township STR market, accounting for 58.1% of listings.
- 61.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Little Traverse Township.
- On average, properties in Little Traverse Township are equipped to host 5.3 guests.
Little Traverse Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Little Traverse Township
- The most common availability pattern in Little Traverse Township falls within the 271-366 days range, representing 46.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Little Traverse Township (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Little Traverse Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
15.5% of total
2 Nights
41 listings
48.8% of total
3 Nights
10 listings
11.9% of total
4-6 Nights
2 listings
2.4% of total
7-29 Nights
4 listings
4.8% of total
30+ Nights
14 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Little Traverse Township is 2 Nights, adopted by 48.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.3%) of the Little Traverse Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Little Traverse Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 48.8% of Little Traverse Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.5% currently do.
- A 2-night minimum appears standard (48.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Little Traverse Township.
Little Traverse Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
5.1% of total
Super Strict 30 Days
3 listings
3.8% of total
Flexible
7 listings
9% of total
Moderate
17 listings
21.8% of total
Firm
17 listings
21.8% of total
Strict
30 listings
38.5% of total
Cancellation Policy Insights for Little Traverse Township
- The prevailing Airbnb cancellation policy trend in Little Traverse Township is Strict, used by 38.5% of listings.
- A majority (60.3%) of hosts in Little Traverse Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.5% market standard in Little Traverse Township.
- With 38.5% using Strict terms, this is a viable option in Little Traverse Township, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Little Traverse Township.
Little Traverse Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Little Traverse Township
- The overall average booking lead time for vacation rentals in Little Traverse Township is 73 days.
- Guests book furthest in advance for stays during July (average 141 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Little Traverse Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 141 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Little Traverse Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Little Traverse Township (2025)
Amenity Prevalence
Amenity Insights for Little Traverse Township
- Essential amenities in Little Traverse Township that guests expect include: Smoke alarm, Wifi, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Little Traverse Township: Smoke alarm, Wifi, Free parking on premises, Hot water.
- Prioritize adding missing essentials: Wifi, Free parking on premises, Hot water.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Little Traverse Township to stay competitive.
Little Traverse Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Little Traverse Township
- The typical guest profile for Airbnb in Little Traverse Township consists of primarily domestic travelers (98%), often arriving from nearby Ann Arbor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and Canada (0.7%).
- Top languages spoken are English (76.5%) followed by Spanish (6.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ann Arbor and Grand Rapids.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Little Traverse Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Elmwood Charter Township | 64 | $4,418 | $353.16 | 49% |