Airbnb Market Analytics, Statistics and Data in Lake Township, Michigan, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Lake Township? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Lake Township:
How much do Airbnb hosts make on average per month in Lake Township?
The short-term rental market in Lake Township shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,817 per month
- Strong performing properties (top 25%) make $5,315 or more
- Best-in-class properties (top 10%) achieve $10,007+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,401
Revenue Variations by Month
Occupancy Rates Throughout the Year in Lake Township
The market in Lake Township shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 53% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Lake Township
Daily rates in Lake Township vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $234 per night
- Strong performing properties (top 25%) secure $356 or more
- Best-in-class properties (top 10%) pull in $567+ per night
- Entry-level properties (bottom 25%) earn around $163
Daily Rate Variations by Month
Get Live Lake Township Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Lake Township
Peak Season (July, August, June)
- Revenue peaks at $8540.26 per month
- Occupancy rates reach 71.50%
- Daily rates average $341.18
Shoulder Season
- Revenue averages $4564.73 per month
- Occupancy maintains 37.53%
- Daily rates hold at $307.27
Low Season (January, November, December)
- Revenue drops to $2482.02 per month
- Occupancy decreases to 22.77%
- Daily rates adjust to $287.66
Is it still profitable to do Airbnb in Lake Township in 2025?
Yes! Lake Township demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and strong monthly revenue averaging $4565 and The market's 133 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Lake Township
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Lake Leelanau | A serene lake community known for its beautiful waterfront properties and scenic views. Ideal for summer vacationers looking to relax and enjoy nature. | Lake Leelanau, Wine tasting at local vineyards, Sleeping Bear Dunes National Lakeshore, Fishing and boating activities, Local art galleries |
| Silver Lake | A popular destination for families and outdoor enthusiasts, Silver Lake offers sandy beaches and recreation opportunities year-round. | Silver Lake State Park, Dune Rides, Fishing and swimming, Local dining and shops, Camping grounds |
| Crystal Lake | Famous for its crystal-clear waters, this area attracts beach lovers and water sports enthusiasts alike. | Crystal Lake, Water sports rentals, Fishing excursions, Nearby hiking trails, Charming local cafes |
| Pentwater | A charming lakeside village with a picturesque harbor that's perfect for water activities and quaint walks. | Pentwater Lake, Pentwater Harbor, Local artisan shops, Beaches, Annual craft fairs |
| Saugatuck | Known for its artistic vibe and beautiful landscapes, Saugatuck is a haven for artists and tourists seeking a laid-back experience. | Saugatuck Dunes State Park, Art galleries, Boating and kayaking, Local wineries, Downtown dining |
| Holland | A vibrant community with Dutch heritage, known for its tulip festival and beautiful parks, making it a great family vacation spot. | Holland State Park, Windmill Island Gardens, Local craft breweries, Downtown shopping, Tulip Time Festival |
| South Haven | A popular beach town known for its beautiful beaches, charming downtown, and vibrant summer activities. | South Haven Lighthouse, Beaches, Local farmers market, Chocolate shops, State park trails |
| Traverse City | Famous for its wineries and stunning natural beauty, Traverse City draws both tourists and seasonal visitors for its festivals and events. | Sleeping Bear Dunes, Cherry Festival, Traverse City State Park, Wine tours, Local dining experiences |
Do you need a license for Airbnb in Lake Township?
We recommend checking directly with Lake Township's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Lake Township
Booking Summer|Ski Crystal Mtn| Reunions/Retreats
Entire Place • 8 bedrooms
NEW! Luxury Lake Front Home-Private Beach
Entire Place • 5 bedrooms
Cloud Nine on Crystal Lake
Entire Place • 3 bedrooms
River Ridge Lodge
Entire Place • 8 bedrooms
Crystal Lake Hillside with Private Sandy Beach and
Entire Place • 5 bedrooms
Sunny 6-Bedroom Cottage Directly on Crystal Lake
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Lake Township
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Katy | 2 | $344,030 | 55 | 4.62/5.0 |
| Terra | 3 | $260,201 | 9 | 3.33/5.0 |
| Jilayne | 1 | $257,878 | 14 | 5.00/5.0 |
| Sharon | 1 | $238,690 | 51 | 5.00/5.0 |
| Agape Vacation Rentals | 3 | $222,342 | 54 | 4.81/5.0 |
| 187318490 | 1 | $159,223 | 0 | 0.00/5.0 |
| Jake | 2 | $147,810 | 231 | 4.91/5.0 |
| Evolve | 3 | $119,290 | 108 | 4.65/5.0 |
| Douglas | 1 | $101,113 | 64 | 4.97/5.0 |
| MiCasa Stays | 1 | $89,894 | 18 | 4.56/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Lake Township
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.7%), with house and outdoor & mobile properties comprising 97.7% of inventory
- Strong specialty sector (27.1%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, boutique & hotels segments (2.3% combined)
Room Capacity Distribution
Analysis of 133 properties in Lake Township shows that 2 bedrooms properties are most prevalent, making up 35.3% of the market. The market tends to favor larger properties, with 2 bedrooms and 3 bedrooms together representing 69.9% of all listings.
Key Insights
- Most common: 2 bedrooms (35.3%)
- Least common: 1 bedroom (6%)
- Market concentration: 69.9% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 133 properties in Lake Township reveals that 8+ guests properties dominate the market, representing 48.9% of all listings. The average property accommodates 6.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 66.9% of the market.
Key Insights
- Most common capacity: 8+ guests (48.9% of market)
- Least common capacity: 2 guests (0.8% of market)
- Average guest capacity: 6.4 guests per property
- Market concentration: 66.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 133 properties in Lake Township, the most common availability pattern is 271-366 days (53.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.3% of properties).
Key Insights
- Most common availability window: 271-366 days (53.4%)
- Most common booking duration: 31-90 days (32.3%)
- Properties with high availability (180+ days): 83.5%
- Properties with long-term bookings (180+ days): 18.8%
Minimum Stay Distributions
1 Night
12 listings
10.3% of total
2 Nights
64 listings
55.2% of total
3 Nights
21 listings
18.1% of total
4-6 Nights
5 listings
4.3% of total
7-29 Nights
7 listings
6% of total
30+ Nights
7 listings
6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 65.5%
- Mid-length stays (4-6 nights) represent 4.3% of listings
- Monthly+ stays (6%) suggest a stable extended-stay market
- High market flexibility with 83.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
8 listings
7.1% of total
Super Strict 30 Days
9 listings
8% of total
Flexible
9 listings
8% of total
Moderate
25 listings
22.1% of total
Firm
28 listings
24.8% of total
Strict
34 listings
30.1% of total
Key Insights
- Strict is the preferred policy at 30.1% of listings
- The market shows a balanced distribution between guest-friendly (30.1%) and strict (54.9%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 7.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 109 days
- Shortest booking windows are in Feb, Jan, Dec, averaging 35 days
- Summer shows the longest average booking window at 109 days, while Winter has the shortest at 35 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 109 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Dec when lead times are shortest
Popular Airbnb Amenities in Lake Township
Every property in Lake Township comes standard with Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.1% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.5%) and U.S. Virgin Islands (0.1%)
- English is the top language at 87.5%, followed by Spanish (6.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for Chicago and Grand Rapids markets
- Develop localized content for Canada and U.S. Virgin Islands
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Lake Township. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Greilickville | 39 | $6,558 | $493.53 | 48% |
| Blair Township | 47 | $5,923 | $458.90 | 48% |
| Bingham Township | 29 | $5,552 | $531.66 | 49% |
| Ferrysburg | 24 | $4,965 | $403.22 | 48% |
| Walloon Lake | 22 | $4,854 | $436.60 | 43% |
| Friendship Township | 16 | $4,760 | $390.22 | 57% |
| Livingston Township | 11 | $4,720 | $297.26 | 53% |
| Elmwood Charter Township | 66 | $4,718 | $368.48 | 48% |
| Maple River Township | 11 | $4,624 | $360.90 | 45% |
| Leelanau Township | 54 | $4,562 | $368.53 | 51% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights