Lake Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Lake Township in 2025? Explore comprehensive Airbnb analytics for Lake Township, Michigan, United States to uncover income potential. This 2025 STR market report for Lake Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 131 active listings.
Whether you're considering an Airbnb investment in Lake Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Township is typically July, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,977+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,986 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,785 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,393, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Township
Lake Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Township:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Township
Average Daily Rate (ADR) Airbnb Trends in Lake Township (2025)
Effective short term rental pricing strategy in Lake Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Township typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $544+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $345 or more.
- Typical properties (Median) charge around $226 per night.
- Entry-level properties (Bottom 25%) earn around $163 per night.
Average Daily Rate (ADR) Trend by Month in Lake Township
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Airbnb Seasonality Analysis & Trends in Lake Township (2025)
Peak Season (July, August, June)
- Revenue averages $6,837 per month
- Occupancy rates average 57.2%
- Daily rates average $317
Shoulder Season
- Revenue averages $3,503 per month
- Occupancy maintains around 34.4%
- Daily rates hold near $287
Low Season (February, March, December)
- Revenue drops to average $2,631 per month
- Occupancy decreases to average 26.1%
- Daily rates adjust to average $289
Seasonality Insights for Lake Township
- The Airbnb seasonality in Lake Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Township's highest earning potential, with monthly revenues capable of climbing to $8,178, occupancy reaching a high of 71.6%, and ADRs peaking at $320.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,594, occupancy could drop to 23.0%, and ADRs may adjust down to $279.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Township (2025)
Exploring the top neighborhoods for short-term rentals in Lake Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Michigan Shoreline | A beautiful stretch known for its sandy beaches and stunning sunsets, it attracts tourists for summer vacations and water activities. | Warren Dunes State Park, Saugatuck Dunes State Park, Lake Michigan beaches, local wineries, craft breweries |
| Downtown Whitehall | A charming small town with a vibrant community, offering local restaurants, shops, and easy access to outdoor activities. | White Lake Museum, Montague Band Shell, shopping boutiques, outdoor parks |
| Silver Lake | A popular destination for families and adventure seekers, known for its sand dunes and recreational activities such as hiking and boating. | Silver Lake State Park, Pyramid Point, off-road vehicle trails, water sports, scenic views |
| New Era | A peaceful small town that serves as a gateway to the surrounding recreational areas, popular for its friendly atmosphere and outdoor access. | Lake Michigan beaches, outdoor recreation, local farms, community events |
| Mears | An inviting spot near Silver Lake and Lake Michigan, Mears is great for that lakefront getaway experience. | Silver Lake, Mears State Park, local camping, fishing opportunities |
| Pentwater | A quaint harbor village known for its artsy vibe and charming shopping district, ideal for weekend getaways and summer vacations. | Pentwater Lake, Lake Michigan, art galleries, local cafes, fishing spots |
| Fruitland Township | Close to the scenic lakes and forests, offering outdoor activities and a serene environment for visitors seeking relaxation. | local parks, nature trails, Fruitland Township Nature Preserve, hiking areas |
| Hart | Rich in natural beauty and outdoor activities, this town is a great base for people exploring the nearby lakes and state parks. | Hart Lake, State Park, hiking and biking trails, local festivals |
Understanding Airbnb License Requirements & STR Laws in Lake Township (2025)
While Lake Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Booking Summer|Ski Crystal Mtn| Reunions/Retreats
Entire Place • 8 bedrooms
River Ridge Lodge
Entire Place • 8 bedrooms
Crystal Lake Hillside with Private Sandy Beach and
Entire Place • 5 bedrooms
NEW! Luxury Lake Front Home-Private Beach
Entire Place • 5 bedrooms
Cloud Nine on Crystal Lake
Entire Place • 3 bedrooms
Waterfront home w/hottub near Crystal Mountain ski
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Katy | 2 | $259,556 | 55 | 4.62/5.0 |
| Jilayne | 1 | $193,986 | 14 | 5.00/5.0 |
| Agape Vacation Rentals | 3 | $182,786 | 54 | 4.81/5.0 |
| Host #187318490 | 1 | $175,653 | 0 | 0.00/5.0 |
| Jake | 2 | $143,217 | 231 | 4.91/5.0 |
| Sharon | 1 | $131,581 | 51 | 5.00/5.0 |
| Jas | 1 | $114,936 | 15 | 5.00/5.0 |
| Evolve | 2 | $110,019 | 92 | 4.72/5.0 |
| Terra | 2 | $104,362 | 5 | 2.50/5.0 |
| Tom | 7 | $82,656 | 35 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Township.
Dive Deeper: Advanced Lake Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Township
- The Lake Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 131 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Township, House properties are the most common (71%), reflecting the local real estate landscape.
- Houses represent a significant 71% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, unique stays, hotel/boutique (combined 3.1%) offer potential for unique stay experiences.
Lake Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Township
- The dominant room capacity in Lake Township is 2 bedrooms listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 68.7% of the active Airbnb listings in Lake Township, indicating a high concentration in these sizes.
- A significant 56.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Township.
Lake Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Township
- The most common guest capacity trend in Lake Township vacation rentals is listings accommodating 8+ guests (50.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Lake Township STR market, accounting for 67.2% of listings.
- 72.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Township.
- On average, properties in Lake Township are equipped to host 6.4 guests.
Lake Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Township
- The most common availability pattern in Lake Township falls within the 271-366 days range, representing 49.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lake Township (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
10.2% of total
2 Nights
61 listings
51.7% of total
3 Nights
20 listings
16.9% of total
4-6 Nights
8 listings
6.8% of total
7-29 Nights
7 listings
5.9% of total
30+ Nights
10 listings
8.5% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Township is 2 Nights, adopted by 51.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.9%) of the Lake Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 51.7% of Lake Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.2% currently do.
- A 2-night minimum appears standard (51.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 8.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Township.
Lake Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
9 listings
8.1% of total
Super Strict 30 Days
9 listings
8.1% of total
Flexible
9 listings
8.1% of total
Moderate
23 listings
20.7% of total
Firm
31 listings
27.9% of total
Strict
30 listings
27% of total
Cancellation Policy Insights for Lake Township
- The prevailing Airbnb cancellation policy trend in Lake Township is Firm, used by 27.9% of listings.
- A majority (54.9%) of hosts in Lake Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 27.9% market standard in Lake Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Township.
Lake Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Township
- The overall average booking lead time for vacation rentals in Lake Township is 63 days.
- Guests book furthest in advance for stays during July (average 136 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Lake Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Lake Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Township (2025)
Amenity Prevalence
Amenity Insights for Lake Township
- Essential amenities in Lake Township that guests expect include: Smoke alarm, TV, Kitchen, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Township: Smoke alarm, TV, Kitchen, Wifi, Free parking on premises.
- Prioritize adding missing essentials: TV, Kitchen, Wifi, Free parking on premises.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Township to stay competitive.
Lake Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Township
- The typical guest profile for Airbnb in Lake Township consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and Canada (0.4%).
- Top languages spoken are English (77.6%) followed by Spanish (5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Grand Rapids.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |