Ironwood Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Ironwood Township in 2025? Explore comprehensive Airbnb analytics for Ironwood Township, Michigan, United States to uncover income potential. This 2025 STR market report for Ironwood Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 95 active listings.
Whether you're considering an Airbnb investment in Ironwood Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ironwood Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ironwood Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ironwood Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Ironwood Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ironwood Township is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ironwood Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,759+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,686 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,032 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $965, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ironwood Township
Ironwood Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ironwood Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ironwood Township:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ironwood Township
Average Daily Rate (ADR) Airbnb Trends in Ironwood Township (2025)
Effective short term rental pricing strategy in Ironwood Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ironwood Township typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
- Typical properties (Median) charge around $171 per night.
- Entry-level properties (Bottom 25%) earn around $117 per night.
Average Daily Rate (ADR) Trend by Month in Ironwood Township
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Airbnb Seasonality Analysis & Trends in Ironwood Township (2025)
Peak Season (December, January, February)
- Revenue averages $3,396 per month
- Occupancy rates average 42.0%
- Daily rates average $262
Shoulder Season
- Revenue averages $2,711 per month
- Occupancy maintains around 39.6%
- Daily rates hold near $216
Low Season (April, September, November)
- Revenue drops to average $2,049 per month
- Occupancy decreases to average 31.9%
- Daily rates adjust to average $207
Seasonality Insights for Ironwood Township
- The Airbnb seasonality in Ironwood Township shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ironwood Township's highest earning potential, with monthly revenues capable of climbing to $3,605, occupancy reaching a high of 46.9%, and ADRs peaking at $264.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,872, occupancy could drop to 22.2%, and ADRs may adjust down to $200.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ironwood Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ironwood Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ironwood Township (2025)
Exploring the top neighborhoods for short-term rentals in Ironwood Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Gogebic | A popular destination for outdoor enthusiasts, Lake Gogebic offers fishing, boating, and stunning scenery. It's a great area for vacation rentals year-round, especially in summer and winter. | Lake Gogebic State Park, Year-round fishing, Snowmobile trails, Hiking paths, Local dining and bars |
| Porcupine Mountains | Known for its breathtaking natural beauty and extensive trails, the Porcupine Mountains attract hikers and nature lovers and are an ideal location for nature-themed Airbnb rentals. | Porcupine Mountains Wilderness State Park, Lake of the Clouds, Various hiking trails, Scenic overlooks, Wildlife viewing |
| Copper Peak | Home to the largest ski flying hill in the Americas, Copper Peak attracts ski enthusiasts and adventure seekers, making it a prime location for winter sports Airbnb stays. | Copper Peak Ski Flying Hill, Ski and snowboard facilities, Scenic chairlift rides, Mountain biking trails |
| Ironwood | The city of Ironwood offers proximity to recreational activities and local events, making it a suitable urban location for hosting tourists and visitors year-round. | Ironwood Theatre, Copper Peak, Local parks, Shopping and dining options, Cultural festivals |
| Ski Brule | One of the premier ski resorts in the area, Ski Brule attracts winter sports fans and families looking for convenient skiing accommodations during the winter months. | Ski Brule Resort, Skiing and snowboarding, Winter tubing hill, Lodging and dining options |
| Black River Harbor | An access point to Lake Superior and scenic trails, Black River Harbor is excellent for tourists looking for fishing, hiking, and quiet retreats. | Black River Harbor Recreation Area, Waterfalls and hiking trails, Camping sites, Scenic Lake Superior views |
| Gogebic County | This county encompasses various outdoor activities such as fishing, hiking, and winter sports, making it a well-rounded area for potential Airbnb investments throughout the seasons. | Multiple state parks, Hiking and biking trails, Lake access, Snowmobiling opportunities |
| Marensico | A small community offering a quaint and peaceful getaway close to nature, ideal for travelers looking to escape the hustle and bustle of city life with serene accommodations. | Campsites and cabins, Local trails, Fishing spots, Community events |
Understanding Airbnb License Requirements & STR Laws in Ironwood Township (2025)
While Ironwood Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ironwood Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ironwood Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ironwood Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Hannu Haus
Entire Place • 3 bedrooms
Cheerful 4-bedroom home with a hot tub
Entire Place • 4 bedrooms
Swiss Hut 1 &2 *New Listing*
Entire Place • 5 bedrooms
Piper House Chalet 36 guests
Entire Place • 12 bedrooms
Norse House - Skiers oasis
Entire Place • 4 bedrooms
Hot tub/Sauna/Fireplace/Powderhorn - Divided Sky
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ironwood Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ironwood Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Your North Vacation Rentals | 5 | $192,634 | 172 | 4.87/5.0 |
| Tracy | 5 | $184,721 | 548 | 4.95/5.0 |
| Emily & Peter | 3 | $148,965 | 43 | 3.24/5.0 |
| Nicholle | 3 | $125,511 | 36 | 4.94/5.0 |
| Jay | 10 | $82,621 | 231 | 3.71/5.0 |
| Jim | 1 | $81,683 | 24 | 4.92/5.0 |
| Clear Trail Properties | 2 | $72,199 | 56 | 4.96/5.0 |
| Cathy | 3 | $66,145 | 728 | 4.92/5.0 |
| Anne | 6 | $56,736 | 143 | 4.88/5.0 |
| JerriAnne | 2 | $54,125 | 345 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ironwood Township.
Dive Deeper: Advanced Ironwood Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ironwood Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIronwood Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ironwood Township
- The Ironwood Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 95 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ironwood Township, House properties are the most common (49.5%), reflecting the local real estate landscape.
- Houses represent a significant 49.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.1%) offer potential for unique stay experiences.
Ironwood Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ironwood Township
- The dominant room capacity in Ironwood Township is 2 bedrooms listings, making up 29.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 52.7% of the active Airbnb listings in Ironwood Township, indicating a high concentration in these sizes.
- A significant 41.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ironwood Township.
Ironwood Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ironwood Township
- The most common guest capacity trend in Ironwood Township vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Ironwood Township STR market, accounting for 63.1% of listings.
- 57.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ironwood Township.
- On average, properties in Ironwood Township are equipped to host 5.7 guests.
Ironwood Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ironwood Township
- The most common availability pattern in Ironwood Township falls within the 271-366 days range, representing 48.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ironwood Township (32.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ironwood Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
33% of total
2 Nights
42 listings
44.7% of total
3 Nights
3 listings
3.2% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
17 listings
18.1% of total
Key Insights
- The most prevalent minimum stay requirement in Ironwood Township is 2 Nights, adopted by 44.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.7%) of the Ironwood Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.1%) caters to monthly stays (30+ nights) in Ironwood Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.7% of Ironwood Township hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ironwood Township.
Ironwood Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
2.3% of total
Flexible
16 listings
18.2% of total
Moderate
26 listings
29.5% of total
Firm
26 listings
29.5% of total
Strict
18 listings
20.5% of total
Cancellation Policy Insights for Ironwood Township
- The prevailing Airbnb cancellation policy trend in Ironwood Township is Moderate, used by 29.5% of listings.
- There's a relatively balanced mix between guest-friendly (47.7%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.5% market standard in Ironwood Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Ironwood Township.
Ironwood Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ironwood Township
- The overall average booking lead time for vacation rentals in Ironwood Township is 45 days.
- Guests book furthest in advance for stays during December (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (57 days avg.) sees the longest lead times, while Spring (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Ironwood Township.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Ironwood Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ironwood Township (2025)
Amenity Prevalence
Amenity Insights for Ironwood Township
- Essential amenities in Ironwood Township that guests expect include: Smoke alarm, Free parking on premises, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, TV, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ironwood Township: Smoke alarm, Free parking on premises, Kitchen, Heating.
- Prioritize adding missing essentials: Free parking on premises, Kitchen, Heating.
- Consider adding popular differentiators like Dishes and silverware or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ironwood Township to stay competitive.
Ironwood Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ironwood Township
- The typical guest profile for Airbnb in Ironwood Township consists of primarily domestic travelers (98%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and Canada (0.6%).
- Top languages spoken are English (79%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Minneapolis and Madison.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ironwood Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Silver Creek Township | 19 | $5,489 | $325.00 | 58% |
| Lutsen | 12 | $5,430 | $386.14 | 47% |
| Lake No. 2 | 24 | $5,211 | $335.91 | 55% |
| Tofte | 14 | $5,052 | $461.98 | 37% |
| Schroeder | 10 | $5,039 | $404.98 | 51% |
| Town of Clover | 17 | $4,811 | $253.36 | 61% |
| Morse Township | 10 | $4,546 | $329.79 | 53% |
| Lutsen Township | 165 | $4,322 | $387.87 | 39% |
| West Cook | 111 | $4,243 | $335.89 | 47% |
| Tofte Township | 39 | $4,210 | $269.63 | 51% |