Harrison Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Harrison in 2025? Explore comprehensive Airbnb analytics for Harrison, Michigan, United States to uncover income potential. This 2025 STR market report for Harrison, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Harrison, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Harrison Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Harrison Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$248
The average rental revenue earned for an occupied room per day in Harrison.
Occupancy Rate(?)
40.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,466
Typical annual income for an Airbnb listing in Harrison. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
44.9%
Strong growth (44.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Harrison.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Harrison.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Harrison (2025)

Understanding the monthly revenue variations for Airbnb listings in Harrison is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Harrison is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Harrison across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,027+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,330 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,953 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,028, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Harrison

Harrison Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Harrison STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Harrison:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Harrison

Average Daily Rate (ADR) Airbnb Trends in Harrison (2025)

Effective short term rental pricing strategy in Harrison involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Harrison typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $429+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
  • Typical properties (Median) charge around $183 per night.
  • Entry-level properties (Bottom 25%) earn around $123 per night.

Average Daily Rate (ADR) Trend by Month in Harrison

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Airbnb Seasonality Analysis & Trends in Harrison (2025)

Peak Season (August, June, July)
  • Revenue averages $5,529 per month
  • Occupancy rates average 55.6%
  • Daily rates average $237
Shoulder Season
  • Revenue averages $3,344 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $235
Low Season (January, March, November)
  • Revenue drops to average $1,659 per month
  • Occupancy decreases to average 26.9%
  • Daily rates adjust to average $250

Seasonality Insights for Harrison

  • The Airbnb seasonality in Harrison shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Harrison's highest earning potential, with monthly revenues capable of climbing to $5,759, occupancy reaching a high of 64.5%, and ADRs peaking at $254.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,498, occupancy could drop to 23.3%, and ADRs may adjust down to $224.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Harrison.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Harrison seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Harrison (2025)

Exploring the top neighborhoods for short-term rentals in Harrison? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake George
A beautiful natural setting popular for its water activities and fishing. Ideal for families and outdoor enthusiasts looking for vacation homes or cabin rentals.
Lake George, Harrison City Park, Fishing and boating opportunities, Hiking trails, Nearby restaurants, Campgrounds
Harrison City Park
A central location that offers recreational activities and a community vibe. Great for visitors wanting a balance of nature and access to local amenities.
Playgrounds, Picnic areas, Walking trails, Sporting fields, Community events
Saganing Eagles Landing Casino
A popular destination for entertainment and gaming. Attracts visitors looking for a fun getaway, making it a prime location for short-term rentals.
Casino games, Live entertainment, Dining options, Golf courses nearby
Shingle Lake
A quiet and serene area perfect for relaxation and enjoying nature. Appeals to those looking for a peaceful retreat close to water activities.
Shingle Lake, Fishing spots, Kayaking, Picnic spots, Nature trails
Dawson Lake
A scenic lake area that offers fishing and boating opportunities. Ideal for summer rentals and family getaways.
Dawson Lake, Fishing and swimming, Campsites, Nature trails, Picnicking areas
Woods Lake
A small, charming lake popular among locals and visitors for kayaking and fishing, creating a cozy community atmosphere.
Woods Lake, Kayaking spots, Fishing spots, Scenic views, Nature trails
Harrison Historic District
A quaint area rich in history, perfect for visitors interested in local culture. Offers a unique stay with access to artifacts and historic sites.
Historic buildings, Local museums, Walking tours, Community events
Au Sable River
Renowned for its beautiful canoeing and fishing spots. Attracts nature lovers and outdoor adventurers looking to explore the scenic riverside.
Canoeing, Kayaking, Fishing, Scenic trails, Wildlife watching

Understanding Airbnb License Requirements & STR Laws in Harrison (2025)

While Harrison, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Harrison to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Harrison (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Harrisonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tranquil Retreat-127 Acres w/ 3 Houses & Lake View

Tranquil Retreat-127 Acres w/ 3 Houses & Lake View

Entire Place • 11 bedrooms

$178,265
Revenue
42.5%
Occupancy
$889.26
Daily Rate
6 Bedroom Converted Carriage House on 127 Acres

6 Bedroom Converted Carriage House on 127 Acres

Entire Place • 6 bedrooms

$78,739
Revenue
43.9%
Occupancy
$540.08
Daily Rate
Spacious Updated Lakefront Getaway

Spacious Updated Lakefront Getaway

Entire Place • 5 bedrooms

$70,152
Revenue
52.2%
Occupancy
$443.22
Daily Rate
Quaint, rustic log cabin on the lake

Quaint, rustic log cabin on the lake

Entire Place • 2 bedrooms

$29,706
Revenue
44.6%
Occupancy
$210.86
Daily Rate
Up North/Ski/Tube/Lake Access/ORV/Ice Fish

Up North/Ski/Tube/Lake Access/ORV/Ice Fish

Entire Place • 1 bedroom

$25,265
Revenue
65.4%
Occupancy
$120.84
Daily Rate
3 Bedroom 2 Bath Vacation House Overlooking Lake

3 Bedroom 2 Bath Vacation House Overlooking Lake

Entire Place • 3 bedrooms

$23,190
Revenue
53.8%
Occupancy
$368.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Harrison (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Harrison based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carriage Inn3$280,194464.94/5.0
Eric1$70,152504.96/5.0
Susan6$57,0501274.89/5.0
Cathy1$29,706224.86/5.0
Mardi2$29,2444034.91/5.0
Lynnette1$25,265574.98/5.0
Hector1$22,318594.86/5.0
Cynthia1$15,878374.81/5.0
Jarred1$14,296714.99/5.0
Robert1$14,021304.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Harrison.

Dive Deeper: Advanced Harrison STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Harrison. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Harrison Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Harrison

  • The Harrison Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Harrison, House properties are the most common (68.4%), reflecting the local real estate landscape.
  • Houses represent a significant 68.4% portion, catering likely to families or larger groups.

Harrison Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Harrison

  • The dominant room capacity in Harrison is 3 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Harrison, indicating a high concentration in these sizes.
  • A significant 52.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Harrison.

Harrison Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Harrison

  • The most common guest capacity trend in Harrison vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Harrison STR market, accounting for 63.1% of listings.
  • 63.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Harrison.
  • On average, properties in Harrison are equipped to host 5.8 guests.

Harrison Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Harrison

  • The most common availability pattern in Harrison falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Harrison (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Harrison Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.5%)

1 Night

2 listings

10.5% of total

2 Nights (42.1%)

2 Nights

8 listings

42.1% of total

3 Nights (31.6%)

3 Nights

6 listings

31.6% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

30+ Nights (10.5%)

30+ Nights

2 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Harrison is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (10.5%) caters to monthly stays (30+ nights) in Harrison, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.1% of Harrison hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
  • A 2-night minimum appears standard (42.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Harrison.

Harrison Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.1%)

Flexible

4 listings

21.1% of total

Moderate (26.3%)

Moderate

5 listings

26.3% of total

Firm (36.8%)

Firm

7 listings

36.8% of total

Strict (15.8%)

Strict

3 listings

15.8% of total

Cancellation Policy Insights for Harrison

  • The prevailing Airbnb cancellation policy trend in Harrison is Firm, used by 36.8% of listings.
  • A majority (52.6%) of hosts in Harrison utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.8% market standard in Harrison.
  • Regularly review your cancellation policy against competitors and market demand shifts in Harrison.

Harrison STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Harrison

  • The overall average booking lead time for vacation rentals in Harrison is 41 days.
  • Guests book furthest in advance for stays during July (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Harrison.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Harrison averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Harrison (2025)

Amenity Prevalence

Amenity Insights for Harrison

  • Essential amenities in Harrison that guests expect include: Free parking on premises, Fire extinguisher, Fire pit, Wifi, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Coffee maker, Outdoor dining area are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Harrison: Free parking on premises, Fire extinguisher, Fire pit, Wifi, Kitchen, Smoke alarm.
  • Consider adding popular differentiators like Refrigerator or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Harrison to stay competitive.

Harrison Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Harrison

  • The typical guest profile for Airbnb in Harrison consists of primarily domestic travelers (99%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.3% of guests.
  • Key international markets include United States (99.3%) and Canada (0.7%).
  • Top languages spoken are English (92.8%) followed by Spanish (4.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Harrison Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
City of Frankenmuth29$5,143$304.0654%
Friendship Township14$5,118$376.0459%
Bingham Township28$4,916$493.0947%
Bay Township10$4,782$550.1444%
Livingston Township11$4,649$293.8053%
Leelanau Township50$4,620$377.3650%
Leland Township40$4,579$568.0637%
Walloon Lake25$4,534$401.8044%

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