Grand Haven Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Grand Haven in 2025? Explore comprehensive Airbnb analytics for Grand Haven, Michigan, United States to uncover income potential. This 2025 STR market report for Grand Haven, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 185 active listings.
Whether you're considering an Airbnb investment in Grand Haven, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grand Haven Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Grand Haven Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Grand Haven (2025)
Understanding the monthly revenue variations for Airbnb listings in Grand Haven is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grand Haven is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grand Haven across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,331+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,087 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,261 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,882, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grand Haven
Grand Haven Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Grand Haven STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grand Haven:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grand Haven
Average Daily Rate (ADR) Airbnb Trends in Grand Haven (2025)
Effective short term rental pricing strategy in Grand Haven involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grand Haven typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $495+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $387 or more.
- Typical properties (Median) charge around $274 per night.
- Entry-level properties (Bottom 25%) earn around $181 per night.
Average Daily Rate (ADR) Trend by Month in Grand Haven
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Airbnb Seasonality Analysis & Trends in Grand Haven (2025)
Peak Season (July, August, June)
- Revenue averages $7,190 per month
- Occupancy rates average 64.9%
- Daily rates average $345
Shoulder Season
- Revenue averages $3,276 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $298
Low Season (January, February, March)
- Revenue drops to average $1,655 per month
- Occupancy decreases to average 28.9%
- Daily rates adjust to average $282
Seasonality Insights for Grand Haven
- The Airbnb seasonality in Grand Haven shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Grand Haven's highest earning potential, with monthly revenues capable of climbing to $8,545, occupancy reaching a high of 75.2%, and ADRs peaking at $353.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,628, occupancy could drop to 27.4%, and ADRs may adjust down to $281.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grand Haven.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Grand Haven seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Grand Haven (2025)
Exploring the top neighborhoods for short-term rentals in Grand Haven? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Grand Haven State Park | A beautiful beach area known for its scenic views, sandy shores, and family-friendly atmosphere. It attracts a lot of tourists during the summer months for swimming, picnicking, and beach activities. | Grand Haven Lighthouse, Grand Haven State Park Beach, Lake Michigan, The Musical Fountain, Boardwalk |
| Downtown Grand Haven | The heart of the city with charming shops, restaurants, and vibrant nightlife. A great spot for those looking to experience local culture and cuisine close to the waterfront. | Grand Haven Community Center, Local restaurants and cafes, Shops and boutiques, Grand Haven Historical Museum, Boardwalk |
| North Shore Park | A quieter residential area offering access to parks and nature, ideal for families and those wishing to escape the busyness of downtown while still enjoying proximity to attractions. | North Shore Park, Pigeon Creek Park, Biking trails, Nature walks |
| Lake Michigan Beaches | Known for its stunning natural beauty and recreational opportunities, this area is perfect for beachgoers and nature lovers looking for outdoor adventures. | Lake Michigan, Sunset Beach, Rosy Mound Natural Area, Sandy beaches |
| Coopersville | A picturesque small town just a short drive from Grand Haven, offering a peaceful atmosphere and local charm. Attracts visitors looking for a more relaxed stay while still being close to the attractions of Grand Haven. | Coopersville & Marne Railway, Local shops, Historic downtown, Parks |
| The Lakeshore | This area offers a combination of beach access and local dining options, making it a favorite for vacationers wanting both relaxation and convenience. | Various beach access points, Local diners and cafes, Parks |
| Spring Lake | A nearby community that offers a blend of lakefront living and access to Grand Haven's attractions. Ideal for visitors looking for a home-like stay. | Spring Lake, Fountain Point Marina, Parks and trails |
| Fruitport | A small town atmosphere with close proximity to Grand Haven and plenty of outdoor activities. Offers a quieter place to stay while being easily accessible to Grand Haven's beaches. | Fruitport Historical Society, Local parks, Community events |
Understanding Airbnb License Requirements & STR Laws in Grand Haven (2025)
While Grand Haven, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grand Haven to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Grand Haven (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grand Havenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2BD/1BTH - UNIT #6 - Waterfront Best Location
Entire Place • 2 bedrooms
2BD/1BTH - UNIT #7 - Waterfront Best Location
Entire Place • 2 bedrooms
Peaceful Condo
Entire Place • 3 bedrooms
My Blue Haven: Lake View 4BR Cottage. Grand Haven
Entire Place • 4 bedrooms
New! New condo, walk to downtown Grand Haven,
Entire Place • 3 bedrooms
Lake Michigan Views and Easy Access
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Grand Haven (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Grand Haven based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| BVW Unsalted | 28 | $1,064,549 | 290 | 4.19/5.0 |
| True North | 13 | $517,628 | 106 | 3.21/5.0 |
| Tina | 7 | $221,849 | 1486 | 4.98/5.0 |
| Vida | 2 | $213,668 | 1288 | 4.88/5.0 |
| Jonathon | 6 | $191,899 | 442 | 4.69/5.0 |
| Lisa | 6 | $177,540 | 270 | 4.90/5.0 |
| Dan | 3 | $130,321 | 92 | 4.72/5.0 |
| Evolve | 4 | $121,276 | 197 | 4.84/5.0 |
| Lake Michigan Cottages | 7 | $120,965 | 115 | 4.02/5.0 |
| Melinda | 2 | $119,872 | 155 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grand Haven.
Dive Deeper: Advanced Grand Haven STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grand Haven. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrand Haven Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grand Haven
- The Grand Haven Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.4% of the 185 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grand Haven, Apartment/Condo properties are the most common (50.3%), reflecting the local real estate landscape.
- Houses represent a significant 45.9% portion, catering likely to families or larger groups.
- Smaller segments like others, outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
Grand Haven Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grand Haven
- The dominant room capacity in Grand Haven is 2 bedrooms listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.8% of the active Airbnb listings in Grand Haven, indicating a high concentration in these sizes.
- A significant 42.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grand Haven.
Grand Haven Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grand Haven
- The most common guest capacity trend in Grand Haven vacation rentals is listings accommodating 8+ guests (28.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Grand Haven STR market, accounting for 55.1% of listings.
- 64.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grand Haven.
- On average, properties in Grand Haven are equipped to host 5.8 guests.
Grand Haven Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grand Haven
- The most common availability pattern in Grand Haven falls within the 181-270 days range, representing 44.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Grand Haven (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Grand Haven Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
17.4% of total
2 Nights
59 listings
33.1% of total
3 Nights
30 listings
16.9% of total
4-6 Nights
7 listings
3.9% of total
7-29 Nights
12 listings
6.7% of total
30+ Nights
39 listings
21.9% of total
Key Insights
- The most prevalent minimum stay requirement in Grand Haven is 2 Nights, adopted by 33.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.9%) caters to monthly stays (30+ nights) in Grand Haven, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.1% of Grand Haven hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- A 2-night minimum appears standard (33.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 21.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grand Haven.
Grand Haven Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
7 listings
4.1% of total
Flexible
11 listings
6.4% of total
Moderate
32 listings
18.6% of total
Firm
59 listings
34.3% of total
Strict
63 listings
36.6% of total
Cancellation Policy Insights for Grand Haven
- The prevailing Airbnb cancellation policy trend in Grand Haven is Strict, used by 36.6% of listings.
- A majority (70.9%) of hosts in Grand Haven utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.6% market standard in Grand Haven.
- With 36.6% using Strict terms, this is a viable option in Grand Haven, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Grand Haven.
Grand Haven STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Grand Haven
- The overall average booking lead time for vacation rentals in Grand Haven is 78 days.
- Guests book furthest in advance for stays during July (average 135 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (112 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Grand Haven.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 112 days) to capture early planners.
- Monitor your own booking lead times against these Grand Haven averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Grand Haven (2025)
Amenity Prevalence
Amenity Insights for Grand Haven
- Essential amenities in Grand Haven that guests expect include: TV, Wifi, Kitchen, Smoke alarm, Heating, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Free parking on premises, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grand Haven: TV, Wifi, Kitchen, Smoke alarm, Heating, Air conditioning.
- Prioritize adding missing essentials: Wifi, Kitchen, Smoke alarm, Heating, Air conditioning.
- Consider adding popular differentiators like Refrigerator or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grand Haven to stay competitive.
Grand Haven Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Grand Haven
- The typical guest profile for Airbnb in Grand Haven consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and Canada (0.4%).
- Top languages spoken are English (82.9%) followed by Spanish (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Grand Rapids.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Grand Haven Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Fennville | 10 | $5,326 | $372.77 | 44% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Saugatuck Township | 140 | $5,282 | $462.94 | 43% |
| Laketown Township | 62 | $5,207 | $457.63 | 45% |
| Port Sheldon Township | 27 | $5,185 | $511.35 | 52% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Town of Holland | 15 | $4,859 | $413.57 | 50% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |