Airbnb Market Analytics, Statistics and Data in Grand Haven, Michigan, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Grand Haven? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Grand Haven:
How much do Airbnb hosts make on average per month in Grand Haven?
The short-term rental market in Grand Haven shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,356 per month
- Strong performing properties (top 25%) make $5,470 or more
- Best-in-class properties (top 10%) achieve $8,466+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,956
Revenue Variations by Month
Occupancy Rates Throughout the Year in Grand Haven
The market in Grand Haven shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 61% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Grand Haven
Daily rates in Grand Haven vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $282 per night
- Strong performing properties (top 25%) secure $390 or more
- Best-in-class properties (top 10%) pull in $505+ per night
- Entry-level properties (bottom 25%) earn around $186
Daily Rate Variations by Month
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Seasonality patterns in Grand Haven
Peak Season (July, August, June)
- Revenue peaks at $8798.33 per month
- Occupancy rates reach 75.29%
- Daily rates average $361.02
Shoulder Season
- Revenue averages $4188.44 per month
- Occupancy maintains 43.30%
- Daily rates hold at $313.14
Low Season (February, December, January)
- Revenue drops to $1539.80 per month
- Occupancy decreases to 24.10%
- Daily rates adjust to $282.95
Is it still profitable to do Airbnb in Grand Haven in 2025?
Yes! Grand Haven demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $4188 and The market's 193 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Grand Haven
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Grand Haven Beach | A prime destination for summer vacationers, Grand Haven Beach offers beautiful sandy shores and family-friendly activities. Its proximity to the Grand Haven State Park makes it a favored spot for beach lovers and tourists. | Grand Haven State Park, Grand Haven Pier, Lake Michigan Sunset Beach, Grand Haven Musical Fountain, Coast Guard Lighthouse |
| Downtown Grand Haven | The vibrant downtown area features charming shops, restaurants, and a picturesque waterfront. It's popular among visitors looking for a lively atmosphere with local culture and events throughout the year. | Grand Haven Farmers Market, Waterfront Stadium, Lake Avenue Marketplace, Local shops and boutiques, Restaurants along the water |
| Lake Michigan | With its stunning shorelines and recreational opportunities, this area is perfect for those who enjoy outdoor activities, including fishing, boating, and hiking. It's a hot spot for nature lovers and families. | Puppy Dog Park, North Ottawa Dunes, Lake Michigan hiking trails, Fishing charters, Boating excursions |
| Spring Lake | Adjacent to Grand Haven, Spring Lake offers a serene environment and is also a hub for water sports. Ideal for guests seeking tranquility, while being close to Grand Haven's amenities. | Spring Lake Park, Spring Lake Boardwalk, Fishing on Spring Lake, Kayaking and water sports, Nature trails |
| Holland | Just a short drive from Grand Haven, Holland hosts the famous Tulip Time Festival and has beautiful parks and gardens. It attracts visitors year-round, which makes it a great connection for Airbnb hosting. | Windmill Island Gardens, Holland State Park, Holland Harbor Lighthouse, Downtown Holland shops, Tulip Time Festival |
| Saugatuck/Douglas | Known for its art scene, Saugatuck/Douglas offers a charming atmosphere with galleries and unique shops. Great for visitors looking for a romantic getaway or cultural experiences. | Saugatuck Dune Rides, Oval Beach, Art galleries, Saugatuck Village, Douglas Beach |
| Ottawa County Parks | The extensive county parks provide excellent recreational options and are perfect for nature lovers. This area is popular for weekend getaways and outdoor enthusiasts. | Rosy Mound Natural Area, Lake Michigan Nature Preserve, Parks for hiking, Kayaking and fishing spots, Camping facilities |
| Grand Haven Lighthouse | An iconic landmark of the city, this area not only provides beautiful views but also attracts tourists for photography and sightseeing. It's a must-visit for anyone exploring Grand Haven. | Grand Haven Lighthouse, Lake Michigan views, Historical tours, Photography opportunities, Local beaches |
Do you need a license for Airbnb in Grand Haven?
We recommend checking directly with Grand Haven's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Grand Haven
My Blue Haven: Lake View 4BR Cottage. Grand Haven
Entire Place • 4 bedrooms
2BD/1BTH - UNIT #6 - Waterfront Best Location
Entire Place • 2 bedrooms
2BD/1BTH - UNIT #7 - Waterfront Best Location
Entire Place • 2 bedrooms
Peaceful Condo
Entire Place • 3 bedrooms
Fountain View: Lux 2BR Condo: Heart of Downtown
Entire Place • 2 bedrooms
Lake Michigan Views and Easy Access
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Grand Haven
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| BVW Unsalted | 30 | $1,158,334 | 314 | 4.23/5.0 |
| True North | 13 | $619,567 | 106 | 3.21/5.0 |
| Tina | 7 | $239,554 | 1486 | 4.98/5.0 |
| Lake Michigan Cottages | 10 | $231,311 | 137 | 3.27/5.0 |
| Vida | 2 | $219,599 | 1288 | 4.88/5.0 |
| Jonathon | 6 | $199,706 | 442 | 4.69/5.0 |
| Lisa | 6 | $177,669 | 270 | 4.90/5.0 |
| Dan | 3 | $127,005 | 92 | 4.72/5.0 |
| Evolve | 4 | $122,449 | 197 | 4.84/5.0 |
| Melinda | 2 | $116,710 | 155 | 4.99/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Grand Haven
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.9%), with apartment & condo and house properties comprising 94.8% of inventory
- Untapped potential in others, boutique & hotels, outdoor & mobile segments (5.3% combined)
Room Capacity Distribution
Analysis of 193 properties in Grand Haven shows that 2 bedrooms properties are most prevalent, making up 31.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 57.0% of all listings.
Key Insights
- Most common: 2 bedrooms (31.1%)
- Least common: 5+ bedrooms (5.7%)
- Market concentration: 57.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 193 properties in Grand Haven reveals that 8+ guests properties dominate the market, representing 28.5% of all listings. The average property accommodates 5.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 54.9% of the market.
Key Insights
- Most common capacity: 8+ guests (28.5% of market)
- Least common capacity: 5 guests (4.1% of market)
- Average guest capacity: 5.7 guests per property
- Market concentration: 54.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 193 properties in Grand Haven, the most common availability pattern is 181-270 days (42.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (43.5% of properties).
Key Insights
- Most common availability window: 181-270 days (42.5%)
- Most common booking duration: 91-180 days (43.5%)
- Properties with high availability (180+ days): 83.9%
- Properties with long-term bookings (180+ days): 17.6%
Minimum Stay Distributions
1 Night
32 listings
18.1% of total
2 Nights
80 listings
45.2% of total
3 Nights
32 listings
18.1% of total
4-6 Nights
9 listings
5.1% of total
7-29 Nights
11 listings
6.2% of total
30+ Nights
13 listings
7.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 63.3%
- Mid-length stays (4-6 nights) represent 5.1% of listings
- Monthly+ stays (7.3%) suggest a stable extended-stay market
- High market flexibility with 81.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
10 listings
5.6% of total
Flexible
11 listings
6.2% of total
Moderate
31 listings
17.4% of total
Firm
59 listings
33.1% of total
Strict
67 listings
37.6% of total
Key Insights
- Strict is the preferred policy at 37.6% of listings
- Stricter policies (Firm & Strict) dominate at 70.7% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 5.6% of listings
Recommendations
- The market supports stricter policies, with 70.7% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 112 days
- Shortest booking windows are in Jan, Dec, Feb, averaging 35 days
- Summer shows the longest average booking window at 112 days, while Winter has the shortest at 35 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 112 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Grand Haven
Every property in Grand Haven comes standard with TV. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.3% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.4%) and DC (0.3%)
- English is the top language at 85.5%, followed by Spanish (8.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.5%
Recommendations
- Target marketing campaigns for Chicago and Grand Rapids markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Grand Haven. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Greilickville | 39 | $6,558 | $493.53 | 48% |
| Fennville | 10 | $6,263 | $405.23 | 45% |
| Blair Township | 47 | $5,923 | $458.90 | 48% |
| Laketown Township | 62 | $5,780 | $469.60 | 46% |
| Saugatuck Township | 145 | $5,624 | $488.80 | 43% |
| Bingham Township | 29 | $5,552 | $531.66 | 49% |
| Town of Jacksonport | 10 | $5,194 | $583.77 | 41% |
| Town of Nasewaupee | 34 | $5,194 | $350.14 | 51% |
| Ganges Township | 73 | $5,026 | $496.32 | 36% |
| Port Sheldon Township | 31 | $4,997 | $526.88 | 50% |
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