East Jordan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in East Jordan in 2025? Explore comprehensive Airbnb analytics for East Jordan, Michigan, United States to uncover income potential. This 2025 STR market report for East Jordan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in East Jordan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the East Jordan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key East Jordan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in East Jordan (2025)
Understanding the monthly revenue variations for Airbnb listings in East Jordan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East Jordan is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East Jordan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,628+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,045 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,256 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,170, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in East Jordan
East Jordan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the East Jordan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East Jordan:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in East Jordan
Average Daily Rate (ADR) Airbnb Trends in East Jordan (2025)
Effective short term rental pricing strategy in East Jordan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East Jordan typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $494+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $302 or more.
- Typical properties (Median) charge around $191 per night.
- Entry-level properties (Bottom 25%) earn around $132 per night.
Average Daily Rate (ADR) Trend by Month in East Jordan
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Airbnb Seasonality Analysis & Trends in East Jordan (2025)
Peak Season (July, August, June)
- Revenue averages $5,303 per month
- Occupancy rates average 53.7%
- Daily rates average $292
Shoulder Season
- Revenue averages $2,553 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $259
Low Season (February, March, November)
- Revenue drops to average $1,928 per month
- Occupancy decreases to average 35.9%
- Daily rates adjust to average $237
Seasonality Insights for East Jordan
- The Airbnb seasonality in East Jordan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases East Jordan's highest earning potential, with monthly revenues capable of climbing to $6,052, occupancy reaching a high of 61.3%, and ADRs peaking at $296.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,872, occupancy could drop to 28.5%, and ADRs may adjust down to $235.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in East Jordan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these East Jordan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in East Jordan (2025)
Exploring the top neighborhoods for short-term rentals in East Jordan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Charlevoix | A picturesque destination known for its stunning lake views and recreational activities. A favorite for water enthusiasts and vacationers looking for a serene getaway. | Lake Charlevoix, Harbor Springs, Boyne City, Charlevoix Historical Society, Lake Michigan beaches |
| East Jordan Historical Museum | A cultural highlight showcasing the local history, appealing to tourists interested in heritage and the area's background. | East Jordan Historical Museum, Jordan River, Scenic hiking trails, Local art galleries, Nearby vineyards |
| Nearby Boyne Mountain | A popular ski resort destination that attracts visitors year-round for skiing, golfing, and outdoor adventures, making it profitable for short-term rentals. | Boyne Mountain Resort, Ski slopes, Golf courses, Zip lining, Mountain biking |
| Jordan River | Known for its natural beauty and outdoor activities, perfect for fishing, kayaking, and enjoying nature, attracting nature lovers. | Jordan River, Kayaking and canoeing, Fishing spots, Nature trails, Camping areas |
| East Jordan City Park | A local favorite with family-friendly amenities, ideal for visitors looking for park activities, picnics, and relaxation in nature. | City Park, Playground, Picnic areas, Walking trails, Community events |
| Mason County | Rich in scenic landscapes and natural beauty, drawing in tourists seeking a rural retreat and outdoor experiences. | Mason County Forests, Parks, Nature photography spots, Biking trails, Wildlife watching |
| Downtown East Jordan | The vibrant downtown area offers a mix of shopping, dining, and local events, making it a hub for visitors. | Local shops, Restaurants, Farmers markets, Community events, Historic buildings |
| Nearby Trailheads | Access to various hiking trails and outdoor sports facilities makes this an attractive location for the active traveler. | Hiking trails, Bike trails, Scenic viewpoints, Wildlife trails, Nature reserves |
Understanding Airbnb License Requirements & STR Laws in East Jordan (2025)
While East Jordan, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for East Jordan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in East Jordan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in East Jordanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Escape: Hotub on Lake: 20 mins to Ski Hill
Entire Place • 3 bedrooms
Winterland Retreat-By Boyne-Hot Tub & Dogs Welcome
Entire Place • 4 bedrooms
On Lake Charlevoix New Dock w/ boat Mooring Ball
Entire Place • 3 bedrooms
Lake Charlevoix Waterfront! 4 BR | Dock | Huge Lot
Entire Place • 4 bedrooms
5 BR Log Cabin | 40 private acres | Hiking Trails
Entire Place • 5 bedrooms
Lake Charlevoix view & access
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in East Jordan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in East Jordan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #59802916 | 12 | $150,104 | 5 | 0.00/5.0 |
| Laura | 3 | $136,651 | 88 | 4.88/5.0 |
| Boyneland Vacation Rentals: Li | 2 | $134,414 | 29 | 4.94/5.0 |
| Blake | 2 | $132,899 | 56 | 4.83/5.0 |
| Champagne | 1 | $80,279 | 23 | 4.91/5.0 |
| Tamara | 3 | $69,919 | 201 | 4.83/5.0 |
| Chirron | 2 | $63,352 | 144 | 4.80/5.0 |
| Paula | 2 | $60,826 | 56 | 4.96/5.0 |
| Jessica | 2 | $52,969 | 37 | 4.91/5.0 |
| Joseph | 1 | $50,024 | 18 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East Jordan.
Dive Deeper: Advanced East Jordan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East Jordan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEast Jordan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for East Jordan
- The East Jordan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.9% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in East Jordan, House properties are the most common (49.1%), reflecting the local real estate landscape.
- Houses represent a significant 49.1% portion, catering likely to families or larger groups.
- The presence of 15.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
East Jordan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for East Jordan
- The dominant room capacity in East Jordan is 1 bedroom listings, making up 26.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 52.8% of the active Airbnb listings in East Jordan, indicating a high concentration in these sizes.
- A significant 45.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in East Jordan.
East Jordan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for East Jordan
- The most common guest capacity trend in East Jordan vacation rentals is listings accommodating 8+ guests (41.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the East Jordan STR market, accounting for 60.4% of listings.
- 64.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in East Jordan.
- On average, properties in East Jordan are equipped to host 5.7 guests.
East Jordan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for East Jordan
- The most common availability pattern in East Jordan falls within the 271-366 days range, representing 50.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in East Jordan (39.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
East Jordan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
25.6% of total
2 Nights
17 listings
43.6% of total
3 Nights
6 listings
15.4% of total
7-29 Nights
1 listings
2.6% of total
30+ Nights
5 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in East Jordan is 2 Nights, adopted by 43.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.2%) of the East Jordan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in East Jordan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.6% of East Jordan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East Jordan.
East Jordan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
10.5% of total
Moderate
16 listings
42.1% of total
Firm
12 listings
31.6% of total
Strict
6 listings
15.8% of total
Cancellation Policy Insights for East Jordan
- The prevailing Airbnb cancellation policy trend in East Jordan is Moderate, used by 42.1% of listings.
- There's a relatively balanced mix between guest-friendly (52.6%) and stricter (47.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.1% market standard in East Jordan.
- Regularly review your cancellation policy against competitors and market demand shifts in East Jordan.
East Jordan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for East Jordan
- The overall average booking lead time for vacation rentals in East Jordan is 57 days.
- Guests book furthest in advance for stays during July (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in East Jordan.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these East Jordan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in East Jordan (2025)
Amenity Prevalence
Amenity Insights for East Jordan
- Essential amenities in East Jordan that guests expect include: Heating, Free parking on premises, Smoke alarm, Wifi, TV, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hair dryer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for East Jordan: Heating, Free parking on premises, Smoke alarm, Wifi, TV, Hot water.
- Prioritize adding missing essentials: Hot water.
- Consider adding popular differentiators like Air conditioning or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in East Jordan to stay competitive.
East Jordan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for East Jordan
- The typical guest profile for Airbnb in East Jordan consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and Canada (0.5%).
- Top languages spoken are English (78.7%) followed by Spanish (8.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the East Jordan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bingham Township | 28 | $4,916 | $493.09 | 47% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Elmwood Charter Township | 64 | $4,418 | $353.16 | 49% |