Dearborn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Dearborn in 2025? Explore comprehensive Airbnb analytics for Dearborn, Michigan, United States to uncover income potential. This 2025 STR market report for Dearborn, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Dearborn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dearborn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Dearborn Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Dearborn (2025)
Understanding the monthly revenue variations for Airbnb listings in Dearborn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dearborn is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dearborn across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,413+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,123 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,035 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $972, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dearborn
Dearborn Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Dearborn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dearborn:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dearborn
Average Daily Rate (ADR) Airbnb Trends in Dearborn (2025)
Effective short term rental pricing strategy in Dearborn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dearborn typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $221+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Dearborn
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Airbnb Seasonality Analysis & Trends in Dearborn (2025)
Peak Season (June, April, May)
- Revenue averages $2,963 per month
- Occupancy rates average 53.2%
- Daily rates average $131
Shoulder Season
- Revenue averages $2,253 per month
- Occupancy maintains around 57.8%
- Daily rates hold near $129
Low Season (January, February, March)
- Revenue drops to average $1,617 per month
- Occupancy decreases to average 42.8%
- Daily rates adjust to average $122
Seasonality Insights for Dearborn
- The Airbnb seasonality in Dearborn shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Dearborn's highest earning potential, with monthly revenues capable of climbing to $3,095, occupancy reaching a high of 65.6%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,568, occupancy could drop to 40.1%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dearborn.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Dearborn seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Dearborn (2025)
Exploring the top neighborhoods for short-term rentals in Dearborn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| West Dearborn | Vibrant area with shops, restaurants, and community events. Close to popular parks and attractions, making it ideal for families and visitors. | Dearborn Historical Museum, Ford Community & Performing Arts Center, Hemlock Park, Dearborn Town Square |
| East Dearborn | Diverse neighborhood with a mix of cultures offering authentic food and shopping experiences. Popular amongst visitors seeking local flavor. | Greenfield Village, The Henry Ford Museum, Fairlane Town Center, Arab American National Museum |
| Fordson | Historic neighborhood with a rich cultural heritage, known for its close-knit community and local amenities, perfect for a more residential Airbnb experience. | Dearborn Heights Park, Local shops and restaurants, Fordson High School |
| Dearborn Hills | Quieter residential area suitable for business travelers and families, providing easy access to local attractions and Detroit. | Dearborn Hills Golf Course, Local parks, Community events |
| South Dearborn | This area offers a mix of urban and suburban living, appealing to those who want to experience both city life and neighborhood charm. | City Hall, Local dining options, Mystic Creek Golf Course |
| Dearborn Country Club | Affluent area with a golf course, appealing to visitors interested in luxury living and recreational activities. | Dearborn Country Club, Parks and recreational facilities, Local fine dining |
| North Dearborn | Residential neighborhoods with parks and family-friendly activities, attractive for families and leisure travelers. | Oakwood Park, Local schools and community centers, Shopping centers |
| Southgate | Close to Dearborn, offering more affordable options while still providing access to attractions in Dearborn and surrounding areas. | Southgate Civic Center, Local restaurants, Parks and recreation areas |
Understanding Airbnb License Requirements & STR Laws in Dearborn (2025)
While Dearborn, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dearborn to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Dearborn (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Dearbornbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Twin Oasis: Side-by-Side Retreats *Two Homes*
Entire Place • 6 bedrooms
#1 Airbnb. Modern Spacious & Cozy Ranch Home
Entire Place • 3 bedrooms
The Gem
Entire Place • 3 bedrooms
Spacious 4Bedroom Modern retreat
Entire Place • 4 bedrooms
4 Bedroom-2 Bath-Middle of it all/ Sleeps 8+
Entire Place • 4 bedrooms
Newly Renovated 4 Bedroom 2 Bath Downtown Dearborn
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Dearborn (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Dearborn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ali | 4 | $194,122 | 119 | 4.89/5.0 |
| Mike | 6 | $159,521 | 426 | 4.86/5.0 |
| Dearborn Rentals | 2 | $87,344 | 56 | 4.86/5.0 |
| Mohamed | 2 | $73,308 | 271 | 4.97/5.0 |
| Sharon | 3 | $63,522 | 113 | 4.95/5.0 |
| Samir | 1 | $55,815 | 146 | 4.97/5.0 |
| Ihtiram | 1 | $55,383 | 32 | 4.88/5.0 |
| Abdullah | 3 | $43,034 | 16 | 3.26/5.0 |
| Ilaf | 6 | $42,364 | 169 | 4.74/5.0 |
| Jay | 1 | $37,717 | 53 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dearborn.
Dive Deeper: Advanced Dearborn STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dearborn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDearborn Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dearborn
- The Dearborn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.6% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dearborn, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
Dearborn Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dearborn
- The dominant room capacity in Dearborn is 1 bedroom listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 52.9% of the active Airbnb listings in Dearborn, indicating a high concentration in these sizes.
- A significant 22.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dearborn.
Dearborn Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dearborn
- The most common guest capacity trend in Dearborn vacation rentals is listings accommodating 4 guests (23.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Dearborn STR market, accounting for 33.8% of listings.
- 22.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dearborn.
- On average, properties in Dearborn are equipped to host 3.5 guests.
Dearborn Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dearborn
- The most common availability pattern in Dearborn falls within the 181-270 days range, representing 32.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Dearborn (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Dearborn Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
29.7% of total
2 Nights
19 listings
29.7% of total
3 Nights
12 listings
18.8% of total
4-6 Nights
9 listings
14.1% of total
7-29 Nights
1 listings
1.6% of total
30+ Nights
4 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Dearborn is 1 Night, adopted by 29.7% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.7% of Dearborn hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dearborn.
Dearborn Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
27.1% of total
Moderate
12 listings
20.3% of total
Firm
12 listings
20.3% of total
Strict
19 listings
32.2% of total
Cancellation Policy Insights for Dearborn
- The prevailing Airbnb cancellation policy trend in Dearborn is Strict, used by 32.2% of listings.
- A majority (52.5%) of hosts in Dearborn utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 32.2% market standard in Dearborn.
- With 32.2% using Strict terms, this is a viable option in Dearborn, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Dearborn.
Dearborn STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Dearborn
- The overall average booking lead time for vacation rentals in Dearborn is 27 days.
- Guests book furthest in advance for stays during July (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Dearborn.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Dearborn averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Dearborn (2025)
Amenity Prevalence
Amenity Insights for Dearborn
- Essential amenities in Dearborn that guests expect include: Air conditioning, Wifi, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dearborn: Air conditioning, Wifi, Smoke alarm, Heating, TV.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating, TV.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dearborn to stay competitive.
Dearborn Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Dearborn
- The typical guest profile for Airbnb in Dearborn consists of primarily domestic travelers (89%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.5% of guests.
- Key international markets include United States (88.5%) and Canada (4.4%).
- Top languages spoken are English (64.7%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Dearborn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Forester | 11 | $5,685 | $390.48 | 43% |
| City of Frankenmuth | 29 | $5,143 | $304.06 | 54% |
| Ann Arbor | 487 | $4,539 | $424.08 | 48% |
| Hamburg Township | 36 | $4,279 | $397.92 | 44% |
| Grass Lake Charter Township | 16 | $4,168 | $321.84 | 45% |
| White Lake Charter Township | 27 | $4,025 | $328.99 | 46% |
| Erie Township | 10 | $3,907 | $209.82 | 56% |
| Huron | 122 | $3,867 | $338.59 | 41% |
| Pittsfield Charter Township | 39 | $3,862 | $332.88 | 45% |