Central Lake Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Central Lake in 2025? Explore comprehensive Airbnb analytics for Central Lake, Michigan, United States to uncover income potential. This 2025 STR market report for Central Lake, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 40 active listings.
Whether you're considering an Airbnb investment in Central Lake, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Central Lake Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Central Lake Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Central Lake (2025)
Understanding the monthly revenue variations for Airbnb listings in Central Lake is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Central Lake is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Central Lake across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,445+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,441 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,423 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $624, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Central Lake
Central Lake Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Central Lake STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Central Lake:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Central Lake
Average Daily Rate (ADR) Airbnb Trends in Central Lake (2025)
Effective short term rental pricing strategy in Central Lake involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Central Lake typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $256 or more.
- Typical properties (Median) charge around $171 per night.
- Entry-level properties (Bottom 25%) earn around $130 per night.
Average Daily Rate (ADR) Trend by Month in Central Lake
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Airbnb Seasonality Analysis & Trends in Central Lake (2025)
Peak Season (July, June, August)
- Revenue averages $3,561 per month
- Occupancy rates average 42.4%
- Daily rates average $286
Shoulder Season
- Revenue averages $1,775 per month
- Occupancy maintains around 28.4%
- Daily rates hold near $229
Low Season (January, February, November)
- Revenue drops to average $916 per month
- Occupancy decreases to average 16.9%
- Daily rates adjust to average $209
Seasonality Insights for Central Lake
- The Airbnb seasonality in Central Lake shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Central Lake's highest earning potential, with monthly revenues capable of climbing to $4,641, occupancy reaching a high of 56.7%, and ADRs peaking at $309.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $619, occupancy could drop to 13.2%, and ADRs may adjust down to $195.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Central Lake.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Central Lake seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Central Lake (2025)
Exploring the top neighborhoods for short-term rentals in Central Lake? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Central Lake Village | A quaint and charming village atmosphere, ideal for guests seeking tranquility and a small-town feel. Central Lake is close to various lakes and outdoor activities, appealing to those looking for a peaceful retreat. | Lake Bellaire, Clam Lake, Central Lake Park, Pine Lake, Shanty Creek Resort |
| Torch Lake | Famous for its stunning blue waters and scenic beauty, Torch Lake is a prime destination during the summer months. Ideal for families and couples looking to enjoy the outdoors with water activities. | Torch Lake Sandbar, Hiking trails, Boating and fishing opportunities, Torch Lake Public Access, Local wineries and restaurants |
| Lake Michigan | Known for its beautiful beaches and breathtaking sunsets, Lake Michigan attracts many visitors each year. It's an ideal location for summer vacations and water sports enthusiasts. | Lake Michigan Beach, Sleeping Bear Dunes National Lakeshore, Local vineyards, Boat rentals, Fishing spots |
| Alden | A sleepy town near Torch Lake, Alden offers a cozy atmosphere and a perfect getaway from busy urban life. Visitors enjoy local shops and a picturesque lakeside setting. | Alden Depot Park, Lakeside Shops, Biking trails, Local dining options, Torch Lake |
| Ellsworth | A small town known for its agricultural scenery and close-knit community. Ideal for those looking for a peaceful countryside experience surrounded by nature. | Ellsworth Farmers Market, Nearby hiking trails, Vineyards, Community events, Local restaurants |
| Bellaire | This small town offers a mix of outdoor recreation and local charm. Close to many lakes and trails, it's perfect for guests who love nature and adventure. | Shanty Creek Resort, Grass River Natural Area, Bellaire Village Park, Golf courses, Local breweries |
| Rapid City | A small community located near the shores of Torch Lake, Rapid City is a great location for guests seeking a quaint retreat with proximity to outdoor activities. | Torch Lake, Rapid City Park, Local shops, Outdoor recreation, Fishing |
| Kalkaska | A gateway to many outdoor adventures, Kalkaska boasts a vibrant downtown with local shops and restaurants, perfect for guests looking to explore Northern Michigan. | Kalkaska County Parks, Local breweries, Hiking trails, Canoeing opportunities, Kalkaska Historical Society Museum |
Understanding Airbnb License Requirements & STR Laws in Central Lake (2025)
While Central Lake, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Central Lake to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Central Lake (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Central Lakebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2. Vintage Waterfront Cabin at Cedars Resort
Entire Place • 2 bedrooms
Relaxing Year-Round Lakefront Retreat!
Entire Place • 4 bedrooms
Bridgewalk Estate | a Wanderlust Abodes property
Entire Place • 6 bedrooms
Central Lake 4Bd Lake, Boat, Golf, Hike, Bike FUN!
Entire Place • 3 bedrooms
The Green House
Entire Place • 3 bedrooms
The Ellsworth Lake House
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Central Lake (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Central Lake based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Michael | 4 | $93,753 | 41 | 4.92/5.0 |
| Sonya | 7 | $80,645 | 298 | 4.75/5.0 |
| The Flying Fish | 1 | $42,430 | 139 | 4.97/5.0 |
| Christopher Randolph | 6 | $39,092 | 502 | 4.69/5.0 |
| Elisa | 1 | $29,937 | 16 | 5.00/5.0 |
| Rhonda | 1 | $28,708 | 32 | 5.00/5.0 |
| Bart | 1 | $27,150 | 55 | 4.75/5.0 |
| Kristi | 1 | $26,489 | 5 | 4.80/5.0 |
| Renee | 2 | $26,235 | 422 | 4.96/5.0 |
| Sherri | 1 | $25,933 | 38 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Central Lake.
Dive Deeper: Advanced Central Lake STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Central Lake. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCentral Lake Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Central Lake
- The Central Lake Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Central Lake, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.5%) offer potential for unique stay experiences.
Central Lake Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Central Lake
- The dominant room capacity in Central Lake is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 62.5% of the active Airbnb listings in Central Lake, indicating a high concentration in these sizes.
- A significant 22.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Central Lake.
Central Lake Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Central Lake
- The most common guest capacity trend in Central Lake vacation rentals is listings accommodating 2 guests (27.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Central Lake STR market, accounting for 47.5% of listings.
- 37.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Central Lake.
- On average, properties in Central Lake are equipped to host 4.2 guests.
Central Lake Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Central Lake
- The most common availability pattern in Central Lake falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Central Lake (55%), reflecting common guest stay durations or potential owner blocking patterns.
Central Lake Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
35% of total
2 Nights
7 listings
17.5% of total
3 Nights
2 listings
5% of total
4-6 Nights
4 listings
10% of total
30+ Nights
13 listings
32.5% of total
Key Insights
- The most prevalent minimum stay requirement in Central Lake is 1 Night, adopted by 35% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (32.5%) caters to monthly stays (30+ nights) in Central Lake, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35% of Central Lake hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 32.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Central Lake.
Central Lake Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.5% of total
Flexible
4 listings
10% of total
Moderate
14 listings
35% of total
Firm
13 listings
32.5% of total
Strict
8 listings
20% of total
Cancellation Policy Insights for Central Lake
- The prevailing Airbnb cancellation policy trend in Central Lake is Moderate, used by 35% of listings.
- A majority (52.5%) of hosts in Central Lake utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35% market standard in Central Lake.
- Regularly review your cancellation policy against competitors and market demand shifts in Central Lake.
Central Lake STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Central Lake
- The overall average booking lead time for vacation rentals in Central Lake is 64 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Central Lake.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Central Lake averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Central Lake (2025)
Amenity Prevalence
Amenity Insights for Central Lake
- Essential amenities in Central Lake that guests expect include: Heating, Coffee maker, Free parking on premises, Hot water, Microwave, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Central Lake: Heating, Coffee maker, Free parking on premises, Hot water, Microwave, Smoke alarm.
- Prioritize adding missing essentials: Coffee maker, Free parking on premises, Hot water, Microwave, Smoke alarm.
- Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Central Lake to stay competitive.
Central Lake Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Central Lake
- The typical guest profile for Airbnb in Central Lake consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Canada (0.8%).
- Top languages spoken are English (80%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Ann Arbor.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Central Lake Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Friendship Township | 11 | $6,516 | $439.40 | 55% |
| Greilickville | 39 | $5,775 | $496.93 | 48% |
| Onota Township | 10 | $4,899 | $361.29 | 51% |
| Blair Township | 55 | $4,519 | $462.29 | 43% |
| Walloon Lake | 26 | $4,505 | $449.29 | 39% |
| Marquette Township | 16 | $4,420 | $332.48 | 49% |
| West Traverse Township | 34 | $4,133 | $498.37 | 40% |
| Bingham Township | 29 | $4,106 | $485.71 | 42% |
| Elmwood Charter Township | 71 | $4,101 | $378.32 | 43% |
| Livingston Township | 12 | $4,079 | $310.07 | 49% |