Blue Lake Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Blue Lake Township in 2025? Explore comprehensive Airbnb analytics for Blue Lake Township, Michigan, United States to uncover income potential. This 2025 STR market report for Blue Lake Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Blue Lake Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Blue Lake Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Blue Lake Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$329
The average rental revenue earned for an occupied room per day in Blue Lake Township.
Occupancy Rate(?)
37.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,128
Typical annual income for an Airbnb listing in Blue Lake Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.1%
Significant decrease (-19.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Blue Lake Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Blue Lake Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Blue Lake Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Blue Lake Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Blue Lake Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Blue Lake Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,569+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,126 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,581 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,585, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Blue Lake Township

Blue Lake Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Blue Lake Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Blue Lake Township:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Blue Lake Township

Average Daily Rate (ADR) Airbnb Trends in Blue Lake Township (2025)

Effective short term rental pricing strategy in Blue Lake Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Blue Lake Township typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $430+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $333 or more.
  • Typical properties (Median) charge around $265 per night.
  • Entry-level properties (Bottom 25%) earn around $211 per night.

Average Daily Rate (ADR) Trend by Month in Blue Lake Township

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Airbnb Seasonality Analysis & Trends in Blue Lake Township (2025)

Peak Season (July, August, June)
  • Revenue averages $5,352 per month
  • Occupancy rates average 53.2%
  • Daily rates average $325
Shoulder Season
  • Revenue averages $2,852 per month
  • Occupancy maintains around 37.5%
  • Daily rates hold near $311
Low Season (March, April, December)
  • Revenue drops to average $1,519 per month
  • Occupancy decreases to average 20.3%
  • Daily rates adjust to average $309

Seasonality Insights for Blue Lake Township

  • The Airbnb seasonality in Blue Lake Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Blue Lake Township's highest earning potential, with monthly revenues capable of climbing to $6,108, occupancy reaching a high of 57.3%, and ADRs peaking at $329.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $646, occupancy could drop to 12.9%, and ADRs may adjust down to $298.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Blue Lake Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Blue Lake Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Blue Lake Township (2025)

Exploring the top neighborhoods for short-term rentals in Blue Lake Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Michigan Shoreline
Scenic area with beautiful beaches and outdoor activities. Ideal for summer vacations and water sports enthusiasts.
Howard McCarty Park, Blue Lake, Silver Lake State Park, Sand Dunes, J Lakes Beach
Manistee National Forest
Sprawling natural forest offering hiking, camping, and wildlife viewing. Attracts nature lovers and outdoor enthusiasts year-round.
Hiking trails, Camping sites, Wildlife watching, Fishing, Trails around the lakes
Downtown Manistee
Charming downtown area with historic buildings, shops, and restaurants. Popular for visitors seeking a quaint, small-town experience.
Manistee Riverwalk, Historic buildings, Local restaurants, Shops and boutiques
Crystal Lake
Beautiful lake destination known for its crystal-clear waters. Great for swimming, boating, and family-friendly vacations.
Crystal Lake Beach, Boat rentals, Picnic areas, Sunbathing spots
Pine Lake
A serene retreat perfect for relaxation and outdoor activities such as fishing and kayaking in a tranquil environment.
Fishing spots, Kayak rentals, Nature trails, Wildlife watching
Mears State Park
Popular park with diverse ecosystems, trails, and access to Lake Michigan. Perfect for nature lovers and hikers.
Hiking trails, Picnic areas, Campsites, Lake Michigan access
Silver Lake Sand Dunes
Adventure destination known for sand dunes and outdoor recreation. Attracts thrill-seekers and families looking for fun.
Dune rides, ATV rentals, Silver Lake Beach, Fishing and swimming
Lakeside Community
Quaint community with a relaxed vibe, ideal for those looking for a quieter getaway close to the lake.
Local markets, Art galleries, Beach access, Community events

Understanding Airbnb License Requirements & STR Laws in Blue Lake Township (2025)

While Blue Lake Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Blue Lake Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Blue Lake Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Blue Lake Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy Lakefront Cabin - Fireplace, Chef’s Kitchen

Cozy Lakefront Cabin - Fireplace, Chef’s Kitchen

Entire Place • 2 bedrooms

$58,864
Revenue
54.6%
Occupancy
$273.41
Daily Rate
Te' Lulas Lake Cabin

Te' Lulas Lake Cabin

Entire Place • 4 bedrooms

$57,768
Revenue
44.5%
Occupancy
$428.26
Daily Rate
North Blue Lake Escape - A Waterfront Oasis

North Blue Lake Escape - A Waterfront Oasis

Entire Place • 4 bedrooms

$57,639
Revenue
45.2%
Occupancy
$309.63
Daily Rate
Rustic cottage on scenic lake

Rustic cottage on scenic lake

Entire Place • 4 bedrooms

$53,071
Revenue
50.3%
Occupancy
$337.03
Daily Rate
NEW Cabin in Mancelona, right by ATV trails!

NEW Cabin in Mancelona, right by ATV trails!

Entire Place • 3 bedrooms

$49,002
Revenue
48.3%
Occupancy
$231.97
Daily Rate
The Lakefront Loft: A Quirky Cozy Cabin in Woods

The Lakefront Loft: A Quirky Cozy Cabin in Woods

Entire Place • 2 bedrooms

$48,460
Revenue
43.2%
Occupancy
$249.71
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Blue Lake Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Blue Lake Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kristen2$107,3241474.90/5.0
Danielle1$57,768314.81/5.0
Courtney1$57,6391624.91/5.0
Jenifer1$53,071284.96/5.0
Kristin1$49,002175.00/5.0
Mary6$41,675924.82/5.0
Carl1$37,4361604.85/5.0
Michelle1$34,91584.88/5.0
Rachel1$28,4121284.96/5.0
Rachel1$26,699484.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Blue Lake Township.

Dive Deeper: Advanced Blue Lake Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Blue Lake Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Blue Lake Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Blue Lake Township

  • The Blue Lake Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Blue Lake Township, House properties are the most common (82.6%), reflecting the local real estate landscape.
  • Houses represent a significant 82.6% portion, catering likely to families or larger groups.

Blue Lake Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Blue Lake Township

  • The dominant room capacity in Blue Lake Township is 4 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 60.9% of the active Airbnb listings in Blue Lake Township, indicating a high concentration in these sizes.
  • A significant 60.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Blue Lake Township.

Blue Lake Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Blue Lake Township

  • The most common guest capacity trend in Blue Lake Township vacation rentals is listings accommodating 8+ guests (56.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 5 guests dominate the Blue Lake Township STR market, accounting for 73.9% of listings.
  • 73.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Blue Lake Township.
  • On average, properties in Blue Lake Township are equipped to host 6.8 guests.

Blue Lake Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Blue Lake Township

  • The most common availability pattern in Blue Lake Township falls within the 271-366 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Blue Lake Township (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Blue Lake Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.5%)

1 Night

1 listings

4.5% of total

2 Nights (45.5%)

2 Nights

10 listings

45.5% of total

3 Nights (22.7%)

3 Nights

5 listings

22.7% of total

4-6 Nights (9.1%)

4-6 Nights

2 listings

9.1% of total

30+ Nights (18.2%)

30+ Nights

4 listings

18.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Blue Lake Township is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.2%) caters to monthly stays (30+ nights) in Blue Lake Township, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Blue Lake Township hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
  • A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Blue Lake Township.

Blue Lake Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (10%)

Flexible

2 listings

10% of total

Moderate (20%)

Moderate

4 listings

20% of total

Firm (55%)

Firm

11 listings

55% of total

Strict (15%)

Strict

3 listings

15% of total

Cancellation Policy Insights for Blue Lake Township

  • The prevailing Airbnb cancellation policy trend in Blue Lake Township is Firm, used by 55% of listings.
  • A majority (70.0%) of hosts in Blue Lake Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 55% market standard in Blue Lake Township.
  • Regularly review your cancellation policy against competitors and market demand shifts in Blue Lake Township.

Blue Lake Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Blue Lake Township

  • The overall average booking lead time for vacation rentals in Blue Lake Township is 86 days.
  • Guests book furthest in advance for stays during July (average 129 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (114 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (86 days) as a baseline for your pricing and availability strategy in Blue Lake Township.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 129 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 114 days) to capture early planners.
  • Monitor your own booking lead times against these Blue Lake Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Blue Lake Township (2025)

Amenity Prevalence

No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.

Amenity Insights for Blue Lake Township

  • Essential amenities in Blue Lake Township that guests expect include: Kitchen, Refrigerator, Coffee maker, Hot water, Wifi, Heating, Dishes and silverware, Oven, Stove, BBQ grill. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Blue Lake Township: Kitchen, Refrigerator, Coffee maker, Hot water, Wifi, Heating, Dishes and silverware, Oven, Stove, BBQ grill.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Blue Lake Township to stay competitive.

Blue Lake Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Blue Lake Township

  • The typical guest profile for Airbnb in Blue Lake Township consists of primarily domestic travelers (99%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.3% of guests.
  • Key international markets include United States (99.3%) and Canada (0.7%).
  • Top languages spoken are English (88.5%) followed by Spanish (7.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Grand Rapids and Detroit.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Blue Lake Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville40$5,874$469.6947%
Blair Township48$5,303$438.0048%
Friendship Township14$5,118$376.0459%
Bingham Township28$4,916$493.0947%
Bay Township10$4,782$550.1444%
Livingston Township11$4,649$293.8053%
Leelanau Township50$4,620$377.3650%
Leland Township40$4,579$568.0637%
Walloon Lake25$4,534$401.8044%
Grattan Township15$4,466$295.7358%

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