Birmingham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Birmingham in 2025? Explore comprehensive Airbnb analytics for Birmingham, Michigan, United States to uncover income potential. This 2025 STR market report for Birmingham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 44 active listings.
Whether you're considering an Airbnb investment in Birmingham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Birmingham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Birmingham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Birmingham (2025)
Understanding the monthly revenue variations for Airbnb listings in Birmingham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Birmingham is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Birmingham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,084+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,659 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,092 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,641, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Birmingham
Birmingham Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Birmingham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Birmingham:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Birmingham
Average Daily Rate (ADR) Airbnb Trends in Birmingham (2025)
Effective short term rental pricing strategy in Birmingham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Birmingham typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $556+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $273 or more.
- Typical properties (Median) charge around $179 per night.
- Entry-level properties (Bottom 25%) earn around $122 per night.
Average Daily Rate (ADR) Trend by Month in Birmingham
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Airbnb Seasonality Analysis & Trends in Birmingham (2025)
Peak Season (June, July, August)
- Revenue averages $4,869 per month
- Occupancy rates average 57.1%
- Daily rates average $256
Shoulder Season
- Revenue averages $3,585 per month
- Occupancy maintains around 48.7%
- Daily rates hold near $252
Low Season (January, February, March)
- Revenue drops to average $2,419 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $242
Seasonality Insights for Birmingham
- The Airbnb seasonality in Birmingham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Birmingham's highest earning potential, with monthly revenues capable of climbing to $5,025, occupancy reaching a high of 59.2%, and ADRs peaking at $270.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,349, occupancy could drop to 35.7%, and ADRs may adjust down to $238.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Birmingham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Birmingham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Birmingham (2025)
Exploring the top neighborhoods for short-term rentals in Birmingham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Birmingham | Vibrant city center known for its upscale shops, fine dining, and cultural attractions. A hotspot for both business and leisure travelers looking for historic charm and modern amenities. | Birmingham Museum, Shain Park, Boutique shopping, Fine dining restaurants, The Baldwin Theatre |
| Rail District | A developing area known for its trendy vibe, featuring art galleries, microbreweries, and creative spaces. Attracts young creatives and families looking for a unique urban atmosphere. | Grove Park, Ghostlight Coffee, Rail District businesses, Art galleries, Local breweries |
| Birmingham Village | A picturesque neighborhood filled with historic homes, parks, and a charming community atmosphere. Attractive for those seeking a peaceful, residential feel while being close to city amenities. | Birmingham Historical Museum, Pocket Parks, Local cafes and shops, Bikes on the Boardwalk, Pet-friendly areas |
| Lincoln Hills | A suburban neighborhood with beautiful homes and access to parks and golf courses. Ideal for families and longer-term stays, offering a quieter lifestyle while still close to the city. | Lincoln Hills Golf Course, Parks and recreational areas, Community events, Family-friendly dining, Nearby schools |
| Maple Village | Known for its vibrant local scene, including restaurants, shops, and community events. Offers a taste of local culture and is popular with both locals and visitors. | Maple Theatre, Local markets, Quaint coffee shops, Art fairs, Restaurants |
| Southfield | A neighboring city with a diverse community and numerous business hubs. A prime choice for business travelers and those looking for larger accommodations near Birmingham. | Southfield Town Center, Parks and green spaces, Diverse dining options, Shopping centers, Corporate headquarters |
| Westbourne | A residential area offering a mix of quiet living and proximity to Birmingham's amenities. Great for families and those looking for a peaceful retreat with easy access to the city. | Parks, Local schools, Community events, Family-oriented activities, Nearby shopping |
| Old Woodward | A historic street lined with iconic buildings, boutique shops, and local eateries. Attractive for visitors looking for an authentic Birmingham experience close to the city's attractions. | Historic architecture, Boutique shops, Cafes and restaurants, Cultural events, Walking tours |
Understanding Airbnb License Requirements & STR Laws in Birmingham (2025)
While Birmingham, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Birmingham to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Birmingham (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Birminghambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning 4BR Home - Walk to Downtown Birmingham!
Entire Place • 4 bedrooms
Luxurious Walk-to-Town Charmer: Birmingham House
Entire Place • 3 bedrooms
Home in the Heart of Birmingham!
Entire Place • 3 bedrooms
Cozy Birmingham Bungalow with Private Heated Pool
Entire Place • 3 bedrooms
Stunning Birmingham 4BR/4.5BA Home - Walk to Town!
Entire Place • 4 bedrooms
Cozy Haven 2BD in Birminham
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Birmingham (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Birmingham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| StayArbor Hospitality | 5 | $274,211 | 117 | 4.86/5.0 |
| Fadi | 3 | $160,390 | 88 | 4.74/5.0 |
| Jennifer | 6 | $119,199 | 558 | 4.81/5.0 |
| Julie | 1 | $79,828 | 139 | 4.99/5.0 |
| Sierra | 1 | $79,474 | 28 | 5.00/5.0 |
| Erika | 3 | $74,082 | 34 | 4.89/5.0 |
| Justin | 1 | $68,227 | 93 | 4.82/5.0 |
| Host #264503906 | 1 | $55,100 | 1 | 0.00/5.0 |
| J.T. | 1 | $53,771 | 87 | 4.99/5.0 |
| Shanon | 1 | $52,968 | 67 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Birmingham.
Dive Deeper: Advanced Birmingham STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Birmingham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBirmingham Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Birmingham
- The Birmingham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.7% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Birmingham, House properties are the most common (70.5%), reflecting the local real estate landscape.
- Houses represent a significant 70.5% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 2.3%) offer potential for unique stay experiences.
Birmingham Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Birmingham
- The dominant room capacity in Birmingham is 3 bedrooms listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 70.5% of the active Airbnb listings in Birmingham, indicating a high concentration in these sizes.
- A significant 56.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Birmingham.
Birmingham Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Birmingham
- The most common guest capacity trend in Birmingham vacation rentals is listings accommodating 6 guests (34.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Birmingham STR market, accounting for 52.3% of listings.
- 52.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Birmingham.
- On average, properties in Birmingham are equipped to host 5.0 guests.
Birmingham Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Birmingham
- The most common availability pattern in Birmingham falls within the 181-270 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Birmingham (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Birmingham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
17.5% of total
2 Nights
13 listings
32.5% of total
3 Nights
4 listings
10% of total
4-6 Nights
3 listings
7.5% of total
7-29 Nights
8 listings
20% of total
30+ Nights
5 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in Birmingham is 2 Nights, adopted by 32.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in Birmingham, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32.5% of Birmingham hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.5% currently do.
- A 2-night minimum appears standard (32.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Birmingham.
Birmingham Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
43.2% of total
Moderate
1 listings
2.7% of total
Firm
9 listings
24.3% of total
Strict
11 listings
29.7% of total
Cancellation Policy Insights for Birmingham
- The prevailing Airbnb cancellation policy trend in Birmingham is Flexible, used by 43.2% of listings.
- A majority (54.0%) of hosts in Birmingham utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.2% market standard in Birmingham.
- Regularly review your cancellation policy against competitors and market demand shifts in Birmingham.
Birmingham STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Birmingham
- The overall average booking lead time for vacation rentals in Birmingham is 39 days.
- Guests book furthest in advance for stays during July (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Birmingham.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Birmingham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Birmingham (2025)
Amenity Prevalence
Amenity Insights for Birmingham
- Essential amenities in Birmingham that guests expect include: TV, Air conditioning, Wifi, Smoke alarm, Kitchen, Heating, Carbon monoxide alarm, Hot water, Washer, Dedicated workspace. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Birmingham: TV, Air conditioning, Wifi, Smoke alarm, Kitchen, Heating, Carbon monoxide alarm, Hot water, Washer, Dedicated workspace.
- Prioritize adding missing essentials: Heating, Carbon monoxide alarm, Hot water, Washer, Dedicated workspace.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Birmingham to stay competitive.
Birmingham Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Birmingham
- The typical guest profile for Airbnb in Birmingham consists of primarily domestic travelers (91%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.5% of guests.
- Key international markets include United States (90.5%) and Canada (2.1%).
- Top languages spoken are English (72.6%) followed by Spanish (8.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Birmingham.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Birmingham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Forester | 11 | $5,685 | $390.48 | 43% |
| City of Frankenmuth | 29 | $5,143 | $304.06 | 54% |
| Ann Arbor | 487 | $4,539 | $424.08 | 48% |
| Hamburg Township | 36 | $4,279 | $397.92 | 44% |
| Grass Lake Charter Township | 16 | $4,168 | $321.84 | 45% |
| White Lake Charter Township | 27 | $4,025 | $328.99 | 46% |
| Erie Township | 10 | $3,907 | $209.82 | 56% |
| Huron | 122 | $3,867 | $338.59 | 41% |
| Pittsfield Charter Township | 39 | $3,862 | $332.88 | 45% |