Bingham Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Bingham Township in 2025? Explore comprehensive Airbnb analytics for Bingham Township, Michigan, United States to uncover income potential. This 2025 STR market report for Bingham Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Bingham Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bingham Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bingham Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bingham Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Bingham Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bingham Township is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bingham Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,572+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,136 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,656 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,477, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bingham Township
Bingham Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bingham Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bingham Township:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bingham Township
Average Daily Rate (ADR) Airbnb Trends in Bingham Township (2025)
Effective short term rental pricing strategy in Bingham Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bingham Township typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $993+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $553 or more.
- Typical properties (Median) charge around $328 per night.
- Entry-level properties (Bottom 25%) earn around $210 per night.
Average Daily Rate (ADR) Trend by Month in Bingham Township
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Airbnb Seasonality Analysis & Trends in Bingham Township (2025)
Peak Season (July, August, June)
- Revenue averages $11,092 per month
- Occupancy rates average 61.3%
- Daily rates average $567
Shoulder Season
- Revenue averages $5,167 per month
- Occupancy maintains around 40.9%
- Daily rates hold near $481
Low Season (January, February, December)
- Revenue drops to average $2,495 per month
- Occupancy decreases to average 21.9%
- Daily rates adjust to average $434
Seasonality Insights for Bingham Township
- The Airbnb seasonality in Bingham Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bingham Township's highest earning potential, with monthly revenues capable of climbing to $12,569, occupancy reaching a high of 70.7%, and ADRs peaking at $576.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,014, occupancy could drop to 21.6%, and ADRs may adjust down to $421.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bingham Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bingham Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bingham Township (2025)
Exploring the top neighborhoods for short-term rentals in Bingham Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Bingham | A tranquil area featuring beautiful lakeside views and outdoor activities, making it a serene getaway for families and nature enthusiasts. | Lake Bingham Park, Fishing and boating opportunities, Nature trails, Picnic areas |
| Bingham Township Park | A recreational hub with facilities for sports and activities, appealing to visitors looking for active vacations and family-friendly environments. | Playgrounds, Sports fields, Walking trails, Community events |
| Nearby Crystal Lake | Known for its stunning natural beauty and clear waters, attracting visitors for swimming, fishing, and relaxation in a picturesque setting. | Crystal Lake Beach, Water sports, Camping areas, Nature walks |
| Traverse City (a short drive away) | A popular tourist destination known for its wineries, festivals, and vibrant downtown, attracting a large number of visitors year-round. | Chateau Chantal Winery, Traverse City State Park, Cherry Festival, Shopping and dining options |
| Interlochen | Famous for its arts academy and scenic surroundings, appealing to those interested in culture and nature combined. | Interlochen Center for the Arts, Interlochen State Park, Performances and events |
| Benzie County | Known for its charm and access to both rivers and lakes, attracting visitors who enjoy outdoor activities and small-town allure. | Crystal River, Benzie County beaches, State parks, Local festivals |
| Leelanau Peninsula (nearby) | Popular for its wineries, diverse landscapes, and proximity to Lake Michigan, making it ideal for visitors seeking culinary and natural experiences. | Leelanau State Park, Wine tasting tours, Sleeper State Park, Outdoor adventures |
| Empire, Michigan | A quaint village near the Sleeping Bear Dunes National Lakeshore, attracting nature lovers and those seeking scenic beauty. | Sleeping Bear Dunes, Empire Bluff Trail, Local shops and dining, Beach access |
Understanding Airbnb License Requirements & STR Laws in Bingham Township (2025)
While Bingham Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bingham Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bingham Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bingham Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Vineyard House 2023
Entire Place • 5 bedrooms
Hilltop Log Lodge
Entire Place • 5 bedrooms
Bayside Serenity with Hot Tub! Dog Friendly!
Entire Place • 4 bedrooms
Chalet By The Bay- a serene waterfront escape
Entire Place • 4 bedrooms
The Leland Blue on M-22
Entire Place • 3 bedrooms
Sauna, nursery, beach access, large kitchen
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bingham Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bingham Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joni | 1 | $176,808 | 12 | 5.00/5.0 |
| Lauren | 1 | $144,675 | 4 | 5.00/5.0 |
| Jess | 2 | $140,810 | 146 | 4.93/5.0 |
| Katy | 1 | $115,609 | 8 | 4.88/5.0 |
| Brandon | 1 | $107,707 | 45 | 5.00/5.0 |
| Marty And Rebecca | 1 | $96,795 | 26 | 5.00/5.0 |
| Emily | 1 | $78,636 | 22 | 4.95/5.0 |
| Bayshore Vacation Rentals | 1 | $65,815 | 14 | 4.71/5.0 |
| Kathryn | 1 | $65,015 | 108 | 4.95/5.0 |
| Beth & Keegan | 1 | $63,492 | 19 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bingham Township.
Dive Deeper: Advanced Bingham Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bingham Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBingham Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bingham Township
- The Bingham Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bingham Township, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
Bingham Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bingham Township
- The dominant room capacity in Bingham Township is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 57.1% of the active Airbnb listings in Bingham Township, indicating a high concentration in these sizes.
- A significant 71.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bingham Township.
Bingham Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bingham Township
- The most common guest capacity trend in Bingham Township vacation rentals is listings accommodating 8+ guests (53.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Bingham Township STR market, accounting for 71.5% of listings.
- 71.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bingham Township.
- On average, properties in Bingham Township are equipped to host 6.2 guests.
Bingham Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bingham Township
- The most common availability pattern in Bingham Township falls within the 181-270 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bingham Township (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bingham Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
11.1% of total
2 Nights
18 listings
66.7% of total
3 Nights
4 listings
14.8% of total
4-6 Nights
2 listings
7.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bingham Township is 2 Nights, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.8%) of the Bingham Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 66.7% of Bingham Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- A 2-night minimum appears standard (66.7%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bingham Township.
Bingham Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3.7% of total
Super Strict 30 Days
1 listings
3.7% of total
Flexible
1 listings
3.7% of total
Moderate
8 listings
29.6% of total
Firm
9 listings
33.3% of total
Strict
7 listings
25.9% of total
Cancellation Policy Insights for Bingham Township
- The prevailing Airbnb cancellation policy trend in Bingham Township is Firm, used by 33.3% of listings.
- A majority (59.2%) of hosts in Bingham Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.3% market standard in Bingham Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Bingham Township.
Bingham Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bingham Township
- The overall average booking lead time for vacation rentals in Bingham Township is 73 days.
- Guests book furthest in advance for stays during July (average 141 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (122 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Bingham Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 141 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 122 days) to capture early planners.
- Monitor your own booking lead times against these Bingham Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bingham Township (2025)
Amenity Prevalence
Amenity Insights for Bingham Township
- Essential amenities in Bingham Township that guests expect include: Coffee maker, Hot water, Heating, Smoke alarm, Dishes and silverware, Essentials, Free parking on premises, Refrigerator, Carbon monoxide alarm, Microwave. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bingham Township: Coffee maker, Hot water, Heating, Smoke alarm, Dishes and silverware, Essentials, Free parking on premises, Refrigerator, Carbon monoxide alarm, Microwave.
- Prioritize adding missing essentials: Dishes and silverware, Essentials, Free parking on premises, Refrigerator, Carbon monoxide alarm, Microwave.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bingham Township to stay competitive.
Bingham Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bingham Township
- The typical guest profile for Airbnb in Bingham Township consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and United Kingdom (0.7%).
- Top languages spoken are English (82.4%) followed by Spanish (5.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bingham Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 40 | $5,874 | $469.69 | 47% |
| Blair Township | 48 | $5,303 | $438.00 | 48% |
| Friendship Township | 14 | $5,118 | $376.04 | 59% |
| Bay Township | 10 | $4,782 | $550.14 | 44% |
| Livingston Township | 11 | $4,649 | $293.80 | 53% |
| Leelanau Township | 50 | $4,620 | $377.36 | 50% |
| Leland Township | 40 | $4,579 | $568.06 | 37% |
| Walloon Lake | 25 | $4,534 | $401.80 | 44% |
| Grattan Township | 15 | $4,466 | $295.73 | 58% |
| Elmwood Charter Township | 64 | $4,418 | $353.16 | 49% |