Berrien Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Berrien Township in 2025? Explore comprehensive Airbnb analytics for Berrien Township, Michigan, United States to uncover income potential. This 2025 STR market report for Berrien Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Berrien Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Berrien Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Berrien Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$332
The average rental revenue earned for an occupied room per day in Berrien Township.
Occupancy Rate(?)
39.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$50,200
Typical annual income for an Airbnb listing in Berrien Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
23.5%
Strong growth (23.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Berrien Township.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Berrien Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Berrien Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Berrien Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Berrien Township is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Berrien Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $15,165+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,511 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,880 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,122, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Berrien Township

Berrien Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Berrien Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Berrien Township:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Berrien Township

Average Daily Rate (ADR) Airbnb Trends in Berrien Township (2025)

Effective short term rental pricing strategy in Berrien Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Berrien Township typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $818+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $321 or more.
  • Typical properties (Median) charge around $160 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Berrien Township

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Airbnb Seasonality Analysis & Trends in Berrien Township (2025)

Peak Season (July, June, August)
  • Revenue averages $9,755 per month
  • Occupancy rates average 55.4%
  • Daily rates average $317
Shoulder Season
  • Revenue averages $4,469 per month
  • Occupancy maintains around 42.6%
  • Daily rates hold near $268
Low Season (February, March, December)
  • Revenue drops to average $2,270 per month
  • Occupancy decreases to average 29.2%
  • Daily rates adjust to average $288

Seasonality Insights for Berrien Township

  • The Airbnb seasonality in Berrien Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Berrien Township's highest earning potential, with monthly revenues capable of climbing to $11,904, occupancy reaching a high of 59.7%, and ADRs peaking at $329.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,674, occupancy could drop to 23.4%, and ADRs may adjust down to $237.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Berrien Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Berrien Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Berrien Township (2025)

Exploring the top neighborhoods for short-term rentals in Berrien Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Silver Beach
A popular public beach known for its sandy shores and beautiful sunsets, making it ideal for vacationers looking for relaxation and outdoor activities.
Silver Beach County Park, Lake Michigan, North Pier Lighthouse, Whirlpool Compass Fountain, Pierre Marquette Lighthouse
St. Joseph
A charming town located near Silver Beach, known for its scenic riverfront, wineries, and family-friendly attractions, attracting visitors year-round.
Silver Beach Carousel, The Inn at Harbor Shores, Karma Vista Vineyards and Winery, Downtown St. Joseph, Blossomland Bridge
New Buffalo
A growing destination on the shores of Lake Michigan, popular for its beaches, golf courses, and proximity to the Indiana border, appealing to weekenders from Chicago.
New Buffalo Beach, Four Winds Casino, Galien River County Park, Local wineries, Lighthouse Place Premium Outlets
Saugatuck
Known for its arts scene and beautiful landscapes, Saugatuck is a hidden gem that draws visitors for its artistic community and outdoor experiences.
Oval Beach, Saugatuck Dunes State Park, Saugatuck Art Galleries, Kalamazoo River, Saugatuck Chain Ferry
Bridgman
A smaller community with access to Lake Michigan and local wineries, great for family-oriented tourism and those looking for a peaceful retreat.
Weko Beach, Bridgman Library, Local vineyards, Weko Park, Grand Mere State Park
Three Oaks
A quaint town known for its historic buildings and artsy vibe, appealing to those interested in local culture and history.
The Vickers Theatre, Local art galleries, Three Oaks Museum, Riverside Park, Red Arrow Highway
Harbor Country
A collective term for multiple small towns along Lake Michigan, Harbor Country offers tranquility and natural beauty, ideal for weekend getaways.
Public beaches, Local vineyards, Wineries, Parks and nature trails, Art galleries
Benton Harbor
Close to St. Joseph, Benton Harbor is undergoing revitalization efforts, making it an emerging market for Airbnb investments with plenty of potential.
Lake Michigan beaches, Heritage Museum and Cultural Center, Jean Klock Park, Benton Harbor Arts District, Local restaurants

Understanding Airbnb License Requirements & STR Laws in Berrien Township (2025)

While Berrien Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Berrien Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Berrien Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Berrien Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lakefront, pet friendly, close to wineries & ND

Lakefront, pet friendly, close to wineries & ND

Entire Place • 6 bedrooms

$203,721
Revenue
43.8%
Occupancy
$1148.04
Daily Rate
Lake House Retreat with a Pool

Lake House Retreat with a Pool

Entire Place • 5 bedrooms

$164,235
Revenue
60.8%
Occupancy
$546.08
Daily Rate
Bluffview on the River | Fire pit & outdoor dining

Bluffview on the River | Fire pit & outdoor dining

Entire Place • 6 bedrooms

$106,925
Revenue
77.5%
Occupancy
$365.23
Daily Rate
18 acres | Arcades | Heated Pool | Hot Tub | Pond

18 acres | Arcades | Heated Pool | Hot Tub | Pond

Entire Place • 5 bedrooms

$90,830
Revenue
48.2%
Occupancy
$481.78
Daily Rate
Hidden Cottage (Near Notre Dame/Andrews)

Hidden Cottage (Near Notre Dame/Andrews)

Entire Place • 4 bedrooms

$61,648
Revenue
72.5%
Occupancy
$250.05
Daily Rate
Wine Country Oasis
Charming Farmhouse 
10 Acres

Wine Country Oasis Charming Farmhouse 10 Acres

Entire Place • 6 bedrooms

$52,658
Revenue
30.5%
Occupancy
$889.75
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Berrien Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Berrien Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Hilda1$203,721685.00/5.0
Mike1$164,2351094.91/5.0
Enjoy Unique Stays2$129,5471134.80/5.0
Brandon1$90,8301144.93/5.0
Richard1$61,648574.91/5.0
Kurt1$52,658105.00/5.0
Sam1$43,124464.65/5.0
Will & Jenny1$30,3453464.83/5.0
William1$22,6462454.92/5.0
Linda & Doug1$20,6851084.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Berrien Township.

Dive Deeper: Advanced Berrien Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Berrien Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Berrien Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Berrien Township

  • The Berrien Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.5% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Berrien Township, House properties are the most common (70.6%), reflecting the local real estate landscape.
  • Houses represent a significant 70.6% portion, catering likely to families or larger groups.
  • The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Berrien Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Berrien Township

  • The dominant room capacity in Berrien Township is 5+ bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 1 bedroom properties represent 52.9% of the active Airbnb listings in Berrien Township, indicating a high concentration in these sizes.
  • A significant 47.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Berrien Township.

Berrien Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Berrien Township

  • The most common guest capacity trend in Berrien Township vacation rentals is listings accommodating 8+ guests (41.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Berrien Township STR market, accounting for 58.8% of listings.
  • 58.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Berrien Township.
  • On average, properties in Berrien Township are equipped to host 4.9 guests.

Berrien Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Berrien Township

  • The most common availability pattern in Berrien Township falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Berrien Township (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Berrien Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.1%)

1 Night

8 listings

47.1% of total

2 Nights (29.4%)

2 Nights

5 listings

29.4% of total

7-29 Nights (5.9%)

7-29 Nights

1 listings

5.9% of total

30+ Nights (17.6%)

30+ Nights

3 listings

17.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Berrien Township is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.5%) of the Berrien Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.6%) caters to monthly stays (30+ nights) in Berrien Township, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.1% of Berrien Township hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Berrien Township.

Berrien Township Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (6.3%)

Super Strict 60 Days

1 listings

6.3% of total

Flexible (25%)

Flexible

4 listings

25% of total

Moderate (37.5%)

Moderate

6 listings

37.5% of total

Firm (18.8%)

Firm

3 listings

18.8% of total

Strict (12.5%)

Strict

2 listings

12.5% of total

Cancellation Policy Insights for Berrien Township

  • The prevailing Airbnb cancellation policy trend in Berrien Township is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (62.5%) and stricter (31.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Berrien Township.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Berrien Township.

Berrien Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Berrien Township

  • The overall average booking lead time for vacation rentals in Berrien Township is 45 days.
  • Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Berrien Township.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Berrien Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Berrien Township (2025)

Amenity Prevalence

Amenity Insights for Berrien Township

  • Essential amenities in Berrien Township that guests expect include: Backyard, TV, Air conditioning, Heating, Free parking on premises, Kitchen, Essentials, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Shampoo, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Berrien Township: Backyard, TV, Air conditioning, Heating, Free parking on premises, Kitchen, Essentials, Hot water.
  • Consider adding popular differentiators like Shampoo or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Berrien Township to stay competitive.

Berrien Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Berrien Township

  • The typical guest profile for Airbnb in Berrien Township consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.4% of guests.
  • Key international markets include United States (98.4%) and Estonia (0.5%).
  • Top languages spoken are English (78.3%) followed by Spanish (7.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Naperville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Berrien Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fennville10$5,326$372.7744%
Saugatuck Township140$5,282$462.9443%
Laketown Township62$5,207$457.6345%
Port Sheldon Township27$5,185$511.3552%
New Buffalo Township253$4,731$602.5736%
Knox31$4,522$451.4635%
Ganges Township68$4,457$482.3537%
Addison Township15$4,432$325.6051%
New Buffalo142$4,421$397.3342%
Hagar Township30$4,343$445.1543%

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