Alto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Alto in 2025? Explore comprehensive Airbnb analytics for Alto, Michigan, United States to uncover income potential. This 2025 STR market report for Alto, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Alto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alto Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Alto Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$503
The average rental revenue earned for an occupied room per day in Alto.
Occupancy Rate(?)
34.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$46,458
Typical annual income for an Airbnb listing in Alto. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-42.2%
Significant decrease (-42.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Alto.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Alto.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Alto (2025)

Understanding the monthly revenue variations for Airbnb listings in Alto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alto is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alto across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,941+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,921 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,280 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,870, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Alto

Alto Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Alto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alto:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Alto

Average Daily Rate (ADR) Airbnb Trends in Alto (2025)

Effective short term rental pricing strategy in Alto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alto typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,043+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $615 or more.
  • Typical properties (Median) charge around $310 per night.
  • Entry-level properties (Bottom 25%) earn around $226 per night.

Average Daily Rate (ADR) Trend by Month in Alto

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Airbnb Seasonality Analysis & Trends in Alto (2025)

Peak Season (July, August, June)
  • Revenue averages $9,284 per month
  • Occupancy rates average 53.1%
  • Daily rates average $584
Shoulder Season
  • Revenue averages $4,038 per month
  • Occupancy maintains around 26.1%
  • Daily rates hold near $456
Low Season (January, November, December)
  • Revenue drops to average $2,030 per month
  • Occupancy decreases to average 17.5%
  • Daily rates adjust to average $427

Seasonality Insights for Alto

  • The Airbnb seasonality in Alto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Alto's highest earning potential, with monthly revenues capable of climbing to $11,673, occupancy reaching a high of 63.4%, and ADRs peaking at $607.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $989, occupancy could drop to 9.3%, and ADRs may adjust down to $397.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alto.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Alto seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Alto (2025)

Exploring the top neighborhoods for short-term rentals in Alto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Alto
A charming area with a mix of residential and small business attractions. Ideal for guests looking for a quiet yet convenient stay, with easy access to local dining and shopping options.
Alto Business Center, Local Parks, Community Events, Nearby Farms, Walking Trails
Alto Hills
Scenic residential area with beautiful surroundings and spacious accommodations. Great for families or groups looking for a peaceful retreat close to nature.
Alto Hills Park, Scenic Views, Nature Trails, Local Wildlife, Golfing Nearby
Alto Lake
Perfect for guests who love outdoor activities and lakefront views. Offers fishing, boating, and lakeside relaxation for nature enthusiasts.
Alto Lake, Fishing Spots, Picnic Areas, Beach Access, Water Sports
Alto Historical District
Rich in history and character, this area attracts guests interested in local culture and history. Offers a glimpse into the past with historical buildings.
Local Museums, Historical Landmarks, Cultural Events, Guided Tours, Antique Shops
East Alto
A growing area with a combination of rural charm and suburban comfort, appealing for families and longer stays. Close to schools and community facilities.
Local Farms, Community Center, Parks and Recreation, Shopping Malls, Schools
Alto Vineyards
Ideal for wine enthusiasts looking for a unique getaway experience. Hosts guests interested in wine tasting and vineyard tours.
Vineyard Tours, Wine Tasting Events, Wine Shops, Scenic Vistas, Farm-to-Table Dining
West Alto
A peaceful community situated away from busy suburban areas, perfect for those seeking tranquility and natural beauty.
Nature Parks, Walking Paths, Local Produce Markets, Quiet Neighborhoods, Outdoor Activities
Alto Events Center
A vibrant location for those attending various community events and celebrations. Great for short-term stays during festivals and local gatherings.
Event Venues, Farmers Market, Seasonal Festivals, Concerts in the Park, Community Gatherings

Understanding Airbnb License Requirements & STR Laws in Alto (2025)

While Alto, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alto to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Alto (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Altobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lakefront, 2 Kings, 2hot tub swim pool spa, tikki

Lakefront, 2 Kings, 2hot tub swim pool spa, tikki

Entire Place • 10 bedrooms

$161,158
Revenue
32.2%
Occupancy
$1294.77
Daily Rate
HUGE Fenced Yard • HT & Fire Pit • Handicap Access

HUGE Fenced Yard • HT & Fire Pit • Handicap Access

Entire Place • 6 bedrooms

$82,045
Revenue
33.9%
Occupancy
$849.69
Daily Rate
LUX Retreat  w/ HT,  Fire Pit, Arcade Room & more!

LUX Retreat w/ HT, Fire Pit, Arcade Room & more!

Entire Place • 5 bedrooms

$67,303
Revenue
28.6%
Occupancy
$842.61
Daily Rate
GrandRapids Gem: Corporate Retreats/Friends/Family

GrandRapids Gem: Corporate Retreats/Friends/Family

Entire Place • 4 bedrooms

$65,959
Revenue
43.4%
Occupancy
$336.65
Daily Rate
Lakefront 2 Kings 2 Hot tub(s) spa, fireplace-pit

Lakefront 2 Kings 2 Hot tub(s) spa, fireplace-pit

Entire Place • 6 bedrooms

$62,283
Revenue
31.4%
Occupancy
$589.17
Daily Rate
Campau Lake 2 cottage 2 king, hot tub, pool, kayak

Campau Lake 2 cottage 2 king, hot tub, pool, kayak

Entire Place • 8 bedrooms

$56,365
Revenue
26.1%
Occupancy
$749.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Alto (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Alto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Frank8$454,1531984.18/5.0
Robert2$149,348984.95/5.0
Rachel1$65,959315.00/5.0
Adam2$61,237794.96/5.0
Sophia1$46,818654.82/5.0
Kate1$41,76685.00/5.0
Karen1$41,294764.86/5.0
Heidi1$11,8111614.98/5.0
Kim2$10,3232734.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alto.

Dive Deeper: Advanced Alto STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Alto Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Alto

  • The Alto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Alto, House properties are the most common (94.7%), reflecting the local real estate landscape.
  • Houses represent a significant 94.7% portion, catering likely to families or larger groups.

Alto Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Alto

  • The dominant room capacity in Alto is 5+ bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 3 bedrooms properties represent 52.7% of the active Airbnb listings in Alto, indicating a high concentration in these sizes.
  • A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Alto.

Alto Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Alto

  • The most common guest capacity trend in Alto vacation rentals is listings accommodating 8+ guests (63.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Alto STR market, accounting for 79.0% of listings.
  • 79.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alto.
  • On average, properties in Alto are equipped to host 6.5 guests.

Alto Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Alto

  • The most common availability pattern in Alto falls within the 181-270 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Alto (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Alto Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

8 listings

42.1% of total

2 Nights (31.6%)

2 Nights

6 listings

31.6% of total

3 Nights (10.5%)

3 Nights

2 listings

10.5% of total

30+ Nights (15.8%)

30+ Nights

3 listings

15.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Alto is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.7%) of the Alto Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.8%) caters to monthly stays (30+ nights) in Alto, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Alto hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alto.

Alto Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (11.1%)

Super Strict 30 Days

2 listings

11.1% of total

Super Strict 60 Days (16.7%)

Super Strict 60 Days

3 listings

16.7% of total

Flexible (11.1%)

Flexible

2 listings

11.1% of total

Moderate (11.1%)

Moderate

2 listings

11.1% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Strict (22.2%)

Strict

4 listings

22.2% of total

Cancellation Policy Insights for Alto

  • The prevailing Airbnb cancellation policy trend in Alto is Firm, used by 27.8% of listings.
  • There's a relatively balanced mix between guest-friendly (22.2%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 27.8% market standard in Alto.
  • Regularly review your cancellation policy against competitors and market demand shifts in Alto.

Alto STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Alto

  • The overall average booking lead time for vacation rentals in Alto is 60 days.
  • Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Alto.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Alto averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Alto (2025)

Amenity Prevalence

Amenity Insights for Alto

  • Essential amenities in Alto that guests expect include: Hair dryer, Backyard, Hot water, Heating, Essentials, Coffee maker, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Hangers, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Alto: Hair dryer, Backyard, Hot water, Heating, Essentials, Coffee maker, Smoke alarm.
  • Consider adding popular differentiators like Refrigerator or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Alto to stay competitive.

Alto Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Alto

  • The typical guest profile for Airbnb in Alto consists of primarily domestic travelers (95%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.3% of guests.
  • Key international markets include United States (95.3%) and Canada (2.8%).
  • Top languages spoken are English (88.9%) followed by Spanish (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Lansing.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Alto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fennville10$5,326$372.7744%
Saugatuck Township140$5,282$462.9443%
Laketown Township62$5,207$457.6345%
Port Sheldon Township27$5,185$511.3552%
New Buffalo Township253$4,731$602.5736%
Knox31$4,522$451.4635%
Grattan Township15$4,466$295.7358%
Ganges Township68$4,457$482.3537%
New Buffalo142$4,421$397.3342%
Hagar Township30$4,343$445.1543%

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