Widnes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Widnes in 2025? Explore comprehensive Airbnb analytics for Widnes, England, United Kingdom to uncover income potential. This 2025 STR market report for Widnes, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Widnes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Widnes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Widnes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Widnes (2025)
Understanding the monthly revenue variations for Airbnb listings in Widnes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Widnes is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Widnes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,824+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,181 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,176 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $610, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Widnes
Widnes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Widnes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Widnes:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Widnes
Average Daily Rate (ADR) Airbnb Trends in Widnes (2025)
Effective short term rental pricing strategy in Widnes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Widnes typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $288+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Widnes
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Airbnb Seasonality Analysis & Trends in Widnes (2025)
Peak Season (April, March, May)
- Revenue averages $3,029 per month
- Occupancy rates average 33.7%
- Daily rates average $169
Shoulder Season
- Revenue averages $2,134 per month
- Occupancy maintains around 41.1%
- Daily rates hold near $168
Low Season (June, August, October)
- Revenue drops to average $1,462 per month
- Occupancy decreases to average 38.9%
- Daily rates adjust to average $179
Seasonality Insights for Widnes
- The Airbnb seasonality in Widnes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Widnes's highest earning potential, with monthly revenues capable of climbing to $3,498, occupancy reaching a high of 53.1%, and ADRs peaking at $191.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,361, occupancy could drop to 26.6%, and ADRs may adjust down to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Widnes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Widnes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Widnes (2025)
Exploring the top neighborhoods for short-term rentals in Widnes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Victoria Park | A peaceful suburb close to the town center with family-friendly parks and amenities. Ideal for those looking for a quieter stay yet easy access to Widnes attractions. | Victoria Park, Widnes Town Centre, Widnes Recreation Club |
| Halewood | A suburban area with good transport links to Liverpool and Manchester. Great for families and business travelers who need convenient access to major cities. | Halewood Park, The Jaguar Land Rover Factory, Local shopping centers |
| Crispin Fields | A residential area known for its friendly community vibe and local shops. Perfect for guests looking for a local experience in Widnes. | Crispin Fields Park, Local cafes and shops, Widnes Golf Club |
| Liverpool Road Area | Close to key transport routes and local amenities, making it a convenient spot for both leisure and business travelers. | Local pubs and eateries, Transport links to Liverpool, Nearby parks |
| Widnes Marina | A scenic area by the water, attracting visitors who enjoy watersport activities and beautiful views. Great for more active guests. | Widnes Marina, Water sports opportunities, Walks along the river |
| Warrington Road | Offers a mix of residential and commercial properties, suitable for short-term stays. Access to shops and restaurants. | Shopping venues, Restaurants, Bustling local atmosphere |
| Hough Green | A residential area known for its historic buildings and community events. Ideal for guests wanting to explore local culture. | Local historical sites, Hough Green Park, Community events |
| Dingle Way | A quieter area with scenic surroundings, perfect for guests looking to unwind while staying close to Widnes's amenities. | Dingle Way walk, Local parks, Easy access to the town center |
Understanding Airbnb License Requirements & STR Laws in Widnes (2025)
While Widnes, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Widnes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Widnes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Widnesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious 5* Home with Spa & Heated Pool sleeps 12
Entire Place • 5 bedrooms
Large home in Cheshire, perfect for larger groups.
Entire Place • 5 bedrooms
Home from Home in Widnes
Entire Place • 2 bedrooms
old upton house barn
Entire Place • 2 bedrooms
Irwell Stays - Afton House
Entire Place • 3 bedrooms
Spacious 3 Bed Apartment in Widnes
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Widnes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Widnes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucy | 1 | $92,551 | 12 | 5.00/5.0 |
| Frank | 1 | $56,961 | 6 | 5.00/5.0 |
| Claire | 3 | $37,192 | 173 | 4.64/5.0 |
| Lyn | 1 | $29,391 | 90 | 4.98/5.0 |
| Antony | 1 | $24,033 | 23 | 4.96/5.0 |
| Neil A | 2 | $17,116 | 113 | 4.84/5.0 |
| Martyna | 1 | $15,014 | 6 | 4.50/5.0 |
| Yvonne | 2 | $12,007 | 47 | 4.93/5.0 |
| Seb | 1 | $11,851 | 4 | 5.00/5.0 |
| Madison | 1 | $9,591 | 14 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Widnes.
Dive Deeper: Advanced Widnes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Widnes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWidnes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Widnes
- The Widnes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Widnes, House properties are the most common (73.7%), reflecting the local real estate landscape.
- Houses represent a significant 73.7% portion, catering likely to families or larger groups.
Widnes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Widnes
- The dominant room capacity in Widnes is 2 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.9% of the active Airbnb listings in Widnes, indicating a high concentration in these sizes.
- A significant 31.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Widnes.
Widnes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Widnes
- The most common guest capacity trend in Widnes vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Widnes STR market, accounting for 52.7% of listings.
- 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Widnes.
- On average, properties in Widnes are equipped to host 3.6 guests.
Widnes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Widnes
- The most common availability pattern in Widnes falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Widnes (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Widnes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
27.8% of total
2 Nights
5 listings
27.8% of total
3 Nights
3 listings
16.7% of total
7-29 Nights
2 listings
11.1% of total
30+ Nights
3 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Widnes is 1 Night, adopted by 27.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Widnes, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 27.8% of Widnes hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Widnes.
Widnes Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
2 listings
11.1% of total
Firm
5 listings
27.8% of total
Strict
5 listings
27.8% of total
Cancellation Policy Insights for Widnes
- The prevailing Airbnb cancellation policy trend in Widnes is Flexible, used by 33.3% of listings.
- A majority (55.6%) of hosts in Widnes utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Widnes.
- Regularly review your cancellation policy against competitors and market demand shifts in Widnes.
Widnes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Widnes
- The overall average booking lead time for vacation rentals in Widnes is 38 days.
- Guests book furthest in advance for stays during August (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Widnes.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Widnes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Widnes (2025)
Amenity Prevalence
Amenity Insights for Widnes
- Essential amenities in Widnes that guests expect include: Kitchen, Wifi, Heating, Washer, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Refrigerator, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Widnes: Kitchen, Wifi, Heating, Washer, Smoke alarm.
- Consider adding popular differentiators like TV or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Widnes to stay competitive.
Widnes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Widnes
- The typical guest profile for Airbnb in Widnes consists of primarily domestic travelers (85%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 85.4% of guests.
- Key international markets include United Kingdom (85.4%) and United States (4.2%).
- Top languages spoken are English (53.8%) followed by French (7.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Widnes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bishop Monkton | 11 | $5,103 | $302.08 | 51% |
| Llanbedr Dyffryn Clwyd | 10 | $4,884 | $437.51 | 27% |
| Buttermere | 13 | $4,763 | $437.69 | 54% |
| Grinton | 13 | $4,493 | $340.46 | 47% |
| Kettlewell | 19 | $4,192 | $383.78 | 44% |
| Carlton | 10 | $4,036 | $372.31 | 43% |
| Flore | 13 | $4,024 | $345.21 | 39% |
| Waverton | 19 | $3,978 | $521.57 | 31% |
| Abbeycwmhir | 12 | $3,944 | $272.47 | 48% |
| Bowness-on-Windermere | 358 | $3,934 | $353.63 | 45% |