Birchwood Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Birchwood in 2025? Explore comprehensive Airbnb analytics for Birchwood, England, United Kingdom to uncover income potential. This 2025 STR market report for Birchwood, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Birchwood, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Birchwood Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Birchwood Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Birchwood (2025)
Understanding the monthly revenue variations for Airbnb listings in Birchwood is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Birchwood is typically June, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Birchwood across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,813+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $994 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $583 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $326, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Birchwood
Birchwood Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Birchwood STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Birchwood:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Birchwood
Average Daily Rate (ADR) Airbnb Trends in Birchwood (2025)
Effective short term rental pricing strategy in Birchwood involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Birchwood typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $46 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Birchwood
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Airbnb Seasonality Analysis & Trends in Birchwood (2025)
Peak Season (June, August, July)
- Revenue averages $940 per month
- Occupancy rates average 50.4%
- Daily rates average $62
Shoulder Season
- Revenue averages $784 per month
- Occupancy maintains around 47.2%
- Daily rates hold near $65
Low Season (January, May, December)
- Revenue drops to average $633 per month
- Occupancy decreases to average 35.7%
- Daily rates adjust to average $65
Seasonality Insights for Birchwood
- The Airbnb seasonality in Birchwood shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Birchwood's highest earning potential, with monthly revenues capable of climbing to $1,064, occupancy reaching a high of 57.0%, and ADRs peaking at $71.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $547, occupancy could drop to 31.3%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Birchwood.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Birchwood seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Birchwood (2025)
Exploring the top neighborhoods for short-term rentals in Birchwood? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Birchwood Shopping Centre | A popular shopping destination offering a variety of retail and dining options. Attractive for families and shoppers looking for convenience and amenities nearby. | Birchwood Shopping Centre, Local parks, Dining options, Leisure activities |
| Birchwood Park | A beautiful area with green spaces and outdoor activities. Ideal for nature lovers and those seeking a peaceful retreat close to urban amenities. | Birchwood Park, Walking trails, Picnic areas, Wildlife viewing |
| Leigh | Nearby Leigh offers historical attractions and a charming atmosphere, making it appealing for visitors interested in local history and culture. | Leigh Sports Village, Historical sites, Local restaurants, Parks |
| Warrington | A larger nearby town with a variety of attractions, shopping, and entertainment options. Ideal for city explorers looking for a blend of urban and suburban environments. | Golden Square Shopping Centre, Warrington Museum, Cultural venues, Parks |
| Risley Moss Nature Reserve | A natural reserve that attracts eco-tourists and nature enthusiasts. Offers a unique experience for those looking to escape the hustle and bustle. | Nature trails, Wildlife spots, Photography opportunities, Educational tours |
| Great Sankey | A residential area with family-friendly environments and nearby amenities. Suitable for visitors looking for a tranquil stay with access to local conveniences. | Local parks, Schools, Shops, Community centers |
| Newton-le-Willows | A historic town with elements of tradition and modern living. Offers visitors a glimpse into local life with quaint shops and attractions. | Local history museums, Cafes, Parks, Community events |
| Padgate | An area close to Birchwood, perfect for visitors seeking a quieter atmosphere with access to transportation links and local life. | Transportation links, Local shops, Scenic views, Parks |
Understanding Airbnb License Requirements & STR Laws in Birchwood (2025)
With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Birchwood. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Birchwood to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 16% licensed listings)
Top Performing Airbnb Properties in Birchwood (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Birchwoodbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning and Relaxing 2 - bedroom Terrace house
Entire Place • 2 bedrooms
House near M62 and M6- Free parking/fibre Wifi
Entire Place • 2 bedrooms
Double bedroom near Birchwood Business Park
Private Room • N/A
Birchwood Homestay. double room near business park
Private Room • N/A
Single Bedroom Near Birchwood Business Park
Private Room • N/A
Birchwood Homestay. Small double room.
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Birchwood (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Birchwood based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marion | 3 | $23,232 | 170 | 4.98/5.0 |
| Lesley | 5 | $21,097 | 107 | 4.59/5.0 |
| Wai Chong | 1 | $20,709 | 79 | 4.62/5.0 |
| Bon | 1 | $16,117 | 3 | 5.00/5.0 |
| Thomas | 2 | $7,560 | 333 | 4.83/5.0 |
| Rahmot | 5 | $5,752 | 6 | 5.00/5.0 |
| Host #246810656 | 1 | $4,308 | 83 | 4.96/5.0 |
| Paul | 1 | $2,589 | 13 | 4.62/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Birchwood.
Dive Deeper: Advanced Birchwood STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Birchwood. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBirchwood Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Birchwood
- The Birchwood Airbnb market composition is heavily skewed towards Private Room listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Birchwood, House properties are the most common (89.5%), reflecting the local real estate landscape.
- Houses represent a significant 89.5% portion, catering likely to families or larger groups.
Birchwood Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Birchwood
- The dominant room capacity in Birchwood is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 42.1% of the active Airbnb listings in Birchwood, indicating a high concentration in these sizes.
Birchwood Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Birchwood
- The most common guest capacity trend in Birchwood vacation rentals is listings accommodating 2 guests (15.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Birchwood STR market, accounting for 26.3% of listings.
- On average, properties in Birchwood are equipped to host 1.1 guests.
Birchwood Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Birchwood
- The most common availability pattern in Birchwood falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Birchwood (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Birchwood Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
22.2% of total
2 Nights
3 listings
16.7% of total
3 Nights
1 listings
5.6% of total
4-6 Nights
4 listings
22.2% of total
7-29 Nights
2 listings
11.1% of total
30+ Nights
4 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Birchwood is 1 Night, adopted by 22.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Birchwood, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 22.2% of Birchwood hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Birchwood.
Birchwood Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
2 listings
11.1% of total
Firm
2 listings
11.1% of total
Strict
8 listings
44.4% of total
Cancellation Policy Insights for Birchwood
- The prevailing Airbnb cancellation policy trend in Birchwood is Strict, used by 44.4% of listings.
- A majority (55.5%) of hosts in Birchwood utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 44.4% market standard in Birchwood.
- With 44.4% using Strict terms, this is a viable option in Birchwood, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Birchwood.
Birchwood STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Birchwood
- The overall average booking lead time for vacation rentals in Birchwood is 25 days.
- Guests book furthest in advance for stays during June (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Birchwood.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Birchwood averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Birchwood (2025)
Amenity Prevalence
Amenity Insights for Birchwood
- Essential amenities in Birchwood that guests expect include: Washer, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Birchwood: Washer, Kitchen, Wifi.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Birchwood to stay competitive.
Birchwood Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Birchwood
- The typical guest profile for Airbnb in Birchwood consists of primarily domestic travelers (79%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.5% of guests.
- Key international markets include United Kingdom (78.5%) and New Zealand (3.2%).
- Top languages spoken are English (59.2%) followed by French (8.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Manchester.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Birchwood Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chirbury | 14 | $5,230 | $735.87 | 45% |
| Grinton | 13 | $5,067 | $361.00 | 51% |
| Woolhope | 11 | $4,986 | $592.14 | 29% |
| Crosthwaite | 11 | $4,760 | $392.99 | 54% |
| Cark | 13 | $4,492 | $861.23 | 28% |
| Bishop Monkton | 12 | $4,137 | $340.57 | 48% |
| Waverton | 17 | $4,122 | $465.29 | 31% |
| Cradley | 15 | $4,055 | $390.72 | 42% |
| Allithwaite | 19 | $4,025 | $256.57 | 59% |
| Craven Arms | 11 | $4,016 | $286.60 | 46% |