Airbnb Market Analytics, Statistics and Data in São Vicente, Madeira, Portugal
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in São Vicente? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in São Vicente:
How much do Airbnb hosts make on average per month in São Vicente?
The short-term rental market in São Vicente shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,023 per month
- Strong performing properties (top 25%) make $2,907 or more
- Best-in-class properties (top 10%) achieve $4,287+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,246
Revenue Variations by Month
Occupancy Rates Throughout the Year in São Vicente
The market in São Vicente shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 75% occupancy rates
- Strong performing properties (top 25%) achieve 88% or higher
- Best-in-class properties (top 10%) reach 93%+occupancy
- Entry-level properties (bottom 25%) average around 57%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in São Vicente
Daily rates in São Vicente vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $91 per night
- Strong performing properties (top 25%) secure $125 or more
- Best-in-class properties (top 10%) pull in $187+ per night
- Entry-level properties (bottom 25%) earn around $67
Daily Rate Variations by Month
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Seasonality patterns in São Vicente
Peak Season (August, July, June)
- Revenue peaks at $4240.79 per month
- Occupancy rates reach 81.66%
- Daily rates average $146.61
Shoulder Season
- Revenue averages $3039.65 per month
- Occupancy maintains 68.60%
- Daily rates hold at $129.53
Low Season (November, February, January)
- Revenue drops to $1809.63 per month
- Occupancy decreases to 44.27%
- Daily rates adjust to $111.36
Is it still profitable to do Airbnb in São Vicente in 2025?
Yes! São Vicente demonstrates highly seasonal trends requiring strategic adaptation, featuring an exceptional occupancy rate of 69% and strong monthly revenue averaging $3040 and With 224 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in São Vicente
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ponta de São Vicente | Stunning clifftop views and access to natural parks, ideal for nature lovers and hikers. The scenery attracts visitors looking for tranquility and adventure in Madeira. | Ponta de São Vicente viewpoint, Laurisilva forest, Cape Girão, Natural Park of Madeira |
| São Vicente Town | Charming town with traditional architecture and local culture. Popular among tourists for its authenticity and proximity to natural attractions. | São Vicente Caves, Church of Santa Maria Madalena, Local artisan shops, Natural pools of São Vicente |
| Madeira Natural Park | A UNESCO World Heritage site known for its rich biodiversity and stunning landscapes, perfect for eco-tourism and nature-focused stays. | Levada walks, Miradouro da Beira da Silva, Wildlife watching, Rural tourism activities |
| Achadas da Cruz | A picturesque village that showcases breathtaking views and hiking trails, appealing to outdoor enthusiasts and those seeking peaceful retreats. | Cable car to the sea, Hiking trails, Hidden beaches, Scenic viewpoints |
| Praia da Calheta | A lovely beach area with golden sand and warm waters, attracting sun-seekers and families looking for a beach vacation. | Calheta Beach, Marina, Water sports activities, Restaurants and cafes |
| Gorge of Ribeira Funda | A serene area known for its lush landscapes and streams, appealing to those who enjoy tranquility and natural beauty away from bustling tourist spots. | Hiking routes, Nature walks, Scenic picnic spots |
| Paul do Mar | A quaint village known for its surfing spots and stunning sea views, popular with adventure travelers and surfers. | Surfing spots, Beachfront cafes, Hiking trails, Harbor |
| Monte | Famous for its beautiful gardens and traditional toboggan rides, Monte attracts visitors seeking unique experiences and rich botanical beauty. | Monte Palace Gardens, Toboggan rides, Church of Our Lady of Monte, Scenic cable car ride |
Do you need a license for Airbnb in São Vicente?
Yes, São Vicente requires a license for operating an Airbnb. Current market data shows 89% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in São Vicente
Casa do Rosário by An Island Apart
Entire Place • 3 bedrooms
Casa Del Mar- Wonderfull Sea Views & Swimming Pool
Entire Place • 3 bedrooms
Book House - Tinta Negra by An Island Apart
Entire Place • 1 bedroom
Casa do Lança - Verdelho by An Island Apart
Entire Place • 1 bedroom
Casa do Lanço - Bastardo by An Island Apart
Entire Place • 2 bedrooms
Casa do Lanço - Malvasia by An Island Apart
Entire Place • 1 bedroom
Top Performing Professional Hosts in São Vicente
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| An Island | 7 | $1,685,739 | 208 | 4.65/5.0 |
| Atlantic Holiday | 12 | $464,168 | 355 | 4.17/5.0 |
| GuestReady | 1 | $371,964 | 52 | 4.79/5.0 |
| Madeira | 8 | $233,612 | 187 | 4.48/5.0 |
| Jose | 5 | $161,189 | 317 | 4.86/5.0 |
| Ruben | 6 | $146,276 | 517 | 4.81/5.0 |
| Francisco | 10 | $137,501 | 799 | 4.92/5.0 |
| LovelyStay | 2 | $111,354 | 69 | 4.63/5.0 |
| Ivo | 1 | $105,263 | 33 | 4.91/5.0 |
| Wonderbalcony, Lda. | 4 | $104,022 | 356 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in São Vicente
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (80.4%), with house and apartment & condo properties comprising 85.2% of inventory
- Untapped potential in outdoor & mobile, others segments (3.5% combined)
Room Capacity Distribution
Analysis of 224 properties in São Vicente shows that 1 bedroom properties are most prevalent, making up 41.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 69.2% of all listings.
Key Insights
- Most common: 1 bedroom (41.5%)
- Least common: 4 bedrooms (2.7%)
- Market concentration: 69.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 224 properties in São Vicente reveals that 2 guests properties dominate the market, representing 30.4% of all listings. The average property accommodates 3.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 55.8% of the market.
Key Insights
- Most common capacity: 2 guests (30.4% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 3.4 guests per property
- Market concentration: 55.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 224 properties in São Vicente, the most common availability pattern is 91-180 days (33% of properties). For actual bookings, properties most frequently secure bookings for 271-366 days (36.6% of properties).
Key Insights
- Most common availability window: 91-180 days (33%)
- Most common booking duration: 271-366 days (36.6%)
- Properties with high availability (180+ days): 31.7%
- Properties with long-term bookings (180+ days): 69.2%
Minimum Stay Distributions
1 Night
23 listings
10.6% of total
2 Nights
54 listings
24.9% of total
3 Nights
53 listings
24.4% of total
4-6 Nights
69 listings
31.8% of total
7-29 Nights
4 listings
1.8% of total
30+ Nights
14 listings
6.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 35.5%
- Mid-length stays (4-6 nights) represent 31.8% of listings
- Monthly+ stays (6.5%) suggest a stable extended-stay market
- High market flexibility with 59.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
14 listings
6.6% of total
Flexible
26 listings
12.3% of total
Moderate
60 listings
28.3% of total
Firm
42 listings
19.8% of total
Strict
70 listings
33% of total
Key Insights
- Strict is the preferred policy at 33.0% of listings
- The market shows a balanced distribution between guest-friendly (40.6%) and strict (52.8%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 6.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 121 days
- Shortest booking windows are in Nov, Feb, Jan, averaging 57 days
- Summer shows the longest average booking window at 121 days, while Winter has the shortest at 59 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 121 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in São Vicente
Below is the distribution of amenities across listings in São Vicente:
Traveler Demographics
Key Insights
- Domestic travelers make up 2.3% of total guests, indicating a mostly international-driven market.
- Primary international markets: Germany (29.2%) and United Kingdom (18.7%)
- English is the top language at 50.8%, followed by French (18.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%
Recommendations
- Target marketing campaigns for London and England markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding São Vicente. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ribeira Brava | 165 | $4,063 | $214.09 | 65% |
| Funchal | 1,957 | $3,862 | $226.49 | 60% |
| Câmara de Lobos | 111 | $3,548 | $202.68 | 58% |
| Ponta do Sol | 256 | $3,215 | $174.67 | 65% |
| Santa Cruz | 455 | $3,081 | $191.37 | 58% |
| Calheta | 846 | $3,055 | $195.15 | 61% |
| Santana | 135 | $2,382 | $165.81 | 58% |
| Porto Moniz | 129 | $2,188 | $127.34 | 59% |
| Machico | 196 | $1,923 | $116.56 | 61% |
| Porto Santo | 141 | $1,811 | $197.22 | 46% |
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