Kołobrzeg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Pomeranian Voivodeship, Poland
Is Airbnb profitable in Kołobrzeg in 2025? Explore comprehensive Airbnb analytics for Kołobrzeg, West Pomeranian Voivodeship, Poland to uncover income potential. This 2025 STR market report for Kołobrzeg, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 780 active listings.
Whether you're considering an Airbnb investment in Kołobrzeg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kołobrzeg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kołobrzeg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kołobrzeg (2025)
Understanding the monthly revenue variations for Airbnb listings in Kołobrzeg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kołobrzeg is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kołobrzeg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,810+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,059 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $586 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kołobrzeg
Kołobrzeg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kołobrzeg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kołobrzeg:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kołobrzeg
Average Daily Rate (ADR) Airbnb Trends in Kołobrzeg (2025)
Effective short term rental pricing strategy in Kołobrzeg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kołobrzeg typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $166+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Kołobrzeg
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Airbnb Seasonality Analysis & Trends in Kołobrzeg (2025)
Peak Season (August, July, May)
- Revenue averages $1,329 per month
- Occupancy rates average 32.5%
- Daily rates average $151
Shoulder Season
- Revenue averages $761 per month
- Occupancy maintains around 23.0%
- Daily rates hold near $130
Low Season (January, March, November)
- Revenue drops to average $464 per month
- Occupancy decreases to average 18.1%
- Daily rates adjust to average $110
Seasonality Insights for Kołobrzeg
- The Airbnb seasonality in Kołobrzeg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kołobrzeg's highest earning potential, with monthly revenues capable of climbing to $1,441, occupancy reaching a high of 35.1%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $436, occupancy could drop to 15.1%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kołobrzeg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kołobrzeg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kołobrzeg (2025)
Exploring the top neighborhoods for short-term rentals in Kołobrzeg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Dźwirzyno | A charming seaside village near Kołobrzeg, known for its beautiful beaches and tranquility. Popular among families and those seeking relaxation away from the city bustle. | Dźwirzyno Beach, Rewal Promenade, Wrzosowo Nature Reserve, local seafood restaurants, bike trails |
Kołobrzeg Old Town | Historic area with picturesque streets, cafes, and promenades. Offers a blend of culture and leisure, making it an attractive option for tourists who enjoy history and architecture. | Kołobrzeg Lighthouse, St. Mary's Basilica, The Polish Army Museum, Kołobrzeg Pier, Town Hall |
Kolobrzeg Seaside Promenade | A vibrant area perfect for evening strolls filled with shops and dining. Ideal for visitors looking for entertainment and socializing by the sea. | Seaside Promenade, Beach Bars, Concerts in the summer, Viking Village, Waterfront Restaurants |
Grzybowo | A tranquil village with beautiful beaches and family-friendly atmosphere. It attracts tourists looking for a more laid-back experience close to nature. | Grzybowo Beach, Cycling paths, Nature reserves, Local markets, Fishing spots |
Słowiński National Park | A bit further from Kołobrzeg, but stunning natural beauty attracts nature lovers and adventure seekers. Ideal for those interested in hiking and exploring unique flora and fauna. | Sand Dunes, Błędów Lake, Birdwatching, Hiking trails, Unique ecosystems |
Kołobrzeg Spa District | Known for its health resorts and wellness facilities, this area attracts visitors seeking health treatments and relaxation by the sea. | Health Resorts, Spa facilities, Wellness treatments, Beach access, Yoga retreats |
Kołobrzeg Marina | Marina area provides recreational and maritime activities, making it great for visitors interested in sailing and water sports. | Boat rentals, Yacht clubs, Water sports activities, Dining with a view, Fishing excursions |
Podczele Beach | A quieter part of Kołobrzeg, known for its scenic beauty and pristine beaches. Ideal for those looking to escape the busy tourist spots. | Podczele Beach, Natural landscapes, Camping areas, Relaxation spots, Bird watching |
Understanding Airbnb License Requirements & STR Laws in Kołobrzeg (2025)
While Kołobrzeg, West Pomeranian Voivodeship, Poland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kołobrzeg to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Kołobrzeg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kołobrzegbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Apartament Tukan -Holiday City
Entire Place • 2 bedrooms

Family Apartment | 2 Bedrooms | Balcony |Kołobrzeg
Entire Place • 2 bedrooms

Resorts Ap. A 38 Deluxe z basenem w obiekcie
Entire Place • 2 bedrooms

Villa Laguna Kołobrzeg
Entire Place • 5 bedrooms

Apartments Bliźniak Kołobrzeg D 206
Entire Place • 1 bedroom

2Homerent | Sunset View | Pool | Gym | Terrace
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kołobrzeg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kołobrzeg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Sun & Snow | 62 | $397,605 | 187 | 2.84/5.0 |
Kamil | 59 | $365,662 | 352 | 2.61/5.0 |
Horyzont | 50 | $241,108 | 149 | 1.53/5.0 |
Sun & Snow | 31 | $219,499 | 154 | 3.05/5.0 |
Michał | 46 | $209,565 | 5 | 0.11/5.0 |
MS Pro Apartamenty | 22 | $192,908 | 82 | 3.06/5.0 |
Renters | 37 | $190,102 | 799 | 4.66/5.0 |
VacationClub | 37 | $182,756 | 435 | 3.88/5.0 |
Kamil | 20 | $158,823 | 70 | 2.21/5.0 |
Michał | 35 | $133,320 | 70 | 1.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kołobrzeg.
Dive Deeper: Advanced Kołobrzeg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kołobrzeg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKołobrzeg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kołobrzeg
- The Kołobrzeg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 780 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kołobrzeg, Apartment/Condo properties are the most common (96.5%), reflecting the local real estate landscape.
- Smaller segments like house, others, hotel/boutique (combined 3.4%) offer potential for unique stay experiences.
Kołobrzeg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kołobrzeg
- The dominant room capacity in Kołobrzeg is 1 bedroom listings, making up 74.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 90.2% of the active Airbnb listings in Kołobrzeg, indicating a high concentration in these sizes.
- With over half the market (74.7%) consisting of studios or 1-bedroom units, Kołobrzeg is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (2.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kołobrzeg.
Kołobrzeg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kołobrzeg
- The most common guest capacity trend in Kołobrzeg vacation rentals is listings accommodating 4 guests (69.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Kołobrzeg STR market, accounting for 81.0% of listings.
- 14.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kołobrzeg.
- On average, properties in Kołobrzeg are equipped to host 4.2 guests.
Kołobrzeg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kołobrzeg
- The most common availability pattern in Kołobrzeg falls within the 271-366 days range, representing 83.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kołobrzeg (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kołobrzeg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
110 listings
15.3% of total
2 Nights
208 listings
28.9% of total
3 Nights
74 listings
10.3% of total
4-6 Nights
86 listings
11.9% of total
7-29 Nights
1 listings
0.1% of total
30+ Nights
241 listings
33.5% of total
Key Insights
- The most prevalent minimum stay requirement in Kołobrzeg is 30+ Nights, adopted by 33.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (33.5%) caters to monthly stays (30+ nights) in Kołobrzeg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 33.5% of Kołobrzeg hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 33.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kołobrzeg.
Kołobrzeg Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.4% of total
Super Strict 30 Days
3 listings
0.7% of total
Flexible
39 listings
8.5% of total
Moderate
198 listings
43.2% of total
Firm
80 listings
17.5% of total
Strict
136 listings
29.7% of total
Cancellation Policy Insights for Kołobrzeg
- The prevailing Airbnb cancellation policy trend in Kołobrzeg is Moderate, used by 43.2% of listings.
- There's a relatively balanced mix between guest-friendly (51.7%) and stricter (47.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 43.2% market standard in Kołobrzeg.
- Regularly review your cancellation policy against competitors and market demand shifts in Kołobrzeg.
Kołobrzeg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kołobrzeg
- The overall average booking lead time for vacation rentals in Kołobrzeg is 43 days.
- Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (62 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Kołobrzeg.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Kołobrzeg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kołobrzeg (2025)
Amenity Prevalence
Amenity Insights for Kołobrzeg
- Essential amenities in Kołobrzeg that guests expect include: TV, Heating, Wifi, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kołobrzeg: TV, Heating, Wifi, Essentials.
- Prioritize adding missing essentials: TV, Heating, Wifi, Essentials.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kołobrzeg to stay competitive.
Kołobrzeg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kołobrzeg
- The typical guest profile for Airbnb in Kołobrzeg consists of predominantly international visitors (75%), with top international origins including Poland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 25.1% of guests.
- Key international markets include Germany (60.9%) and Poland (25.1%).
- Top languages spoken are English (38%) followed by German (30.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Poland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kołobrzeg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Luckow | 18 | $3,031 | $254.91 | 45% |
Zastań | 24 | $2,500 | $229.28 | 37% |
Kołczewo | 36 | $1,995 | $214.03 | 35% |
Vogelsang-Warsin | 13 | $1,929 | $216.10 | 34% |
Listed | 11 | $1,789 | $202.12 | 51% |
Löderup | 20 | $1,575 | $182.22 | 44% |
Brantevik | 20 | $1,533 | $202.57 | 41% |
Domysłów | 10 | $1,485 | $175.27 | 44% |
Vitemölla | 12 | $1,445 | $217.76 | 38% |
Vik | 20 | $1,413 | $161.87 | 42% |