Airbnb Market Analytics, Statistics and Data in Guaymas, Sonora, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Guaymas? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Guaymas:
How much do Airbnb hosts make on average per month in Guaymas?
The short-term rental market in Guaymas shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $803 per month
- Strong performing properties (top 25%) make $1,688 or more
- Best-in-class properties (top 10%) achieve $3,151+ monthly
- Entry-level properties (bottom 25%) typically earn around $327
Revenue Variations by Month
Occupancy Rates Throughout the Year in Guaymas
The market in Guaymas shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 46% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Guaymas
Daily rates in Guaymas vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $72 per night
- Strong performing properties (top 25%) secure $126 or more
- Best-in-class properties (top 10%) pull in $238+ per night
- Entry-level properties (bottom 25%) earn around $45
Daily Rate Variations by Month
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Seasonality patterns in Guaymas
Peak Season (June, April, May)
- Revenue peaks at $2074.48 per month
- Occupancy rates reach 41.91%
- Daily rates average $114.17
Shoulder Season
- Revenue averages $1331.97 per month
- Occupancy maintains 31.85%
- Daily rates hold at $109.20
Low Season (September, December, January)
- Revenue drops to $717.93 per month
- Occupancy decreases to 22.78%
- Daily rates adjust to $104.58
Is it still profitable to do Airbnb in Guaymas in 2025?
Yes! Guaymas demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 32% and monthly revenue averaging $1332 and The market's 121 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Guaymas
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| San Carlos | A beautiful beach destination known for its stunning sea views, water sports, and tranquility. Ideal for tourists looking for a relaxed stay close to the beach. | San Carlos Beach, Marina San Carlos, Punta de Agua, Bahía de San Carlos, La Posada, Los Algodones Beach |
| Guaymas City Center | The historical center of Guaymas featuring colonial architecture, vibrant markets, and local culture. Great for guests interested in history and local experiences. | Guaymas Municipal Palace, Plaza 13 de Julio, Museo de los Tres Pueblos, Parque José María Morelos, Old Guaymas Market, Paseo del Mar |
| Las Glorias | A quieter beach area popular with families and locals, known for its natural beauty and calm waters. Perfect for relaxing getaways. | Las Glorias Beach, El Gato Beach, Estero de San Carlos, Las Glorias Lagoon, El Ranchito Beach, Camping spots |
| Tepoca | A smaller, off-the-beaten-path area offering a glimpse into the local lifestyle and fresh seafood. Attracts those seeking authenticity and solitude. | Tepoca Beach, Local fisherman markets, Small village atmosphere, Traditional Sonoran cuisine, Nature watching, Sunset views |
| Miramar | A serene coastal area with less tourist traffic, ideal for relaxation and enjoying nature. Popular amongst nature lovers and those looking for a peaceful stay. | Miramar Beach, Eco tours, Dolphin watching, Trail walks, Snorkeling spots, Nearby fishing opportunities |
| Estero del Soldado | A natural estuary area with rich biodiversity, appealing to eco-tourists and bird watchers. A unique destination for nature lovers. | Estero del Soldado Nature Reserve, Bird watching, Kayaking tours, Scenic walks, Photography spots, Educational tours |
| El Varadero | A scenic bay area that offers beautiful views and opportunities for marine activities. Great for those who love adventure and water sports. | El Varadero Beach, Sailing tours, Fishing charters, Wildlife viewing, Snorkeling opportunities, Local seafood dining |
| Laguna del Lobo | An attractive summer destination known for its stunning lagoon and outdoor activities. Perfect for families and groups looking for fun. | Laguna del Lobo, Water sports activities, Camping sites, Wildlife trails, Local festivals, Picnic areas |
Do you need a license for Airbnb in Guaymas?
We recommend checking directly with Guaymas's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Guaymas
Big House Seaview private pool A/C TvWifi
Entire Place • 4 bedrooms
Patos Inn 5-6
Entire Place • 4 bedrooms
Patos Inn 3-4
Entire Place • 4 bedrooms
Casa María Playa Miramar
Entire Place • 4 bedrooms
Palmera 🌴 y Cachorros Beach Complex 18 people
Entire Place • 7 bedrooms
Residence in San Carlos bahia el Encanto
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Guaymas
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Puma Inn | 22 | $578,040 | 1898 | 4.82/5.0 |
| Gustavo | 1 | $64,405 | 185 | 4.83/5.0 |
| Elsa | 2 | $46,081 | 92 | 4.91/5.0 |
| Gabriel | 1 | $42,345 | 11 | 5.00/5.0 |
| Hi | 5 | $35,705 | 24 | 3.65/5.0 |
| 447585588 | 2 | $30,860 | 4 | 2.33/5.0 |
| Joseangel | 4 | $29,040 | 21 | 4.62/5.0 |
| Amayrani | 1 | $28,212 | 42 | 4.64/5.0 |
| 515253631 | 1 | $27,397 | 1 | 0.00/5.0 |
| Arturo Michel | 2 | $27,043 | 107 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Guaymas
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.6%), with apartment & condo and house properties comprising 85.9% of inventory
- Untapped potential in others segments (1.7% combined)
Room Capacity Distribution
Analysis of 121 properties in Guaymas shows that 1 bedroom properties are most prevalent, making up 45.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 69.4% of all listings.
Key Insights
- Most common: 1 bedroom (45.5%)
- Least common: 5+ bedrooms (3.3%)
- Market concentration: 69.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 121 properties in Guaymas reveals that 4 guests properties dominate the market, representing 24.8% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 43.0% of the market.
Key Insights
- Most common capacity: 4 guests (24.8% of market)
- Least common capacity: 7 guests (2.5% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 43.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 121 properties in Guaymas, the most common availability pattern is 271-366 days (47.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.1% of properties).
Key Insights
- Most common availability window: 271-366 days (47.1%)
- Most common booking duration: 91-180 days (33.1%)
- Properties with high availability (180+ days): 80.2%
- Properties with long-term bookings (180+ days): 22.3%
Minimum Stay Distributions
1 Night
73 listings
64% of total
2 Nights
35 listings
30.7% of total
3 Nights
6 listings
5.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 94.7%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 100.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
61 listings
57.5% of total
Moderate
16 listings
15.1% of total
Firm
15 listings
14.2% of total
Strict
14 listings
13.2% of total
Key Insights
- Flexible is the preferred policy at 57.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 72.6% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 13.2% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, May, Jul, averaging 26 days
- Shortest booking windows are in Jun, Dec, Jan, averaging 17 days
- Spring shows the longest average booking window at 25 days, while Winter has the shortest at 17 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 25 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Jan when lead times are shortest
Popular Airbnb Amenities in Guaymas
Every property in Guaymas comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 81.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (17.1%) and Canada (0.6%)
- Spanish is the top language at 58.3%, followed by English (38.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.5%
Recommendations
- Target marketing campaigns for Hermosillo and Ciudad Obregón markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Guaymas. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Carlos | 85 | $2,691 | $330.86 | 28% |
| Marina Real | 13 | $2,352 | $587.24 | 27% |
| Condominios Pilar | 45 | $2,071 | $237.92 | 37% |
| El Tomate | 131 | $1,767 | $184.71 | 33% |
| Bahía Kino | 190 | $1,710 | $223.11 | 27% |
| San Carlos Nuevo Guaymas | 635 | $1,397 | $196.06 | 30% |
| Loreto | 277 | $1,142 | $122.20 | 35% |
| El Renacimiento | 16 | $1,124 | $184.85 | 31% |
| Heroica Mulegé | 69 | $1,078 | $91.21 | 43% |
| Camahuiroa | 10 | $1,063 | $307.81 | 17% |
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