Airbnb Market Analytics, Statistics and Data in Holbox, Quintana Roo, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Holbox? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Holbox:
How much do Airbnb hosts make on average per month in Holbox?
The short-term rental market in Holbox shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $912 per month
- Strong performing properties (top 25%) make $2,087 or more
- Best-in-class properties (top 10%) achieve $4,754+ monthly
- Entry-level properties (bottom 25%) typically earn around $391
Revenue Variations by Month
Occupancy Rates Throughout the Year in Holbox
The market in Holbox shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 26% occupancy rates
- Strong performing properties (top 25%) achieve 50% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Holbox
Daily rates in Holbox vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $93 per night
- Strong performing properties (top 25%) secure $152 or more
- Best-in-class properties (top 10%) pull in $299+ per night
- Entry-level properties (bottom 25%) earn around $63
Daily Rate Variations by Month
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Seasonality patterns in Holbox
Peak Season (March, February, April)
- Revenue peaks at $2538.96 per month
- Occupancy rates reach 43.56%
- Daily rates average $172.72
Shoulder Season
- Revenue averages $1989.50 per month
- Occupancy maintains 32.79%
- Daily rates hold at $162.37
Low Season (July, October, September)
- Revenue drops to $1198.56 per month
- Occupancy decreases to 24.72%
- Daily rates adjust to $143.51
Is it still profitable to do Airbnb in Holbox in 2025?
Yes! Holbox demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and solid monthly revenue averaging $1989 and As a mature market with 566 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Holbox
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Punta Coco | A serene and less crowded area known for its beautiful beachfront and tranquility. Ideal for tourists looking for a peaceful getaway while still being close to the town. | Punta Coco Beach, Laguna Yalahau, Nature Reserve, Birdwatching, Snorkeling spots |
| Holbox Town | The main hub of Holbox, offering a variety of shops, restaurants, and vibrant nightlife. A popular spot for tourists looking to immerse themselves in local culture and enjoy convenience. | Playa Holbox, Main Square, Street Art, Local Crafts Shops, Food Stalls |
| North Beach (Playa Norte) | Renowned for its stunning views and calm waters, this area is perfect for families and leisure travelers seeking relaxation and beach activities. | North Beach, Sunsets, Water Sports, Beach Clubs, Kayaking |
| El Pasito | A quieter beach area ideal for those looking for more privacy and a relaxed atmosphere. Perfect for couples and small families. | Calm Waters, Sun Lounging, Crystal Clear Beaches, Beachfront Bars, Relaxed Vibes |
| Laguna Yalahau | A natural lagoon that offers incredible wildlife and a picturesque setting. Ideal for eco-tourism and outdoor activities. | Natural Springs, Bird Watching, Kayak Tours, Nature Walks, Scenic Views |
| The Mangroves | A unique ecosystem that attracts nature lovers and adventurers. Offers a chance to explore Holbox's biodiversity and is popular for tours and excursions. | Mangrove Tours, Wildlife Viewing, Kayaking, Photography Spots, Ecological Tours |
| Heart Shaped Island | An Instagram-worthy site that attracts visitors who love unique natural formations. Great for sightseeing and photo opportunities. | Heart Shape Island, Beach Activities, Kayaking, Unique Photos, Local Tours |
| Kitesurfing Area | Known for its wind conditions, this area is popular among thrill-seekers and watersport enthusiasts looking for adventure. | Kitesurfing Schools, Water Sports Rentals, Beach Parties, Surf Competitions, Coastal Views |
Do you need a license for Airbnb in Holbox?
We recommend checking directly with Holbox's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Holbox
Luxury Beachfront Villa in Holbox
Entire Place • 6 bedrooms
Casa Mariposa - Amazing Beachfront House
Entire Place • 6 bedrooms
El Cielo - Cozy Villa Holbox-
Entire Place • 8 bedrooms
*Casa Pirata* Beach Front
Entire Place • 5 bedrooms
Luxury Villa on the Beach. Rooftop with pool.
Entire Place • 4 bedrooms
Casa Libelula Beachfront House
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Holbox
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holbox RENTS | 14 | $771,525 | 1167 | 4.66/5.0 |
| Hotel Boutique Casa Muuch - Ad | 7 | $522,033 | 137 | 4.80/5.0 |
| Gabriela | 4 | $366,430 | 158 | 4.95/5.0 |
| Megan | 1 | $253,829 | 58 | 4.76/5.0 |
| Holbox | 2 | $247,581 | 98 | 4.89/5.0 |
| Casa Imox S De RL | 6 | $234,379 | 557 | 4.80/5.0 |
| La Casa De Mia | 7 | $222,298 | 510 | 4.20/5.0 |
| Alan | 4 | $194,791 | 202 | 4.84/5.0 |
| Matías | 7 | $191,804 | 1268 | 4.88/5.0 |
| Malili | 1 | $189,864 | 60 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Holbox
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by private room listings (56%), with apartment & condo and boutique & hotels properties comprising 67.8% of inventory
- Strong specialty sector (40.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (2.1% combined)
Room Capacity Distribution
Analysis of 566 properties in Holbox shows that 1 bedroom properties are most prevalent, making up 66.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.5% of all listings.
Key Insights
- Most common: 1 bedroom (66.6%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 76.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 566 properties in Holbox reveals that 2 guests properties dominate the market, representing 40.3% of all listings. The average property accommodates 3.1 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 59.5% of the market.
Key Insights
- Most common capacity: 2 guests (40.3% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 59.5% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 566 properties in Holbox, the most common availability pattern is 271-366 days (60.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (35.5% of properties).
Key Insights
- Most common availability window: 271-366 days (60.6%)
- Most common booking duration: 31-90 days (35.5%)
- Properties with high availability (180+ days): 86.4%
- Properties with long-term bookings (180+ days): 14.5%
Minimum Stay Distributions
1 Night
333 listings
67.8% of total
2 Nights
109 listings
22.2% of total
3 Nights
16 listings
3.3% of total
4-6 Nights
5 listings
1% of total
7-29 Nights
3 listings
0.6% of total
30+ Nights
25 listings
5.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 90.0%
- Mid-length stays (4-6 nights) represent 1% of listings
- Monthly+ stays (5.1%) suggest a stable extended-stay market
- High market flexibility with 93.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
0.6% of total
Super Strict 30 Days
13 listings
2.7% of total
Flexible
107 listings
22.3% of total
Moderate
123 listings
25.7% of total
Firm
101 listings
21.1% of total
Strict
132 listings
27.6% of total
Key Insights
- Strict is the preferred policy at 27.6% of listings
- The market shows a balanced distribution between guest-friendly (48.0%) and strict (48.7%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Nov, Dec, averaging 57 days
- Shortest booking windows are in Aug, Oct, Sep, averaging 46 days
- Winter shows the longest average booking window at 54 days, while Fall has the shortest at 48 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 54 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Holbox
Below is the distribution of amenities across listings in Holbox:
Traveler Demographics
Key Insights
- Domestic travelers make up 29.6% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (31.1%) and France (12.2%)
- English is the top language at 44.2%, followed by Spanish (33.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.4%
Recommendations
- Target marketing campaigns for Mexico City and London markets
- Develop localized content for United States and France
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Holbox. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Punta Sam | 52 | $4,095 | $702.54 | 34% |
| Isla Mujeres | 854 | $2,274 | $226.59 | 39% |
| Quintana Roo | 88 | $2,162 | $298.45 | 35% |
| Puerto Aventuras | 362 | $1,616 | $245.64 | 34% |
| Tulum | 8,240 | $1,434 | $175.16 | 35% |
| Cancún | 5,989 | $1,191 | $120.46 | 42% |
| Playa del Carmen | 7,555 | $1,100 | $122.65 | 40% |
| Puerto Morelos | 800 | $1,051 | $137.81 | 38% |
| El Cedral | 10 | $993 | $137.38 | 32% |
| San Miguel de Cozumel | 1,871 | $954 | $133.84 | 32% |
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