Benito Juárez Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quintana Roo, Mexico
Is Airbnb profitable in Benito Juárez in 2025? Explore comprehensive Airbnb analytics for Benito Juárez, Quintana Roo, Mexico to uncover income potential. This 2025 STR market report for Benito Juárez, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Benito Juárez, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Benito Juárez Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Benito Juárez Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Benito Juárez (2025)
Understanding the monthly revenue variations for Airbnb listings in Benito Juárez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Benito Juárez is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Benito Juárez across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,253+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,658 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $728 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $366, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Benito Juárez
Benito Juárez Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Benito Juárez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Benito Juárez:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Benito Juárez
Average Daily Rate (ADR) Airbnb Trends in Benito Juárez (2025)
Effective short term rental pricing strategy in Benito Juárez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Benito Juárez typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $294+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $208 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Benito Juárez
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Airbnb Seasonality Analysis & Trends in Benito Juárez (2025)
Peak Season (January, February, December)
- Revenue averages $1,814 per month
- Occupancy rates average 50.5%
- Daily rates average $142
Shoulder Season
- Revenue averages $1,228 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $133
Low Season (May, July, October)
- Revenue drops to average $792 per month
- Occupancy decreases to average 22.8%
- Daily rates adjust to average $132
Seasonality Insights for Benito Juárez
- The Airbnb seasonality in Benito Juárez shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Benito Juárez's highest earning potential, with monthly revenues capable of climbing to $1,952, occupancy reaching a high of 61.9%, and ADRs peaking at $148.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $523, occupancy could drop to 18.4%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Benito Juárez.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Benito Juárez seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Benito Juárez (2025)
Exploring the top neighborhoods for short-term rentals in Benito Juárez? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hotel Zone | The Hotel Zone is a bustling area known for its stunning beaches, luxury resorts, and vibrant nightlife. It is the prime destination for tourists looking for convenience and entertainment within walking distance. | Playa Tortugas, Interactive Aquarium, Avenida Kukulkan, La Isla Shopping Village, Coco Bongo, Marina Town Center |
| Centro | Centro is the heart of Cancún, offering a more local experience with authentic Mexican culture, markets, and eateries. It is ideal for those looking for a budget-friendly stay with easy access to attractions. | Mercado 28, Palacio Municipal, Parque Las Palapas, Catedral de Cancún, Casa de la Cultura |
| Puerto Juárez | Puerto Juárez is a quieter area known for its beautiful beaches and proximity to Isla Mujeres. It is perfect for families and those seeking a serene environment away from the hustle of the Hotel Zone. | Playa de Puerto Juárez, Isla Mujeres ferry terminal, El Meco Archaeological Site, Tortugranja |
| Puerto Morelos | A charming fishing village located between Cancún and Playa del Carmen, Puerto Morelos is known for its laid-back vibe, beautiful reefs, and eco-tourism opportunities. A great spot for vacationers looking for a more rustic and authentic experience. | Puerto Morelos National Reef Park, Cenote Verde Lucero, Artisan Market, Bioluminescent Bay, Crococun Zoo |
| Isla Mujeres | While not technically in Benito Juárez, Isla Mujeres is a short ferry ride away and offers stunning beaches, snorkeling, and a relaxed atmosphere. Vacationers often consider it when staying in Cancún. | Playa Norte, Garrafon Natural Reef Park, Tiburón Martillo Beach, Punta Sur, Underwater Museum of Art |
| Playa del Carmen | Also outside of Benito Juárez but popular among Cancún visitors, Playa del Carmen is known for its vibrant Fifth Avenue, amazing beaches, and proximity to eco-parks and attractions like Xcaret. | Fifth Avenue, Xcaret Park, Playa Fundadores, Xplor Park, Cenote Chaak Tun |
| Tulum | Tulum is famous for its beautiful beaches, Mayan ruins, and eco-chic vibe. It attracts visitors interested in sustainability, wellness, and cultural experiences. While a bit farther, it draws many from Cancún. | Tulum Ruins, Gran Cenote, Tulum Beach, Sian Ka'an Biosphere Reserve, Coba Ruins |
| La Playa Langosta | A lesser-known beach area that offers a tranquil environment with nice views of the Nichupté Lagoon. It is perfect for those seeking peace and relaxation while remaining close to the main attractions of Cancún. | La Playa Langosta Beach, Laguna Nichupté, Nightlife spots nearby, Scenic boardwalk, Restaurants and Bars |
Understanding Airbnb License Requirements & STR Laws in Benito Juárez (2025)
While Benito Juárez, Quintana Roo, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Benito Juárez to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Benito Juárez (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Benito Juárezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Big House/Private Pool 5 minutes from the beach
Entire Place • 5 bedrooms
Large house/private pool 5 minutes from the beach
Entire Place • 4 bedrooms
Mayan Bubble in the Jungle with Private Cenote
Private Room • 1 bedroom
Private House from the beach
Entire Place • 5 bedrooms
Dome in the Mayan Jungle with Private Cenote
Private Room • 1 bedroom
Riviera Maya's Luxe Dome Suite and Private Cenote
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Benito Juárez (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Benito Juárez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Yen | 2 | $86,325 | 8 | 4.83/5.0 |
| Concierge4u Cancun, Riviera Ma | 3 | $51,249 | 20 | 5.00/5.0 |
| Patricia | 1 | $18,851 | 25 | 4.68/5.0 |
| Adrian | 3 | $15,337 | 253 | 4.66/5.0 |
| Carlos Porfirio | 1 | $11,602 | 5 | 5.00/5.0 |
| Mario | 2 | $9,888 | 39 | 4.71/5.0 |
| Gilberto Y Marycella | 1 | $9,448 | 31 | 4.77/5.0 |
| Melissa | 1 | $6,607 | 2 | Not Rated |
| Lucia | 1 | $4,962 | 14 | 4.64/5.0 |
| Lysset | 1 | $4,354 | 14 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Benito Juárez.
Dive Deeper: Advanced Benito Juárez STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Benito Juárez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBenito Juárez Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Benito Juárez
- The Benito Juárez Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Benito Juárez, House properties are the most common (56.5%), reflecting the local real estate landscape.
- Houses represent a significant 56.5% portion, catering likely to families or larger groups.
- The presence of 17.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.3%) offer potential for unique stay experiences.
Benito Juárez Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Benito Juárez
- The dominant room capacity in Benito Juárez is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.5% of the active Airbnb listings in Benito Juárez, indicating a high concentration in these sizes.
- A significant 39.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Benito Juárez.
Benito Juárez Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Benito Juárez
- The most common guest capacity trend in Benito Juárez vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Benito Juárez STR market, accounting for 52.1% of listings.
- 39.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Benito Juárez.
- On average, properties in Benito Juárez are equipped to host 4.8 guests.
Benito Juárez Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Benito Juárez
- The most common availability pattern in Benito Juárez falls within the 271-366 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Benito Juárez (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Benito Juárez Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
17.4% of total
2 Nights
1 listings
4.3% of total
3 Nights
2 listings
8.7% of total
4-6 Nights
6 listings
26.1% of total
30+ Nights
10 listings
43.5% of total
Key Insights
- The most prevalent minimum stay requirement in Benito Juárez is 30+ Nights, adopted by 43.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43.5%) caters to monthly stays (30+ nights) in Benito Juárez, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.5% of Benito Juárez hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Benito Juárez.
Benito Juárez Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
13% of total
Moderate
7 listings
30.4% of total
Firm
2 listings
8.7% of total
Strict
11 listings
47.8% of total
Cancellation Policy Insights for Benito Juárez
- The prevailing Airbnb cancellation policy trend in Benito Juárez is Strict, used by 47.8% of listings.
- A majority (56.5%) of hosts in Benito Juárez utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 47.8% market standard in Benito Juárez.
- With 47.8% using Strict terms, this is a viable option in Benito Juárez, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Benito Juárez.
Benito Juárez STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Benito Juárez
- The overall average booking lead time for vacation rentals in Benito Juárez is 33 days.
- Guests book furthest in advance for stays during January (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (54 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Benito Juárez.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Benito Juárez averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Benito Juárez (2025)
Amenity Prevalence
Amenity Insights for Benito Juárez
- Essential amenities in Benito Juárez that guests expect include: Hot water, Wifi, Air conditioning, TV, Essentials, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Pool, Coffee maker, Bed linens are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Benito Juárez.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Benito Juárez: Hot water, Wifi, Air conditioning, TV, Essentials, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, TV, Essentials, Free parking on premises.
- Consider adding popular differentiators like Pool or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Benito Ju árez to stay competitive.
Benito Juárez Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Benito Juárez
- The typical guest profile for Airbnb in Benito Juárez consists of a mix of domestic (50%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Mexico (50%) and United States (16.1%).
- Top languages spoken are Spanish (45.6%) followed by English (40.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Benito Juárez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Punta Sam | 35 | $3,390 | $423.36 | 41% |
| Isla Mujeres | 879 | $2,330 | $239.02 | 41% |
| Quintana Roo | 78 | $1,871 | $252.37 | 35% |
| Puerto Aventuras | 392 | $1,821 | $273.20 | 35% |
| Tulum | 8,403 | $1,350 | $184.78 | 34% |
| Holbox | 608 | $1,345 | $176.49 | 32% |
| San Miguel de Cozumel | 1,252 | $1,111 | $136.26 | 37% |
| Playa del Carmen | 7,681 | $1,083 | $127.48 | 41% |
| Cancún | 6,163 | $1,056 | $113.72 | 41% |
| Puerto Morelos | 856 | $1,004 | $135.82 | 38% |