Santa María Colotepec Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oaxaca, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Santa María Colotepec in 2025? Explore comprehensive Airbnb analytics for Santa María Colotepec, Oaxaca, Mexico to uncover income potential. This 2025 STR market report for Santa María Colotepec, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Santa María Colotepec, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa María Colotepec Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Santa María Colotepec Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$189
The average rental revenue earned for an occupied room per day in Santa María Colotepec.
Occupancy Rate(?)
28.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$17,730
Typical annual income for an Airbnb listing in Santa María Colotepec. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.6%
Strong growth (11.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Santa María Colotepec.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Santa María Colotepec.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Santa María Colotepec (2025)

Understanding the monthly revenue variations for Airbnb listings in Santa María Colotepec is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa María Colotepec is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa María Colotepec across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,836+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,027 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,066 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $467, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Santa María Colotepec

Santa María Colotepec Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Santa María Colotepec STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa María Colotepec:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Santa María Colotepec

Average Daily Rate (ADR) Airbnb Trends in Santa María Colotepec (2025)

Effective short term rental pricing strategy in Santa María Colotepec involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa María Colotepec typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $417+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
  • Typical properties (Median) charge around $83 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Santa María Colotepec

Get Live Santa María Colotepec Market Intelligence 👇

Discover Santa María Colotepec Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Santa María Colotepec (2025)

Peak Season (May, June, July)
  • Revenue averages $3,871 per month
  • Occupancy rates average 33.4%
  • Daily rates average $167
Shoulder Season
  • Revenue averages $2,566 per month
  • Occupancy maintains around 32.4%
  • Daily rates hold near $195
Low Season (March, September, October)
  • Revenue drops to average $1,808 per month
  • Occupancy decreases to average 27.5%
  • Daily rates adjust to average $172

Seasonality Insights for Santa María Colotepec

  • The Airbnb seasonality in Santa María Colotepec shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Santa María Colotepec's highest earning potential, with monthly revenues capable of climbing to $4,781, occupancy reaching a high of 38.5%, and ADRs peaking at $239.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,427, occupancy could drop to 24.2%, and ADRs may adjust down to $157.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa María Colotepec.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Santa María Colotepec seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Santa María Colotepec (2025)

Exploring the top neighborhoods for short-term rentals in Santa María Colotepec? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Punta
A laid-back beach area known for its surf culture, attracting both surfers and beachgoers. A hotspot for travelers looking for a relaxing beach experience with a vibrant local atmosphere.
Punta Zicatela Beach, Playa Carrizalillo, San Agustinillo Beach, Surfing spots, Local restaurants and bars
Mazunte
A small coastal town famous for its beautiful beaches, wellness retreats, and eco-tourism. Offers a unique vibe for travelers seeking tranquility and nature.
Mazunte Beach, Centro Mexicano de la Tortuga, Zipolite Beach, Local artisan shops, Nature reserves
Puerto Escondido
A popular tourist destination known for its stunning beaches and vibrant nightlife. Ideal for those looking for adventure and a lively atmosphere.
Zicatela Beach, Madera Beach, Laguna de Manialtepec, Local markets, Nightlife spots
Bahías de Huatulco
Known for its nine bays and numerous beaches, it's perfect for eco-tourism and relaxation. Attracting families and tourists seeking a beautiful coastal getaway.
La Entrega Beach, Santa Cruz Bay, Chahue Bay, Eco tours, Local cuisine
San Agustinillo
A tranquil beach community that offers a more relaxed vibe, ideal for those looking to escape the crowds and enjoy nature.
San Agustinillo Beach, Kayaking opportunities, Quiet cafes, Snorkeling spots
Zipolite
Famous for its nudist beach and bohemian atmosphere, attracting free-spirited travelers looking for an open-minded and laid-back environment.
Zipolite Beach, Barra de la Cruz, Local bars and restaurants, Yoga retreats, Unique beach vibe
El Palmarito
A lesser-known area with pristine beaches and fewer crowds, ideal for those looking for peace and natural beauty.
El Palmarito Beach, Eco-lodges, Quiet nature walks, Birdwatching opportunities
Sierra Madre del Sur
A mountainous area offering a stunning backdrop and opportunities for hiking and nature exploration, attracting adventure seekers.
Hiking trails, Waterfalls, Local villages, Nature reserves, Cultural experiences

Understanding Airbnb License Requirements & STR Laws in Santa María Colotepec (2025)

While Santa María Colotepec, Oaxaca, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa María Colotepec to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Santa María Colotepec (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa María Colotepecbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Secret Paradise: Private Beach Eco-Villa

Secret Paradise: Private Beach Eco-Villa

Entire Place • 5 bedrooms

$118,558
Revenue
40.3%
Occupancy
$616.04
Daily Rate
2 Casas juntas frente a la playa

2 Casas juntas frente a la playa

Entire Place • 6 bedrooms

$102,365
Revenue
35.8%
Occupancy
$1194.46
Daily Rate
Amazing Beachfront House

Amazing Beachfront House

Entire Place • 3 bedrooms

$97,702
Revenue
56.4%
Occupancy
$481.50
Daily Rate
Casa Numa'Na - Luxurious Beach Villa (w/ Starlink)

Casa Numa'Na - Luxurious Beach Villa (w/ Starlink)

Entire Place • 7 bedrooms

$75,897
Revenue
17.5%
Occupancy
$1443.14
Daily Rate
Stunning villa near the beach POOL/ WIFI / AC 18pp

Stunning villa near the beach POOL/ WIFI / AC 18pp

Entire Place • 6 bedrooms

$43,054
Revenue
25.1%
Occupancy
$460.90
Daily Rate
Casa Chula Boutique Hotel, Cangrejo 1 Suite

Casa Chula Boutique Hotel, Cangrejo 1 Suite

Private Room • 1 bedroom

$34,852
Revenue
66.3%
Occupancy
$127.46
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Santa María Colotepec (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Santa María Colotepec based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Barry2$200,067232.48/5.0
Boris1$118,55855.00/5.0
Angelica7$115,4432194.86/5.0
Andrei1$75,897125.00/5.0
Host #2853533461$43,05435.00/5.0
Jose Angel1$30,071394.85/5.0
Rebeca1$26,420134.69/5.0
Guillermo1$22,68465.00/5.0
Gabriela2$21,33242.38/5.0
Host #5366962298$20,40320.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa María Colotepec.

Dive Deeper: Advanced Santa María Colotepec STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa María Colotepec. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Santa María Colotepec Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Santa María Colotepec

  • The Santa María Colotepec Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.4% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Santa María Colotepec, House properties are the most common (41.5%), reflecting the local real estate landscape.
  • Houses represent a significant 41.5% portion, catering likely to families or larger groups.
  • The presence of 36.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Santa María Colotepec Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Santa María Colotepec

  • The dominant room capacity in Santa María Colotepec is 1 bedroom listings, making up 56.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 65.9% of the active Airbnb listings in Santa María Colotepec, indicating a high concentration in these sizes.
  • With over half the market (56.1%) consisting of studios or 1-bedroom units, Santa María Colotepec is particularly well-suited for individuals or couples.

Santa María Colotepec Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Santa María Colotepec

  • The most common guest capacity trend in Santa María Colotepec vacation rentals is listings accommodating 2 guests (43.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Santa María Colotepec STR market, accounting for 58.5% of listings.
  • A significant 43.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Santa María Colotepec.
  • 19.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa María Colotepec.
  • On average, properties in Santa María Colotepec are equipped to host 3.2 guests.

Santa María Colotepec Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Santa María Colotepec

  • The most common availability pattern in Santa María Colotepec falls within the 271-366 days range, representing 70.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Santa María Colotepec (34.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Santa María Colotepec Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (70%)

1 Night

28 listings

70% of total

2 Nights (12.5%)

2 Nights

5 listings

12.5% of total

3 Nights (7.5%)

3 Nights

3 listings

7.5% of total

4-6 Nights (2.5%)

4-6 Nights

1 listings

2.5% of total

30+ Nights (7.5%)

30+ Nights

3 listings

7.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Santa María Colotepec is 1 Night, adopted by 70% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (82.5%) of the Santa María Colotepec Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 70% of Santa María Colotepec hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa María Colotepec.

Santa María Colotepec Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.6%)

Flexible

9 listings

34.6% of total

Moderate (11.5%)

Moderate

3 listings

11.5% of total

Firm

1 listings

3.8% of total

Strict (50%)

Strict

13 listings

50% of total

Cancellation Policy Insights for Santa María Colotepec

  • The prevailing Airbnb cancellation policy trend in Santa María Colotepec is Strict, used by 50% of listings.
  • A majority (53.8%) of hosts in Santa María Colotepec utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50% market standard in Santa María Colotepec.
  • With 50% using Strict terms, this is a viable option in Santa María Colotepec, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Santa María Colotepec.

Santa María Colotepec STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Santa María Colotepec

  • The overall average booking lead time for vacation rentals in Santa María Colotepec is 44 days.
  • Guests book furthest in advance for stays during November (average 62 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (52 days avg.) sees the longest lead times, while Summer (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Santa María Colotepec.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Santa María Colotepec averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Santa María Colotepec (2025)

Amenity Prevalence

Amenity Insights for Santa María Colotepec

  • Essential amenities in Santa María Colotepec that guests expect include: Wifi, Kitchen, Free parking on premises, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dedicated workspace, Backyard, First aid kit are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Santa María Colotepec: Wifi, Kitchen, Free parking on premises, Essentials.
  • Prioritize adding missing essentials: Essentials.
  • Consider adding popular differentiators like Dedicated workspace or Backyard to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Santa María Colotepec to stay competitive.

Santa María Colotepec Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Santa María Colotepec

  • The typical guest profile for Airbnb in Santa María Colotepec consists of primarily domestic travelers (67%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 67.1% of guests.
  • Key international markets include Mexico (67.1%) and United States (11%).
  • Top languages spoken are Spanish (44.2%) followed by English (33.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Oaxaca.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Santa María Colotepec Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bahía de Conejos42$2,953$379.9340%
Huatulco10$2,564$312.2238%
Bajos de Chila22$2,146$220.1629%
El Arrocito10$2,038$326.2338%
Salchi26$1,930$212.1730%
Crucecita34$1,801$255.0434%
Brisas de Zicatela1,388$1,554$129.2843%
El Jícaro16$1,455$133.5637%
Santa María Huatulco89$1,357$203.3630%
Puerto Escondido986$1,331$140.7439%

Maximize Your Airbnb Income in Santa María Colotepec

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights