Mazunte Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oaxaca, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mazunte in 2025? Explore comprehensive Airbnb analytics for Mazunte, Oaxaca, Mexico to uncover income potential. This 2025 STR market report for Mazunte, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 401 active listings.

Whether you're considering an Airbnb investment in Mazunte, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mazunte Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mazunte Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$108
The average rental revenue earned for an occupied room per day in Mazunte.
Occupancy Rate(?)
33.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,412
Typical annual income for an Airbnb listing in Mazunte. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.0%
Significant decrease (-20.0%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Mazunte.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Mazunte.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
401
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mazunte (2025)

Understanding the monthly revenue variations for Airbnb listings in Mazunte is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mazunte is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mazunte across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,495+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,242 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $617 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $283, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mazunte

Mazunte Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mazunte STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mazunte:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mazunte

Average Daily Rate (ADR) Airbnb Trends in Mazunte (2025)

Effective short term rental pricing strategy in Mazunte involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mazunte typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $174+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $103 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Mazunte

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Airbnb Seasonality Analysis & Trends in Mazunte (2025)

Peak Season (April, December, January)
  • Revenue averages $1,464 per month
  • Occupancy rates average 39.6%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $1,247 per month
  • Occupancy maintains around 37.1%
  • Daily rates hold near $106
Low Season (August, September, October)
  • Revenue drops to average $1,034 per month
  • Occupancy decreases to average 30.3%
  • Daily rates adjust to average $106

Seasonality Insights for Mazunte

  • The Airbnb seasonality in Mazunte shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mazunte's highest earning potential, with monthly revenues capable of climbing to $1,517, occupancy reaching a high of 48.8%, and ADRs peaking at $110.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $836, occupancy could drop to 27.9%, and ADRs may adjust down to $101.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mazunte.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mazunte seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mazunte (2025)

Exploring the top neighborhoods for short-term rentals in Mazunte? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa Mazunte
A serene beach known for its beautiful sunsets and eco-friendly atmosphere. Attracts tourists looking for relaxation and nature, making it an ideal spot for Airbnb hosting.
Mazunte Beach, Turtle Sanctuary, Laguna Ventanilla, Mermejita Beach, National Mexican Turtle Center
Zipolite
Famous for its bohemian vibe and clothing-optional beach. Popular among backpackers and free-spirited travelers looking for a unique seaside experience.
Zipolite Beach, La Bodega, Piedra de la Tiyi, Las Clavellinas Beach, Naked Beach
San Agustinillo
A tranquil fishing village offering stunning beaches and a laid-back atmosphere. Great for families and couples seeking a peaceful getaway.
San Agustinillo Beach, Playa del Amor, Punta Cometa, Snorkeling spots, Local seafood restaurants
Punta Cometa
The highest point in the area, offering breathtaking views of the coastline and sunsets. Attracts nature lovers and photographers looking for scenic views.
Punta Cometa viewpoint, Hiking trails, Diverse flora and fauna, Sunset watching
Oaxaca City (nearby)
A cultural hub with rich gastronomy and vibrant markets. Attracts tourists who want to explore Mexico's culture, not just the beach.
Zócalo, Monte Albán, Oaxaca Cathedral, Market 20 de Noviembre, Textile Museum
Puerto Angel
A small port town known for its calm beaches and local charm. Ideal for those looking for a less commercialized beach experience.
Puerto Angel Beach, Ventanas Beach, Local markets, Fishing trips, Boat tours
La Ventanilla
A beautiful natural area known for its mangroves and wildlife. Excellent for eco-tourism and attracts those interested in nature activities.
Mangrove tours, Kayaking, Wildlife observation, Beach areas
Chacahua
A remote beach destination known for its natural beauty and vibrant local culture. Popular with surfers and adventurers seeking unspoiled beaches.
Chacahua National Park, Surf spots, Lagoon tours, Wildlife sanctuary, Local fishing villages

Understanding Airbnb License Requirements & STR Laws in Mazunte (2025)

While Mazunte, Oaxaca, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mazunte to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Mazunte (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mazuntebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Antonio @ San Agustinillo

Casa Antonio @ San Agustinillo

Entire Place • 5 bedrooms

$224,926
Revenue
81.7%
Occupancy
$702.47
Daily Rate
Casa Cuachalala at Mazunte

Casa Cuachalala at Mazunte

Entire Place • 4 bedrooms

$195,733
Revenue
36.0%
Occupancy
$1402.27
Daily Rate
La Extraviada / Main House

La Extraviada / Main House

Entire Place • 2 bedrooms

$144,718
Revenue
74.4%
Occupancy
$513.73
Daily Rate
Casa Chicatana: Incredible Beach Front Villa

Casa Chicatana: Incredible Beach Front Villa

Entire Place • 5 bedrooms

$93,745
Revenue
21.0%
Occupancy
$1607.98
Daily Rate
Casa de los Pent�ágonos

Casa de los Pentágonos

Entire Place • 1 bedroom

$89,910
Revenue
63.3%
Occupancy
$427.42
Daily Rate
Casa La Distancia / Mazunte / Sustainable House

Casa La Distancia / Mazunte / Sustainable House

Entire Place • 3 bedrooms

$66,615
Revenue
37.8%
Occupancy
$474.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mazunte (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mazunte based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ivan Y Gala5$330,8127974.95/5.0
Deshome5$257,694100.97/5.0
Juan1$224,926754.95/5.0
Orizonti1$195,733344.91/5.0
Gustavo6$166,0797274.91/5.0
Carpe Diem Mazunte9$126,9581964.84/5.0
Christopher Ford4$115,4291224.92/5.0
Tania12$94,5927754.83/5.0
La Luna De Miel13$81,70415174.75/5.0
La Secreta Mazunte6$80,7573934.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mazunte.

Dive Deeper: Advanced Mazunte STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mazunte. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mazunte Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mazunte

  • The Mazunte Airbnb market composition is heavily skewed towards Private Room listings, which make up 66.8% of the 401 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mazunte, Hotel/Boutique properties are the most common (31.9%), reflecting the local real estate landscape.
  • Houses represent a significant 28.2% portion, catering likely to families or larger groups.
  • The presence of 31.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 3.5%) offer potential for unique stay experiences.

Mazunte Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mazunte

  • The dominant room capacity in Mazunte is 1 bedroom listings, making up 68.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.8% of the active Airbnb listings in Mazunte, indicating a high concentration in these sizes.
  • With over half the market (68.6%) consisting of studios or 1-bedroom units, Mazunte is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mazunte.

Mazunte Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mazunte

  • The most common guest capacity trend in Mazunte vacation rentals is listings accommodating 2 guests (54.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Mazunte STR market, accounting for 67.6% of listings.
  • A significant 54.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Mazunte.
  • On average, properties in Mazunte are equipped to host 2.4 guests.

Mazunte Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mazunte

  • The most common availability pattern in Mazunte falls within the 271-366 days range, representing 62.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mazunte (34.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mazunte Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

159 listings

42.1% of total

2 Nights (29.6%)

2 Nights

112 listings

29.6% of total

3 Nights (11.4%)

3 Nights

43 listings

11.4% of total

4-6 Nights (1.9%)

4-6 Nights

7 listings

1.9% of total

30+ Nights (15.1%)

30+ Nights

57 listings

15.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Mazunte is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.7%) of the Mazunte Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.1%) caters to monthly stays (30+ nights) in Mazunte, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Mazunte hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mazunte.

Mazunte Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

5 listings

1.4% of total

Flexible (16.9%)

Flexible

60 listings

16.9% of total

Moderate (27.8%)

Moderate

99 listings

27.8% of total

Firm (9.3%)

Firm

33 listings

9.3% of total

Strict (44.7%)

Strict

159 listings

44.7% of total

Cancellation Policy Insights for Mazunte

  • The prevailing Airbnb cancellation policy trend in Mazunte is Strict, used by 44.7% of listings.
  • A majority (54.0%) of hosts in Mazunte utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44.7% market standard in Mazunte.
  • With 44.7% using Strict terms, this is a viable option in Mazunte, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mazunte.

Mazunte STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mazunte

  • The overall average booking lead time for vacation rentals in Mazunte is 37 days.
  • Guests book furthest in advance for stays during February (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (45 days avg.) sees the longest lead times, while Summer (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Mazunte.
  • Target marketing efforts for the Winter season well in advance (at least 45 days) to capture early planners.
  • Monitor your own booking lead times against these Mazunte averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mazunte (2025)

Amenity Prevalence

Amenity Insights for Mazunte

  • Essential amenities in Mazunte that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Patio or balcony, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mazunte: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Essentials or Patio or balcony to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mazunte to stay competitive.

Mazunte Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mazunte

  • The typical guest profile for Airbnb in Mazunte consists of a mix of domestic (45%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 45.3% of guests.
  • Key international markets include Mexico (45.3%) and United States (19.8%).
  • Top languages spoken are English (39.1%) followed by Spanish (37.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mazunte Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bahía de Conejos42$2,953$379.9340%
Huatulco10$2,564$312.2238%
Bajos de Chila22$2,146$220.1629%
El Arrocito10$2,038$326.2338%
Salchi26$1,930$212.1730%
Crucecita34$1,801$255.0434%
Brisas de Zicatela1,388$1,554$129.2843%
Santa María Colotepec41$1,477$188.5829%
El Jícaro16$1,455$133.5637%
Santa María Huatulco89$1,357$203.3630%

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