Airbnb Market Analytics, Statistics and Data in Miyakojima, Okinawa Prefecture, Japan

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Miyakojima? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Miyakojima:

Average Daily Rate

$231

Occupancy Rate

44.22%

Annual Revenue

$33,062

Revenue Growth YoY

101.40%

Best Month

August

Worst Month

January

Regulation

High

Active Listings

203

How much do Airbnb hosts make on average per month in Miyakojima?

The short-term rental market in Miyakojima shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $2,204 per month
Strong performing properties (top 25%) make $5,175 or more
Best-in-class properties (top 10%) achieve $9,662+ monthly
Entry-level properties (bottom 25%) typically earn around $893

Revenue Variations by Month

Occupancy Rates Throughout the Year in Miyakojima

The market in Miyakojima shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 42% occupancy rates
Strong performing properties (top 25%) achieve 64% or higher
Best-in-class properties (top 10%) reach 82%+occupancy
Entry-level properties (bottom 25%) average around 21%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Miyakojima

Daily rates in Miyakojima vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $147 per night
Strong performing properties (top 25%) secure $265 or more
Best-in-class properties (top 10%) pull in $449+ per night
Entry-level properties (bottom 25%) earn around $68

Daily Rate Variations by Month

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Seasonality patterns in Miyakojima

Peak Season (August, July, June)

Revenue peaks at $4792.66 per month
Occupancy rates reach 58.49%
Daily rates average $230.75

Shoulder Season

Revenue averages $3830.72 per month
Occupancy maintains 44.33%
Daily rates hold at $204.54

Low Season (November, December, January)

Revenue drops to $2190.03 per month
Occupancy decreases to 30.35%
Daily rates adjust to $179.11

Is it still profitable to do Airbnb in Miyakojima in 2025?

Yes! Miyakojima demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $3831 and With 203 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Miyakojima

Area	Why Choose This Area	Key Attractions
Higashi-Hennazaki	A scenic cape known for its stunning coastline and lighthouse. It offers beautiful views and tranquility, making it a perfect retreat for tourists.	Hennazaki Lighthouse, Tropical Beach, Miyako Island City Museum
Shimoji Island	A lesser-known paradise with beautiful beaches and crystal-clear waters. Ideal for guests looking for a peaceful getaway away from the hustle and bustle.	Tomori Beach, Shimoji Island Bridge, Miyakojima Sea Kayaking Tours
Yonaha Maehama	Famous for its long stretch of white sand beach, it is one of the best beaches in Japan, attracting families and beach lovers.	Yonaha Maehama Beach, Water sports activities, Scenic sunset views
Kurima Island	Known for its beautiful beaches and nature, it provides a quiet atmosphere and is perfect for nature lovers and those seeking relaxation.	Kurima Bridge, Kurima Island Beach, Cycling around the island
Tori Island (Tori Jima)	A small, enchanting island that offers untouched nature and great snorkeling opportunities, perfect for adventure seekers.	Snorkeling and diving spots, Natural beaches, Wildlife watching
Miyako Jima East Coast	Offers dramatic coastal views and beautiful beaches, ideal for outdoor enthusiasts and those wanting to explore nature.	Cape Higashi-Hennazaki, Beaches, Natural parks
Irabu Island	Connected to Miyako Island by a bridge, it's famous for its stunning sunrises and tranquil atmosphere, attracting couples and honeymooners.	Irabu Bridge, Beach resorts, Local cafes and restaurants
Miyakojima City	The city center offers accessibility to local cuisine, shopping, and cultural experiences, appealing to tourists who want a taste of local life.	Miyakojima City Market, Local restaurants, Cultural experiences

Do you need a license for Airbnb in Miyakojima?

$467.98

Daily Rate

Top Performing Professional Hosts in Miyakojima

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
明日香	18	$1,179,849	571	4.49/5.0
Voyan Hotels	5	$592,702	186	4.76/5.0
Villa	3	$349,225	26	3.29/5.0
ﾘｿﾞｰﾄﾗｲﾌ	13	$294,250	42	2.16/5.0
Gostay	14	$284,607	746	4.33/5.0
Yongi	2	$188,125	93	4.96/5.0
Hotel Yah	3	$184,961	131	4.86/5.0
Digital Nomad Work	12	$182,565	3	0.39/5.0
Vivid	1	$153,481	22	4.55/5.0
由美子	1	$142,934	19	5.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in Miyakojima

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (73.9%), with house and apartment & condo properties comprising 86.7% of inventory
Untapped potential in boutique & hotels, unique stays segments (4.9% combined)

Room Capacity Distribution

Analysis of 203 properties in Miyakojima shows that 1 bedroom properties are most prevalent, making up 30% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 55.7% of all listings.

Key Insights

Most common: 1 bedroom (30%)
Least common: 5+ bedrooms (4.4%)
Market concentration: 55.7% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 203 properties in Miyakojima reveals that 8+ guests properties dominate the market, representing 28.6% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 45.8% of the market.

Key Insights

Most common capacity: 8+ guests (28.6% of market)
Least common capacity: 3 guests (2.5% of market)
Average guest capacity: 4.8 guests per property
Market concentration: 45.8% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 203 properties in Miyakojima, the most common availability pattern is 271-366 days (43.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30.5% of properties).

Key Insights

Most common availability window: 271-366 days (43.3%)
Most common booking duration: 91-180 days (30.5%)
Properties with high availability (180+ days): 70.9%
Properties with long-term bookings (180+ days): 30.5%

Minimum Stay Distributions

1 Night (73.1%)

1 Night

144 listings

73.1% of total

2 Nights (23.4%)

2 Nights

46 listings

23.4% of total

3 Nights (2%)

3 Nights

4 listings

2% of total

4-6 Nights (0.5%)

4-6 Nights

1 listings

0.5% of total

7-29 Nights (0.5%)

7-29 Nights

1 listings

0.5% of total

30+ Nights (0.5%)

30+ Nights

1 listings

0.5% of total

Key Insights

Short stays (1-2 nights) dominate the market at 96.5%
Mid-length stays (4-6 nights) represent 0.5% of listings
Monthly+ stays (0.5%) suggest a stable extended-stay market
High market flexibility with 98.5% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.6%)

Super Strict 30 Days

1 listings

0.6% of total

Refundable (0.6%)

Refundable

1 listings

0.6% of total

Flexible (10.9%)

Flexible

18 listings

10.9% of total

Moderate (47.3%)

Moderate

78 listings

47.3% of total

Firm (20.6%)

Firm

34 listings

20.6% of total

Strict (20%)

Strict

33 listings

20% of total

Key Insights

Moderate is the preferred policy at 47.3% of listings
The market shows a balanced distribution between guest-friendly (58.2%) and strict (40.6%) policies
Strong market consensus around Moderate policies
Refundable policies are least common at 0.6% of listings

Recommendations

Market supports various policies - choose based on your property type and target guests
Strong market preference for Moderate policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jul, Mar, Jun, averaging 72 days
Shortest booking windows are in Jan, Sep, Dec, averaging 41 days
Summer shows the longest average booking window at 66 days, while Winter has the shortest at 46 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 66 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Jan-Dec when lead times are shortest

Popular Airbnb Amenities in Miyakojima

Below is the distribution of amenities across listings in Miyakojima:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 56.7% of total guests, indicating a significant local market share.
Primary international markets: South Korea (24.9%) and United States (4.9%)
Japanese is the top language at 38.7%, followed by English (36.2%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.1%

Recommendations

Target marketing campaigns for Seoul and Tokyo markets
Develop localized content for South Korea and United States
Prioritize Japanese and English language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Miyakojima. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Ishigaki	293	$1,939	$184.12	39%

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